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Tinuiti Receives Highest Possible Scores in Media Planning, Measurement and Attribution Criteria in First-Ever Media Management Services Report by Top Global Research and Advisory Firm

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Tinuiti is the only agency to receive the highest possible score in the Media Planning criterion

NEW YORK, Nov. 13, 2024 /PRNewswire/ — Tinuiti, the largest independent full-funnel marketing agency across the media that matters most, has been named a ‘Strong Performer’ among the most significant media management services providers in The Forrester Wave™: Media Management Services, Q4 2024. The report cites Tinuiti’s “next best customer” approach and focus on business impact, assigning Tinuiti the highest possible scores in the Media Planning, Measurement and Attribution, and Pricing Flexibility and Transparency criteria.

Tinuiti attributes these scores to Tinuiti’s audience and media planning approach, TAPS, and Tinuiti’s proprietary measurement suite, Bliss Point by Tinuiti—which includes products such as Rapid Media Mix Modeling (rMMM), Incrementality, Forecasting, In-store Sales Lift, Creative Insights, and Brand Equity-as the platforms and process that have led to best-in-class- approach.

The report, authored by Jay Pattisall, Vice President, Principal Analyst at Forrester Research, identified, researched, analyzed, and scored the 12 most significant digital global media management service providers via a 22-criterion evaluation assessing each provider’s Current Offering and Strategy.

Jeremy Cornfeldt, President at Tinuiti, said: “To deliver true full-funnel success, brands must combine deep channel expertise with sophisticated audience and media planning. Tinuiti is the only agency to receive the highest score in the Media Planning criterion, with the Forrester report citing “Tinuiti excels in media planning through a next best customer approach, powered in equal parts by its TAPS planning process and proprietary Bliss Point technology.” To us, this long-awaited Forrester Wave report reinforces Tinuiti’s commitment to ongoing innovation and evolution—and that’s exactly what we set out to demonstrate.”

Tinuiti received the highest scores possible (5/5) in three criteria:

Media planning: “Tinuiti excels in media planning through a ‘next best customer approach,’ powered in equal parts by its TAPS planning process and proprietary Bliss Point technology.”
Measurement and attribution: Our measurement suite, Bliss Point by Tinuiti, sits at the center of our strategic process and fuels our teams to recognize real-time insights and actions.
Pricing flexibility and transparency: “[Tinuiti] boasts a superior pricing model with performance-based, time-and-materials, and SaaS-fee commercial models.”

Officially unveiled earlier this year, Bliss Point by Tinuiti is a suite of patented measurement technology designed to help marketers achieve the optimal level of investment to maximize impact and efficiency. In conjunction with Bliss Point, TAPS, fuels an integrated marketing approach, working in lock-step with Rapid Media Mix Modeling (rMMM) to quantify the audience opportunity and consumer journey by driving upper-funnel success. Powered by TAPS, Tinuiti’s strategic process is a recursive cycle beginning with the highest-fidelity customer data, which is used to develop insights from existing customers. This enables optimized strategies and tactics across transaction, attention and persuasion, and collectively delivering the next best customer.

The report by Jay Pattisall, Vice President, Principal Analyst at Forrester Research, said: “Tinuiti is a good fit for traditional enterprise brands applying growth marketing tactics and digital-native, direct-to-consumer brands entering measurable mass marketing.”

In the past five years, the agency has experienced tremendous growth, including three major transformations: a structural redesign to a client-centric model, new brand repositioning to reflect full-funnel capabilities and product-led approach, and the launch of Bliss Point by Tinuiti, the agency’s proprietary technology suite. During this period, Tinuiti’s Media Agency of Record revenue has tripled, proving that the agency’s product-driven, full-funnel performance model is exactly what brands need.

For four decades, Forrester Research has given business and technology leaders the information necessary to accelerate growth and make confident, informed decisions. Read The Forrester Wave™: Media Management Services, Q4 2024 here.

About Tinuiti
Tinuiti is the largest independent full-funnel marketing agency in the US across the media that matters most. Tinuiti has $4 billion in digital media under management and more than 1,200 employees. The agency’s patented tech, Bliss Point by Tinuiti, measures what marketers previously struggled to measure, delivering unprecedented clarity in today’s murky marketing world to get brands to their Marketing Bliss Point. Tinuiti’s product-led approach gives brands an edge in – and across – every channel. With industry-leading expertise in Commerce, Search, Social, TV, and more, Tinuiti drives meaningful, measurable business outcomes for brands. For more information visit https://tinuiti.com/.

