Technology

iKala KOL Radar Surpasses 300 Million Influencers, Leading Global Cross-Border Influencer Marketing with AI

Published

3 months ago

October 7, 2024

KOL Radar expands its data coverage to 190 countries, empowering global brands to capitalize on cross-border influencer marketing.

TAIPEI, Oct. 7, 2024 /PRNewswire/ — iKala, a leading AI transformation solutions provider from Taiwan, announced that its AI-powered influencer marketing platform, KOL Radar, now officially includes over 300 million influencers across 190 countries and multiple platforms. Leveraging its exclusive AI technology, KOL Radar analyzes nearly 6 billion social data monthly, empowering brands with multi-market influencer insights to accelerate customer acquisition. KOL Radar will continue to introduce new feature upgrades, offering brands a more comprehensive AI-based influencer marketing search and analytics service.

Rapid Product Upgrade! KOL Radar Expands to Include over 300 Million Influencer Profiles across 190 Countries
As post-pandemic globalization accelerates, and in response to the growing demand for cross-border influencer marketing, KOL Radar announced today the official inclusion of over 300 million influencer profiles in its global database, now covering 190 countries and spanning major social platforms such as Facebook, Instagram, YouTube, TikTok, and Twitter. Leveraging exclusive AI and data analytics technology, KOL Radar has fully integrated influencer resources from 190 countries. With this expansion, KOL Radar has become the world’s largest influencer search and analytics platform, empowering brands to effectively capture cross-border marketing opportunities and expand their global influence.

iKala continues to leverage its leading AI and data analytics capabilities to empower KOL Radar, providing real-time and precise AI-driven influencer marketing insights, helping brands efficiently develop optimized marketing strategies. To address key challenges such as estimating campaign performance and managing influencer resources, KOL Radar is launching two major feature upgrades to enhance both the “pre-evaluation” and “post-evaluation” processes. Brands will be able to select influencers, and through KOL Radar’s exclusive AI and data analytics technology, estimate key metrics like post reach, shares, and likes. This assists brands in accurately estimating the public praise value and also allows them to export comprehensive proposals in just one click. In addition, KOL Radar will introduce a “Directory” feature, which automatically consolidates all interactions, records, unlocked, and previously collaborated influencers, enabling brands to easily search and manage influencer assets and streamline campaign management.

KOL Radar Organizes Global Influencer Resources, Empowering Brands to Precisely Capture Insights for Cross-Border Marketing
As the world’s largest AI-powered influencer database, KOL Radar integrates influencer data from multiple countries and industries, leveraging iKala’s exclusive AI technology to provide the most comprehensive trends, strategies, and analytical insights in cross-border influencer marketing. This enables enterprises to access an all-in-one influencer marketing solution tailored to their target markets, business challenges, and consumer preferences. Offering end-to-end support for influencer selection, data tracking, and performance evaluation, KOL Radar empowers brands to efficiently expand into new overseas markets and achieve more effective cross-border influencer marketing campaigns.

iKala Co-Founder and CEO, Sega Cheng, stated, “With this achievement, we have reached our ambitious goal of organizing global influencer information through AI, becoming the world’s largest cross-border influencer search and analytics platform. As iKala’s generative AI rapidly advances in search, reasoning, and innovation capabilities, KOL Radar will provide marketers with unprecedented market insights and remarkable productivity gains. This responds to the growing demand for cross-border marketing from global enterprises, with a particular focus on the influencer marketing opportunities in regions such as North America and Eurasia.”

About iKala
iKala is a leading AI transformation solutions provider, with a mission to “enable AI competencies” of enterprises by providing AI-driven cloud management and MarTech solutions, to optimize their operational efficiency and increase customer engagement. iKala’s solutions and SaaS products are available in 190+ countries, enabling over 1,000 enterprises and 50,000 brands and advertisers, including top-tier Fortune 500 companies, to transform their business.

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SOURCE iKala

Technology

wienerberger India Achieves Lowest Carbon Footprint with Porotherm Smart Bricks

Published

4 minutes ago

January 8, 2025

LCA shows 150 years of life cycle for Porotherm

BENGALURU, India , Jan. 8, 2025 /PRNewswire/ — wienerberger India’s flagship product, Porotherm Smart Bricks, has demonstrated an exceptional environmental performance in a recent Life Cycle Analysis (LCA) conducted by LEAD Consultancy and Engineering Services (India) Pvt Ltd.

The LCA, adopted the ‘Cradle to Grave’ approach, adhering to international standards (EN 15804+A2 & ISO 14025 / ISO 21930) and assessed the Global Warming Potential (GWP) of various walling materials. The ‘Cradle to Grave’ approach covers entire life cycle of a product from the excavation of raw materials to manufacturing process, transportation, installation, and usage to its end-of-life phases.

Porotherm Smart Bricks including Porotherm HP, Porotherm Plus, FB Exteria and Grinded bricks showed a remarkable GWP of 97.103 Kg CO2e per ton, significantly outperforming other materials. The lifespan of Porotherm is 150 years as per the LCA report.

