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New Study Shows Filipino Consumers Who Access Piracy Sites and Services at Severe Risk of Cyber Threats

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Expert, IP Office and Industry Representatives Call for Site Blocking Laws to be Passed

MANILA, Philippines, Nov. 13, 2024 /PRNewswire/ — A new study commissioned by the Motion Picture Association (MPA) showed that Filipino consumers who access piracy sites and services are at severe risk of cyber threats such as identity theft and ransomware. The study found Filipinos are up to 33 times more likely to encounter a cyber threat on the most popular piracy sites compared to legal film and TV websites.  

These findings were presented in a study released on 13 November during an anti-piracy symposium organized by the Intellectual Property Office of the Philippines (IPOPHL), the Alliance for Creativity and Entertainment (ACE), GMA Network, Inc. and Globe Telecom. ACE, the world’s leading antipiracy coalition, is led by the MPA.  

The study was authored by Dr. Paul Watters, Honorary Professor of Security Studies and Criminology, Macquarie University in Sydney.  

“As the digital landscape grows increasingly complex, the risks to consumers accessing piracy sites – especially younger consumers – have never been more urgent,” Watters said. “Consumers today navigate an online environment fraught with hidden malware and exploitation, often without realizing the true danger they face. My research highlights the urgent need for effective action to protect consumers, as every click on a piracy site brings not only legal and ethical implications, but significant threats to users’ safety and security. We owe it to the next generation to build a safe and secure internet, which protects young people from cybercriminals.”

To mitigate the risk of consumer harm posed by piracy sites, the study recommends the enactment of proportionate and transparent site blocking laws that will target piracy sites and services, increased funding for Filipino law enforcement to enhance digital forensics and incident response capabilities, and the development of a national awareness and education campaign.  

“IPOPHL’s voluntary site-blocking initiative has emerged as a key tool in the fight against digital piracy,” said IPOPHL Director General Rowel Barba. “While it has only been implemented this year, we’ve already disabled access to nearly 20 sites with the help of the National Telecommunications Commission and internet service providers. Nevertheless, a law will institutionalize our site-blocking regime to create more outcomes, unlock the full potential of our creative economy and protect our consumers from the alarming cyber threats of piracy sites. IPOPHL is still hopeful to see a site-blocking law passed soon.”  

“The MPA’s experience in almost 60 countries around the world shows that site blocking is one of the most effective tools in our toolbox to combat piracy,” said Karyn Temple, Senior Executive Vice President and Global General Counsel for the MPA. “This is particularly true in jurisdictions like the Philippines, where the most visited sites are run by operators based elsewhere in the world. The enactment of site blocking legislation is the next key step towards protecting Filipino consumers, content creators, and the creative industry in the Philippines and around the world.” 

The study also showed that raising consumer awareness and education – particularly with teens and pre-teens – is crucial to mitigating the cyber risks associated with piracy sites in the Philippines.  

“The study confirms what we have long feared about online piracy in the Philippines,” said Mr. Joseph T. Francia, First Vice President and Head of International Operations for GMA Network, Inc., an ACE member company. In addition to the negative economic impact to the Filipino entertainment industry, digital piracy has far more serious consequences to the Filipino consumers who are unwittingly exposed to a host of cyberthreats by visiting pirate sites. GMA is committed to continue raising consumer awareness and education on the cyber risks associated with digital piracy.”

“At Globe, we believe in a digital world that is safe and empowering for everyone,” said Yoly Cristiano, Chief Sustainability and Corporate Communications Officer for Globe, an ACE member. “This study underscores the critical need for collaborative action to protect consumers, especially young people, from the hidden dangers of online piracy. We are committed to working with the government and partners like the MPA, ACE and GMA Network to promote responsible digital citizenship and ensure a secure online experience for all Filipinos.”

The full report is available here.  

About The Motion Picture Association 

The Motion Picture Association (MPA) serves as the leading voice and advocate of the motion picture, home video, and television industries. It works in every corner of the globe to advance the creative industry, protect its members’ content across all screens, defend the creative and artistic freedoms of storytellers, and support innovative distribution models that bring an expansion of viewing choices to audiences around the world. Its member studios are Netflix, Paramount Pictures, Prime Video & Amazon MGM Studios, Sony Pictures, Universal Studios, The Walt Disney Studios, and Warner Bros. Discovery. Charles Rivkin is Chairman and CEO. 