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Precision Meets Power: Vantage Marks 15 Years with New Anniversary Video, “The Ultimate Trading Machine”

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PORT VILA, Vanuatu, Nov. 14, 2024 /CNW/ — Celebrating 15 years of excellence, leading multi-asset broker Vantage Markets (or “Vantage”) has launched a video titled “The Ultimate Trading Machine*”, a tribute to 15 years of innovation, precision, and the relentless pursuit of empowering traders globally. The video encapsulates Vantage’s journey and reflects the bold, ambitious spirit of the brand.

 

“In the pursuit of excellence, precision and speed are everything,” the video states. For 15 years, Vantage has been at the forefront of innovation, continuously evolving to meet the needs of traders. From launching tools like the proprietary mobile app and Copy Trading platform, to integration with TradingView. In a latest assessment done by Investing.com, Vantage emerged top across multiple key metrics, including leverage, spread value, spread stability, no-slippage rate, market depth, and swap competitiveness, conducted during one of the most volatile periods – the U.S. elections. Vantage has consistently set new standards, solidifying its position as a global leader in online trading.

Since its inception, the company has secured licences in the UK, Australia, South Africa, the Cayman Islands, and Vanuatu, establishing itself as a trusted and regulated broker. Through the years, Vantage has been committed to being a model brand for traders, forging partnerships with esteemed organisations such as NEOM McLaren Extreme E, UNESCO, and UNHCR, ensuring that it contributes positively to society as well.

“For 15 years, Vantage has fueled ambition with tools that empower traders to unlock their full trading potential,” said Marc Despallieres, Chief Strategy and Trading Officer. “The Ultimate Trading Machine’ isn’t just a tagline—it’s our dedication to precision and progress.”

Geraldine Goh, Chief Marketing Officer, added, “This video captures Vantage’s journey—15 years of innovation, ambition, and dedication to empowering traders. Our goal is to inspire traders to aim higher, knowing Vantage will always be there, pushing the limits alongside them.”

Vantage’s journey continues with a focus on setting new industry standards, delivering cutting-edge features, and empowering traders to succeed.

Experience Vantage’s 15-year journey and see “The Ultimate Trading Machine” in action here.

Learn more about Vantage’s 15 anniversary here.

About Vantage

Vantage Markets (or Vantage) is a multi-asset CFD broker offering clients access to a nimble and powerful service for trading Contracts for Difference (CFDs) products, including Forex, Commodities, Indices, Shares, ETFs, and Bonds.

With over 15 years of market experience, Vantage transcends the role of broker, providing a trusted trading ecosystem, an award-winning mobile trading app, and a user-friendly trading platform that empowers clients to seize trading opportunities. Download the Vantage App on App Store or Google Play.

trade smarter @vantage

RISK WARNING: CFD trading carries significant risks. You could lose more than your initial investment.

*’The Ultimate Trading Machine’ is a marketing term and does not imply guaranteed performance.

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J&T Express Exceeds 100 Million Global Parcels Handled in a Single Day During Double 11, Driven by Strong Growth Across Multiple Regions

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HONG KONG, Nov. 14, 2024 /PRNewswire/ — J&T Global Express Limited (“J&T Express” or “J&T” or “the Company”, stock code: 01519), a global logistics service provider, announced a new milestone in its growth trajectory, surpassing 100 million parcels handled worldwide in a single day during this year’s Double 11 shopping festival on November 12th.

Double 11 is a traditional peak season for China and Southeast Asia. From October 20 to November 12, J&T Express saw significant growth in parcel volume in both markets. In China, the daily average parcel volume during this period reached nearly 66 million, a 25% year-over-year (“YoY”) increase, setting a new record. In Southeast Asia, the daily average parcel volume from November 1 to 11 exceeded 15 million, marking an impressive 73% YoY growth.

In anticipation of the expected surge in parcel volumes during the multiple year-end shopping festivals, J&T Express implemented early preparations across various markets, increasing investment in infrastructure and human resources to ensure operational efficiency and service quality. In China, based on business forecasts and actual production needs, J&T upgraded and renovated 32 sorting centers nationwide, expanding operating areas and improving timeliness. Over 600 distribution hubs and outlets were also upgraded across the country, with over 400 sets of automated equipment deployed to enhance operational capacity and effectively manage the peak parcel volume.

