Connect with us

Technology

MikeWorldWide Launches Everywhere, A New Influencer & Social Agency

Published

on

Everywhere aims to redefine how creator partnerships are built and how social and branded content break through to meet audiences where and when it matters most

NEW YORK, Nov. 13, 2024 /PRNewswire/ — MikeWorldWide, a leading independent global public relations firm, today announced the launch of Everywhere, a new social-first agency built to ignite conversations and create experiences across the digital channels that matter most for companies. From developing omni-channel strategies to forging authentic creator partnerships and producing high-impact content at scale, Everywhere helps brands connect with audiences to drive loyalty and business growth.

A Unique In-House Approach to Influencer and Social Media Marketing
In response to the growing trend of acquisition and consolidation in the digital and influencer marketing space, Everywhere introduces a new model: a specialized in-house influencer, content, and social media marketing agency with external reach, supporting both existing clients and new partnerships. This dual role allows Everywhere to meet current and prospective clients where they are, addressing a demand for more personal, effective, and agile programs. As major networks prioritize scale over individuality, Everywhere’s adaptable strategies reject a one-size-fits-all approach, ensuring clients thrive in an ever-evolving digital landscape.

“Everywhere redefines what brands should expect from a digital agency, bringing a new level of precision, relevance and trust to the table,” said Michael Kempner, founder and CEO of MikeWorldWide. “Clients today seek more than traditional influencer relationships and cookie-cutter strategies—they need dynamic, data-driven, and tailored approaches that are as agile as the digital spaces they occupy. Everywhere offers a fresh alternative by prioritizing personalization, transparency, and lasting partnerships.”

Data-Driven and Tech-Enabled Strategy with Everywhere’s AI Toolstack
Powered by a curated tech stack and proprietary AI platform, Everywhere delivers precise outcomes by leveraging advanced data-driven insights and predictive analytics. This tech-at-the-core approach enables the creation of targeted social strategies, authentic creator partnerships, and compelling content at scale. By analyzing large datasets and anticipating trends, the platform ensures that every action aligns with client goals, driving proactive and timely campaigns that adapt to shifting audience behavior and maximize engagement.

Four Core Services for Modern Influencer, Social, Engagement and Growth
The new, agency will be oriented around four core services:

Tailored Social Strategy – Tailored approaches for each social platform ensure brands build impactful presences where their audiences are. Strategies are designed to meet specific goals, from increasing sales to driving event attendance, with measurable results.Creator and Influencer Partnerships – By aligning creators with purpose and authenticity, Everywhere ensures partnerships that resonate with the right audiences for B2B and B2C brands, preventing wasted spend and fostering real connections. Never siloed or transactional.Agile Creative and Content Lab – Content that not only looks great but resonates. From strategy to production, the Content Lab delivers creative assets that captivate audiences across digital channels at the speed of social trends.Growth and Performance – Targeted media investments leverage advanced analytics and real-time data to optimize paid media and performance marketing across digital platforms, immersing brands in the conversations that matter.

“Our goal is to set a new standard in digital and influencer marketing,” said Megan Hueter, managing director of Everywhere. “Everywhere is built for brands that want more than visibility—they want to create an impact that resonates. We focus on showing up where it matters most and making every interaction meaningful.”

About MikeWorldWide 

MikeWorldWide is a leading independent, integrated public relations agency serving global clients across the US & Europe. It employs more than 225 communications experts that live at the intersection of corporate reputation, consumer brand marketing, technology, and healthcare. The award-winning firm applies its expertise and culture of caring through research, strategy, creativity, empathy, and insight for clients to maximize the potential of every marketing channel. It delivers breakthrough communications for the global enterprises, corporate leaders and innovative brands who are driving the creative economy. 

