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Europe Audiobook Market to Grow by USD 3. 29 Billion (2024-2028), Driven by Reader Engagement and AI Impact on Trends – Technavio Report

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NEW YORK, Oct. 21, 2024 /PRNewswire/ — Report on how AI is redefining market landscape- The audiobook market size in Europe is estimated to grow by USD 3.29 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of almost 26.8%  during the forecast period.  Benefits and reader engagement in audiobooks is driving market growth, with a trend towards growing shift toward subscription-based models in audiobook market in Europe. However, growing threat of copyright infringement in audiobook market in Europe  poses a challenge. Key market players include Alphabet Inc., Amazon.com Inc., Apple Inc., Awesound Inc., Barnes and Noble Booksellers Inc., Bertelsmann SE and Co. KGaA, Blackstone Audio Inc., Lulu Press Inc., News Corp., Nextory AB, Podium Publishing ULC, Rakuten Group Inc., RBmedia, Realm of Possibility Inc., Scribd Inc., Storytel AB, Strathmore Publishing and the Strathmore Studios, Ulverscroft Ltd., Vivendi SE, and W.F. Howes Ltd..

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Forecast period

2024-2028

Base Year

2023

Historic Data

2018 – 2022

Segment Covered

Age Group (Adult and Kids), Genre (Non-fiction
and Fiction), and Geography (Europe)

Region Covered

Europe

Key companies profiled

Alphabet Inc., Amazon.com Inc., Apple Inc.,
Awesound Inc., Barnes and Noble Booksellers
Inc., Bertelsmann SE and Co. KGaA, Blackstone
Audio Inc., Lulu Press Inc., News Corp., Nextory
AB, Podium Publishing ULC, Rakuten Group Inc.,
RBmedia, Realm of Possibility Inc., Scribd Inc.,
Storytel AB, Strathmore Publishing and the
Strathmore Studios, Ulverscroft Ltd., Vivendi SE,
and W.F. Howes Ltd.

Key Market Trends Fueling Growth

The European audiobook market is witnessing a notable transition towards subscription-based models. Services like Audible (an Amazon company) and Storytel are increasingly preferred due to their extensive audiobook libraries accessible through a monthly fee. This model offers consumers an affordable way to listen to a diverse range of titles, leading to more frequent listening and market expansion. Subscription plans allow users to explore various genres without the obligation of buying individual audiobooks, making it an alluring choice for numerous consumers. The emergence of hybrid models that merge subscription services with the option to purchase audiobooks individually caters to a broader audience. As consumer tastes continue to shift, these subscription-based platforms are poised to significantly contribute to the expansion of the European audiobook market throughout the forecast period. 

The European audiobook market is experiencing significant growth due to digital transformation. Audiobooks offer convenience for business professionals and students, allowing continuous learning on-the-go. AI-driven personalized recommendations based on listening history and genre analysis are trending, enhancing the user experience. Professional narrators bring literature to life, making fiction and non-fiction engaging for all. Smartphones and personal digital assistants enable easy access to audiobooks, while subscription-based models offer affordability. Target audiences include commuters, those with visual impairments, and those who prefer auditory learning. Content creators collaborate to expand the audiobook catalogue, offering exclusive content through streaming services like Audible and Spotify. Audio experiences, celebrity- and author-narrated titles, and podcasts are also driving the market. Technology continues to advance, with graph neural networks and AI improving audiobook recommendations. Digital formats are accessible on tablets, audiobook players, and other portable devices, making learning and entertainment more convenient than ever. 

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Market Challenges

The European audiobook market faces a significant challenge from copyright infringement, with piracy and illegal file sharing becoming increasingly prevalent due to the widespread availability of the Internet. This unauthorized duplication of copyrighted content results in substantial revenue losses for publishing houses. Key factors contributing to audiobook piracy include easy Internet access and readily available software for downloading books without payment. The threat of piracy not only negatively impacts the financial health of companies but also discourages creators from investing in the audiobook sector. Consequently, the European audiobook market’s growth may be restrained during the forecast period due to the persistent issue of piracy.The European audiobook market is experiencing significant growth due to the rise of digital media. Companies like Audible lead the way, but streaming services such as Spotify and podcasts also contribute. Exclusive content, audio experiences, and celebrity-narrated titles are popular. Non-fiction genres dominate, with genre analysis and self-improvement/personal development being particularly strong. Technology, including AI narration, text-to-speech technology, and voice assistants, is transforming the industry. Mobile accessibility and free digital content are key drivers, with smartphones and smart home devices facilitating listening on the go. Technological proliferation and commuter preferences boost audiobook sales. Creators engage professional narrators, use sound effects, music, and human narrators for diverse, multicultural content. Serialized content and celebrity-narrated titles continue to attract listeners.

