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Netskope Customers Realize Millions of Dollars in Hard Cost Savings with Modern Network Security Infrastructure

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Total Economic Impact study provides framework for evaluating the impact of Netskope security service edge (SSE) to help customers modernize infrastructure, realize fast financial returns, and grow and achieve critical business outcomes

SANTA CLARA, Calif., Nov. 12, 2024 /PRNewswire/ — Netskope, a leader in secure access service edge (SASE), today released a new commissioned study conducted by Forrester Consulting on The Total Economic Impact™ (TEI) of Netskope Security Service Edge (SSE). The study revealed that the key benefits of adopting Netskope translated to quantifiable hard cost reductions through network security infrastructure consolidation and modernization. For the customers surveyed, the results included a 109% return on investment (ROI) for a composite organization representative of interviewed customers over a three-year period, as well as a payback period of less than six months.

Forrester Consulting conducted the Netskope SSE Total Economic Impact™ (TEI) study based on interviews with organizations using Netskope SSE, reflecting the real-world financial impact of the technology investment and its resulting business value. Forrester then built a composite organization representative of interviewed customers that prospective customers can use as a framework for evaluating SSE solutions. The composite customer profile is based on a multi-national multi-billion-dollar organization where 50% of the employees and contractors work remotely, the networking and security team has 30 full-time equivalent (FTEs) employees, and the organization grows through mergers and acquisitions at a rate of three per year.

The study revealed numerous benefits of implementing Netskope SSE, including key drivers of the economic impact. While individual results vary, the study indicated the benefits below for the composite organization based on customer responses to the study:

Consolidated network security infrastructure resulting in $5.4M in cost reductions over three years. The economic impact resulted in decommissioning legacy data centers, physical equipment, and hardware, including sunsetting legacy DLP tools, SWG technology, firewalls, and related hardware and circuitry.

Improved network availability, performance, and user productivity resulting in approximately $1.8M in cost reductions over three years among the customers surveyed. According to the study, “The senior enterprise architecture manager in the advertising industry said that their organization validated a network performance study proving that Netskope clocked lower latencies than other SSE vendors.” Customers reduced the number of hours during which network services were effectively offline, resulting in a 10% increase in uptime for core network services, plus reducing the amount of time it takes for users to access network services, data, and applications.

Increased network and security operation effectiveness resulting in $1.5M in cost savings over three years. This enabled operational resources to be 30-35% more productive among the customers surveyed, streamlined network operations including faster user provisioning, and enabled the allocation of a considerable number of resources to higher-value data security engineering activities. Customers also reported reducing engineering labor by more than 75% and decreased the patch SLA from weeks to effectively on-demand.

Specific customer input used to inform the composite customer profile used in the framework include:

An enterprise architecture manager in the advertising industry interviewed by Forrester reported how their organization’s Netskope SSE solution would allow it to save over $10 million by decommissioning legacy solutions.A vice president of infrastructure in the technology industry estimated that their organization avoided $250,000 annually in vendor maintenance contracts for firewalls, another $100,000 annually in vendor service agreements for servers and switching, and 1.5 full time employees dedicated to vendor and solution management. They specified, “Those are significant savings that I had never even thought of before going through the process.”

The Netskope One platform features a fully converged SSE solution that enables organizations with hybrid cloud environments to consolidate and secure access to the web, cloud and SaaS services, and private apps from any location. Unique to Netskope is its NewEdge network, the largest private security cloud in the world, which enables a high-performance user experience with no impact on security protection.

“With legacy network security solutions becoming more ineffective, inefficient, and costly to operate and maintain, CIOs, Networking, Infrastructure and Operations (NI&O), and Security leaders alike continue to seek out ways to modernize. Their preferred partners consolidate and demonstrably reduce costs, while accelerating time to value and measurable agility for their business,” said Dave Klippel, vice president of business value services, Netskope. “We are pleased to represent the success stories of our customers in this Forrester TEI study, as it provides a quantifiable business case for Netskope SSE using real examples of customer-verified, true hard cost reductions.”