View original content:https://www.prnewswire.com/news-releases/mikeworldwide-launches-everywhere-a-new-influencer–social-agency-302304649.html

SOURCE MikeWorldWide

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Technology

AsiaPay Champions Women-Led Ventures Across APAC with A$40K in Prizes

Published

on

By

Second Year of Support for Women Entrepreneurs Driving Positive Change

MELBOURNE, Australia, Nov. 26, 2024 /PRNewswire/ — LIFTWOMEN®, the global platform empowering female entrepreneurs, is thrilled to announce the return of its LiftHER Female Founders Grant Challenge, supported once again by AsiaPay Capital. This year, AsiaPay’s continued sponsorship amplifies its commitment to fostering innovation and inclusion, with A$40K in prizes for finalists and winners. Following the success of last year’s inaugural challenge—which received over 300 applications from five APAC regions—the LiftHER initiative remains dedicated to supporting women-led ventures that drive positive social and environmental impact.

The previous LiftHER cohort celebrated diverse founders from Australia, Vietnam, Hong Kong SAR, Indonesia, and the Philippines, showcasing businesses across MedTech, sustainable consumer products, and digital platforms. These finalists have not only made strides in their industries but have collectively engaged audiences of over 500,000 across social media and earned coverage in major media outlets, including Forbes, CNN, and LinkedIn Top Voice.

In 2024, nine finalists will again be selected to participate in an intensive 8-week business and crowdfunding coaching program. Last year’s winners included OVUM (Australia), an AI-driven women’s health assistant, La Foundary (Australia), which transforms waste into biomaterials, and Urban Farmer TV (Philippines), dubbed the “Netflix for urban gardening.”

Irene Tsang, Founder and CEO of LIFTWOMEN®, emphasised the vital role that AsiaPay’s support plays in sustaining the challenge and uplifting these visionary founders. “AsiaPay’s partnership is instrumental in ensuring that female founders have access to resources that are often out of reach,” said Tsang. “Their commitment goes beyond sponsorship; it is a powerful affirmation that women-led ventures are key to creating a sustainable and inclusive future. The LiftHER Grant Challenge is more than just a competition—it’s a platform to break down systemic funding barriers, empowering women to lead impactful change.”

Joseph Chan, CEO of AsiaPay Capital, added, “AsiaPay Capital is honoured to support LIFTWOMEN® again this year, backing a program that aligns with our values of innovation and inclusive growth. The quality of last year’s applicants was inspiring, and we look forward to seeing new ideas that merge technology, sustainability, and gender equality to shape the future of business in Asia.”

Applications for the LiftHER Grant Challenge opened on 11 November 2024 and will close on 3 January 2025. Finalists will be announced in late January and will start their journey with international mentors in February, leading up to the Pitch Night in April 2025, where A$40,000 in grant funding will be awarded across four categories: Sustainable Future, Innovation & Impact, Digital Commerce, and People’s Choice.

For more information about the LiftHER Female Founders Grant Challenge or to apply, please visit: https://www.lifther.liftwomen.com/ 

About LIFTWOMEN®

LIFTWOMEN® Group, founded in 2021 by Irene Tsang, is a global start-and-scale platform for women-led businesses. Designed to bridge the gender funding gap, the platform provides female entrepreneurs with equity-free and debt-free capital, along with the tools, mentorship, and community support they need to succeed. With operations across Australia and Asia, LIFTWOMEN®’s mission is to foster financial inclusion, promote sustainable business growth, and empower women to achieve financial independence.

https://www.liftwomen.com/ 

About AsiaPay Capital

AsiaPay Capital, an incubation arm of the AsiaPay Group, a leading digital payment player in Asia, strives to accelerate the growth of startups in the new economy and digital sectors in Asia. Through financial backing, local operational resources and facility access, mentorship, and innovation synergy, investees benefit from a streamlined pathway to expand and grow. AsiaPay Capital offers startups a comprehensive range of advanced payment solutions, and gain access to a broad capital, client and partner base, ensuring a faster and more secure regional expansion in Asia.

https://www.asiapaycapital.com/

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/asiapay-champions-women-led-ventures-across-apac-with-a40k-in-prizes-302315975.html

SOURCE AsiaPay

Continue Reading

Technology

Mirae Asset Expands Active ETF Product Line with the Launch of Global X India Sector Leader Active ETF (3084) and Global X Emerging Markets Asia Active ETF (3104)

Published

on

By

HONG KONG, Nov. 26, 2024 /PRNewswire/ — Mirae Asset Global Investments (Hong Kong) Limited (referred to as “Mirae Asset”) today announced the launch of two new products to further enhance its active ETF lineup. The new ETFs are the Global X India Sector Leader Active ETF (stock code: HKD counter 3084 / USD counter 9084) and the Global X Emerging Markets Asia Active ETF (stock code: HKD counter 3104 / USD counter 9104).

