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MoonFox Analysis | The Late Entry of Kwai’s Kling, Can ‘AI-Powered Short Video’ Become Its New Breakout Opportunity

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SHENZHEN, China, Aug. 7, 2024 /PRNewswire/ — AI video creation is a key development focus in the generative AI industry. Recently, Kling Video AI Model, published by Kwai, took the lead in launching large-scale open user testing, triggering user trials and a surge of “creative-oriented” AI video content on content platforms. Users’ response has been positive, injecting a sense of novelty among platform users. The Lumière brothers’ silent black-and-white film, The Arrival of a Train, premiered a century ago, creating a stunning effect on audiences. Today, a century later, with the support of AI video models, AI will pave a path for “realizing imagination” in content development. A new wave of “AI Short Videos” development may emerge, highlighting the convergence of conventional and unconventional, virtual and real, and traditional and modern approaches. Given the diminishing marginal utility of traditional content transformation, this could become a new direction for content creation and provide significant opportunities for AI to break through.

I. AI Video Models’ Delayed Arrival, Kwai Kling Takes the Lead To Reach a New Level

As a track in generative AI, AI video creation has garnered attention and significant investment from various sectors. According to incomplete statistics, over 30 AI video models and tools exist in China alone. However, despite the vast potential demand for AI text-to-video, many products are still in the early stages of technical exploration, with the usability of deployed models generally needing improvement. At the beginning of the year, Sora unveiled AI-generated videos that were up to one minute long, igniting market and user enthusiasm. However, the delayed opening of user testing led to a downturn in market sentiment towards AI text-to-video. This includes evaluations from some foreign producers and media professionals during Sora trials, causing the market to adopt a wait-and-see attitude towards text-to-video technology.

Additionally, some available AI video models face high trial costs, reducing user interest in continuous experimentation. For instance, Runaway’s latest Gen3 version, despite its internationally leading generation quality, comes at a steep price of $12/month for just 125 seconds of qualified output per month. Against this backdrop, achieving low-cost usage thresholds, minute-level output, and basically usable generation quality remains a significant market expectation for the generative AI industry.

Amidst the notable development pain points in AI video generation, Kwai Kling emerged, taking the lead in large-scale user trials. Launched at the beginning of last month, the Kwai Kling provides both web and mobile access points, with the mobile version requiring users to complete tasks within the Kwaiying App. It opened application-based testing, with numerous users already granted trial access and actively engaging in content creation. The model supports various AI video creation methods, including text-to-video, image-to-video, and video continuation, focusing more on user experience. According to data on SimilarWeb, after opening on June 6, the overall website UV for the Kling showed an upward trend. Entering July, the web UV continued to increase, with peak values approaching 100,000 DAU. On the mobile side, since both application and generation model are completed within the Kwaiying App, MoonFox iApp data reveals that from the second week of June, the weekly average DAU of Kwaiying App increased significantly. Particularly after the first week of July, the weekly average DAU increased by about 1 million compared to early June, indicating strong market enthusiasm for Kling

Changes in Monthly Active Users of Kwai Kling – Web Version in June-July (Partial)

Date

Weekly Average DAU

Note

6.06

41043

Kwai Kling AI Video Model opens for testing

6.13

43028

6.25

56508

Kwai Kling AI Video Model starts trending on social platforms

7.06

84554

Data Source: SimilarWeb; Data period: June 2024

 

Changes in Weekly Average DAU of Kwaiying App in June – July

Date

Weekly Average DAU

Note

10-16 June

5.401 (million)

Kwai Kling AI Video Model opens for testing

17-23 June

5.421 (million)

24-30 June

5.884 (million)

1-6 July

6.450 (million)

Data Source: MoonFox iApp; Data Period: June 2024July 2024

II. Empowered by AI Video Models, Young Generations Spark a New Wave of “AI Creative-Generated” Content, Injecting a Novel Experience for Users

Following the launch of the Kling AI Video Model, “AI Creative-Generated” videos have recently gained popularity on video platforms. For instance, various themed AI video content has appeared on the Bilibili platform, with some videos surpassing millions of views and thousands of likes. These contents are mostly highly imaginative creations. The users contributing to these creative AI productions will likely be predominantly from younger user groups. According to data on SimilarWeb, over 50% of web users of Kling AI Video Model are under 34 years old, with the 18-24 age group accounting for nearly 20%.