Insights into how AI is reshaping industries and driving growth- Download a Sample Report

Segment Overview 

This audiobook market in Europe report extensively covers market segmentation by

Age Group1.1 Adult1.2 KidsGenre 2.1 Non-fiction2.2 FictionGeography 3.1 Europe

1.1 Adult-  The European audiobook market is experiencing steady growth. In 2020, it was valued at €1.5 billion and is projected to reach €2.2 billion by 2026. Consumers prefer audiobooks for convenience and accessibility. Creators are investing in producing high-quality content, and retailers are expanding distribution channels. The market’s growth is driven by increasing smartphone usage, rising literacy rates, and a growing aging population. Audiobooks offer a convenient solution for busy individuals and those with visual impairments.

Download complimentary Sample Report to gain insights into AI’s impact on market dynamics, emerging trends, and future opportunities- including forecast (2024-2028) and historic data (2018 – 2022) 

Research Analysis

The European audiobook market is experiencing a significant digital transformation, with the shift from traditional formats to digital recordings gaining momentum. Audiobooks offer an auditory learning experience, making them an attractive option for business professionals seeking continuous learning on-the-go. Both non-fiction and fiction audiobooks are popular, with literature, self-improvement, and personal development genres leading the charge. Technology plays a pivotal role in the audiobook market, with AI narration and text-to-speech technology becoming increasingly common. Professional narrators continue to provide high-quality recordings, while sound effects and music enhance the listening experience. Visual impairments and commuting are common use cases for audiobooks, making them accessible and convenient for a wide audience. Digital formats, such as MP3 and M4B, are widely used, with smartphones, tablets, and audiobook players providing portable reading solutions. AI personalized recommendations help users discover new titles based on their listening history and preferences. The European audiobook market is expected to grow significantly in the coming years, offering opportunities for both creators and consumers.

Market Research Overview

The European audiobook market is experiencing a significant digital transformation, with the rise of artificial intelligence (AI) and personalized recommendations becoming key drivers. Audiobooks offer an  audio experience, making them popular among business professionals seeking continuous learning and non-fiction readers. The market caters to both fiction and non-fiction genres, with professional narrators bringing literature to life. Digital formats, such as MP3 and M4B, are accessible on smartphones, personal digital assistants, tablets, and audiobook players, enabling portable reading. Subscription-based models, exclusive content, and celebrity- and author-narrated titles are popular offerings. AI and text-to-speech technology, including graph neural networks and listening history analysis, provide personalized recommendations. Audiobooks cater to various target audiences, including those with visual impairments and commuters, and are used for educational purposes. The market includes content creators, streaming services like Audible, Spotify, and podcasts, and technological proliferation, with free digital content and smart home devices adding to its accessibility. Self-improvement and personal development are popular genres, with sound effects, music, and AI narration enhancing the listening experience.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

Age GroupAdultKidsGenreNon-fictionFictionGeographyEurope

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio

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Technology

Lexmark Showcases New Printers and Technology Solutions for Retailers at NRF 2025

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NEW YORK, Jan. 12, 2025 /PRNewswire/ — Lexmark, a global imaging and IoT solutions leader, will showcase its cutting-edge, retail-ready printers and solutions at NRF 2025, Retail’s Big Show and Expo, Jan. 12 to 14, at the Jacob K. Javits Center in New York. The Lexmark showcase will be in booth #6321.

“Lexmark kicks off the year with a bang by showcasing our latest 9-Series family of A3 printers and MFPs at NRF for the first time,” said Tim Speller, Lexmark’s head of retail and manufacturing. “These sophisticated devices will usher in a new era of opportunity for retailers to maximize operational efficiency while increasing sales.”

Here’s what will be on display in Lexmark booth #6321:

New Lexmark 9-Series printers and MFPs are designed for challenging retail environments

Built by evolving Lexmark’s renowned A4 technology, the 9-Series delivers versatility, simplicity and sustainability. These solutions are easy to use and manage – perfect for any retail salesfloor or back office.

Key highlights of 9-Series:

Versatile and easy to use. The 9-Series offers a broad range of media size support (A6 to SRA3), high-volume duty cycles, a common set of modular paper-handling options, finishing capabilities and professional color features including PANTONE® calibration.Simple and easy to manage. The 9-Series’ intuitive interface streamlines workflows by providing simple instructions and prompts. For routine maintenance, toner cartridges can be replaced with one hand, easily understood visual cues are displayed, and serviceable areas are easy to access and identify.Sustainable and easy to feel good about. The 9-Series’ total post-consumer recycled (PCR) content is 56% by weight for all base-model MFPs and 73% by weight for the line’s base-model printer, based on IEEE calculation procedures. *Built to last. The 9-Series is designed and built to last seven years or more. Having few components helps reduce the likelihood of technical failure while also minimizing the service time required for repairs and maintenance. Experienced technicians can perform most common service actions, even highly complex tasks, in less than 15 minutes, according to Lexmark testing.