The Global X India Sector Leader Active ETF aims to achieve long-term capital appreciation by primarily investing in equities and equity-related securities of sector-leading companies that are domiciled in India or conduct a significant portion of their economic activities there. At least 70% of the fund’s assets will be invested in companies with strong market share and profitability in the Indian market, targeting robust long-term growth. The investment strategy focuses on companies with high market share and profitability to generate stable returns. Additionally, the fund employs a flexible portfolio strategy without fixed industry weights, allowing it to effectively respond to market changes. As a registered foreign investor, this fund provides investors with convenient access to the Indian market, enabling them to share in the country’s economic growth.

The Global X Emerging Markets Asia Active ETF targets long-term capital appreciation through concentrated investments in equities and equity-related securities of companies domiciled in or conducting significant economic activities in emerging Asian markets. At least 70% of the fund’s assets will be invested in companies from emerging Asian markets excluding China, aiming to capture growth potential in these economies. The investment strategy focuses on seizing economic growth opportunities in these regions. By employing a rigorous stock selection process that combines quantitative screening with qualitative research, the fund ensures the selection of stocks with strong growth potential. Furthermore, the portfolio is broadly diversified, with no fixed industry weights or market capitalization limits, allowing for flexibility in responding to market trends and providing more investment opportunities.

Mr. Wanyoun CHO, Chief Executive Officer of Mirae Asset Global Investments (Hong Kong) Limited, stated, “With the launch of these two new ETFs, Mirae Asset is expanding its product line in the active ETF space to meet the diverse needs of investors seeking thematic growth strategies. We firmly believe that the economic potential in India and emerging Asian markets is immense, and as these regions continue to develop, investment opportunities will become increasingly abundant. By leveraging local expertise, our investment approach focuses on generating long-term alpha and assessing risks, fully aligning with the growth potential of these markets. Through these new products, investors will be better positioned to capitalize on growth opportunities in these regions and maximise their benefits.”

For more information about the Global X India Sector Leader Active ETF (3084) and Global X Emerging Markets Asia Active ETF (3104), please visit the Global X ETFs website at www.globalxetfs.com.hk.

About Mirae Asset Global Investments Group

Mirae Asset Global Investments Group (the “group”) is an asset management organization with over US$272 billion in assets under management as of Sep 30, 2024[1]. The organization provides a diverse range of investment products including mutual funds, exchange traded funds (“ETFs”), and alternatives. Operating out of 25 offices worldwide, the group has a global team of more than 1,000 employees, including more than 200 investment professionals.

The group’s global ETF platform features a line-up of 601 ETFs that offer investors high quality and cost-efficient exposure to newly emerging investment themes and disruptive technologies in the global markets.[2] The group’s ETFs have combined assets under management of US$137 billion and are listed in Australia, Canada, Colombia, Europe, Hong Kong (SAR), India, Japan, Korea, Vietnam, the United Kingdom, and the United States.[3]

About Global X ETFs

Global X ETFs was founded in 2008. For more than a decade, our mission has been empowering investors with unexplored and intelligent solutions. Our product line-up features over 384 ETF strategies and over $92 billion in assets under management.[4] While we are distinguished for our Thematic Growth, Income, and International Access ETFs, we also offer Core, Commodity, and Alpha funds to suit a wide range of investment objectives. Global X is a member of Mirae Asset Financial Group, a global leader in financial services, has a presence in 19 global markets and the group’s managed assets exceed US$606 billion in assets under management worldwide.[5]

Mirae Asset Global Investments Hong Kong: https://www.am.miraeasset.com.hk/

Global X ETFs Hong Kong:  www.globalxetfs.com.hk 

Important Information

Global X India Sector Leader Active ETF

Investors should not base investment decisions on this document alone. Please refer to the Prospectus for details including product features and the risk factors. Investment involves risks. Past performance is not indicative of future performance. There is no guarantee of the repayment of the principal. Investors should note:

