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Threat Intelligence Security Market to Grow by USD 17 Billion by 2027, Driven by Cyberattacks on Connected Devices and AI Advancements- Technavio Report

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NEW YORK, Sept. 5, 2024 /PRNewswire/ — Report with the AI impact on market trends- The global threat intelligence security market size is estimated to grow by USD 17.00 billion from 2023-2027, according to Technavio. The market is estimated to grow at a CAGR of almost 23.7% during the forecast period. Rising number of cyberattacks on connected devices or systems is driving market growth, with a trend towards threat intelligence sharing. However, increasing complexity of it infrastructure poses a challenge. Key market players include Anomali Inc., BlueVoyant, Check Point Software Technologies Ltd., Cisco Systems Inc., Datto Holdings Corp., F Secure Corp., Farsight Security Inc., Fortinet Inc., Intel 471 Inc., International Business Machines Corp., Juniper Networks Inc., KKR and Co. Inc., LogRhythm Inc., Musarubra US LLC, NortonLifeLock Inc., Open Text Corp., Splunk Inc., Trend Micro Inc., ZeroFox Inc., and Palo Alto Networks Inc.

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Threat Intelligence Security Market Scope

Report Coverage

Details

Base year

2022

Historic period

2017 – 2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 23.7%

Market growth 2023-2027

USD 17000.22 million

Market structure

Fragmented

YoY growth 2022-2023 (%)

22.01

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

North America at 35%

Key countries

US, China, India, UK, and Germany

Key companies profiled

Anomali Inc., BlueVoyant, Check Point Software Technologies Ltd., Cisco Systems Inc., Datto Holdings Corp., F Secure Corp., Farsight Security Inc., Fortinet Inc., Intel 471 Inc., International Business Machines Corp., Juniper Networks Inc., KKR and Co. Inc., LogRhythm Inc., Musarubra US LLC, NortonLifeLock Inc., Open Text Corp., Splunk Inc., Trend Micro Inc., ZeroFox Inc., and Palo Alto Networks Inc

Market Driver

Threat intelligence, gathered from various sources, is essential for enterprises to protect their networks from cyber attacks. However, accessing a vast amount of threat information can be costly, making it a challenge for smaller organizations. The Cyber Threat Alliance, comprised of leading security companies like Symantec, McAfee, Palo Alto Networks, and Fortinet, aims to address this issue by sharing and validating real-time threat data. This collaboration reduces detection and remediation time for members, enabling them to understand their network’s threat status in comparison to their peer group companies. Crowdsourcing platforms for threat intelligence further enhance this effort by involving a large group of skilled individuals and organizations to combat newly emerging threats, such as ransomware, increasing overall efficiency in the fight against cyber attacks. 

The cybersecurity threat intelligence market is experiencing significant growth due to the increasing volumes of new threats and cyberattacks. Adversaries are using innovative tactics, such as deepfake technology and distorted multimedia material, to bypass detection procedures. Threat analysis and detection are crucial for cybersecurity operations, as data breaches can lead to customer trust issues and damage to brand reputation. Silobreaker and enterprise geopolitical intelligence are key players in this market, providing valuable insights into adversarial behavior and potential geopolitical hazards. Advanced algorithms and quantum computing are being used to enhance threat intelligence systems and improve threat hunting skills. Specific industries, such as healthcare, finance, energy, and IoT security, are particularly vulnerable to cyber threats. Ransomware and advanced persistent threats are common attacks, and mobile security is becoming increasingly important with the continuous digitization process and the widespread use of cloud computing and mobile technologies. Strict regulations, such as those in the BFSI industry regarding sensitive financial data, require organizations to invest in cutting-edge cybersecurity measures, including Zero Trust Architecture, behavioral biometrics, and insider threat detection. Mobile threat management and instructional materials are also essential for staying ahead of the curve in this ever-evolving threat landscape. 