Porotherm Vs other walling materials

The Global Warming Potential (GWP) of Porotherm is much lesser as compared to other walling materials as per the LCA

Porotherm: 97.103 Kg CO2e/tonAutoclaved Concrete: 230 Kg CO2e/tonBurnt Clay Bricks: 330 Kg CO2e/tonConcrete Blocks: 400 Kg CO2e/tonReinforced Concrete Wall: 800 Kg CO2e/ton

For a typical 1500 Sqft residence, Porotherm’s total embodied carbon is 1491, compared to:

3172 for Autoclaved Concrete21133 for Burnt Clay Bricks18401 for Concrete Blocks52277 for Reinforced Concrete Wall

“This significant reduction in carbon footprint underscores our commitment to sustainability,” said Mr. Monnanda Appaiah, Managing Director, wienerberger India. “Our eco-conscious approach enables us to create environmentally friendly products, contributing to a greener future.”

Sustainable Manufacturing

Porotherm’s composition includes an impressive 90% recycled waste, including:

Stone slurryRice huskTank clay (silt removed from dead tanks and lakes during de-silting)

Only 10% of the raw material is clay sourced from clay mines. This innovative use of recycled materials significantly reduces waste and minimizes the product’s ecological footprint.

The benefits of Porotherm’s sustainable manufacturing process extend beyond environmental benefits, offering:

Reduced waste disposal costsConservation of natural resourcesLower energy consumption

About wienerberger India

wienerberger India provides innovative building solutions, focusing on environmental responsibility and sustainable development. With a strong commitment to reducing carbon emissions, wienerberger India strives to minimize its ecological footprint while promoting sustainable development.

For more information log on to : https://www.wienerberger.in/

Photo: https://mma.prnewswire.com/media/2592529/Porotherm_Smart_Bricks.jpg

View original content to download multimedia:https://www.prnewswire.com/in/news-releases/wienerberger-india-achieves-lowest-carbon-footprint-with-porotherm-smart-bricks-302345212.html

Technology

Pollo AI Launches Consistent Character Video to Maintain Consistency of Characters, Objects, or Scenes in Generated Videos

Published

4 minutes ago

January 8, 2025

SINGAPORE, Jan. 7, 2025 /PRNewswire/ — Pollo AI continues to raise the bar in AI video generation with the addition of its latest feature: Consistent Character Video, which can transform still images into high quality AI videos, while maintaining consistency of characters, objects, or scenes throughout every frame.

Users can upload one or up to three images of a subject to the tool – it could be a person’s face, for example, or image(s) of an inanimate object, like an appliance or piece of clothing, or image(s) of specific scenes. The AI video generator will then use the image(s) as the reference point(s) when generating its video content, ensuring that the original visuals are accurately and consistently portrayed.

This way, users can make multiple videos while keeping the same consistent subjects. They can make themselves the star of numerous clips, for example, or incorporate real-life items into their video creations. While other elements of the videos may change, the core subjects you choose will always remain consistent.

The uses for this are numerous. Brands, for example, could upload images of their latest products and then make various AI-generated videos featuring those products in a range of settings and scenarios. Or creators could make entire feature-length films by generating multiple short-form AI videos with the same consistent subjects in different scenes.

You could even upload an image of a famous landmark or monument, and instruct the tool to use that throughout your video creations. This makes it so much easier to create sequences or series of videos with the same consistent background, environment, or setting – a feat that many AI video generators have historically struggled with.

It’s a huge leap forward for AI video technology. Before the Consistent Character Video Generator, many users had expressed frustration when it came to trying to keep the same characters and subjects in multiple AI-generated videos. But with this new tool, that challenge has been solved.

What’s more, the Consistent Character Video Generator is backed up by Pollo AI’s advanced algorithms and powerful technology. Thanks to that, it’s able to make some of the most visually impressive AI videos, with cinematic levels of quality, fluid motion, realistic physics, and other desirable characteristics.

Plus, just like other AI videos generated with Pollo AI, the user has total control over various aspects, such as the aspect ratio, the length of the video, the resolution, and the camera movement. With this bold new addition, Pollo AI continues to assert itself as one of the leading and most innovative names in the AI video sphere.

View original content:https://www.prnewswire.com/news-releases/pollo-ai-launches-consistent-character-video-to-maintain-consistency-of-characters-objects-or-scenes-in-generated-videos-302343975.html

SOURCE Pollo AI

Technology

What Hebei Can Offer丨Hebei Steel Forging Future

Published

4 minutes ago

January 8, 2025

SHIJIAZHUANG, China, Jan. 8, 2025 /PRNewswire/ — A news report from Great Wall New Media — Steel is the primary pillar industry of Hebei Province. Relying on abundant resource endowments, a complete industrial chain, and modern technological advantages, Hebei’s steel industry has gradually formed an industrial cluster centered around Tangshan, Handan, Shijiazhuang, Chengde, and other key areas.

In recent years, Hebei has been actively promoting the steel industry’s transition towards intelligence, sustainability, and internationalization. Its products are widely exported to 20 countries and regions, becoming a crucial support for infrastructure construction in Belt and Road countries.

Today, let’s follow Xiao Wan from France to unlock the secrets of steel.

Video – https://mma.prnewswire.com/media/2593292/video.mp4

View original content:https://www.prnewswire.co.uk/news-releases/what-hebei-can-offerhebei-steel-forging-future-302345257.html