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Immersive VR Market worth $34.9 billion by 2029 – Exclusive Report by MarketsandMarkets™

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DELRAY BEACH, Fla., Sept. 13, 2024 /PRNewswire/ — The global Immersive VR Market is projected to reach USD 34.9 billion by 2029 from USD 10.1 billion in 2024; it is expected to grow at a CAGR of 28.0% according to a new report by MarketsandMarkets™. The growth in the immersive VR market can be ascribed to the technological advancement in VR hardware that requires lesser components to achieve full immersion, ease of content creation for immersive experiences, increasing adoption of digital methods for training and simulation purposes in various sectors such as enterprise (manufacturing) and aerospace & defense.

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Browse in-depth TOC on “Immersive VR Market” 

100 – Tables
60 – Figures
240 – Pages

Immersive VR Market Report Scope:

Report Coverage

Details

Market Revenue in 2024

$ 10.1 billion in 2024

Estimated Value by 2030

$ 34.9 billion by 2029

Growth Rate

Poised to grow at a CAGR of 28.0%

Market Size Available for

2020–2029

Forecast Period

2024–2029

Forecast Units

Value (USD Million/Billion)

Report Coverage

Revenue Forecast, Competitive Landscape, Growth Factors, and Trends

Segments Covered

By offering, device type, application, and region

Geographies Covered

North America, Europe, Asia Pacific, and Rest of World

Key Market Challenge

High energy consumption and latency issues

Key Market Opportunities

Continuous developments in 5G technology

Key Market Drivers

Increasing use of VR HMDs in the gaming sector

By Offering, Software segment to expand at the highest CAGR between 2024 and 2029.

The software segment is projected to experience the highest CAGR between 2024 and 2029 in the immersive VR market. There is a growing demand for engaging and varied content to populate virtual environments owing to the advancement and increasing availability of VR hardware, The software developers leading this digital revolution create anything from entertaining games to practical tools for sectors such as education, healthcare, and industrial training. Immersive VR software provides the content and interactions that make these virtual worlds come to life for the user. Because of the growing popularity of these solutions and the fact that they work with current hardware, it is expected that the market for immersive VR software will grow throughout the estimated period.

By Application, Consumer applications account for the largest market share in the forecasted year.

The consumer segment is expected to dominate the immersive VR market from 2024 to 2029. Technology advancements have improved user experiences with immersive virtual reality (VR) headsets, making them more robust and comfortable to wear, as well as more affordable. Due to this, a wider range of people can use them in their activities, allowing everyone the chance to have thrilling experiences. Currently, one of the key drivers is still gaming, which attracts a sizable user base with immersive experiences that are unmatched by any other sector. However, in recent years, consumer applications have increased substantially. Virtual reality platforms, including social VR, are transforming digital interaction and opening up new channels for content consumption via virtual recreation and travel.

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Asia Pacific is projected to expand at the highest CAGR from 2024 to 2029.

Asia Pacific is anticipated to grow at the highest CAGR from 2024 to 2029. Immersive VR is becoming increasingly popular in the Asia Pacific region, owing to the training, entertainment, and gaming sectors. The region has a substantial and dedicated gaming community, particularly in China and South Korea. VR’s immersive experiences, which offer a whole new level of interaction, are ideal for this demographic. Furthermore, many Asia Pacific countries are also investing heavily in industrial training as the region recognizes the value of having a skilled labor force. Additionally, many countries in the region are using immersive virtual reality (VR) in the education sector since the immersive content helps simplify difficult concepts.

Key Players

The key Immersive VR companies offering immersive VR devices include Meta (US), Sony Group Corporation (Japan), Samsung Electronics Co., Ltd. (South Korea), Microsoft (US), and Apple, Inc. (US).