Global X India Sector Leader Active ETF (the “Fund”)’s investment objective is to achieve long term capital growth by primarily investing in equities and equity-related securities of sector leading companies domiciled in or exercising a large portion of their economic activity in India.The Fund will invest primarily (i.e. at least 70% of its net asset value (the “Net Asset Value”) in equities and equity-related securities (such as common shares, preferred stock as well as American depositary receipts (“ADRs”), global depositary receipts (“GDRs”) and participation notes) of sector leading companies domiciled in or exercising a large portion of their economic activities (e.g., having investments, production activities, trading or other business interests) in India.The Fund employs an actively managed investment strategy. The Fund does not seek to track any index or benchmark, and there is no replication or representative sampling conducted by the Manager. It may fail to meet its objective as a result of the Manager’s selection of investments, and/or the implementation of processes which may cause the Fund to underperform as compared to other index tracking funds with a similar objective.The Fund’s investment in equity securities is subject to general market risks, whose value may fluctuate due to various factors, such as changes in investment sentiment, political and economic conditions and issuer-specific factors.The Fund is an FPI registered with the SEBI. The applicable laws, rules and guidelines on FPI impose limits on the ability of FPI to acquire shares in certain Indian issuers from time to time and are subject to change. This may also adversely affect the performance of the Fund.The FPI status of the Sub-Fund may be revoked by the SEBI under certain circumstances. In the event the Fund’s registration as an FPI is cancelled, revoked, terminated or not renewed, this would adversely impact the ability of the Fund to make further investments, or to hold and dispose of existing investment in Indian securities. The Fund may be required to liquidate all holdings in Indian securities acquired by the Fund as an FPI. Such liquidation may have to be undertaken at a substantial discount and the Fund may suffer significant/substantial losses.The Fund’s investments are concentrated in securities in India. The value of the Fund may be more susceptible to adverse economic, political, policy, foreign exchange, liquidity, tax, legal or regulatory event affecting the Indian market.High market volatility and potential settlement difficulties in the equity market in India may result in significant fluctuations in the prices of the securities traded on such market and thereby may adversely affect the value of the Fund. The BSE has the right to suspend trading in any security traded thereon. The Indian government or the regulators in India may also implement policies that may affect the Indian financial markets. There can be no assurance that the Indian government will not impose restrictions on foreign exchange and the repatriation of capital.The taxation of income and capital gains in India is subject to the fiscal law of India. The tax rate in respect of capital gains derived by an FPI on transfer of securities will vary depending upon various factors. Any increased tax liabilities on the Fund may adversely affect the Net Asset Value of the Fund. For details, please refer to the section headed “Taxation in India” in the Prospectus. Any shortfall between the provision and the actual tax liabilities, which will be debited from the assets of the Fund, will adversely affect its Net Asset Value.Underlying investments of the Fund may be denominated in currencies other than the base currency of the Fund. In addition, the base currency of the Fund is USD but the trading currency of the Fund is in HKD. The Net Asset Value of the Fund and its performance may be affected unfavourably by fluctuations in the exchange rates between these currencies and the base currency and by changes in exchange rate controls.Securities lending transactions may involve the risk that the borrower may fail to return the securities lent out in a timely manner or at all. The Fund may as a result suffer from a loss or delay when recovering the securities lent out. This may restrict the Fund’s ability in meeting delivery or payment obligations from realisation requests.The trading price of the Units on the SEHK is driven by market factors such as the demand and supply of the Units. Therefore, the Units may trade at a substantial premium or discount to the Fund’s Net Asset Value.Investors should note that where a unitholder holds Listed Class of Units traded under the USD counter, the relevant unitholder will only receive distributions in HKD and not USD.Payments of distributions out of capital and/or effectively out of capital amounts to a return or withdrawal of part of an investor’s original investment or from any capital gains attributable to that original investment. Any such distributions involving payment of dividends out of capital or effectively out of capital of the Fund may result in an immediate reduction in the Net Asset Value per Unit of the Fund and will reduce the capital available for future investment.