User Composition of Kwai Kling AI Video Model – Web Version

Gender Distribution

Percentage

Male

72.7 %

Female

27.3 %

Age Distribution

Aged 18-24

19.0 %

Aged 25-34

36.0 %

Aged 35-44

21.0 %

45 years old and above

24.0 %

Data Source: SimilarWeb; Data Period: June 2024

From the user feedback and evaluations perspective, enthusiasm for the Kling AI Video Model is currently high. We analyzed social media user comment data related to the Kling AI Video Model, excluding official accounts, influencers, and KOLs, retaining only ordinary user comment data. We found that overall, users hold a positive attitude towards the current Kling AI Video Model. User emotions are mainly concentrated in four categories: curiosity, excitement, anticipation, and satisfaction. Users exhibit high levels of pleasure and arousal towards the Kling AI Video Model. The high arousal level also indicates that compared to current content types, the Kling AI Video Model is more capable of activating users’ psychological enthusiasm and willingness to act, suggesting that more users will be willing to try using and viewing related content in the future.

Emotional Analysis of Kwai Kling AI Video Model User Evaluations

Emotion Type

Percentage

Curiosity

45.0 %

Excitement

31.8 %

Anticipation

12.7 %

Satisfaction

5.5 %

Wait-and-see

9.1 %

Data Source: MoonFox Big Data Analysis; Data Period: June 2024

III. The Concept of “AI-Generated Short Videos” May Break Through in the Future, Presenting a Different Development Approach from Traditional Content Creation 

How AI generation can achieve true implementation has been a key concern across various sectors. Due to factors such as hallucination issues, many current AI applications still face retention problems. As a subdivision within this field, we believe AI video creation has the potential to gain further user recognition on the usage end in the future.

Drawing from the experience of the previous round of PC and internet development, the focus on AI is not just about the efficiency revolution but also about realizing imagination. Taking QQ as an example, the internet-era QQ provided a vast space for imagination, such as QQ Space, QQ Show, emoticons, and other creative designs. Compared to traditional content at the time, the experience was quite exceptional. Behind online social interaction, there was actually a large number of novel content experiences supporting it, not just simple efficiency improvements. Similarly, current AI virtual social interaction applications with daily user engagement times of several dozen minutes follow the same principle. On the other hand, entertainment content, compared to efficiency tools, inherently has broader coverage and stronger user stickiness in terms of experience.

However, in the AI era, we believe that the “novelty” to be embodied in video content creation differs from traditional interpretations. In a situation where user interests are relatively stable and user interest circles are very distinct, breakthroughs are necessary to refresh the experience. Specifically, we believe there might be three aspects: The fusion of conventional and unconventional, the integration of virtual and real, and the blend of traditional and modern, thereby integrating with the real world to capture user interest. Secondly, while the current high cost of AI video creation is a fact, using AI for large-scale generation of long videos may not be the short-term implementation direction. However, generating short videos or integrating with existing video segments is quite possible. AI short videos might become a direction where AI video models can be practically implemented in the near future.

A century ago, the earliest silent black-and-white films were very limited in duration due to cost constraints at the time. For example, the Lumière brothers’ The Arrival of a Train was only 50 seconds long. However, when it premiered, its realistic portrayal left a deep impression on the entire audience, thus propelling a massive film industry. A century later, the AI era may potentially guide creators to explore more ideas that are difficult to realize with traditional content, opening up a new approach to video creation, which could have profound implications for future user content consumption.

MoonFox Data is a leading expert in all-scenario data insights and analytics services. With a comprehensive, stable, secure and compliant mobile big data foundation, as well as professional and precise data analysis technology and AI algorithms, MoonFox Data has launched iAPP, iBrand, iMarketing, Alternative Data and professional research and consulting services of MoonFox Research, aiming to help companies gain insights into market growth and make accurate business decisions.