Lexmark Engagement Automation Platform (LEAP) helps retailers drive sales and foot traffic with hyper-local social media ads

LEAP automates one-to-one promotions that drive footfall to local stores. Store leaders can trigger hyper-personalized sale posts and boost ads based on individual store inventory conditions through loyalty program apps and social media platforms like Facebook and Instagram. With advanced analytics and reporting capabilities, LEAP provides the insights needed to measure success and make data-driven decisions.

Key highlights of LEAP:

Engagement: To engage shoppers, center promotions around customer buying patterns with an engagement automation platform that posts localized content – such as store-specific offers, events and locally grown produce initiatives.

Automation: Schedule and manage automatic localization and delivery of corporate promotional messaging with an engagement automation platform to reach consumers through social media with hyper-local content around each store or audience region.

Loyalty: Attract local customers with an engagement automation platform that sends store- and corporate-initiated offers to geo-fenced social media apps like Facebook and Instagram and loyalty program applications.

Supporting resources

Learn more about Lexmark’s booth at NRF 2025.

Read Lexmark’s NRF blog.

Schedule a booth meeting with our retail experts during NRF 2025.

Get more details about the Lexmark 9-Series.

Get more details about the Lexmark Engagement Automation Platform (LEAP).

Watch a video about LEAP.

Get the details on NRF 2025.

Follow us on LinkedIn for live NRF updates.

About Lexmark

Lexmark creates cloud-enabled imaging and IoT technologies that help customers worldwide quickly realize business outcomes. Through a powerful combination of proven technologies and deep industry expertise, Lexmark accelerates business transformation, turning information into insights, data into decisions, and analytics into action.

Lexmark and the Lexmark logo are trademarks of Lexmark International, Inc., registered in the United States and/or other countries. All other trademarks are property of their respective owners.

* PCR content measured in accordance with IEEE Std 1680.2a™ – 2017 Standard for Environmental Assessment of Imaging Equipment – Amendment 1 — which is the standard used by EPEAT.

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SOURCE Lexmark

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Pricer and Focal Systems Announce Strategic Collaboration to Drive the Next Step in Physical Store Digitalization

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Pricer, a global leader in digital shelf-edge solutions, and Focal Systems, a leader in shelf-edge AI, today announced a strategic collaboration to accelerate the digitization and optimization of the physical store for retailers worldwide.

STOCKHOLM, Jan. 12, 2025 /PRNewswire/ — This collaboration brings together Pricer’s innovations in dynamic pricing and shelf-edge communication with Focal Systems’ advanced computer vision and product availability solutions to maximize shopper satisfaction while optimizing retail operations.

As a pioneer in enabling dynamic pricing and digitizing shelf-edge shopper communication, Pricer has led the first step of the retail digitalization journey. Focal Systems has pioneered the application of computer vision to digitizing what products are available on-shelf or not in near real-time. Together, Pricer and Focal Systems will empower retailers to improve labor efficiency, reduce out-of-stocks, increase sales, and enhance shopper satisfaction like never before.

Enhancing the Shelf Edge Through Collaboration

By integrating Focal Systems’ AI-powered shelf vision cameras with Pricer’s leading electronic shelf label (ESL) platform, retailers will benefit from:

Real-Time Shelf Insights: Automated detection and alerting of out-of-stock or low items powering rapid replenishment and increased shopper satisfactionDynamic Task Automation: Streamlined workflows and prioritized tasks to improve operational efficiency for store staff.Patented Innovation: Camera-based out of stock detection and communication, flashing ESLs, alternate location communication.Seamless Integration: Standardized API connections that deliver out-of-the-box value, offering synchronized ESL flashes, messaging updates, and shelf-edge intelligence.

Together, Pricer and Focal Systems demonstrate that the combined offerings deliver measurable value for the retailers by enabling a fully digitalized shelf-edge ecosystem.

Strategic Collaboration for the Future of Retail

“We are proud to combine our leadership in ESL technology with Focal Systems’ AI-powered shelf vision,” said Chris Chalkitis, CDO at Pricer. “Both companies share a belief in the digitalization of the physical store. Pricer has been a pioneer in dynamic pricing and shelf-edge communication. With Focal Systems, we take the next step, digitizing what’s on the shelf – and what’s not – to drive greater efficiency and performance for retailers.”

Focal Systems’ AI technology transforms retail operations through real-time shelf monitoring and replenishment task optimization.

“Partnering with Pricer, a global leader with groundbreaking ESL technology and innovation, creates tremendous value for retailers,” said Kevin H. Johnson, CEO at Focal Systems. “Together, we deliver an integrated, data-driven solution that reduces operational complexity, automates workflows, and enhances the in-store experience. We look forward to demonstrating this powerful collaboration to retailers and their customers.”

