Next Level Performance is excited to recognize our dedicated partners with our 2024 Travel Partners of the Year Awards.

NEW BRUNSWICK, N.J., Oct. 15, 2024 /PRNewswire-PRWeb/ — Next Level Performance is excited to recognize our dedicated partners with our 2024 Travel Partners of the Year Awards. Next Level Performance delivers excellence and innovation in incentive travel, and these awards recognize invaluable partners that have gone above and beyond to help us deliver exceptional experiences and drive results for our clients.

Next Level awards travel partners of 2024 in two new categories: 

INSPIRE Event Solutions: Production Partner of the YearCreative Punta Cana: Décor and Design Partner of the Year

INSPIRE Event Solutions, a provider of inspiring production solutions, and Creative Punta Cana, known for delivering unforgettable moments, partnered with Next Level Performance to execute an incentive program for two large groups at the same hotel, operating at the same time, in Punta Cana. These partners worked together and collaborated with our team to deliver awe-inspiring and unique productions for our clients who requested innovative, exciting experiences that had never been done before. It was imperative that both events were equally impressive.

“Next Level Performance has had long-standing partnerships with both Creative Punta Cana and INSPIRE Event Solutions, and we always have confidence that they will deliver a high-caliber event, but for this particular incentive program we had to push them to go beyond anything they had done before to deliver something so unique and so inspiring that would truly impress our clients,” said Tracy Vesling, Travel Program Manager with Next Level Performance, ”They didn’t have to do it once, they had to do it twice and in the same evening with the same impact. It was a huge undertaking, and they succeeded in delivering two elevated events that were over and above the client’s expectations.”

The event included two gala dinners – one with a rock and roll theme and one with a white theme. Tables, bars, table décor, and lighting were custom designed by Creative Punta Cana, while INSPIRE Event Solutions provided the lighting and stage production that gave the custom elements a dramatic effect.

“I am grateful and excited to receive this award. It was definitely a team effort, and we feel very honored by this distinction. Thank you very much for the trust placed in us to make such successful programs happen,” shared Celeste de los Santos, Senior Sales Manager with Creative Punta Cana upon receiving the award. Javier De La Torre, General Manger for INSPIRE Event Solutions said, “Honored and humbled for your words. Speechless. Thank you, thank you, thank you. Clients like Next Level Performance are the driver for our efforts to be better every day.”

Next Level Performance thanks both 2024 award winners for their invaluable partnership. We look forward to continuing to partner with INSPIRE Event Solutions and Creative Punta Cana in 2025 and beyond.

Learn more about INSPIRE Event Solutions and Creative Punta Cana by visiting their websites:

INSPIRE Event Solutions: https://inspire.com.do/Creative Punta Cana: https://creativepuntacana.com/

About Next Level Performance
Next Level Performance has been an industry leader in the design and implementation of sales incentives, loyalty programs, recognition and reward strategies, and meetings and event solutions since 1976. Our programs improve the performance of the employee groups, sales teams and channel partners that matter most to your business. Our solutions are grounded in strategic thinking, a full suite of customizable technology solutions, data-driven recommendations, and a passion for collaboration, accountability, respect, ethical behavior and exceptional client service. For more visit http://www.nxlperformance.com.

Media Contact

Amy Hickcox, Next Level Performance, +1 732-379-6243, ahickcox@nxlperformance.com, https://nxlperformance.com/

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SOURCE Next Level Performance

Establishing new global standards for novel storage device architectures

AUSTIN, Texas, Oct. 15, 2024 /PRNewswire/ — Ecma International, a leading global standards developing organization dedicated to the open standardization of information and communication systems, and the Open Compute Project Foundation (OCP), the nonprofit organization bringing hyperscale innovations to all, are pleased to announce the signing of a Memorandum of Understanding (MoU) to strengthen collaboration for standardization of work produced by OCP storage projects.