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Browse Adjacent Market: Semiconductor and Electronics Market Research Reports &Consulting

Related Reports: 

Augmented and Virtual Reality Market by Enterprise, Technology (Augmented Reality, Virtual Reality), Offering (Hardware, Software), Device Type (HMDs, HUDs, Gesture Tracking Devices), Application and Region – Global Forecast to 2029

Virtual Reality (VR) Market Size, Share & Industry Growth Analysis Report by Technology (Non-immersive, Semi & Fully Immersive), Offering, Device Type (Head-mounted Devices, Gesture Tracking Devices, Projectors & Display Walls), Application and Region – Global Forecast to 2029

Head Mounted Display (HMD) Market by Size, Share, Statistics and Industry Growth Analysis Report by Type, Technology (AR, VR), Application (Consumer, Commercial, Enterprise & Industry, Aerospace & Defense), Product Type (Head-mounted, eyewear), Component, Connectivity and Region – Global Forecast to 2029

Augmented and Virtual Reality in Healthcare Market by Offering (Hardware and Software), Device Type, End User, Application (Patient Care Management, Medical Training & Education, Pharmacy Management, Surgery), and Geography – Global Forecast to 2023

AR and VR Display Market by Device Type (AR HMDs, VR HMDs, AR HUDs, VR Projectors), Technology, Display Technology (LCD, OLED, Micro-LED), Application (Consumer, Commercial, Enterprise, Healthcare, Aerospace & Defense) & Region – Global Forecast to 2028

About MarketsandMarkets™

MarketsandMarkets™ has been recognized as one of America’s best management consulting firms by Forbes, as per their recent report.

MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.

Earlier this year, we made a formal transformation into one of America’s best management consulting firms as per a survey conducted by Forbes.

The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines – TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

Built on the ‘GIVE Growth’ principle, we work with several Forbes Global 2000 B2B companies – helping them stay relevant in a disruptive ecosystem. Our insights and strategies are molded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.

To find out more, visit www.MarketsandMarkets™.com or follow us on Twitter, LinkedIn and Facebook.

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ALTICE USA IS ABANDONING LOCAL SPORTS FANS AND IS KEEPING MSG NETWORKS AND ITS KNICKS, RANGERS, ISLANDERS AND DEVILS COVERAGE OFF THE AIR

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NEW YORK, Jan. 10, 2025 /PRNewswire/ — MSG Networks released the following statement about their dispute with Altice USA:

“Altice USA has pulled their last proposal and walked away from negotiations to bring MSG Networks back to its Optimum subscribers. They also just dropped WPIX Channel 11 in New York and other local stations around the country. If you have been waiting, like we have, for them to do right by their customers – don’t wait any longer. Now is the time to switch to Verizon Fios who has a special offer for Optimum subscribers. Meanwhile, Optimum has been charging their over 1 million customers for local sports programming they have not been receiving and EVERY subscriber should be credited at least $10 a month.

Verizon Fios is ready to take your business. If you are not in Verizon Fios area, you can get games through these other providers DirecTV, DirecTV Stream, Fubo and The Gotham Sports App. For more options on how to switch providers, visit www.keepMSG.com.”

About MSG Networks

MSG Networks, a pioneer in sports media, owns and operates two award-winning regional sports and entertainment networks (MSG and MSG Sportsnet) and MSG+, a direct-to-consumer and authenticated streaming offering (included in the Gotham Sports App), that serve the nation’s number one media market, the New York DMA, as well as other portions of New York, New Jersey, Connecticut and Pennsylvania. The networks feature a wide range of compelling sports content, including exclusive live local games and other programming of the New York Knicks, New York Rangers, New York Islanders, New Jersey Devils and Buffalo Sabres, as well as significant coverage of the New York Giants and Buffalo Bills. This content, in addition to a diverse array of other sporting events and critically acclaimed original programming, has established MSG Networks as the gold standard in regional sports. MSG Networks is part of the Sphere Entertainment Co. (NYSE: SPHR).

Contact:

Dan Schoenberg (dan.schoenberg@msg.com)

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SOURCE Sphere Entertainment Co.

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Infor Nexus Unveils NexTrace, its End-to-End Traceability Solution at NRF 2025

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Leveraging AI technology and a supplier-centric philosophy, the solution simplifies the data collection process, helping to promote accuracy and compliance

NEW YORK, Jan. 10, 2025 /PRNewswire/ — Infor Nexus™ , the single-instance supply chain network platform providing unparalleled visibility and collaboration, today announced NexTrace. This innovative solution is designed to improve customer transparency and provide a competitive advantage. With the EU Digital Product Passport (DPP) set to take effect in 2027, companies need to start preparing now by implementing traceability solutions. NexTrace can give customers a head start to meet regulatory requirements like the EU DPP and the Corporate Sustainability Due Diligence Directive (CSDDD). 