About us: Aurora Mobile (NASDAQ: JG) established in 2011, is a leading customer engagement and marketing technology service provider in China. Its business includes notification services, marketing growth, development tools, and data products. As its sub-brand, MoonFox Data is a leading expert in data insights and analysis services across all scenarios, aiming to help companies gain market insights and empower precise decision-making.

Our Information:
Website: https://www.moonfox.cn/en
Contact number: 400-888-0936

Contact us:
Name: Felix
Title: Director of Sales, Industry Insight Division
Tel: +86 -13366276383
Email: zhouzt@jiguang.cn
Address: 608/F, Tower B, Wintrust Center, No. 1 Xidawang Road, Chaoyang District, Beijing, China

Name: Janette Zhou
Title: Marketing Manager
Tel: +86-13928239332
Email: zhouxt@jiguang.cn
Address: 608/F, Tower B, Wintrust Center, No. 1 Xidawang Road, Chaoyang District, Beijing, China

View original content:https://www.prnewswire.com/news-releases/moonfox-analysis–the-late-entry-of-kwais-kling-can-ai-powered-short-video-become-its-new-breakout-opportunity-302221741.html

SOURCE Aurora Mobile Ltd

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SecurityGen and NEC Team Up to Strengthen Cybersecurity Operations for Indonesian Telcos

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Harnessing future-ready solutions and expertise to safeguard Telecom networks against emerging threats

JAKARTA, Indonesia, Sept. 24, 2024 /PRNewswire/ — In a significant development for telecom cybersecurity, SecurityGen, an award-winning global leader in telecom cybersecurity, and PT NEC Indonesia, a leader in IT, network and AI technologies and a multi-vendor system integrator, have announced a partnership to strengthen telecom network defences across Indonesia. This alliance brings together SecurityGen’s cutting-edge security solutions and NEC’s extensive expertise in telecom infrastructure in a bid to combat a spectrum of increasingly advanced cyber threats.

The partnership aims to enhance the performance, reliability, and security of telecom networks throughout the region with SecurityGen providing future-ready threat-informed defence platform, comprising its Breach Attack platform and Monitoring system, and NEC offering crucial professional services to support and optimize these advanced security solutions. SecurityGen will also ensure rapid, effective deployments through comprehensive training and onboarding. By focusing on future-proofed solutions and fostering local talent, this partnership supports NEC’s vision of bolstering its security-as-a-service offering and solidifying its position as a trusted partner for Indonesian telcos.

This collaboration becomes even more vital given the speed with which telecom networks are evolving – making them increasingly complex and vulnerable. Unfortunately, traditional security measures are not effective enough anymore. By integrating advanced, AI-powered threat intelligence with automated security systems, this partnership aims to provide telco SOCs with unprecedented visibility into signalling traffic and robust validation against real-world attacks. This proactive approach, with in-built remediation, will not only mitigate breach risks but also equip security teams with the essential tools and expertise to counteract sophisticated cyber threats and maintain business resilience.

Amit Nath, Co-Founder & CEO of SecurityGen, said, “Our partnership with NEC is a crucial step towards fortifying Indonesia’s telecom sector with the expertise and tools essential for securing modern networks and operations. Together, we’re committed to building local competencies and implementing advanced, research-driven strategies to ensure the long-term security and resilience of the telecom infrastructure.”

Joji Yamamoto, President Director of NEC Indonesia said, “”In Indonesia, we have seen rapidly increasing growth of cloud services, and connected devices and subscribers for IoT use cases. NEC Indonesia welcomes the partnership with SecurityGen to join forces in advancing network security in Indonesia to protect information assets through the introduction and operation of measures against cyber-attacks.”

***

About SecurityGen
Founded in 2022, SecurityGen is a global leader in telecom security. We provide a solid security foundation to drive secure telecom digital transformations and ensure safe and robust network operations. Our extensive product and service portfolio offers complete protection against existing and advanced telecom security threats. www.secgen.com

About PT. NEC Indonesia

NEC first established its Jakarta Representative Office in 1968. Through the years, PT. NEC Indonesia recognized the importance of instituting telecommunications infrastructure for the country and has introduced several NEC technologies and solutions. This has resulted in PT. NEC Indonesia achieving the market leader position of being a total solutions provider for the Indonesian telecommunications industry.

