Technology

Sales Factory’s 23rd CreateAthon Fuels Nonprofit Missions and Hurricane Relief Efforts in Western North Carolina

Published

3 months ago

October 15, 2024

GREENSBORO, N.C., Oct. 15, 2024 /PRNewswire/ — Sales Factory will participate in its 23rd annual CreateAthon, a 24-hour “creative marathon,” during which the agency will collaborate with 26 nonprofits to deliver 50 impactful marketing projects. This year’s event coincides with Sales Factory’s 40th anniversary and also focuses on helping communities affected by Hurricane Helene in Western North Carolina. As part of this initiative, Sales Factory will match employee donations to the North Carolina Disaster Relief Fund.

“We are channeling our skills, time, and talent to make a real difference in the lives of our community,” said Ged King, CEO of Sales Factory. “By providing our nonprofit partners with complimentary marketing services, we are helping extend the reach and impact of their efforts.”

Inspired by the King family’s commitment to becoming a positive force for good following the tragedies of 9/11, the company hosted its first CreateAthon event in 2002. Since then, Sales Factory has partnered with over 225 nonprofit organizations and contributed more than $3.1 million in time and expertise to support their missions and strengthen communities.

Sales Factory’s nonprofit partners tackle critical issues like disaster relief, food insecurity, childhood education, disability and mental health support, and aid for those affected by poverty and violence. This year’s CreateAthon services include a wide range of marketing projects, such as brochure creation, logo design, social media strategy, and website development.

“CreateAthon is more than just a tradition—it’s our way of giving back to the community,” said Jessica MacLanders, Production Manager and CreateAthon Coordinator at Sales Factory. “Our team is honored to be part of something as meaningful as this event.”

While CreateAthon takes center stage, Sales Factory is also celebrating its 40th anniversary. Founded in 1984 by George King Sr., the company has grown from a small, family-owned business into one of Adweek’s fastest-growing marketing agencies. With employees across offices in Greensboro and Raleigh, Sales Factory drives innovative, research-based marketing strategies to help brands win at retail.

About Sales Factory:
Established in 1984, Sales Factory is a data-driven marketing and insights company that partners with brands to drive sales online and at retail. The company’s core services include research, branding, strategy, creative, content development, digital, and e-commerce. Sales Factory employs more than 72 team members in Greensboro and Raleigh, N.C., and clients include Channellock, Primo Water, GE, Corona Tools, Tempur Sealy International, and Fruit of the Loom.

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SOURCE The Sales Factory, Inc.

Technology

StorageUnits.com: 4 in 10 Americans Are Stockpiling Goods in Fear of Tariffs

Published

2 hours ago

January 15, 2025

Americans prepare for anticipated economic shifts under President-elect Donald Trump.

SEATTLE, Jan. 15, 2025 /PRNewswire-PRWeb/ — StorageUnits.com, a reliable and user-friendly platform for finding the best and most convenient storage facilities, recently published findings from a December 2024 survey examining Americans’ preparedness in response to anticipated economic shifts under President-elect Donald Trump. The survey of 1,750 U.S. residents highlights significant stockpiling activity and large purchases.

According to the survey, 28% of Americans are actively stockpiling goods, with another 17% planning to start soon. Household essentials (78%) and non-perishable foods (78%) rank as the most commonly stockpiled items, while 20% of respondents say they are stockpiling a year’s supply or more. Among active stockpilers, 15% have already spent over $1,000, and 7% are using rental storage units to manage their surplus goods.

Fear of tariffs is a key driver behind this behavior, with 9 in 10 respondents expressing concern about how Trump’s proposed tariffs will impact the cost of goods. The survey also reveals that 1 in 3 Americans have made or plan to make large purchases—such as electronics, appliances, and cars—before Trump takes office, citing his election as a significant influence on their decisions.

This survey, commissioned by StorageUnits.com and conducted online via Pollfish in December 2024, collected responses from 1,750 U.S. residents. To view the study write-up, please visit: https://www.storageunits.com/4-in-10-americans-are-stockpiling-goods-in-fear-of-tariffs/

StorageUnits.com is an emerging startup dedicated to helping consumers across the United States discover the best and most convenient storage options in their local communities. The website provides comprehensive resources and tools for traditional self-storage, full-service storage, and moving solutions. For more information, please visit http://www.storageunits.com.

