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Higher Education Testing And Assessment Market size is set to grow by USD 4.82 billion from 2024-2028, Transition of educational institutions to formative assessment boost the market, Technavio

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NEW YORK, Aug. 13, 2024 /PRNewswire/ — The global higher education testing and assessment market size is estimated to grow by USD 4.82 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of almost 4.66%  during the forecast period. Transition of educational institutions to formative assessment is driving market growth, with a trend towards evolving role of educational technologies. However, weak assessment mechanism of online tests  poses a challenge. Key market players include Apperson Inc., Aptech Ltd., Coursera Inc., Educational Testing Service, Gradeup Assignment, Harver B.V., LearningRx Inc., McGraw Hill LLC, Mercer LLC, Mindlogicx, Ntalents, Oxford Learning Centers Inc., Pearson Plc, Scantron Inc., The Training Box Ltd., Think and Learn Pvt. Ltd., Turning Technologies LLC., Wheebox, and ZandaX.

Get a detailed analysis on regions, market segments, customer landscape, and companies- View the snapshot of this report

Higher Education Testing And Assessment Market Scope

Report Coverage

Details

Base year

2023

Historic period

2018 – 2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 4.66%

Market growth 2024-2028

USD 4822.7 million

Market structure

Fragmented

YoY growth 2022-2023 (%)

4.38

Regional analysis

North America, Europe, APAC, Middle East and Africa, and South America

Performing market contribution

North America at 31%

Key countries

US, Germany, China, Canada, and India

Key companies profiled

Apperson Inc., Aptech Ltd., Coursera Inc., Educational Testing Service, Gradeup Assignment, Harver B.V., LearningRx Inc., McGraw Hill LLC, Mercer LLC, Mindlogicx, Ntalents, Oxford Learning Centers Inc., Pearson Plc, Scantron Inc., The Training Box Ltd., Think and Learn Pvt. Ltd., Turning Technologies LLC., Wheebox, and ZandaX

Market Driver

Higher education institutions are integrating advanced technologies into their testing and assessment processes to enhance student learning and evaluation. McGraw Hill, a leading educational content provider, recently updated its digital architecture to align with popular Learning Management Systems (LMS), such as Blackboard Learn, Ultra, Instructure Canvas, D2L Brightspace, and Moodle. This integration simplifies access to digital course materials and assignments for students using McGraw Hill Connect and ALEKS, while also making it easier for LMS administrators to manage. Vendors like Pearson are advocating for balanced assessments in higher education, combining academic and non-academic evaluations. Pearson’s balanced assessment approach includes quizzes and riddles related to general knowledge, improving student performance analysis and bridging the gap between learning requirements and teaching resources. The use of technology, such as smartphones, cloud computing, and Big Data analytics, has systematically improved knowledge retention in students. Balanced assessments and advanced technologies are essential components in modern higher education, ensuring comprehensive student development and progress. 

The Higher Education Testing and Assessment Market is experiencing significant growth in the education sector, with universities, colleges, and other institutions increasingly relying on standardized assessment solutions. Online assessment tools are becoming popular for mathematics, English, science, and other subjects. International students and domestic learners alike benefit from mobile assessment tools and personalized assessment solutions. The market is segmented into academic and non-academic segments, with skills, aptitude, and personality traits assessed for career readiness, employability, and cognitive abilities. Product offerings include standardized tests, online assessment platforms, adaptive testing systems, assessment software, online courses, and distance learning programs. Quality education is ensured through customized tests, various assessment methods, and data security concerns. Real-time feedback, adaptive learning algorithms, personalized recommendations, student-centered pedagogies, competency-based education, and lifelong learning initiatives are key trends. Abilities and aptitudes are assessed through quizzes and other tertiary education tools. 