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Market Challenges

The Threat Intelligence Security Market faces a significant challenge due to the increasing complexity of IT network infrastructure. With the introduction of new security solutions from vendors, integration issues and system slowdowns can occur. These problems may lead to customer dissatisfaction and potential loss of business. To address this, vendors must ensure their threat intelligence security products seamlessly integrate with both third-party solutions and previous information systems. However, this increased complexity could potentially introduce operational or interface issues for end-users. Thus, managing the intricacy of network infrastructure remains a critical concern for vendors in the Threat Intelligence Security Market.In today’s digital world, businesses face increasing threats to their IT assets from various sources. Digital transformation, connected devices, and industrial systems bring new risks, such as Point-of-Sale (POS) systems, handheld devices, and M2M communication vulnerabilities. Threat intelligence is crucial to stay ahead of these risks, including deceptions from hackers using phishing, zero-day attacks, and insider assaults. Industries like banking and finance, energy, and mining face significant financial losses from cybersecurity vulnerabilities. Next-generation security services are essential to combat these risks, especially in the cloud segment where the attack surface is vast and unknown threats abound. SMEs and large enterprises alike require risk intelligence products to manage their security architecture and comply with mandates and regulatory pressure. Cyber risks come from various sources, including cybercriminals, nation-states, and insiders. Security operations need to be intelligence-driven to make informed decisions and prevent delivery, exploitation, command-and-control, and control ability threats. Risk analytics provide supporting data for effective risk management and compliance. The global community must work together to mitigate cyber risks and protect critical accesses from cyberattacks.

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Segment Overview

This threat intelligence security market report extensively covers market segmentation by

Deployment1.1 Cloud1.2 On-premisesEnd-user2.1 BFSI2.2 IT and telecom2.3 Healthcare2.4 Transportation and logistics2.5 OthersGeography3.1 North America3.2 Europe3.3 APAC3.4 South America3.5 Middle East and Africa

1.1 Cloud- The cloud-based threat intelligence security segment is currently leading the global threat intelligence security market. Small and medium-sized enterprises (SMEs) are increasingly adopting cloud-based solutions due to their cost-effectiveness and ease of use. These services do not require any software installation and can be accessed on a subscription basis, with monthly fees covering maintenance and system upgrades. During the forecast period, cloud-based threat intelligence security is expected to experience significant revenue growth compared to on-premises solutions. This trend is driven by the increasing shift of enterprises towards cloud-based security, which requires threat intelligence products and services to offer comprehensive security solutions such as email and web security, hosted DDoS mitigation, and advanced persistent threat (APT) protection. Threat intelligence products and services provide 24/7 monitoring capabilities to prevent advanced malware activities and a scalable, secure cloud environment to protect against distributed denial-of-service (DDoS) attacks. However, concerns around data confidentiality and lack of control over security may hinder the adoption of cloud-based threat intelligence security among large enterprises, resulting in a moderate decline in the market growth rate during the forecast period.

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Research Analysis

The Threat Intelligence Security market is experiencing significant growth due to the increasing volumes of cybersecurity threats and the emergence of new threats that require constant analysis and detection. With cybercriminals employing innovative adversarial behavior and cutting-edge cyber tactics, organizations are turning to threat intelligence systems to stay ahead of potential hazards. Data breaches, cyber attacks on sensitive data, and deceptions such as zero-day attacks pose a significant risk to businesses in various sectors, including defense contractors, retailers, e-commerce, and international trade unions. The digital transformation and the proliferation of connected devices, from handheld devices to Point-of-Sale (POS) systems, have expanded the attack surface and heightened the need for robust threat intelligence. Silobreaker and other threat intelligence providers offer valuable insights into adversarial behavior and potential geopolitical hazards, helping organizations to fortify their cybersecurity operations and protect their assets.