About The Alliance for Creativity and Entertainment

The Alliance for Creativity and Entertainment (ACE) is the world’s leading coalition dedicated to protecting the legal creative market and reducing digital piracy. Driven by a comprehensive approach to addressing piracy through criminal referrals, civil litigation, and cease-and-desist operations, ACE has achieved many successful global enforcement actions against illegal streaming services and unauthorized content sources and their operators. Drawing upon the collective expertise and resources of more than 50 media and entertainment companies around the world—including sports channels and associations—and reinforced by the Motion Picture Association’s content protection operations, ACE protects the creativity and innovation that drives the global growth of core copyright and entertainment industries. The current governing board members for ACE are Amazon, Apple TV+, Netflix, Paramount Pictures, Sony Pictures, Universal Studios, The Walt Disney Studios, and Warner Bros. Discovery. Charles Rivkin is Chairman and CEO of the Motion Picture Association and Chairman of ACE.

About the Intellectual Property Office of the Philippines (IPOPHL)

An agency attached to the Department of Trade and Industry (DTI), IPOPHL was created by virtue of Republic Act 8293 or the Intellectual Property (IP) Code of the Philippines. It is mandated to protect IP and create policies and programs that shape the IP system to be a tool for promoting innovative and creative activities, facilitating transfer of technology, attracting foreign investments and ensuring market access for products.

The IPOPHL sits at the National Committee on IP Rights as vice-chair. It is also an ex-officio member of the National Innovation Council and the Philippine Creative Industries Development Council, which are respectively tasked to foster innovation and creativity in the country.

About GMA Network

GMA Network, Inc. is the Philippines’ leading broadcasting company, which produces the most innovative, most trusted, and top-rating TV programs.

Also known as the Kapuso Network, GMA brings superior entertainment and responsible, unbiased, and timely delivery of comprehensive and accurate News and Information to Filipinos anywhere in the world – through its TV, radio, online platforms and wide array of other media-related ventures: program syndication, film production, music publishing and distribution, set design, audio-visual production, and new media.

Based on Nielsen TV Audience Measurement data from January to September 2024, GMA Network including GTV and other digital channels tallied a combined people net reach of 92 percent or 67 million viewers in Total Philippines. Headquartered in Quezon City, GMA operates a network of 115 TV stations and 21 radio stations throughout the country.

Officially listed on the Philippine Stock Exchange in 2007, GMA Network, Inc. is regarded as one of the most notable organizations that promote sustainability in the country, being the first media and broadcasting company in the Philippines to sign with the United Nations (UN) Global Compact.

For more stories about the Kapuso Network, visit www.GMANetwork.com.

About Globe

Globe Telecom, Inc. is a leading full-service telecommunications company in the Philippines and publicly listed in the PSE with the stock symbol GLO. The company serves the telecommunications and technology needs of consumers and businesses across an entire suite of products and services including mobile, fixed, broadband, data connectivity, internet and managed services. It offers innovative digital solutions in the areas of fintech, healthtech, adtech, climate tech, shared services and venture capital. In 2019, Globe became a signatory to the United Nations Global Compact, committing to implementing universal sustainability principles. Its principals are Ayala Corporation and Singtel, acknowledged industry leaders in the country and in the region.

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SOURCE Motion Picture Association

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REWARD ACQUIRES UK’S LEADING HOSPITALITY DATA INSIGHTS COMPANY (HDI) TO ENHANCE COMMERCE MEDIA OFFERING, DELIVERING DEEPER CONSUMER INSIGHTS FOR THE RETAIL SECTOR

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Reward completes acquisition of Hospitality Data Insights (HDI), a UK market-leading data insights company and longtime partnerThe acquisition will strengthen Reward’s Commerce Media proposition, enhancing consumer insights capabilities that unlock growth opportunities for global retail partnersThis acquisition follows a period of strong growth for Reward, further bolstered by recent strategic investment from Experian PLC, A FTSE 25 company, solidifying Reward’s position as a leader in Customer Engagement and Commerce Media

LONDON, Nov. 14, 2024 /PRNewswire/ — Reward, a global leader in Customer Engagement and Commerce Media, today announces the acquisition of Hospitality Data Insights (HDI), a prominent UK-based data insights company and trusted partner. This acquisition is set to further elevate Reward’s Commerce Media capabilities, driving enriched consumer insights for retail and bank partners worldwide.