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Market Challenges

Higher education institutions, corporations, and governments worldwide are implementing software solutions and online platforms for testing and assessment. However, concerns regarding the reliability of online assessment persist, particularly in developing countries. The manual checking of answer scripts for examinations like India’s Civil Services Examination and Provincial Civil Services Examination attests to this preference. The weak assessment mechanism of online tests poses a challenge to the expansion of the global higher education learning and assessment market. Despite advancements in technology, the need for secure and trustworthy assessment methods remains crucial.The Higher Education Testing and Assessment Market faces several challenges in today’s dynamic educational landscape. Accountability and data-driven decision-making require advanced testing platforms and data analytics tools. Accessibility and flexibility are crucial for online testing and distance learning. Adaptive testing, big data, and predictive analytics offer opportunities for personalized learning. However, data breaches and traditional assessment methods pose security and reliability concerns. Remote learning, student enrollment, and corporate training programs expand the academic and non-academic market. Collaboration-based learning, teamwork, and critical thinking are essential skills assessed through reporting and analytics. Blended learning and training organizations demand higher customization and fraud procedures. Open source software and social media platforms offer opportunities for innovative assessments. Precise evaluation through formative assessments and reporting is crucial for success in the competitive academic and corporate world.

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Segment Overview 

This higher education testing and assessment market report extensively covers market segmentation by  

Product 1.1 Academic1.2 Non-academicEnd-user 2.1 Educational institutions2.2 Universities2.3 Training organizations2.4 OthersGeography 3.1 North America3.2 Europe3.3 APAC3.4 Middle East and Africa3.5 South America

1.1 Academic-  The higher education testing and assessment market encompasses digital solutions for subjects like science, technology, engineering, and mathematics (STEM), which are integral to the curriculum. Traditional pen and paper testing is being replaced by Learning Management Systems (LMS) and Content Management Systems (CMS), along with adaptive learning technologies. The shift towards technology in classrooms, driven by the widespread use of smartphones, tablets, and e-libraries, is accelerating this transition. Universities are utilizing interactive whiteboards, Skype sessions, and online tests to enhance education and manage logistics more efficiently. The number of students and the challenges posed by pen and paper-based tests are driving the adoption of online testing and assessment, making the higher education sector more interactive and efficient.

For more information on market segmentation with geographical analysis including forecast (2024-2028) and historic data (2017-2021) – Download a Sample Report

Research Analysis

The Higher Education Testing and Assessment Market plays a crucial role in the education sector by providing standardized assessment solutions for universities, colleges, and higher education institutions. These institutions rely on online assessment tools to evaluate students’ proficiency in various subjects such as mathematics, English, science, and aptitudes. International students and tertiary education institutions also benefit from these solutions. Online quizzes, exams, projects, portfolios, and progress reports are common assessment methods used to evaluate learning outcomes. Feedback and precise evaluation are essential components of these assessments, enabling educators to identify students’ strengths and weaknesses and provide customized instruction.

Higher education institutions seek formative assessments that offer real-time progress reports and personalized feedback. Fraud procedures are also essential to maintain the integrity of the assessment process. Open source software, social media platforms, mobile assessment tools, and distance learning courses are increasingly being used to deliver assessment solutions. Standardized assessment solutions offer higher customization, allowing institutions to tailor assessments to their specific needs. These solutions provide precise evaluation, enabling educators to identify areas for improvement and ensure that learning objectives are met. Additionally, they offer formative assessments that provide ongoing feedback and support for students. Mobile assessment tools and social media platforms offer convenience and flexibility, allowing students to take assessments from anywhere, at any time.

Personalized assessment solutions enable institutions to tailor assessments to individual students’ learning styles and needs, ensuring that each student receives an accurate and fair evaluation. In conclusion, the Higher Education Testing and Assessment Market plays a vital role in the education sector by providing standardized assessment solutions that enable institutions to evaluate students’ learning outcomes accurately and efficiently. These solutions offer higher customization, precise evaluation, and fraud prevention procedures, making them essential tools for educators and students alike. With the increasing use of technology in education, assessment solutions are becoming more accessible, convenient, and personalized, ensuring that all students have the opportunity to succeed.