Global X Emerging Markets Asia Active ETF

Investors should not base investment decisions on this document alone. Please refer to the Prospectus for details including product features and the risk factors. Investment involves risks. Past performance is not indicative of future performance. There is no guarantee of the repayment of the principal. Investors should note:

Global X Emerging Markets Asia Active ETF (the “Fund”)’s  investment objective is to achieve long term capital growth by primarily investing in equities and equity-related securities of companies domiciled in or exercising a large portion of their economic activities in emerging markets in Asia.The Fund will invest primarily (i.e. at least 70% of its net asset value (the “Net Asset Value”) in equities and equity-related securities (such as common shares, preferred stock as well as American depositary receipts (“ADRs”), global depositary receipts (“GDRs”) and participation notes) of companies domiciled in or exercising a large portion of their economic activities (e.g., having investments, production activities, trading or other business interests) in emerging markets in Asia, such as India, Indonesia, Korea, Malaysia, Philippines, Taiwan and Thailand, Vietnam, Bangladesh, Pakistan and Sri Lanka, but excluding Mainland China.The Fund employs an actively managed investment strategy. The Fund does not seek to track any index or benchmark, and there is no replication or representative sampling conducted by the Manager. It may fail to meet its objective as a result of the Manager’s selection of investments, and/or the implementation of processes which may cause the Fund to underperform as compared to other index tracking funds with a similar objective.The Fund’s investment in equity securities is subject to general market risks, whose value may fluctuate due to various factors, such as changes in investment sentiment, political and economic conditions and issuer-specific factors.The Fund invests in the emerging markets which may involve increased risks and special considerations not typically associated with investment in more developed markets, such as liquidity risks, currency risks/control, political and economic uncertainties, legal and taxation risks, settlement risks, custody risk and the likelihood of a high degree of volatility.The Fund may invest in stocks of small-capitalisation/mid-capitalisation companies. The stock of small-capitalisation/mid-capitalisation companies may have lower liquidity and their prices are more volatile to adverse economic developments than those of larger capitalisation companies in general.Underlying investments of the Fund may be denominated in currencies other than the base currency of the Fund.  In addition, the base currency of the Fund is USD but the trading currency of the Fund is in HKD. The Net Asset Value of the Fund and its performance may be affected unfavourably by fluctuations in the exchange rates between these currencies and the base currency and by changes in exchange rate controls.Securities lending transactions may involve the risk that the borrower may fail to return the securities lent out in a timely manner or at all. The Fund may as a result suffer from a loss or delay when recovering the securities lent out. This may restrict the Fund’s ability in meeting delivery or payment obligations from realisation requests.The trading price of the Units on the SEHK is driven by market factors such as the demand and supply of the Units. Therefore, the Units may trade at a substantial premium or discount to the Fund’s Net Asset Value.Investors should note that where a unitholder holds Listed Class of Units traded under the USD counter, the relevant unitholder will only receive distributions in HKD and not USD.Payments of distributions out of capital and/or effectively out of capital amounts to a return or withdrawal of part of an investor’s original investment or from any capital gains attributable to that original investment. Any such distributions involving payment of dividends out of capital or effectively out of capital of the Fund may result in an immediate reduction in the Net Asset Value per Unit of the Fund and will reduce the capital available for future investment.

Disclaimer

This document is for Hong Kong investors only. This document is provided for information and illustrative purposes and is intended for your use only. It is not a solicitation, offer or recommendation to buy or sell any security or other financial instrument. The information contained in this document has been provided as a general market commentary only and does not constitute any form of regulated financial advice, legal, tax or other regulated services.

Certain of the statements contained in this document are statements of future expectations and other forward-looking statements. Views, opinions and estimates may change without notice and are based on a number of assumptions which may or may not eventuate or prove to be accurate. Actual results, performance or events may differ materially from those in such statements.

Investment involves risk. Past performance is not indicative of future performance. It cannot be guaranteed that the performance of the Funds will generate a return and there may be circumstances where no return is generated or the amount invested is lost. It may not be suitable for persons unfamiliar with the underlying securities or who are unwilling or unable to bear the risk of loss and ownership of such investment. Before making any investment decision, investors should read the Prospectus for details and the risk factors. Investors should ensure they fully understand the risks associated with the Funds and should also consider their own investment objective and risk tolerance level. Investors are advised to seek independent professional advice before making any investment.