Market Research Overview

The Threat Intelligence Security market is experiencing exponential growth due to the increasing volumes of new threats in the cybersecurity landscape. With innovative adversaries employing cutting-edge cyber tactics, threat analysis and detection procedures are becoming essential for businesses to protect against data breaches and potential geopolitical hazards. Threat intelligence systems are being utilized to identify and respond to adversarial behavior, including deepfake technology and distorted multimedia material. As the digital revolution continues, industries such as healthcare, finance, energy, and IoT security face unique challenges. Advanced algorithms and quantum computing are being used to enhance encryption techniques and Zero Trust Architecture, while behavioral biometrics and mobile threat management help mitigate insider threats. Sensitive data in specific industries, such as BFSI, is under constant threat from cyberattacks, ransomware, advanced persistent threats, and insider assaults. Strict regulations and the continuous digitization process require holistic cybersecurity partners to provide advanced threat identification, incident handling, and vulnerability management. Cybersecurity architecture must adapt to provide flawless customer experiences while maintaining a high level of security. Next-generation security services, including threat hunting skills and mobile threat management, are crucial in this ever-evolving landscape. The digital transformation has led to an increase in connected devices, point-of-sale systems, handheld devices, and M2M communication. Secure control systems for industrial systems, subsea oil wells, and mines are vital to prevent financial losses and protect against cyber-attacks, phishing, and zero-day attacks. Threat intelligence plays a critical role in staying ahead of the curve and ensuring customer trust and brand reputation. Deceptions, such as Silobreaker and enterprise geopolitical intelligence, provide valuable insights into potential threats and help businesses make informed decisions. Overall, the Threat Intelligence Security market is a crucial component of any organization’s cybersecurity strategy.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

DeploymentCloudOn-premisesEnd-userBFSIIT And TelecomHealthcareTransportation And LogisticsOthersGeographyNorth AmericaEuropeAPACSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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Typeform Delivers New Solutions to Empower B2C Businesses to Better Engage Customers

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Brands can now use video, data enrichment, and AI-powered capabilities to create interactive, hyper-personalized experiences and uncover deeper insights

SAN FRANCISCO, Nov. 14, 2024 /PRNewswire/ — Typeform, the intuitive form builder and conversational data collection platform, today announced new features that provide business-to-consumer (B2C) businesses with the context, clarity, and convenience needed to better engage and understand their customers. Now businesses can further enhance the respondent experience, all while gathering richer, actionable data. 

Today, 70% of consumer decisions are based on emotion, including brand preference.¹ Buyers expect brands to tailor experiences to their personal preferences more than ever, but at the same time, they’re also becoming more cautious about sharing personal information. Typeform’s latest features help brands collect data directly from customers through interactive, personalized experiences they trust, then automatically enhance it with third-party insights to deepen their understanding. This empowers companies to deliver more targeted, data-driven marketing.

“Businesses can’t thrive on surface-level insights,” said Aleks Bass, Chief Product Officer, Typeform. “Our latest innovations give you the ability to dig deeper into truly knowing your customers by providing dynamic data collection experiences that encourage quality responses. Whether boosting conversions with a personalized product recommendation quiz or gathering feedback through video surveys, the common denominator is that your customers enjoy the experience.”

The offerings were unveiled at Typeforum 2024, Typeform’s first-ever virtual product spotlight event, designed to showcase the latest innovations from the company. Newly released features include: 