Additional key findings from the TEI study regarding how enterprises can accelerate business value with Netskope SSE include:

Accelerated time to value for mergers and acquisitions by:Streamlining M&A labor and avoiding many legacy M&A efforts due to the nature of the cloud-native SSE solutionEnhancing app discovery capabilitiesStreamlined remote experience by:Allowing for a rearchitected approach to securing remote user access to internet-facing appsEnabling new delivery models for transformative approaches that helped to streamline, improve, and innovate the remote and hybrid work experienceGenerated IT help desk optimization savings by:Reducing networking and security support ticket volumesStreamlining ticket resolution effortsReduced risk and costs of a material breach savings by:Reducing risk of malware infection, data loss, and other threatsImproving visibility with better contextStronger security controls to block risky user behaviorMeasurable reductions in security incident volumes and average resolution times

Calculate your organization’s potential ROI and receive a fully customized study

Discover the economic impact and benefits of transitioning to Netskope SSE by leveraging the Forrester TEI financial model, supported by real-world customer deployment data. With five simple inputs, the Forrester TEI calculator can:

Generate a fully customized study revealing the quantifiable benefits that Netskope SSE can bring to organizationsEstimate hard cost reductions through infrastructure consolidationUnlock valuable business outcomes that drive efficiency and innovation and are easily explained to C-level decision makers and boards of directors

Click here to input your data and download your results.

For more information on the Total Economic Impact™ of Netskope SSE, get the executive summary of the Forrester TEI study and read our blog post.

About Netskope
Netskope, a global SASE leader, helps organizations apply zero trust principles and AI/ML innovations to protect data and defend against cyber threats. Fast and easy to use, the Netskope One platform and its patented Zero Trust Engine provide optimized access and real-time security for people, devices, and data anywhere they go. Thousands of customers trust Netskope and its powerful NewEdge network to reduce risk and gain unrivaled visibility into any cloud, SaaS, web, and private application activity—providing security and accelerating performance without compromise.

Learn more at netskope.com, on the Netskope blog, on LinkedIn, and Instagram.

Media Contact:
press@netskope.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/netskope-customers-realize-millions-of-dollars-in-hard-cost-savings-with-modern-network-security-infrastructure-302301385.html

SOURCE Netskope

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Marketing Maven Founder and CEO, Lindsey Carnett, Named a Finalist for the Los Angeles Times’ B2B Publishing 2024 Inspirational Women Forum & Leadership Award

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November 14, 2024

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Carnett Cited for Work With The LA and NYC-Based Marketing and Public Relations Firm

LOS ANGELES, Nov. 13, 2024 /PRNewswire-PRWeb/ — Bicoastal, award-winning marketing and public relations firm Marketing Maven announced today that its founder and CEO Lindsey Carnett has been named a finalist by the Los Angeles Times’ B2B Publishing 2024 Inspirational Women Forum & Leadership Awards, presented by City National Bank, an BC Company.

Carnett has gained the reputation as an expert in the field of marketing and public relations. Her areas of specialty include: Public Relations, Social Media, Reputation Management, Direct Response Marketing, U.S. product launches, SEO, Influencer Marketing and Digital Advertising.

The highly anticipated awards event, comprised of dynamic panel discussions featuring top business leaders with versatile backgrounds, will take place Thursday, November 14, 2024 at the InterContinental Los Angeles Downtown. The evening awards dinner will recognize accomplished female leaders from corporations and nonprofit organizations who have demonstrated noteworthy success and accomplishments during the last 24 months.

After the event, the LA Times will publish the Inspirational Women Magazine, available in print and online, that will feature profiles of the nominees, recaps of the panels and photos from the event.

The list of nominees: laiw-24-nominees.pdf (brightspotcdn.com)

Afternoon Forum Session – Forum with Buffet Lunch
11:30 a.m. – Registration & Networking Luncheon
12:30 p.m. – Panel Discussions begin
4:30 p.m. – Afternoon Session ends
Dinner Session – Awards Dinner with Fireside Chat
5:30 p.m. – Registration & Cocktail Reception
6:30 p.m. – Fireside Chat & Dinner
7:45 p.m. – Awards Program
8:30 p.m. – Evening Session ends

The afternoon panel discussions will explore key topics, including breaking risk aversion in women’s investing, achieving longevity and wellness, scaling businesses with innovative KPIs, building enduring brand legacies, and harnessing resilience to overcome challenges.