Today, with its headquarters in Jakarta, PT. NEC Indonesia continues to play a significant role in providing total telecommunications and IT business solutions to its customers in the government and enterprise businesses. For more information, please visit http://id.nec.com/ 

 

 

 

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SOURCE PT. NEC Indonesia

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Patricia Calderon, Global Head of Water of CDP: How to drive water action across supply chains

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JAKARTA, Indonesia, Sept. 24, 2024 /PRNewswire/ — This is an article from Patricia Calderon, Global Head of Water of CDP:

Supply chains are the knots that tie our global economy together and allow it to operate as it does.

In recent years those knots have become more complex and fragile.

Major trade routes can be held up by conflict, politics, or simply a container ship running aground. The world is deeply dependent on pinch points functioning with high volumes of traffic and little to no barriers. Below that level exist smaller, more intricate threads which have built up over time, across borders and through river basins.

The fragility now baked into the system is, in part, a result of our changing climate and the unsustainable nature of supply chains. Building resilience within supply chains to adapt to frequent extreme weather events is now crucial. Lessening their environmental impact is part of the same equation.

Deep dive

New research from CDP, the global non-profit leading the world’s environmental disclosure system for companies, cities, states, and regions, has examined the problem using data directly from companies.

We looked at 3,163 large companies with an annual revenue of more than EUR/ US$250 million. These companies disclosed to CDP’s annual water security questionnaire. A total of 1,542 companies – 50% – responded that they are engaging their supply chain on water risks. This includes inserting water requirements into supplier contracts, collecting water data, raising awareness of water issues, or collaborating on innovation.

Further analysis provides a unique insight into how some of the world’s largest brands are grappling with water issues. 1 in 5 companies are facing supply chain risks which could have a substantive financial or strategic impact on their business. These risks were estimated to total US$77 billion. And according to 79 businesses, a total of US$7 billion was deemed to be at immediate risk due to urgent water scarcity, food, regulatory and reputational issues.

Stem the tide

The data is clearly telling us our water supplies are becoming ever more fragile and the financial toll is mounting up. It’s down to large companies with the biggest water impacts to take immediate action, working with their suppliers to stem the tide of water risk.

Our research points to some of the tools currently being used by responsible companies – financial incentives, stricter contracts, and closer engagement are key. A group of forward-thinking businesses are already working on the problem. 443 businesses – 14% – offer their senior leaders, including the board, incentives to improve water management across the supply chain. A smaller group provide direct financial incentives to their chief procurement or purchasing officers.

Buyers and suppliers need to collaborate to ensure sustainability is a business norm. Recognizing it as a key differentiator among suppliers will be essential going forward. If we fail to address these issues the mounting financial impact of water risks will become all too apparent.

Going beyond

The report makes a strong case for companies to take immediate action on water issues in their supply chain and offers six key steps for companies. Each one of these indicators follows from the next: assess supply chain risks and impacts; set global targets; incentivize executives to act; include water in supplier requirements; engage with suppliers; and incentivize and support suppliers.

Ensuring supply chains can build resilience, reduce water risks, and keep our economies going is within reach. But to do so quickly and comprehensively we need to go beyond voluntary measures. The bar should be raised much higher in order to close the gap between where we are now and need to be.

Stronger regulation for mandatory disclosure and transparent reporting mechanisms are imperative to drive progress. This requires a combined approach with government policy, industry standards, and stakeholder engagement all playing a role.

View original content:https://www.prnewswire.com/apac/news-releases/patricia-calderon-global-head-of-water-of-cdp-how-to-drive-water-action-across-supply-chains-302254990.html

SOURCE CDP

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J-Stories launches special page to report on largest Japan-Taiwan summit bringing together startups and investors in the region

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This year’s event in Tokyo expanded to its largest scale yet amid growing interest in Taiwan’s dominant semiconductor and AI sectors

Japan’s solutions-focused news service J-Stories is an official media partner of the 2024 Japan-Taiwan Innovations Summit. Here’s J-Stories’ special page where summit-related stories are featured in partnership with Startup Island TAIWAN, Taiwan’s national startup brand. J-Stories is run by Tokyo-based media agency Pacific Bridge Media & Consulting.