Showcasing the Future at NRF 2025

The collaboration will officially debut at the National Retail Federation (NRF) Big Show in January 2025, where Pricer and Focal Systems will showcase the integrated solution at Pricer’s booth. This marks the beginning of an exciting journey to redefine the shelf edge and set new standards for retail innovation.

For further information, please contact:
Chris Chalkitis, Chief Digital Officer, +46 70 4849812
Finn Wikander, Chief Product Officer, +46 705 233077
info@pricer.com

About Pricer

Pricer is a leading global provider of digital shelf-edge solutions, helping retailers optimize pricing, improve operational efficiency, and enhance the customer experience. With patented innovations like camera-based product identification by ESL, Pricer continues to set the standard for dynamic, intelligent shelf-edge solutions. For more information, visit www.pricer.com.

About Focal Systems

Focal Systems is a leading provider of AI-powered computer vision solutions, helping retailers automate operations and optimize product availability through real-time shelf monitoring. Its advanced technology delivers actionable insights that drive efficiency and profitability. For more information, visit www.focal.systems.

This information was brought to you by Cision http://news.cision.com

https://news.cision.com/pricer/r/pricer-and-focal-systems-announce-strategic-collaboration-to-drive-the-next-step-in-physical-store-d,c4090287

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Blue Owl Capital Expands Tennis Player Sponsorship to All Grand Slam Tournaments in 2025

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Blue Owl to place logo patches on dozens of athletes competing across the Australian Open,
French Open, Wimbledon, and US Open

Jordan Thompson named as Blue Owl’s dedicated athlete ambassador for the Australian Open

NEW YORK, Jan. 12, 2025 /PRNewswire/ — Blue Owl Capital Inc. (“Blue Owl”) (NYSE: OWL), a leading alternative asset manager, announced today a marquee sponsorship agreement to expand their presence at all Grand Slam tournaments in 2025 and become the exclusive financial services partner for professional tennis’ Player Patch Program.

Blue Owl’s logo will be featured on the shirt of select players competing across men’s singles, women’s singles, mixed doubles, men’s doubles and women’s doubles competitions at this year’s Australian Open, French Open, Wimbledon, and US Open tournaments. In addition to Blue Owl’s presence on the courts, the firm will be featured in iconic Melbourne transit hubs, social media and digital media during the Australian Open in an effort to raise brand awareness within the country and the broader APAC market.

Blue Owl Chief Marketing Officer Suzanne Escousse said, “Just as Blue Owl is redefining alternative investing, we are supporting established and emerging professional players who are redefining the game of tennis. Tennis is a truly worldwide sport requiring peak performance in critical, high-pressure moments. This is the same ethos that underpins Blue Owl and allows us to focus on delivering results for our international client base. Following the success of our involvement with the Patch Program at the 2024 US Open, and given Blue Owl’s established presence within the country, Australia is the perfect place to kick off our presence across Grand Slam tournaments.”

Blue Owl has also partnered with Australian tennis professional Jordan Thompson, who will serve as the firm’s Athlete Ambassador at the 2025 Australian Open – January 12-26 in Melbourne. Most recently, Thompson won the men’s doubles at the 2024 US Open, where he was wearing a Blue Owl patch, and was a men’s doubles finalist at Wimbledon in 2024. He has also registered victories over several top-10-ranked opponents in singles competitions and previously represented Australia at the Olympics and the Davis Cup. Thompson will be one of several competitors wearing Blue Owl’s logo throughout the tournament.

Jordan Thompson said: “Blue Owl is focused on delivering excellence for its clients, which makes it a great fit for a partnership with professional tennis players. Support from firms like Blue Owl is tremendously beneficial for players who are preparing for career-defining events, especially the four Grand Slams. Our shared core values, including striving for success in every step of our journeys, whether that be in the financial services industry or competing as a professional athlete, is a perfect match. Alongside my coaches, my doubles teammate(s) and tennis fans, Blue Owl will play a key role for me here in Melbourne at the 2025 Australian Open.”

About Blue Owl

Blue Owl (NYSE: OWL) is a leading asset manager that is redefining alternatives.

With $235 billion in assets under management as of September 30, 2024, we invest across three multi-strategy platforms: Credit, GP Strategic Capital, and Real Estate. Anchored by a strong permanent capital base, we provide businesses with private capital solutions to drive long-term growth and offer institutional investors, individual investors, and insurance companies differentiated alternative investment opportunities that aim to deliver strong performance, risk-adjusted returns, and capital preservation.

Together with over 1,050 experienced professionals, Blue Owl brings the vision and discipline to create the exceptional. To learn more, visit www.blueowl.com.

Media Contact

Nick Theccanat
Principal, Corporate Communications & Government Affairs
Nick.Theccanat@blueowl.com

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