Market Research Overview

The Higher Education Testing and Assessment Market encompasses the use of standardized assessment solutions, online assessment tools, and adaptive testing systems in universities, colleges, and other higher education institutions. These tools are used to evaluate various skills and aptitudes, including mathematics, English, science, and cognitive abilities, in the academic and non-academic segments. International students and domestic students alike benefit from these assessments, which may be delivered through mobile assessment tools or personalized assessment solutions. Standardized tests, online assessment platforms, and adaptive testing systems are key components of this market. Product offerings include quizzes, exams, projects, portfolios, progress reports, and feedback. Educators use these assessments to evaluate learning outcomes, placement, certification, program evaluation, accreditation, and student-centered pedagogies. Data security concerns are a critical issue in this market, as are data analytics tools and accessibility. Flexibility and adaptive testing are essential features for remote learning and lifelong learning initiatives.

The market includes traditional assessment methods as well as innovative approaches, such as competency-based education, real-time feedback, and personalized recommendations. Data-driven decision-making is a significant trend in the higher education testing and assessment market, with big data and predictive analytics playing important roles. The market also includes augmented reality content, learning engagement, accountability, and customized tests. Corporate training programs, certification exams, and skill assessments are also part of this market. The academic market and non-academic market each have distinct needs and challenges.

The academic market focuses on evaluating students’ abilities and aptitudes, while the non-academic market prioritizes career readiness, employability, and personal development. The use of assessment methods continues to evolve, with a growing emphasis on personalized learning, adaptive learning algorithms, and student-centered pedagogies. Overall, the higher education testing and assessment market is a dynamic and complex landscape that is essential for ensuring the quality of education and preparing students for the workforce.

It includes a diverse range of products, services, and trends, from traditional exams and quizzes to innovative adaptive learning systems and data-driven decision-making tools. As the demand for flexible, personalized, and effective assessment solutions continues to grow, this market is poised for significant growth and innovation.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

ProductAcademicNon-academicEnd-userEducational InstitutionsUniversitiesTraining OrganizationsOthersGeographyNorth AmericaEuropeAPACMiddle East And AfricaSouth America

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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Apparel Manufacturing In New York City Offers 360 Design Support For Apparel Brands

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NEW YORK, Nov. 13, 2024 /PRNewswire/ — Apparel Manufacturing In New York City (AMI NYC) is excited to announce the launch of its comprehensive 360 Design Program. This innovative program is designed to empower retail stores and emerging start-up brands in the apparel industry by providing them with comprehensive support throughout the entire design and production process.

In today’s dynamic digital landscape, characterized by the meteoric rise of platforms like TikTok shops, apparel brands face unprecedented pressure to deliver impactful designs that resonate with discerning online consumers. Recognizing this critical need, AMI NYC has meticulously crafted the 360 Design Program to bridge the gap between creative vision and market success.

The 360 Design Program is a game-changer for new and aspiring apparel brands. AMI NYC’s deep understanding of the industry, coupled with its commitment to affordability, makes it the ideal partner for businesses looking to make their mark in the competitive world of fashion.

Here are just a few of the many ways the 360 Design Program can help your brand succeed:

Concept Development: Our team of experienced designers will work collaboratively with you to transform your initial ideas into commercially viable designs. From mood boards to technical sketches, we’ll ensure your vision is captured and translated into compelling apparel concepts.Technical Design & Pattern Making: Our skilled technicians will create precise patterns and technical specifications, ensuring your garments are produced to the highest standards of quality and fit.Sourcing & Sampling: We leverage our extensive network of trusted suppliers to source the finest fabrics and materials that align with your brand’s aesthetic and budget.Production Management: We oversee every step of the production process, from cutting and sewing to finishing and quality control, ensuring timely delivery of your collection.Marketing & Launch Support: Our marketing experts can provide guidance on branding, packaging, and go-to-market strategies, helping you effectively launch your new collection and reach your target audience.