Speakers include Nicole Auyang, Senior Vice President, Head of Community Banking City National Bank; Elise Catherine Buik, President & CEO, United Way of Greater Los Angeles; Elizabeth English, Head of School, Archer School for Girls; Mellody Hobson, Co-CEO Ariel Investments; Maria Karvela, Co-Founder, DnaNudge; Miranda Kerr, Founder & CEO of KORA Organics, Health & Wellness Entrepreneur and Supermodel, KORA Organics; Talar Malakain, CMO, Phonexa; Amber Ortiz, Senior Vice President, Private Banking City National Bank; and Lara A. H. Shortz, Los Angeles Office Managing Partner and Employment Advice, Counsel & Executive Disputes Chair, Michelman & Robinson, LLP Diamond Sponsors include K1, La Croix, and Phonexa. Platinum Sponsors include Archer, DnaNudge, United Way of Greater Los Angeles, and Michelman & Robinson, LLP. The Gold Sponsor is Banc of California.

Lindsey Carnett is the Founder, CEO and President of Marketing Maven. She is a marketing and public relations professional who developed The Marketing Maven Method to simplify marketing by empowering leaders to make data-driven marketing decisions.

A two-time honoree of Inc. 5000 Fastest Growing Independently Owned Companies in America, as well as an Entrepreneur 360 Most Entrepreneurial Companies in America award recipient, Lindsey has taken her business expertise global to enlighten marketing peers and business leaders about best practices in using PR to drive engagement, improve organic SEO, and grow a positive online reputation.

Having spoken at high profile national marketing and consumer products conferences and guest lectured at universities, Carnett has gained the reputation as an expert in the field of marketing and public relations. Her areas of specialty include: Public Relations, Social Media, Reputation Management, Direct Response Marketing, U.S. product launches, SEO, Influencer Marketing and Digital Advertising.

A graduate of the Goldman Sachs 10,000 Small Businesses program and member of VISTAGE, Women Presidents’ Organization, Exceptional Women Alliance and W Source, Lindsey also serves as Faculty for California Lutheran University’s Center for Nonprofit Leadership, a Director on the Board of the West Ventura County Business Alliance, the California Lutheran University Community Leaders Association, St. John’s Healthcare Foundation Board, a committee member on the E-Commerce Council for the Performance-Driven Marketing Institute (PDMI), Advisory Board Member to University of California, Santa Barbara Women in Leadership Program, Occupational Advisory Committee for Ventura Adult and Continuing Education (VACE), and serves as Advisory Board member for AI company Market Intent, national TV program The Real Deal and the Public Relations Student Society of America’s California Lutheran University chapter.

To learn more about Lindsey and Marketing Maven, visit http://www.marketingmaven.com.

About Marketing Maven
With offices in Los Angeles and New York, Marketing Maven is a full-service marketing and communications agency. With origins in direct response public relations, Marketing Maven has developed into a premier voice in brand strategy, social media, innovative media relations, event marketing, tradeshow support, Hispanic marketing and search engine optimization. Marketing Maven leads the industry in utilizing advanced metrics to measure their clients’ marketing reach and providing competitive analysis unparalleled in the industry. For additional information about Marketing Maven, visit http://www.MarketingMaven.com.

Media Contact

Frank Tortorici, Marketing Maven, 908-875-8908, Frank@marketingmaven.com, https://marketingmaven.com/ 

View original content to download multimedia:https://www.prweb.com/releases/marketing-maven-founder-and-ceo-lindsey-carnett-named-a-finalist-for-the-los-angeles-times-b2b-publishing-2024-inspirational-women-forum–leadership-award-302304913.html

SOURCE Marketing Maven; Marketing Maven

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Hypercars, Exotics, Customs, Classics, and Much More! Los Angeles Auto Show Celebrates the Best of Global Car Culture with New and Returning Exhibits

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November 14, 2024

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LOS ANGELES, Nov. 13, 2024 /PRNewswire/ — The Los Angeles Auto Show®  (LA Auto Show) will again deliver the definitive experience for car enthusiasts and celebrate the unwavering passion and dedication of this global community. The LA Auto Show, taking place from Friday, November 22 through Sunday, December 1, 2024, is the destination for the hottest automotive and lifestyle-themed attractions that are driving the nation’s passions and shaping how communities come together. 