TOKYO, Sept. 23, 2024 /PRNewswire/ — The 2024 Japan-Taiwan Innovation Summit, the largest startup event to date featuring Japanese and Taiwanese aspiring to expand overseas, was held this month (Sept.17-18) in central Tokyo. Over 1,000 participants from various sectors – including politics, academia, large business and media – engaged with approximately 70 innovative startups over the two days.

The annual summit, which started two years ago, expanded further from previous years, incorporating cutting-edge industries, including AI, biomedical science, cybersecurity, digital services, fintech, defense and aerospace.

The two-day event was co-hosted by Taiwan’s National Development Council (NDC), a government body of Taiwan, and the Tokyo Metropolitan Government. Tokyo-based media agency Pacific Bridge Media & Consulting also supported the event as the official media partner, featuring various reports and videos about the event on a special online page, bridging the gap between Taiwan’s top entrepreneurs and the startup community in Japan.

Discussed among the main topics were Taiwan’s booming semiconductor supply chain and its uninhibited growth potential within the next decade. Taiwan’s leading chipmaker, TSMC, was launched as a startup more than three decades ago with the support of the Taiwanese government. Now, the international company is building factories in southern Japan, giving those in Tokyo high hopes for Taiwan’s investments in bumping up semiconductor production capabilities and building more factories in Japan.

At this year’s summit, it was not only Taiwanese entrepreneurs who took the floor, but also Japanese startups. The summit featured a significant number of Japanese participants from financial institutions, venture capitalists, and trading companies. This increased Japanese involvement is expected to strengthen the JapanTaiwan network and contribute to the development of a thriving international ecosystem.

To start Day 1, Taiwan’s NDC Minister Liu Chin-Ching (Paul Liu), the Taiwanese delegation leader for this summit, took the stage. Minister Liu stated: “We are implementing the ‘Bridge Plan’ to expand innovation internationally. While we have been advancing innovation domestically in Taiwan, our future goal is to pursue international collaboration, with Japan being our first partner.” He emphasized the significance of Japan and Taiwan’s collaborative efforts. 

A video message from Tokyo Gov. Yuriko Koike was shown following Liu’s speech. She emphasized, “Taiwan and Japan have built a strong cooperative relationship. Let’s join forces between Tokyo and Taiwan to launch significant innovation.”

Among the speakers was Kei Furukawa, an Investment Partner at UTokyo IPC, who gave a lecture titled “Innovation and Startup Development Systems at the University of Tokyo VC,” discussing the advancement of innovation and entrepreneurship through collaboration between government and universities in Japan.

Additionally, there were presentations from Japanese and Taiwanese startups and innovation companies, speeches by notable guests, and more. The summit concluded with an invitation-only opening ceremony for the Taiwan Startup Tokyo office and a gala dinner with investors.

Visit J-Stories’ special page here:
https://jstories.media/jp/specials/jtis

Event Overview:

Name: 2024 Japan-Taiwan Innovation SummitDate: September 17 (Tuesday) – 18 (Wednesday), 2024, 10:00 AM – 5:00 PMVenue: Tokyo Innovation Base (TiB) 2nd Floor (3-8-3 Marunouchi, Chiyoda-ku, Tokyo, in front of Yurakucho Station)Format: On-site participationLanguages: Chinese, Japanese, and English (with simultaneous interpretation)Organizer: Startup Island TAIWAN

For more information on the Japan-Taiwan Innovation Summit 2024, please click here:

https://togethergobig.jp/en-summit

About J-Stories:

J-Stories is an online news platform that communicates innovative ideas, products, and technologies from Japan that address global issues to audiences and investors worldwide in Japanese, English, and Chinese. As the media partner for the “2024 Japan-Taiwan Innovation Summit,” J-Stories will be publishing articles about the summit before and after the event. J-Stories is run by Tokyo-based multilingual media agency Pacific Bridge Media & Consulting.

To receive the latest articles from J-Stories, please subscribe to our newsletter by emailing: jstories@pacificbridge.jp

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SOURCE PACIFIC BRIDGE MEDIA AND CONSULTING

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