Apparel Manufacturing In New York City (AMI NYC) is strategically positioned as a leading USA apparel production management company. For apparel brands seeking reliable and high-quality USA apparel production teams, Apparel Manufacturing In New York City (AMI NYC) stands out as the partner of choice.

The 360 Design Program is a testament to AMI NYC’s unwavering commitment to fostering innovation and empowering businesses in the apparel industry. By providing unparalleled support and expertise, AMI NYC is dedicated to helping brands thrive in today’s competitive market.

For more information about the 360 Design Program and to discuss your next apparel collection, please visit apparelmanufacturinginnyc.com.

Apparel Manufacturing In New York City (AMI NYC)

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Shipt Announces Same-Day Delivery Offerings with The Fresh Market in Time for Holiday Season

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The Fresh Market launch brings exceptional products, restaurant-quality foods, and more to customers via Shipt’s reliable, high-quality delivery

BIRMINGHAM, Ala., Nov. 13, 2024 /PRNewswire/ — Shipt, the same-day delivery platform connecting customers to a delightful, curated assortment of retailers, is excited to announce its partnership with The Fresh Market, recognized by USA Today 10 Best Readers’ Choice Awards 2024 for best bakery, best deli, and best-prepared food. Shipt will now offer same-day delivery from more than 140 The Fresh Market locations across 22 states. First-time Shipt users can save $15 off orders of $50 or more at The Fresh Market with code FRESH15 on Shipt’s marketplace now through December 31.*

The addition of The Fresh Market’s assortment to the Shipt marketplace provides members with expanded access to high-quality fresh products, meal-ready foods, gifting options, plus alcohol** offerings at select stores. The Fresh Market’s dedication to excellent products and guest experience makes it a natural partner for Shipt and a top-tier offering for Shipt members. With locations across multiple states, members and customers can find out if their zip code includes The Fresh Market by visiting Shipt’s website or app and typing in their address.

“The Fresh Market will provide unique products, organic options, and delicious meal-ready items to our members and we are thrilled to have them join Shipt’s marketplace ahead of the busy holiday season,” said Katie Stratton, Shipt’s chief growth and strategy officer. “The addition of The Fresh Market marks another exciting opportunity for Shipt to emphasize our brand’s dedication to offering a curated, quality selection of top-notch retail options to our members.”

Ahead of the holidays, members can learn how The Fresh Market’s wide array of products can make their gatherings even more special, all powered by Shipt’s same-day delivery solutions. Shipt’s ‘Lists’ feature, which enables users to pre-select items for specific occasions or recipes and quickly add to their cart, and ‘Preferred Shopper,’ an industry-leading pairing feature, will make shopping The Fresh Market’s assortment even easier as members can focus on time with loved ones instead of running to the store.

“At The Fresh Market, our mission has always been to create an exceptional shopping experience with the highest quality products and unmatched service,” said Emily Turner, chief marketing officer for The Fresh Market. “Our partnership with Shipt, renowned for their guest-centric approach, allows us to extend this experience to our guests’ doorsteps with unparalleled convenience.”

New customers can enjoy Shipt’s same-day delivery service with a 14-day free trial.** For more information on Shipt and The Fresh Market, Inc., please visit shipt.com and thefreshmarket.com. 

About Shipt
Through easy-to-use technology and a network of workers who love to go above and beyond, Shipt connects personal shopping and delivery to 80% of households in more than 5,000 U.S. cities.  Shipt’s app and website offer consumers access to a variety of stores and product categories, including fresh foods, household essentials, wellness products, office and pet supplies. Shipt also helps power deliveries for retailers on orders placed on their own websites by leveraging Shipt Driven, a delivery-only last-mile offering. Shoppers and drivers on the Shipt platform are known for reliability and going above and beyond, including communicating in real time about preferences and substitutions.