LA Auto Show’s 2024 showcases include:

All Roads Stage
New for 2024, All Roads Stage is a dynamic activation that brings together diverse voices from across the automotive world. Featuring influencers, builders, and trailblazers from various automotive segments, the stage highlights the creativity and love that defines car culture. A companion to the All Roads Stories original video series, the All Roads Stage continues that celebration of car culture and will feature a rotating selection of vehicles and organizations including Sasha Selipanov’s new NILU hypercar, Unplugged Performance’s heavily customized Tesla Cybertruck, social phenom MrCarSounds and his custom BMW E92 M3, and TWR Performance’s Supercat, a project led by Head Designer Khyzyl Saleem in collaboration with famed customizer Magnus Walker.

The new exhibit, along with the video series, is a continuing narrative and showcases how all roads, no matter where they begin, have a home and story that are celebrated at the LA Auto Show. Car culture fans can watch all episodes of the multi-part All Roads video series, which tells the personal stories of local entrepreneurs, brands, and auto enthusiasts who have made their mark on the Los Angeles scene. Each episode tells a unique story of passion, innovation, and most of all, community.

The Garage Aftermarket
The Garage Aftermarket is back for 2024. Located in the Los Angeles Convention Center’s 160,000-square-foot Kentia Hall, visitors are invited to enjoy an incredible array of custom and vintage cars, modified trucks and stylized motorcycles. This year’s star attractions include, South Bay Pop Ups Lowrider & Motorcycle Collective, Black Classics Car Club, Al & Ed’s Exclusive, World Famous 4 x 4, Yamaha, plus many others. With more than 60 mind-blowing lowriders on display, as well as a host of ultra-luxury exotics and classic cars, hard-to-find automotive collectibles, premium retail brands and more, The Garage Aftermarket is an essential part of the LA Auto Show experience that the whole family can enjoy.

Digital Overdrive SIM Racing and Esports
Tryhard Consulting and LANFest are excited to activate the first official Sim Racing and Esports activation at the LA Auto Show. Together with Zotac, Thrustmaster, and Next Level Racing, the Digital Overdrive experience will feature professional sim racing rigs, a competitive gaming arena, interactive demos, and exciting giveaways throughout the show including Next Level Racing sim racing rigs, Thrustmaster Gamepads and Controllers, and custom-built PCs.

Auto enthusiasts and gamers will also have a chance to intersect in this family-friendly interactive experience including meet-and-greets with NASCAR Driver Jesse Iwuji, hands-on live demos that feature gaming setups and custom-built PCs, sim racing, plus live competitive matches like the Rocket League collegiate showdown between USC vs. UCLA.

OVRland Outpost, Overlanding & Off-Road Special Exhibits
Accelerated by the rapid growth in consumer interest, overlanding is surging in popularity and exposure. This is particularly true in Southern California where the culture, weather, and terrain are especially conducive to outdoor adventuring. The LA Auto Show is bringing together the world’s leading names in overlanding and offroad vehicles to showcase their capabilities. This year’s lineup includes the return of OVRland Outpost featuring over 30 custom overlanding rigs in collaboration with OVR Magazine as well as the latest models to get off the grid from Chevy, GMC Hummer, Toyota, Subaru, INEOS, Ford, Jeep, Ram, Nissan, Exodus Rigs, and more.