Information and opinions presented in this document have been obtained or derived from sources which in the opinion of Mirae Asset Global Investments (Hong Kong) Limited (“MAGIHK”) are reliable, but we make no representation as to their accuracy or completeness. We accept no liability for a loss arising from the use of this document.

Products, services and information may not be available in your jurisdiction and may be offered by affiliates, subsidiaries and/or distributors of MAGIHK as stipulated by local laws and regulations. This document is not directed to any person in any jurisdiction where the availability of this document is prohibited. Persons in respect of whom such prohibitions apply or persons other than those specified above must not access this document. It is your responsibility to be aware of and to observe all applicable laws and regulations of any relevant jurisdiction. Please consult with your professional adviser for further information on the availability of products and services within your jurisdiction.

This document is issued by MAGIHK (Licensed by the Securities and Futures Commission for Types 1, 4 and 9 regulated activities under the Securities and Futures Ordinance). This document has not been reviewed by the Securities and Futures Commission or the applicable regulator in the jurisdiction in which this article is posted and no part of this publication may be reproduced in any form, or referred to in any other publication, without express written permission of MAGIHK.

Copyright © 2024 Mirae Asset Global Investments. All rights reserved.

[1] Source: Mirae Asset Global Investments, Sep 30, 2024.
[2] Source: Mirae Asset Global Investments,  Sep 30, 2024.
[3] Source: Mirae Asset Global Investments, Sep 30, 2024.
[4] Source: Mirae Asset Global Investments, Sep 30, 2024.
[5] Source: Mirae Asset Financial Group, Jun 30, 2024.

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/mirae-asset-expands-active-etf-product-line-with-the-launch-of-global-x-india-sector-leader-active-etf-3084-and-global-x-emerging-markets-asia-active-etf-3104-302315017.html

SOURCE Mirae Asset Global Investments (Hong Kong) Limited

Continue Reading

Technology

PRIVACY ALERT: RRCA Accounts Management Under Investigation for Data Breach of Over 115,000 Patient Records

Published

on

By

SAN FRANCISCO, Nov. 25, 2024 /PRNewswire/ — Schubert Jonckheer & Kolbe LLP is investigating a data breach impacting the private personal and health information of 115,837 patients held by RRCA Accounts Management, Inc., an Illinois-based collection agency.

On or about October 18, 2024, RRCA notified patients that it experienced a ransomware attack on its systems. During that attack, the Play ransomware group infiltrated its systems and accessed and stole their records, including their clients’ customers’ personal information.

RRCA recently informed patients that the following private information may have been stolen in the breach: names, addresses, dates of birth, phone numbers, emails, Social security numbers or taxpayer IDs, driver’s license numbers, passport numbers, health insurance information, health data (such as medical record numbers and places of treatment and doctors), health payment information (such as billing and insurance claims and payment card and account numbers), usernames or IP addresses, and potentially some demographic information (such as genders, religious views, or races).

If your personal information was impacted by this incident, you may be at risk of identity theft, healthcare fraud, and other serious violations of your privacy.  As a result, you may be entitled to money damages and an injunction requiring changes to the company’s cybersecurity practices.

If you received notification of this data breach from RRCA or an identity protection service and wish to obtain additional information about your legal rights, please contact us today or visit our website at https://www.classactionlawyers.com/rrca.

About Schubert Jonckheer & Kolbe LLP
Schubert Jonckheer & Kolbe represents consumers, employees, and shareholders in class actions and shareholder derivative actions against corporate defendants, focusing on data privacy. The firm is based in San Francisco, and with the help of co-counsel, litigates cases nationwide.

Contact
Amber L. Schubert
Schubert Jonckheer & Kolbe LLP
aschubert@sjk.law 
Tel: 415-788-4220

View original content:https://www.prnewswire.com/news-releases/privacy-alert-rrca-accounts-management-under-investigation-for-data-breach-of-over-115-000-patient-records-302315931.html

SOURCE Schubert Jonckheer & Kolbe LLP

Continue Reading

Trending