In the near term, Ecma and OCP aim to collaborate by integrating specifications for the Hard Disk Drive (HDD) Surrogate, a device with HDD geometry and sensors developed by the HDD Dynamics sub-project under the OCP Storage Project, into a standard managed by Ecma Technical Committee 26 (TC26) for the purpose of exchanging HDD vibroacoustic disturbance information, in order to promote functional HDD operation. Potential long-term collaboration topics include information storage, product environmental/sustainability attributes and product safety.

“Ecma International is excited to formalize our relationship with OCP,” said Samina Husain, Ecma Secretary General. “By integrating OCP’s innovative contributions, we aim to further enhance our standards and foster technological advancements in storage performance that will benefit the entire industry.”

“This collaboration represents an important step in open technology development serving global markets,” said Jochen Friedrich, Ecma President. “By working closely with the OCP Community, we hope to enable the adoption of critical storage technology innovations developed by hyperscale data center operators and their collaborators across the industry.”

The agreement sets the stage for both organizations to collaborate efficiently, avoiding duplication of efforts and maximizing their impact on the future of HDD and storage technologies.

“The OCP Community often comes together collaboratively to solve problems identified by operating data centers at a very large scale, and these solutions become a de facto standard due to their adoption within the Community,” said Cliff Grossner, Ph.D., Chief innovation Officer at OCP. “It is our pleasure that, through OCP’s collaboration with Ecma, innovations developed by the OCP Community can be included into global standards for the benefit of the broader market.”

About ECMA INTERNATIONAL (www.ecma-international.org)
Ecma International is a not-for-profit industry association of technology developers, vendors, and users founded in 1961 and dedicated to the standardization of Information and Communication Technology (ICT) and Consumer Electronics (CE). For over 60 years Ecma has actively contributed to worldwide standardization in information technology and telecommunications. More than 400 Ecma Standards and 100 Technical Reports of high quality have been published, more than two-thirds of which have also been adopted as International Standards and/or Technical Reports.

About Open Compute Project (OCP)
At the core of the open compute project (OCP) is its community of hyperscale data center operators, joined by telecom and colocation providers and enterprise IT users, working with vendors to develop open innovations that when embedded in product are deployed from the cloud to the edge. The OCP Foundation is responsible for fostering and serving the OCP community to meet the market and shape the future, taking hyperscale led innovations to everyone. Meeting the market is accomplished through open designs and best practices, and with data center facility and IT equipment embedding OCP community developed innovations for efficiency, at-scale operations, and sustainability.  Shaping the future includes investing in strategic initiatives that prepares the IT ecosystem for major changes, such as AI & ML, optics, advanced cooling techniques, and composable silicon.  OCP Community-developed open innovations strive to benefit all, optimized through the lens of impact, efficiency, scale and sustainability.

All trademarks appearing herein are the property of their respective owners.

Media Contacts
Dirk Van Slyke
Open Compute Project Foundation
dirkv@opencompute.org  
Mobile: +1 303-999-7398
(Central Time Zone/CST/Austin, TX)

Samina Husain
Secretary General
Ecma International
media@ecma-international.org
Tel: +4122 849 60 00

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A New Book from BCG Provides the Playbook for Harnessing AI to Personalize the Customer Experience

BOSTON, Oct. 15, 2024 /PRNewswire/ — In a world in which consumers expect products, services, and support to be accessible instantly, seamlessly, and in just the way they want—personalization has become a do-or-die business objective.

Over the next five years, $2 trillion in revenue will shift to companies that understand how to create personalized experiences and personalized communications. Most companies aren’t currently doing personalization very well, but new AI capabilities mean companies can personalize with unprecedented precision, and fine tune every customer interaction.

Those who compete using AI-empowered personalization will win today’s war for customers, according to Boston Consulting Group (BCG) executives Mark Abraham and David Edelman in their new book, Personalized: Customer Strategy in the Age of AI (Harvard Business Review Press; ISBN: 1647826276). Predicated on a survey of 5,000 customers across ten countries, interviews with 100 senior industry leaders, and dozens of in-depth case studies the authors were involved in, the book is the definitive guide to harnessing AI to personalize the customer experience.