Micromobility – Big Adventure, Compact Fun
Electric Bikes (eBikes), motorcycles, scooters, ATV, side-by-side vehicles, snowmobiles, waverunner, sportboats, golf cars and much more are also on display throughout the LA Auto Show at The Garage Aftermarket. Yamaha, a leader in the outdoor recreation industry, will be showcasing a wide variety of their ever-expanding product line at this year’s show. Additionally, eBike manufacturers like Oh Wow Cycles and retro electric scooter maker Aventura-X will be showcasing their current and upcoming models for all visitors to see, including Aventura-X’s first retro Electric Scooter with removable batteries that will be on display for the first time.

“For decades, the Los Angeles Auto Show has been the epicenter of car culture and a tireless advocate for the innovation that defines our industry,” said Terri Toennies, president and chief operating officer of the Los Angeles Auto Show. “Our city helps shape the trends and styles of automotive culture both here in America and throughout the world, and this range of new and returning exhibits is a must-see for anyone with a passion for all things automotive.”

For additional information and tickets, please visit laautoshow.com.

About the Los Angeles Auto Show & AutoMobility LA
Founded in 1907, the Los Angeles Auto Show™ is recognized as one of the world’s most influential automotive events. The show celebrates the enduring love that Angelenos have for their cars and offers a global platform for industry debuts, technology, and innovation.

Doors open to the public November 22 – December 1 and the show runs for 10 full days, including Thanksgiving Day. It is a must-attend event for prospective car buyers, industry executives, influencers, car enthusiasts, and for families wanting to enjoy an unforgettable day out during the holiday season. Held at the Los Angeles Convention Center, the LA Auto Show contributes several hundred million dollars to the city’s economy, stimulates the local job market, and is the number one revenue generator for the Center.

On November 21, AutoMobility LA 2024, the show’s media and industry day, will include a range of groundbreaking debuts and announcements, and a conference program featuring the leading minds in automotive and technology. These experts will explore the most pressing industry issues in a series of presentations and panel discussions from AutoMobility LA’s main stage.

Media Contacts
Kat Kirsch
kat@katkirsch.com

Tania Weinkle
tania@taniaweinkle.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/hypercars-exotics-customs-classics-and-much-more-los-angeles-auto-show-celebrates-the-best-of-global-car-culture-with-new-and-returning-exhibits-302304993.html

SOURCE Los Angeles Auto Show

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Singapore investors more likely than those in other regions to increase their crypto allocation in 2025: Sygnum survey

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November 14, 2024

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The Sygnum Future Finance survey shows 57% of institutional investors in Singapore plan to increase long-term crypto allocations, compared to the survey average of 47% More than 100 institutional and professional investors from Singapore participated in this year’s surveyThe lack of regulatory clarity is no longer a top primary barrier to entry for Singapore investors. Only 30% of respondents chose this as a primary barrier compared to 45% who cited security and custody concerns 

SINGAPORE, Nov. 14, 2024 /PRNewswire/ — Sygnum, a global digital asset banking group with headquarters in Zurich and Singapore, has revealed the results of its annual Future Finance survey which measures and analyzes the core interests, market sentiment, and behavior of institutional and professional investors active in the crypto market.

Conducted among over 400 respondents possessing an average of 10+ years of investment experience, the survey included Sygnum’s institutional client base and investors as well as a diverse set of investment professionals from banks, hedge funds, multi- and single-family offices, DLT foundations, funds, and asset managers. A total of 121 Singapore-based respondents participated in the survey.

“2024 was full of positive new developments and watershed moments for crypto and the broader digital asset ecosystem. Among the most important are perhaps the US SEC’s approval and the subsequent launch of Bitcoin ETFs, which massively accelerated institutional adoption of digital assets,” said Gerald Goh, co-founder and CEO APAC.

“The survey shows that Singapore’s investors remain excited about the asset class with 57% of them planning to increase their long-term allocations, compared to the survey average of 47%. Of note, investors here are also less likely to view the lack of regulatory clarity as a primary barrier to entry (30%). This signals that the ecosystem has benefitted from the progress we have made here on the regulatory front. This is why we’re pleased to present Sygnum’s Future Finance 2024 survey report, which highlights these new trends and sentiment shifts among institutional investors, both to serve as a pulse to check on the current state of the market as well as offer a glimpse into the future of the blockchain industry as a whole.”