Shipt is an independently operated, wholly owned subsidiary of Target Corp. Founded and headquartered in Birmingham, Alabama, Shipt also maintains an office in San Francisco. For more information, visit Shipt’s Newsroom.

About The Fresh Market, Inc.
Voted as the “Best Grocery Store in America” by USA Today’s 10 Best Readers’ Choice Awards in 2023, 2022 and 2021, “America’s Best Customer Service 2021” by Newsweek and Statista and a top 5 most trusted grocery retail brand for specialty and natural/organic foods in the 2022 BrandSpark Most Trusted Awards, The Fresh Market helps guests discover the best with time-saving meal solutions, unique ingredients, and delicious food for any occasion. From fresh produce and exceptional meat and seafood to signature baked goods and thousands of organic options, the specialty grocer has something to please every palate. The Fresh Market currently operates 160 stores in 22 states across the U.S., inspiring guests to discover new flavors and cook with confidence. For more information, please visit or follow the company on Facebook, Twitter, Instagram, TikTok and Pinterest.

*Offer expires 10/31/24 at 11:59 p.m. HT. First time Shipt customers place an order of $50 or more from The Fresh Market on Shipt marketplace, and input promo code FRESH15 at checkout to receive $15 off. Limit 1 use per promotional code. Promo code not valid for current Shipt members. Offer not valid for orders containing alcohol items. Offer is subject to Shipt Promotional Terms and Conditions.

**Orders with alcohol may incur a $7 alcohol fee. Alcohol delivery is available in select areas and varies by retailer. You must be 21 years of age or older with a valid ID to order or receive alcohol. Shipt credits cannot be applied to orders containing alcohol items. Alcohol inventory varies by retailer.

***Offer valid for new customers only, returning customers are ineligible. 14 day trial will renew at the applicable membership rate at the end of the trial. Cancellation available free of charge anytime during trial. Offer is subject to Shipt Promotion Terms and Conditions. Deliveries under $35 with a membership will incur a $7 fee. All orders with alcohol (where available) may incur a $7 alcohol fee. Service fees may apply and will vary by retailer and location. See Terms of Service. See Terms of Service.

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St. Joseph’s Health Wins National Patient Safety Award

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Total Systems Safety assessment earns St. Joseph’s Health facilities the 2024 Safety Excellence Award from ECRI

PLYMOUTH MEETING, Pa., Nov. 13, 2024 /PRNewswire/ — ECRI, a global healthcare safety nonprofit organization, named St. Joseph’s Health the winner of the 2024 Safety Excellence Award, in recognition of numerous safety initiatives they successfully executed across two facilities in northern New Jersey.

St. Joseph’s Health aligned executive leaders and frontline staff to proactively complete the ECRI Total Systems Safety Assessment to capture a candid, comprehensive snapshot of the institution’s safety status, identify areas for improvement, fuel targeted action plans, and measure progress over time.

The annual Safety Excellence Award from the ECRI and ISMP Patient Safety Organization (PSO) recognizes outstanding patient safety initiatives and evidence-based strategies that improve safety-related outcomes.

“We are proud of the team at St. Joseph’s Health for embracing many of the principles that are foundational for a holistic approach to patient safety, like the Total Systems Safety framework and just culture for the workforce,” said ECRI Chief Medical Officer Dheerendra Kommala, MD. “Their commitment to involving leadership at all levels has been instrumental in driving impactful change that’s sustainable. This proactive, patient-centered approach sets a new standard that is grounded in transparency and successfully reduces preventable harm.”

“Our entire team has taken a hands-on approach to patient safety,” said Pam Upadya, MD, Patient Safety Officer and Interim Vice President, Physician Services, St. Joseph’s Health. “Our partnership with ECRI and their encouragement for us to undergo the safety assessment has aligned our institution completely with the most recent CMS guidelines for patient safety. We’re thrilled for the recognition of our vast efforts around safety excellence, which represents the heart of what we do.”