“Most companies are pursuing personalization in a superficial way, leading to frustrated customers, wasted money, and missed opportunities,” said Mark Abraham, a senior partner at BCG, founder of the firm’s personalization business, and coauthor of the book. “AI-enhanced personalization can cut through the noise and eliminate many of the annoyances customers face—if it is done right.”

Start Your “Personalization Engines”

The authors reveal that personalization campaigns for the average company can take two to three months to run and measure. However, by merging AI and organizational intelligence to learn from every customer interaction, personalization leaders can now run and measure campaigns in a week or less.

To analyze the methods of these leaders, BCG built a measurement system called the Personalization Index™, which looks at a company’s capabilities, the personalized experiences they deliver, and their impact on relative financial performance versus competitors.

According to the BCG Personalization Index, leaders in personalization grow revenue 10 percentage points faster annually than laggards, and enjoy higher customer satisfaction scores.

Many sectors—both business-to-consumer and business-to-business—can benefit from the integration of AI-empowered personalization. The book spotlights several industries where BCG expects the largest shifts will take place, specifically retail, financial services, travel, health care, fashion and beauty, and B2B distribution and technology.

The Five Promises of Personalization

The book distills the formula for successful personalization at scale into the “five promises of personalization,” representing the promises a company should make to its customers—and must live up to—in order to deepen digital relationships with them.

“Empower Me” is the promise to put the customer’s needs first and enable them to achieve their goals.”Know Me” is the promise to win the customer’s trust and gain permission to use their data to improve their individual experience.”Reach Me” is the promise to target the right customer, in the right channel, at just the right moment.”Show Me” is the promise to tailor messages and content to be relevant to each customer’s needs.”Delight Me” is the promise to continuously test and improve over time to better understand the customer and create personalized experiences that feel magical.

“Successful personalization leaders aren’t just implementing AI to optimize their communications. They have embraced a new mindset that promises to put the customer’s needs first,” said David Edelman, a BCG senior advisor, senior lecturer at Harvard Business School, and coauthor of the book. “By cultivating trust and loyalty through meaningful, relevant connections, they establish the foundation for building personalization at speed and scale.”

Learn more about Personalized: Customer Strategy in the Age of AI here.

Media Contact:
Eric Gregoire
+1 617 850 3783
gregoire.eric@bcg.com 

About the Authors  
Mark Abraham is a senior partner at BCG and the founder of the firm’s personalization business, which he has built into a global team of more than 1,000 agile marketers, data scientists, engineers, and marketing tech experts. He and his team have accelerated the personalization efforts of more than a hundred iconic brands and built some of BCG’s largest ventures and AI platforms, including Fabriq by BCG, for personalization. Currently, Mark leads BCG’s North American Marketing, Sales & Pricing practice and is reenergizing the growth and development of talent in what is one of the firm’s largest regional practices.

David Edelman is a senior lecturer at Harvard Business School, an executive adviser and board member to brands and technology providers, and an adviser to BCG. Previously, David was chief marketing officer at Aetna and has worked with dozens of companies on personalization, AI, and agile marketing at BCG and Digitas. Forbes has repeatedly named him one of the Top 20 Most Influential Voices in Marketing, and Ad Age has named him a Top 20 Chief Marketing and Technology Officer.

About Boston Consulting Group
Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we work closely with clients to embrace a transformational approach aimed at benefiting all stakeholders—empowering organizations to grow, build sustainable competitive advantage, and drive positive societal impact.

Our diverse, global teams bring deep industry and functional expertise and a range of perspectives that question the status quo and spark change. BCG delivers solutions through leading-edge management consulting, technology and design, and corporate and digital ventures. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, fueled by the goal of helping our clients thrive and enabling them to make the world a better place.

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SOURCE Boston Consulting Group (BCG)