Enhanced Video Capabilities: Typeform now allows customers to respond with video, providing businesses deeper insights through voice and expressions, not just text. This builds on Typeform’s existing feature that enables creators to record, edit, and embed personalized videos into forms, boosting engagement and conversions. Typeform research found that 65% of marketers believe video is an effective tool for engaging and interacting with customers in ways that feel more human and create connection and loyalty.²Clarify with AI: Typeform’s Clarify with AI acts as a virtual interviewer, prompting follow-up questions based on customer responses. When a customer is asked about their experience and answers vaguely, like “good,” the AI encourages more detailed feedback, asking, “Good, how? What stood out?” For customers, it feels like a personalized conversation. For brands, it delivers more insights. Automated B2C Data Enrichment: Earlier this year, Typeform introduced automated B2B data enrichment, making it easier than ever to understand customers at a deeper level without needing to ask additional questions. Now, consumer-level enrichment is available in the Typeform platform. With just a personal email address, companies can pull in key data points from trusted third-party sources, providing a more complete picture of who’s on the other side of the screen.AI-powered Qualitative Analysis: With this feature, businesses can instantly analyze large volumes of text and video responses to surface key themes and insights, saving hours of manual work. Data Quality Tools: Invisible reCAPTCHA ensures data integrity by blocking bots and automated submissions, allowing only genuine responses to be collected. This safeguard enhances data reliability, helping teams make accurate, data-driven decisions.Klaviyo Integration: Typeform will soon be launching a new integration with Klaviyo, designed for B2C and direct-to-consumer (DTC) marketers. It will ensure that every insight gathered flows seamlessly into Klaviyo. Manual data transfers are eliminated as segments automatically update with Typeform data, enabling hyper-targeted campaigns customized to each customer’s unique profile. This integration combines Typeform’s interactive data collection with Klaviyo’s automation, facilitating more natural, personalized customer connections while driving business growth.

“We built a powerful product recommendation quiz not just to help our customers, but to generate invaluable data that allows us to better segment and engage them with relevant marketing,” said Addison Wennar, Digital Communications Manager, OGEE. “With the holiday shopping season approaching, these insights will be key. Typeform already delivers the highest response rates for us, and I’m excited to see how the new features will amplify that impact.”

The features are available today in Typeform for Growth plans. Watch the Typeforum 2024 recordings and learn how to use Typeform to better understand and engage customers here

About Typeform
Typeform is a distinctly intuitive form builder that helps over 150,000 customers collect and validate the data they need to grow their businesses. Designed with striking visuals, a conversational flow, and powerful data capabilities, Typeform empowers brands to give and get more with each form. Typeform drives more than 500 million responses each year and integrates with essential tools including Zapier, HubSpot, and Slack. For more information, visit www.typeform.com.

1         Pendell, R. (2024, October 15). Customer brand preference and decisions: Gallup’s 70/30 principle. Gallup.com. https://www.gallup.com/workplace/398954/customer-brand-preference-decisions-gallup-principle.aspx#:~:text=70%25%20of%20decisions%20are%20based,Making%20Process:%20Rational%20or%20Emotional?

2          Data from a survey of 105 Typeform customers conducted on September 30, 2024.

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SOURCE Typeform S.L.

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Electronic Drives and Controls Celebrates Impressive Growth and Strong Demand for Industrial Automation Solutions

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EDC has announced 39% revenue growth over the past year and a strengthened presence in the metals converting and composites industries. The company has also maintained key certifications, including CSIA, UL508A, Rockwell Automation, Siemens, and Ignition.

PARSIPPANY, N.J., Nov. 14, 2024 /PRNewswire-PRWeb/ — Electronic Drives and Controls, Inc. (EDC), a leading control system integrator and field service company for industrial automation and drive technology, today announced that the company has experienced a year of growth and success, achieving a 39% increase in revenue year-over-year. To meet the growing demand for automation and drive solutions, EDC has expanded its team, hiring Ricky Arcky as human resources manager and Tyler Schaberick as systems engineer. EDC attributes this growth to maintaining industry certifications, digital marketing efforts, a dedicated team, and strong, long-term partnerships.

“We are proud of the growth we’ve achieved this year, which is a testament to the hard work of our team and our commitment to delivering exceptional service to our clients.”

“We are proud of the growth we’ve achieved this year, which is a testament to the hard work of our team and our commitment to delivering exceptional service to our clients,” said Chuck Dillard, Vice President of EDC. “Our recent hires and increased project load reflect our strategy to grow both wider and deeper with our existing clients, as well as entering new industries.”