NexTrace provides end-to-end transparency by seamlessly tracking raw material through to finished products and beyond, ensuring full traceability throughout the entire supply chain journey. It integrates supplier ESG data and certificates for a holistic view of sustainability and compliance information. Leveraging AI technology and a supplier-centric philosophy, NexTrace simplifies the data collection process, ensuring accuracy and compliance.

“Last June, we launched Map and Trace, which empowers our customers to map their supply chains and collect documentation from multiple supplier tiers. Map and Trace provides evidence of chain of custody compliance with regulations such as the US UFLPA and the French AGEC law. With NexTrace, we’re taking this to the next level by proactively gathering full-scale item-level traceability from each tier of the supply chain. This will help our customers to not only meet upcoming regulations like the EU Digital Product Passport but also gain a competitive edge by providing comprehensive data on their products’ journey, composition, and sustainability,” said Brian Carelli, Infor VP, Sustainability and Partnerships. 

Meeting regulatory and consumer demands for product traceability requires collaboration across supply chain tiers. By connecting to Infor Nexus, companies gain a head start, leveraging an established ecosystem of over 94,000 brands, retailers, and suppliers already on the platform. Managing traceability and chain-of-custody data alongside existing supply chain processes on a unified platform accelerates progress, boosts efficiency, and reduces reliance on multiple systems. 

NexTrace Capability Highlights: 

Enables seamless lot and item-level tracing by tracking the movement of raw material lots and batches through their conversion into finished products Leverages AI to collect data from the multiple tiers of suppliers, while automatically associating transactions from one tier to the next, helping to reduce the burden on suppliers and increase data accuracy and tracing efficiency Allows suppliers to upload data from existing reports in one easy step, rather than necessitating manual data entry RFID scanning of serialized barcodes at source automatically links the multi-tier chain of custody data Integrates supplier ESG data and certificates with traceability information, providing a comprehensive view of sustainability and compliance throughout the supply chain Creates a digital link and visualization to share traceability and product information with consumers, enhancing transparency and trust throughout the supply chain Tracing data automatically updates the network graph creating linkages between products and materials providing a higher fidelity map of your supply chain network 

“Vendors will be eager to tout their Digital Product Passport solutions at NRF, but their focus is often on flashy features, rather than the minutiae of how to feed such data-hungry systems. At NRF, we look forward to demonstrating how trace data is built and how to scale a system of this magnitude,” said Carelli. 

To learn more about building a more responsible supply chain, visit https://www.infor.com/solutions/scm/infor-nexus/sustainability

About Infor Nexus 

Infor Nexus™ is the leading global supply chain platform. Infor Nexus connects a network of over 94,000 brands, retailers, manufacturers, suppliers, logistics providers and banks on single-instance network platform to seamlessly orchestrate global supply chain processes from source through to delivery and payment. Companies streamline their operations to eliminate inefficiencies and waste while gaining data-driven insights and optimizing the flow of capital for improved agility, resilience, and sustainability. Visit www.infor.com/solutions/scm/infor-nexus

Media Contact: 
Alexandria Truby 
Senior Public Relations Specialist, Infor 
Alexandria.Truby@infor.com

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Security Camera Market to Grow by USD 3.85 Billion from 2025-2029, Driven by Video Analytics for Surveillance and AI-Powered Market Evolution – Technavio

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NEW YORK, Jan. 10, 2025 /PRNewswire/ — Report on how AI is driving market transformation – The global security camera market size is estimated to grow by USD 3.85 billion from 2025-2029, according to Technavio. The market is estimated to grow at a CAGR of  12.1%  during the forecast period. Growth of video analytics helpful for surveillance video analyses is driving market growth, with a trend towards growing adoption of iot and smart homes. However, challenges regarding privacy and data loss  poses a challenge. Key market players include ADT Inc., Amazon.com Inc., Canon Inc., Cisco Systems Inc., Costar Technologies Inc., Dahua Technology Co. Ltd., Hangzhou Hikvision Digital Technology Co. Ltd., Hanwha Techwin America, Honeywell International Inc., Johnson Controls International Plc, JVCKENWOOD Corp., Motorola Solutions Inc., Panasonic Holdings Corp., Robert Bosch GmbH, Schneider Electric SE, Simplisafe Inc., Sony Group Corp., Teledyne Technologies Inc., Vicon Industries Inc., and Xiaomi Inc..