Reasons for Investing in Digital Assets

Regarding investment strategies, the survey revealed that most institutional and professional investors in Singapore are doubling down on their crypto investments, with 57% of respondents planning to increase their allocations. This is driven by their long-term confidence in the crypto megatrend and its potential for diversification, even despite high market turbulence.

The top reason for investing in crypto is wanting exposure to the crypto megatrend (56%), followed by portfolio diversification (41%) and as yield generation (39%)Even with the current market chop, 57% plan to increase their crypto allocations. 65% said they have a greater risk appetite for the asset class27% plan to maintain their positions, and only 2.5% plan to decrease37% cited the availability of institutional-grade products as a reason to increase their allocations

Strong Desire for Information on Asset Class

Singapore investors want better quality information and a deeper understanding of digital assets. Compared to the global average of 76%, 90% of Singapore investors said access to quality information and a better understanding of the asset class will encourage them to invest more or start investing in crypto.

Institutional Barriers to Entry

Notably, the report also revealed that while regulatory clarity has improved, security and custody concerns is now the biggest barrier at 45% to institutional crypto adoption in Singapore. Lack of information and understanding is at 41% while asset volatility came up third at 41%. Improved regulatory clarity and confidence from US spot Bitcoin and Ether ETFs encourage more institutional investment, but market education remains critical. This can be due to the regulatory environment improving and more confidence in the market and the asset class itself.

75% said they believe that regulatory clarity has improved73% noted that crypto ETFs have increased their confidence in the asset class90% said that better information would lead them to invest more

Crypto Investment Preferences

Layer-1 solutions and Web3 infrastructure have emerged as the most attractive crypto investment areas, fueled by trends like DePIN and AI.

Primary sectors of interest for Singapore investors are Layer 1 (71%), Web3 infrastructure (56%) and Layer 2 (41%)They believe that mutual funds (47%), corporate bonds (47%), equity (40%) and hedge funds (39%) have the greatest tokenization potentialPreferred investment strategies include actively managed exposure (41%) to generate alpha, followed by passive market exposure (37%), and sector exposure (36%) to capture targeted growth areas

For more information and insights, you can find the full version of Sygnum’s Future Finance 2024 survey report here.

About Sygnum
Sygnum is a global digital asset banking group, founded on Swiss and Singapore heritage. We empower professional and institutional investors, banks, corporates and DLT foundations to invest in digital assets with complete trust. Our team enables this through our institutional-grade security, expert personal service and portfolio of regulated digital asset banking, asset management, tokenization and B2B services.

In Switzerland, Sygnum holds a banking license and has CMS and Major Payment Institution licences in Singapore. The group is also regulated in the established global financial hubs of Abu Dhabi, Luxembourg and Liechtenstein. 

We believe that the future has heritage. Our crypto-native team of banking, investment and digital asset technology professionals are building a trusted gateway between the traditional and digital asset economies that we call Future Finance. To learn more about how Sygnum’s mission and values are shaping this digital asset ecosystem, please visit sygnum.com and follow us on LinkedIn and X.

Disclaimer
This document was prepared by Sygnum Pte. Ltd. This document may contain forward-looking statements and may be subject to change. The opinions expressed herein are those of Sygnum Pte. Ltd., its affiliates, and partners at the time of writing. The document is for informational purposes only and contains general material. It is for use by the recipient only. It does not constitute any advice or recommendation, an offer or invitation by or on behalf of Sygnum Pte. Ltd. to purchase or sell assets or securities. It is not intended to be used as a general guide to invest and should be used for informational purposes only. When making an investment decision, you should either conduct your own research and analysis or seek advice from an expert to make a calculated decision. The information and analyses contained in this document have been compiled from sources believed to be reliable. However, Sygnum Pte. Ltd. makes no representation as to its reliability or completeness and disclaims all liability for losses arising from the use of this information. 

 

View original content:https://www.prnewswire.com/apac/news-releases/singapore-investors-more-likely-than-those-in-other-regions-to-increase-their-crypto-allocation-in-2025-sygnum-survey-302304854.html

SOURCE Sygnum

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