HDI is known for delivering high-quality, independent data solutions to over 100 global and national brands in the hospitality and convenience sectors, including industry leaders McDonald’s, Pizza Express, and Deliveroo. With a focus on high-spend, high-frequency sectors representing over 20% of household spending, HDI strengthens Reward’s capability to deliver significant consumer value, supporting Reward’s commitment to deliver over £2 billion in rewards by 2025.

By combining HDI’s SKU-level data, product range, pricing insights, and consumer sentiment analysis with Reward’s transactional and behavioural insights, the acquisition enhances Reward’s suite of products for retail marketing, performance optimisation, and operational insights. HDI’s extensive sector expertise and talented team of data analysts add further depth to Reward’s offerings, positioning the company for growth as it establishes itself as the preferred marketing and insights partner. This strategic focus aims to help banks and retailers better understand customers while securing a larger share of marketing budgets.

The all cash acquisition reflects Reward’s period of significant growth. The recent strategic investment from Experian PLC has further enhanced Reward’s consumer insights capabilities, integrating new assets like its Mosaic product. Reward has also expanded its international footprint, with new investment directed at scaling operations in key regions such as Europe, the Middle East and Asia.

Effective immediately, Darroch Bagshaw, Managing Director of HDI, will join Reward’s Leadership Team, reporting to CEO Jamie Samaha. While HDI has been primarily servicing its global brands in the UK, Reward and HDI are well-positioned to scale their enhanced capabilities internationally. The combined efforts will start in the hospitality and convenience sectors and move into other high priority spend categories including convenience and grocery.

Jamie Samaha, CEO of Reward, commented: “In today’s fast-evolving Commerce Media landscape, expanding consumer insights capabilities is more critical than ever. This acquisition of HDI marks a transformative step in our journey to deepen our understanding of consumer behaviour and amplify the value we deliver to our customers, banking partners, and retailers. HDI’s diverse portfolio of leading hospitality brands and innovative insight products opens significant opportunities for us to strengthen our retailer relationships in this key sector, all while driving toward our goal of delivering $2 billion in rewards by 2025.”

Darroch Bagshaw, Managing Director of HDI, added: “HDI’s mission has always been to provide market-leading insights to businesses across the hospitality sector using accurate and actionable data. Reward’s endorsement of our services is testament to our aligned commitment to high quality data analytics that drive investment decisions for the world’s largest retailers. We look forward to combining insights capabilities to provide enriched products and services to retailers and greater value to customers.”

ABOUT REWARD

Reward is a global leader in Customer Engagement and Commerce Media, operating in more than 15 markets across the UK, Europe, the Middle East and Asia. Uniquely positioned at the intersection of banking and retail, Reward’s platform combines technology, data insights and digital marketing to deliver personalised products and services that help brands deepen connections with customers.

As businesses strive to better understand and influence customer behaviour, Reward is poised to lead in the fast-growing commerce media space, offering consumer insights that enhance omnichannel experiences, boost sales and build customer loyalty.

Beyond unifying consumer insight and commerce, Reward is on a mission to make everyday spending more rewarding and every interaction count, delivering billions in rewards to customers.

For more information, please visit www.rewardinsight.com.

ABOUT HDI

Hospitality Data Insights (HDI) is a leading UK insights business, providing independent data insight to global and national brands operating in the UK hospitality sector since 2017, supporting over 100 different clients spanning Pubs & Bars, Restaurants & Casual Dining, QSR, Coffee Shops, Delivery, Convenience, Drinks Suppliers & Manufacturers, Investors and Consulting Firms.

HDI turns vast amounts of high-quality data into meaningful products and services that help operators improve their investment decisions, offer development and customer marketing; and help manufacturers sell and support their brands more effectively

Since late 2022, HDI have extended their capabilities into the UK grocery sector, tracking online pricing for 10 national grocers and monitoring customer spending patterns within over 40,000 individual convenience & grocery stores.