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Security Camera Market Scope

Report Coverage

Details

Base year

2024

Historic period

2019 – 2023

Forecast period

2025-2029

Growth momentum & CAGR

Accelerate at a CAGR of 12.1%

Market growth 2025-2029

USD 3851.2 million

Market structure

Fragmented

YoY growth 2022-2023 (%)

9.9

Regional analysis

North America, APAC, Europe, South America, and Middle East and Africa

Performing market contribution

North America at 38%

Key countries

US, China, Germany, Canada, UK, France, Japan, India, South Korea, and Italy

Key companies profiled

ADT Inc., Amazon.com Inc., Canon Inc., Cisco Systems Inc., Costar Technologies Inc., Dahua Technology Co. Ltd., Hangzhou Hikvision Digital Technology Co. Ltd., Hanwha Techwin America, Honeywell International Inc., Johnson Controls International Plc, JVCKENWOOD Corp., Motorola Solutions Inc., Panasonic Holdings Corp., Robert Bosch GmbH, Schneider Electric SE, Simplisafe Inc., Sony Group Corp., Teledyne Technologies Inc., Vicon Industries Inc., and Xiaomi Inc.

Market Driver

The security camera market is experiencing significant growth due to increasing operational needs for safety and crime prevention. Traditional security cameras are being replaced by smart security solutions, including AI-powered appliances and IP cameras with high-definition and infrared capabilities. Innovations like facial recognition, motion detection, and anomaly detection are driving consumer interest. Cost-effective options, such as box cameras and dome cameras, offer ease of installation and scalability. Strategic partnerships and promotions are making advanced security solutions more accessible to homeowners and businesses. With the rise of the Internet of Things, cloud-based video surveillance and mobile surveillance systems are becoming essential for both home and commercial security. Despite investment costs, the benefits of AI-driven analytics, incident response times, and thermal imaging outweigh the risks of misuse and privacy concerns. Security camera systems are essential for crime prevention, border security, and critical infrastructure protection, making them a worthwhile investment for private properties and public spaces. 

The Security Camera market is experiencing significant growth due to the increasing adoption of Internet of Things (IoT) devices, specifically smart cameras, for residential security. These advanced cameras come equipped with video analytics and recognition capabilities, enabling them to monitor and identify family members, pets, and objects. Consumers can record and view security events in real-time via their smartphones. Additionally, vendors offer smart doorbells and peepholes, replacing traditional models with cameras that detect people entering or exiting homes and monitor objects outside. Indoor smart cameras can also be used to monitor pets or babies from a distance. 

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 Market Challenges

•         The security camera market is witnessing significant growth due to the increasing operational needs for safety and crime prevention in various sectors. Traditional security solutions like analog surveillance and dome cameras are being replaced by smart security cameras with advanced features like infrared, AI-powered appliances, and high-definition cameras. These innovations offer benefits such as anomaly detection, facial recognition, and two-way audio. However, challenges include investment costs, ease of installation, and privacy concerns. In high-risk areas like border security and critical infrastructure, scalable AI-driven analytics and thermal imaging are essential. Homeowners seek cost-effective, smart home technology solutions with long battery life and remote control. Strategic partnerships and promotions drive consumer interest. Despite these advancements, security risks and privacy protections remain crucial considerations. Incident response times and evidence collection are essential for investigations. Smart city development and mobile surveillance systems offer new opportunities. Overall, the market requires continuous innovation to address operational needs and consumer demands.

•         IP-based security cameras offer valuable surveillance solutions for businesses, but they also present significant cybersecurity risks. Hackers can launch various attacks, such as DDoS, MiTM, data breaches, APTs, and ransomware, exploiting vulnerabilities in these devices. Weak passwords and mass-produced, identical cameras make them easy targets. Compromised security cameras can disrupt networks and potentially provide a gateway to larger IT infrastructure breaches. Businesses must prioritize securing their IP-based security cameras to mitigate these risks.