Media Contact

Amanda Baker, StorageUnits.com, 000-0000, amanda@storageunits.com

View original content:https://www.prweb.com/releases/storageunitscom-4-in-10-americans-are-stockpiling-goods-in-fear-of-tariffs-302350222.html

SOURCE StorageUnits.com

Technology

InventHelp Inventors Develop New Solar Phone Charging Resort Table (LOS-249)

Published

2 hours ago

January 15, 2025

PITTSBURGH, Jan. 15, 2025 /PRNewswire/ — “We thought there should be a way to charge your phone or other mobile device while lounging at the pool,” said one of two inventors, from Newbury Park, Calif., “so we invented the SOLAR PHONE CHARGING RESORT TABLE. Our convenient and environmentally-friendly design eliminates the need to find a traditional outlet or power source for charging your phone.”

The patent-pending invention provides an improved poolside table for resorts, hotels, and cruise ships. In doing so, it allows users to charge their smartphones and other mobile devices. As a result, it increases convenience, and it could enhance the guest experience. The invention features a durable and waterproof design that is easy to use so it is ideal for hotels, resorts, cruise lines, etc.

The original design was submitted to the Los Angeles sales office of InventHelp. It is currently available for licensing or sale to manufacturers or marketers. For more information, write Dept. 23-LOS-249, InventHelp, 100 Beecham Drive, Suite 110, Pittsburgh, PA 15205-9801, or call (412) 288-1300 ext. 1368. Learn more about InventHelp’s Invention Submission Services at http://www.InventHelp.com.

View original content to download multimedia:https://www.prnewswire.com/news-releases/inventhelp-inventors-develop-new-solar-phone-charging-resort-table-los-249-302348150.html

SOURCE InventHelp

Technology

National Business Research Institute recognizes OHIO PETERBILT

Published

2 hours ago

January 15, 2025

OHIO PETERBILT earns a place in NBRI’s Circle of Excellence

PLANO, Texas, Jan. 15, 2025 /PRNewswire-PRWeb/ — The National Business Research Institute (NBRI) is pleased to welcome OHIO PETERBILT to the NBRI Circle of Excellence!

The NBRI Circle of Excellence Award recognizes organizations that demonstrate high levels of Customer Experience through rigorous, science-based customer research. Organizations must score at or above Stretch Performance at the 75th percentile of their industry or improve by five (5) or more percentiles over the previous year, which is no small feat.

OHIO PETERBILT is compared to or benchmarked against its industry, which is a subset of NBRI’s robust database of survey answers. OHIO PETERBILT is performing at the 71st percentile. NBRI commends the leadership of OHIO PETERBILT for their commitment to science-based Customer research and continuous improvement of its Customer Experience.

OHIO PETERBILT embraces the Best Practice of continually assessing and targeting the variables that drive Overall Satisfaction and Intent to Return. NBRI’s advanced statistical modelling of OHIO PETERBILT’s data, provides OHIO PETERBILT with the keen insight and actions necessary for the continuous improvement of Customer attitudes, behavior, and experience.

“Great business leaders understand how exceptional Customer experiences improve business performance. They take the time to listen to their Customers, identify and tackle important business issues, and create interactions that build customer loyalty,” says Steve Moylan, President at NBRI. “OHIO PETERBILT PETERBILT’s high achievement in earning this distinguished award is a direct result of OHIO PETERBILT PETERBILT’s dedication to measuring and improving its Customer Experience.”

About OHIO PETERBILT

OHIO PETERBILT, a division of Ohio Machinery Co., is a leading Peterbilt dealership with ten locations across the state. It serves the trucking industry with a commitment to quality service, sales, and support and provides a wide range of solutions for fleets and owner-operators, from conventional diesel trucks to the latest in electric vehicle technology.

About NBRI

NBRI conducts science-based Employee, Customer, and Market Research for businesses, and uses this data to help organizations leverage these human insights to make improvements to operations and strategy. With extensive experience across industries, NBRI’s research teams provide clients a combination of deep industry knowledge and expert advice. NBRI’s mission is to help its clients set new standards of Ohio Peterbilt in their industries. NBRI offers full-service business research and consulting ensuring NBRI clients focus on the most impactful issues to improve performance and unlock growth.

National Business Research Institute, Inc.

3300 Dallas Parkway; Suite 200

Plano, TX, 75093

972-612-5070

1-800-756-6168

www.nbrii.com

OHIO PETERBILT

900 Ken Mar Industrial Pkwy,

Broadview Heights, OH 44147

(440) 526-0520

ohiopeterbilt.com

Media Contact