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From Pollution to Restoration: The Art of Living’s Powerful Partnerships to Heal Karnataka

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BENGALURU, India, Nov. 14, 2024 /PRNewswire/ — On November 11, 2024, The Art of Living Social Projects signed a landmark Memorandum of Understanding (MoU) with Bangalore University, the Environmental Management and Policy Research Institute (EMPRI), and the Department of Forest Ecology and Environment, Government of Karnataka. This marks a powerful new chapter in advancing environmental sustainability and climate action through rigorous research, community-driven initiatives, and participatory governance. Rooted in Gurudev Sri Sri Ravi Shankar’s vision, The Art of Living Social Projects’ methodology is holistic, nature-centred and emphasises hands-on community involvement to create tangible and lasting change.

The organisation brings extensive expertise in programme management and Corporate Social Responsibility (CSR) engagement to the partnership, which aims to address some of Karnataka’s most pressing environmental challenges. At the top of the agenda is an ambitious plan to clean and restore the heavily polluted Vrishabhavathi River, which flows through Bangalore University’s campus. 

Reviving the Vrishabhavathi River Through Nature-Based Solutions (NBS)

Traditional approaches to river restoration often fall short when faced with severe pollution, requiring more innovative strategies. This is precisely where the Art of Living Social Projects’ Nature-Based Solutions come into play. Leveraging natural elements like microorganisms, plants, and algae; NBS techniques use bioremediation and phytoremediation to detoxify the water. Microbial communities work to break down pollutants, while specially chosen plants absorb harmful substances. 

In addition to these natural detoxifiers, aeration plays a crucial role by oxygenating the water, which helps revitalise aquatic habitats and promotes the overall health of the ecosystem. These initiatives demonstrate the organisation’s dedication to lasting environmental interventions and will be utilised in the restoration of the Vrishabhavathi River.

Tackling Broader Environmental Challenges in Karnataka

The MoU extends far beyond river restoration to addressing other urgent environmental issues such as deforestation, air and water pollution, waste management, and ecosystem conservation. The alliance plans to drive change through joint research projects, workshops, and seminars, offering hands-on training and creating educational opportunities that empower the next generation of environmental leaders.

Bridging Academic Research and Practical Implementation

The MoU draws on the unique strengths of each partner. Bangalore University brings academic depth, while EMPRI contributes expertise in policy research. The Art of Living Social Projects’ extensive experience with large-scale projects  and community engagement rounds out this powerful team. The synergy facilitates the implementation of evidence-based plans that are not only effective but also engage the community in enduring practices.

Empowering Communities for Lasting Change

The MoU also reflects a commitment to participatory governance, a principle close to The Art of Living’s ethos. Shared Sri Prasana Prabhu, Chairman of The Art of Living Social Projects, “We believe that sustainability must be rooted in the participatory governance framework. This MoU allows us to deepen our engagement and leverage our resources to empower academia and civil society organisations towards sustainable practices.”

A Model for Environmental Protection

A new standard in environmental governance and action will be set by this collaboration. By bridging academic research with practical, community-driven game plans, it presents a model that could inspire similar initiatives in other regions. As this collaborative effort unfolds, The Art of Living Social Projects, Bangalore University, EMPRI, and the Department of Forest, Ecology, and Environment are poised to make significant strides in tackling Karnataka’s environmental challenges, from cleaner rivers to thriving ecosystems.

Through this landmark MoU, The Art of Living Social Projects, under the inspiration of Gurudev Sri Sri Ravi Shankar, reaffirms its commitment to nature-driven solutions, working towards a future of cleaner water, healthier ecosystems, and stronger communities.

About The Art of Living Social Projects 

Inspired by the world-renowned humanitarian and spiritual leader Gurudev Sri Sri Ravi Shankar; The Art of Living is a global non-profit organisation dedicated to peace, well-being, and humanitarian service. Committed to holistic development, The Art of Living champions various initiatives, including water conservation, sustainable agriculture, afforestation, free education, skill development, women empowerment, integrated village development, renewable energy and waste management. Through these multifaceted efforts, The Art of Living strives to create positive social and environmental impact, fostering a more sustainable and harmonious future for all.