Benefiting from the vast growth potential of Southeast Asian markets and close collaboration with e-commerce clients, J&T Express anticipated the increase in e-commerce parcel volume during Double 11 and made proactive preparations. In September and October, J&T Express Vietnam deployed over 300 trucks, and the company constructed its largest sorting center in North Vietnam, equipped with advanced operating technology and equipment, which officially commenced its operations. This center boasts a parcel handling accuracy rate of 99.99%, significantly enhancing operational efficiency.

In Thailand, J&T Express upgraded four sorting centers and five distribution hubs, adding over 13 sets of automated equipment to boost operational capacity. As a result, the peak processing capacity of sorting centers increased by approximately 25%, and the distribution hubs saw a 20% improvement. Furthermore, J&T Express Thailand expanded its sorting area by approximately 19,000 square meters, added over 900 transport vehicles, and recruited over 3,800 personnel to meet the growing demand of sorting, delivery, and customer service sectors.

In other new markets, Black Friday (November 29th) marks the largest logistics peak season in Latin America. J&T Express has observed a significant upward trend in parcel volumes in Brazil and Mexico. To address the upcoming peak, J&T Express in both countries has proactively invested in infrastructure and human resources, upgrading automated equipment to meet the high-quality express service demands of both clients and consumers.

“J&T Express exceeding 100 million global parcels handled in a single day during Double 11, setting a historic record, demonstrates our robust operational capabilities and unwavering commitment to serving our global customers,” said Charles Hou, Vice President of J&T Express. “We will continue to invest in infrastructure and resource allocation across various markets, focusing on network optimization and service enhancement to ensure efficient and reliable logistics services for global users during peak seasons, meeting the ever-growing global market demands.”

About J&T Express

J&T Express is a global logistics service provider with leading express delivery businesses in Southeast Asia and China, the largest and fastest-growing market in the world. Founded in 2015, J&T Express’ network spans thirteen countries, including Indonesia, Vietnam, Malaysia, the Philippines, Thailand, Cambodia, Singapore, China, Saudi Arabia, the UAE, Mexico, Brazil and Egypt. Adhering to its “customer-oriented and efficiency-based” mission, J&T Express is committed to providing customers with integrated logistics solutions through intelligent infrastructure and digital logistics network, as part of its global strategy to connect the world with greater efficiency and bring logistical benefits to all.

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CHINT’s CHX120 Integrated DC Meters Offer a Reliable and Precise Solution

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SHANGHAI, Nov. 14, 2024 /PRNewswire/ — (CHINT )The global shift towards electric vehicles (EVs) and renewable energy solutions has increased the demand for accurate and reliable DC metering technologies. DC meters play a crucial role in charging systems, where precise energy measurement is vital to ensure transparency, efficiency, and fairness for both operators and consumers.

DC meters are primarily designed for electric vehicle charging stations, where high precision and reliability are essential. The CHINT CHX120 is an innovative DC meter designed specifically for EV charging stations and other high-demand DC metering environments. Key features include:

Integrated Design: Shunt and meter combined in a single unit, reducing space and simplifying installation.High-Precision Measurement: Accurate readings for both forward and reverse energy flows, ensuring reliable billing.Multi-Tariff and Time Period Support: Supports up to 12 tariffs and 24 time periods for flexible energy pricing.Intelligent Temperature Monitoring: Monitors temperature to ensure safe operation and extend equipment lifespan.Strong Communication Compatibility: Compatible with RS-485, Modbus, and other protocols for seamless system integration.Diverse Shunt Specifications: Offers various shunt sizes, supporting currents up to 650A for high-power applications.Dual Sealing: Features physical and electronic seals for enhanced security and tamper resistance.Strong Data Storage Functionality: Stores up to 100 charging cycles and preserves data for 10 years during power outages.

The CHX120 is perfect for electric vehicle charging stations and other DC metering scenarios where high precision, safety, and reliability are crucial. It is particularly suited for high-power charging applications and systems requiring robust performance and long-term data storage.

In summary, DC meters are essential components in modern energy systems, particularly in electric vehicle charging infrastructure. Their ability to accurately measure energy consumption, communicate data remotely, and integrate seamlessly into complex systems makes them invaluable for both operators and consumers. The CHINT CHX120 is a standout DC energy meter that combines cutting-edge technology with practical design, offering a reliable and precise solution for today’s DC metering needs.

By understanding the principles, technology, and application of DC meters, businesses and consumers can make informed decisions to optimize energy usage and improve operational efficiency.

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View original content:https://www.prnewswire.co.uk/news-releases/chints-chx120-integrated-dc-meters-offer-a-reliable-and-precise-solution-302305475.html

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