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Segment Overview 

This security camera market report extensively covers market segmentation by  

Technology 1.1 Analog1.2 IP basedProduct Type2.1 HD and full-HD2.2 Non-HDGeography 3.1 North America3.2 APAC3.3 Europe3.4 South America3.5 Middle East and AfricaSystemApplicationFeatureCamera resolutionType

1.1 Analog-  Analog cameras are a cost-effective solution for businesses seeking continuous surveillance through closed-circuit television (CCTV) systems. These cameras transmit video signals over cable to video cassette recorders (VCRs) and digital video recorders (DVRs), offering resolution ranges compliant with National Television Standards Committee (NTSC) and Phase Alternating Line (PAL) standards. Resolutions range from 420 to 1080 pixels, ensuring clear images. Analog cameras can connect via coax cables, twisted-pair cables, or wireless connections. Vendors provide advanced features such as infrared light-emitting diodes (IR LEDs) for night vision, 1080 pixels analog high definition (AHD), 1080 composite video interface (CVI), and complementary metal-oxide-semiconductor (CMOS) sensors with Infrared Cutfilter Removal (ICR) for accurate color reproduction. Cameras are built with Ingress Protection rated metal, safeguarding against dust, sand, rain, and snow. VCRs and DVRs are essential for video recording, with offerings up to 50 terabytes of storage, motion-detecting push notifications, remote viewing via smartphones, tablets, and computers, advanced recording and playback options, and scheduling recording 24/7 or by motion detection. Vendors also provide customer care services and a three-year warranty. Analog cameras are commonly used in city infrastructure surveillance, ATM banking outlets, construction sites, and indoor retail environments due to their affordability and advanced features. With a lower average selling price (ASP) and technological advancements like AHD and pan-tilt-zoom (PTZ), the analog segment will continue driving growth in the global security camera market.

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Research Analysis

The Security Camera Market encompasses various segments, including video surveillance systems, CCTV, and smart home security. Accessories such as lenses, mounts, and cables enhance the functionality of these systems. Security camera technology continues to evolve, offering advanced features like analytics, remote monitoring, and cloud-based solutions. Organizations across industries rely on security cameras for benefits like deterrence, evidence collection, and improved safety. Installation and integration with business systems are crucial considerations. Security camera pricing varies based on factors like resolution, type, and advanced features. Privacy concerns and cybersecurity are essential aspects of the security camera market. Standards and regulations ensure data protection. Comparison of different security camera solutions based on their features, advantages, and ROI is vital for making informed decisions. The market’s growth is driven by increasing security concerns, technological advancements, and the integration of security systems with other business solutions. Security camera revenue is expected to continue growing as demand for advanced and cost-effective solutions increases. Innovations like AI and machine learning are transforming the market, offering improved monitoring, analytics, and cybersecurity. Maintenance and software updates are essential for ensuring optimal performance and security. Security camera manufacturers cater to various applications, from residential to industrial, providing customized solutions to meet diverse needs. The market’s trends reflect the shift towards more advanced, cost-effective, and user-friendly systems.

Market Research Overview

The security camera market is experiencing significant growth due to the increasing operational needs for safety and crime prevention in various sectors. Traditional security solutions, such as analog surveillance cameras, are being replaced by innovative smart security cameras with features like infrared technology, AI-powered appliances, and high-definition cameras. These advanced security solutions offer benefits like anomaly detection, facial recognition, and two-way audio. Investment costs for security camera systems have decreased with the advent of scalable IP cameras and the Internet of Things. Smart city development and border security are major drivers of growth, with AI-driven analytics and cloud-based video surveillance becoming essential components. Consumers, including homeowners, are showing increased interest in smart home devices and security solutions, leading to promotions and discounts. Expertise in security camera installation and maintenance is crucial for effective surveillance coverage. In high-risk areas, security cameras are used to prevent incidents like burglary, unauthorized access, and intruders. Thermal imaging and motion detection are effective surveillance tools for crime prevention. However, privacy concerns and data protection laws necessitate privacy protections and data redundancy. Security risks and misuse are potential challenges, requiring strategic partnerships and incident response times. Scalability and cost-effectiveness are essential considerations for commercial security and mobile surveillance systems. Overall, the market for security cameras is continuously evolving with innovations like machine learning and deep learning engines.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

TechnologyAnalogIP BasedProduct TypeHD And Full-HDNon-HDGeographyNorth AmericaAPACEuropeSouth AmericaMiddle East And AfricaSystemApplicationFeatureCamera resolutionType

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio

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