St. Joseph’s Health created core working groups to address each of the four principles in the Total Systems Safety Assessment: Culture Leadership, and Governance; Workplace Safety; Learning System; and Patient and Family Engagement. Multiple targeted action plans were developed for each category.

Inspired by the TSS assessment results, St. Joseph’s began holding quarterly institutional patient safety symposiums which focus on successful patient safety initiatives that can be celebrated as a learning opportunity throughout the healthcare system.

The action plans included other changes, such as a new Just Culture policy and education, safety improvement education plans, expanding the Patient and Family Advocacy Council, unit-based huddles, safety coaches, and engaging in learning systems and networks.

The safety team also began introducing “safety stories” into all leadership and board meetings to highlight staff’s positive actions related to safety and incident reporting. These efforts helped to shift the culture towards a focus on safety, transparency, communication across expert teams, and overall brought tangible safety actions to the forefront for senior leaders.

St. Joseph’s Health also won ECRI’s 2024 Healthcare Supply Chain Excellence Award for excellence in overall spend management and adopting best practice solutions into their supply chain processes. St. Joseph’s Health will be recognized for their safety award during the ECRI and ISMP PSO Annual Meeting on November 13.

Two additional ECRI partners were recognized with honorable mentions in the Safety Excellence Award.

Penn Medicine Lancaster General Health won ECRI’s Honorable Mention recognition for their work improving the Root Cause Analysis process for clinical safety events. This work led to faster response and investigation times, enhanced staff emotional wellbeing, and a reduction in safety events.

Hackensack Meridian Health won ECRI’s Honorable Mention for improving safety event reporting and quality processes across ten acute care hospitals.

Learn more about ECRI’s Safety Excellence Award.

About ECRI

ECRI and the ISMP PSO maintain the largest patient safety reporting and learning system—collecting and analyzing more than seven million patient safety events across 90 percent of the United States. 

ECRI is an independent, nonprofit organization improving the safety, quality, and cost-effectiveness of care across all healthcare settings. ECRI is the only organization worldwide to conduct independent medical device evaluations, with labs located in North America and Asia Pacific. ECRI is designated an Evidence-based Practice Center by the U.S. Agency for Healthcare Research and Quality and a federally certified Patient Safety Organization by the U.S. Department of Health and Human Services.

About ISMP

The Institute for Safe Medication Practices (ISMP) formally became an ECRI Affiliate in 2020. ISMP is the only 501c (3) nonprofit organization devoted entirely to preventing medication errors. ISMP runs the only national voluntary practitioner medication error reporting program, publishes newsletters with real-time error information, and offers a range of unique educational programs, tools, and guidelines.

About St. Joseph’s Health

Founded in 1867 by the Sisters of Charity of Saint Elizabeth, St. Joseph’s Health is a world-class hospital and healthcare network supported by more than 5,000 leading and renowned physicians, nurses and care teams. From its humble beginnings, St. Joseph’s Health has become one of the premier health systems in the state. The organization continues to evolve as the leading health resource in the community, the largest employer in Passaic County, and one of the largest providers of charity care in New Jersey.

The St. Joseph’s Health system is one of the leading clinical teaching and academic centers in the country, and has been recognized for its innovative programs and cutting-edge services. The health system operates a full continuum of care, including a regional tertiary care medical center (St. Joseph’s University Medical Center, Paterson), an acute care medical center (St. Joseph’s Wayne Medical Center, Wayne) a state-designated children’s hospital (St. Joseph’s Children’s Hospital, Paterson), an outpatient facility (St. Joseph’s Totowa Health Campus, Totowa), comprehensive home care (Visiting Health Services of New Jersey), and multiple ambulatory care centers located throughout Northern New Jersey. The system is further supported by St. Joseph’s Health Medical Group, which operates more than 100 physician medical and specialty practices across northern New Jersey.

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