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CIOs Struggle to Define AI Value For Their Business as They Continue to Invest in New Projects

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Tech leaders are divided on whether AI investments should boost productivity, revenue, or worker satisfaction

SAN FRANCISCO, Nov. 14, 2024 /PRNewswire/ — New research from revenue intelligence leader Gong reveals widely varying viewpoints among CIOs and other tech leaders over how to evaluate the success of AI projects. Surveying over 500 CIOs and heads of IT across the UK and US, the findings illustrate the challenge many businesses face when it comes to strategically implementing AI and the uncertainty in measuring whether those AI investments are paying off.

While over half of CIOs (53 percent) prioritize productivity gains, an equal proportion focus on revenue growth as their key success metrics, with worker satisfaction trailing closely behind (46 percent). This divergence underscores a broader challenge: confusion about where AI can deliver the most business value and a well-defined approach for evaluation.

Key insights from the study include:

Revenue Growth vs. Time Savings: 61 percent of global CIOs believe increased revenue alone justifies AI costs, while 60 percent say that time savings alone will justify costs. Yet, only 32 percent actively measure both, suggesting that many companies still don’t have systems in place to measure and assess the impact on the variables they say matter most.A Growing Interest in Predictive AI: While generative AI attracts much of the buzz around the technology, it is not the clear leader among CIOs in terms of driving value. Fifty-four percent of tech leaders prioritize generative AI, 51 percent prioritize automation, and 31 percent prioritize predictive AI. To capitalize on this discord and deliver value across a broad spectrum, AI models must be tuned to support workflow automation and predictive analytics.Adoption of Domain-Specific Solutions: While nearly three-quarters of tech leaders rely on off-the-shelf large language models (LLMs) as part of their AI investments, 58 percent are utilizing domain-specific solutions. These AI tools are trained on industry- and function-specific data to deliver more precise and measurable results.Security is a Key Obstacle…: Security remains a top priority for 68 percent of tech leaders, but 28 percent admit this is where their AI projects most often fall short.…As is Data Integration: Data integration challenges also threaten project success, with 36 percent of CIOs likely to pause initiatives if implementation complexities arise. Without the right underlying data, AI outputs risk delivering little value or, worse, biased or inaccurate results.AI’s Long-Term Value Persists: Despite mixed measurement strategies, only a small fraction (under 20 percent) cited a lack of provable ROI as a reason to abandon AI initiatives, indicating that most companies continue to explore its potential and long-term value.Smaller companies are more eager to prove ROI: Smaller US firms (250-500 employees) are more ROI-focused, with 40 percent willing to halt projects lacking clear ROI, compared to just 19 percent of larger companies. This suggests that while smaller US firms see the value in investing in AI, they need to focus on initiatives that deliver measurable and immediate returns and have less budget for experimentation. In contrast, larger companies might have more capacity to invest in long-term projects without immediate ROI.

“Over the last two years, the AI hype and pace of innovation has created incredible excitement and confusion for CIOs and tech leaders about its potential and where to focus,” said Eilon Reshef, co-founder and Chief Product Officer, Gong. “But one thing is clear: leaders are pursuing value and exploring different areas across the business where AI can have a transformative impact.”

To learn more about the survey’s findings, read the blog.

Methodology
The research was conducted by Censuswide with 573 CIOs/Heads of IT (aged 25+) in medium and large companies who have purchased an off-the-shelf AI application in the last 2 years across the UK and US (250 and 323 respondents respectively) between October 9 -October 16, 2024. Censuswide abide by and employ members of the Market Research Society which is based on the ESOMAR principles. Censuswide are also members of the British Polling Council.

About Gong
Gong transforms revenue organizations by driving business efficiency, revenue growth, and improved decision-making. The Revenue Intelligence Platform uses proprietary artificial intelligence technology to enable teams to capture, understand, and act on all customer interactions in a single, integrated platform. Thousands of companies around the world rely on Gong to support their go-to-market strategies and grow revenue efficiently. For more information, visit www.gong.io.

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SOURCE Gong

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