“We’ve put in years of preparation and invested heavily in digital marketing to get the word out about our services, knowing that growth was inevitable,” Dillard added. “Our team has worked tirelessly and the results speak for themselves: clients continue to return to us because of our technical expertise and the strong results we deliver.”

EDC’s expertise in coating & laminating, wire and cable, PLC programming and upgrades, as well as drive service, has allowed the company to strengthen its presence in the metals converting industry, securing new and expanded projects across multiple client plants. EDC has also successfully completed upgrades for a new client in the composites industry, widening the portfolio of industries it caters to.

In addition to recent growth, EDC remains committed to maintaining the highest industry standards through its CSIA certification, which ensures adherence to best practices in control system integration. Several certifications, including UL508A recertification and certifications from Rockwell Automation, Siemens, and Ignition, further emphasize EDC’s dedication to safety, technical proficiency, and continuous improvement.

About Electronic Drives and Controls, Inc.
Founded in 1968, Electronic Drives and Controls, Inc. (EDC) is a CSIA Certified control system integrator with deep domain expertise in the coating and laminating, and converting industries. The company’s large field service team specializes in AC and DC drives, PLCs and factory automation. Family owned and operated for more than 50 years, EDC’s team of engineers and technicians has a vast experience integrating new control systems and breathing life into older equipment. EDC has the engineering capability to design, build, start-up and service projects from the sophisticated to the simple and the service support team on call 24/7/365 to keep it all running at peak efficiency from day one and for years to come. In addition to the company’s certification as a Siemens Solution Partner and a Rockwell Automation Recognized System Integrator, EDC is a factory authorized/factory trained service center for over 40 drive brands. For more information, visit the company’s website, LinkedIn, Twitter, Facebook, and YouTube.

Media Contact

Georgia Whalen, Rivergate Marketing, (978) 697-2664, Gwhalen@rivergatemarketing.com, www.electronicdrives.com/home/

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SOURCE Electronic Drives and Controls, Inc. (EDC)

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Allstate Financial Services Selects Covr to Provide Life Insurance, Long-Term Care, and Disability Insurance Solutions

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Covr’s Digitally Enabled Insurance Platform Will Simplify the Buying Process

HARTFORD, Conn., Nov. 14, 2024 /PRNewswire/ — Covr, a leading digital insurance provider, has partnered with Allstate Financial Services, LLC to offer a streamlined suite of life, long-term care (LTC), and disability income insurance solutions through Covr’s digital platform. This partnership provides Allstate Financial Services customers with a simple, connected experience, featuring an intuitive, paperless process that makes it easier than ever to purchase insurance tailored to their diverse needs.

Covr’s platform offers an easy-to-use, self-guided experience to efficiently compare and recommend insurance products. Additionally, Allstate Financial Services will offer a range of products through Covr’s platform, including guaranteed issue life insurance through Gerber Life and disability insurance through Assurity, Ameritas, MassMutual, Mutual of Omaha and Principal. Traditional long-term care will also be available through Mutual of Omaha.

“We are extremely pleased to add Allstate’s network of 7,000+ representatives to our insurance platform,” said Michael Kalen, CEO of Covr. “Their business owners and individual customer base fits perfectly with our portfolio of simplified life, LTC, and disability income solutions for agents and their customers.”

“We’re committed to expanding solutions that better meet our customers’ protection needs,” said Scott Delaney, President and CEO, Allstate Financial Services. “With Covr’s digital platform, our representatives can deliver a more connected experience and offer a broader range of insurance options tailored to each customer’s unique needs.”

Allstate representatives will collaborate closely with Covr’s sales team to ensure ongoing support. Allstate Financial Services will also benefit from Covr’s top-tier case management services, providing end-to-end support throughout the entire insurance process.

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SOURCE Covr Financial Technologies

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