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Skimlinks powers Yahoo Hong Kong Shopping Festival to new heights, with sales up 50% year-on-year

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Tailored hotel dining deals and buffet offers win out, as cost conscious shoppers choose experiences 

HONG KONG, Aug. 1, 2024 /PRNewswire/ — Skimlinks, a Taboola Company, has partnered with Yahoo Hong Kong for a second year during the Yahoo Shopping Festival. Focused around mid-year sales, the event ran from May 20th to June 14th, with Skimlinks playing a key role as exclusive affiliate partner, driving sales up 50% year-on-year.

This impressive growth extended to order values, which rose by 37% compared to last year. Shoppers demonstrated a keen interest in value-driven purchases, focusing on discounts and deals.

Hospitality and travel performed especially well during the festival, with three of the top five highest performing brands drawn from these categories. In contrast apparel sales saw a softer performance, with shoppers investing in experiences.

The festival also saw a 51% traffic increase compared with the previous year. Excitement around the upcoming online shopping festival increased this year, with multiple Yahoo Hong Kong promotional touchpoints used including Yahoo E2E Premium Ads, social media, newsletters, push notifications, as well as Hong Kong MTR subway billboard.

Shoppers this year took advantage of a wider range of merchants participating in the festival.

New participating merchants included SSENSE, Zalora, Elleme, DeMellier, CHARLES & KEITH, Crocs, UGG, Go City, fever, Origin mattress, and more. Leveraging the success of the previous year, a significant number of merchants opted for Flat Fee placements, securing prime real estate on Yahoo Hong Kong’s platform. This resulted in a significant increase in the total number of articles produced, with 70 more articles published.

Quote from Celina Fan, Head of Lifestyle and Commerce at Yahoo Hong Kong

“Yahoo Hong Kong is excited to bring our signature online shopping event to life for the second consecutive year. This year, we proudly partnered with over 50 merchants and Skimlinks to offer attractive deals, giveaways, and discounts across a diverse range of product categories, including fashion, travel, dining, wellness, electronics, and groceries. We are committed to growing this event into Hong Kong’s premier seasonal online shopping experience. I am excited to see even more merchants join us next year and am confident in an even more successful event in 2025.”

Quote from Jade McDade, Director APAC, Skimlinks • Publisher Account Management

We’re thrilled to see our partnership with Yahoo Hong Kong for their signature shopping festival become bigger and better this year. Building on the success of last year’s event, we drove growth through securing increased participation from both international and local merchants. This is a true testament to the trust Yahoo has in our partnership both locally and internationally. The event brought great value for consumers in Hong Kong and we’re excited to continue to build on our strategic partnership with Yahoo Hong Kong.”

About Yahoo

Yahoo serves as a trusted guide for hundreds of millions of people globally, helping them achieve their goals online through our portfolio of iconic products. For advertisers, Yahoo Advertising offers omnichannel solutions and powerful data to engage with our brands and deliver results. To learn more about Yahoo, please visit yahooinc.com.

About Skimlinks

Skimlinks is the world’s largest commerce content monetisation platform. Its technology enables publishers to earn a share of sales they drive through product links in commerce-related content, reducing their dependence on advertising and empowering publishers with new sustainable revenue sources. Skimlinks connects 60,000 publishers to 48,500 merchants worldwide, generating $6m of sales per day. With over a decade of industry experience, Skimlinks is a trusted partner of many top publishers, including Conde Nast, Hearst, and Yahoo!. The platform operates globally, with a strong presence in the US, UK, Europe, and APAC.

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/skimlinks-powers-yahoo-hong-kong-shopping-festival-to-new-heights-with-sales-up-50-year-on-year-302210570.html

SOURCE Skimlinks

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Gentoo Media – Mandatory notification of trade

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ST JULIANS, Malta, Nov. 14, 2024 /PRNewswire/ — MJ Foundation Fundacja Rodzinna, a company related to Mateusz Juroszek, Board Member and primary insider of Gentoo Media Inc. (Gentoo) has today acquired 115,604 shares in Gentoo at a price of SEK 24,996 per share. After this transaction, close associates of Mateusz Juroszek hold 24,027,766 shares in Gentoo.

This information is subject to the disclosure requirements pursuant to Section 5-12 of the Norwegian Securities Trading Act.

For further information, contact:
Tore Formo, Group CFO, tore.formo@g2m.com, +47 91668678

About Gentoo Media

Gentoo Media is a market-leading affiliate connecting operators and players in the online gambling and sports betting industry. Gentoo Media offers an array of iGaming affiliate solutions, such as paid marketing expertise and quality traffic through our prominent industry sites including AskGamblers, Time2Play, CasinoTopsOnline, WSN and Casinomeister. In 2024, Gentoo Media (formerly GiG Media) became Gentoo Media Inc. following a legal split separating the Media and Platform and Sportsbook business in Gaming Innovation Group (GiG) into two independently listed companies. Gentoo Media Inc. is dual listed on the Oslo Stock Exchange (ticker “G2MNO”) and Nasdaq Stockholm (ticker “G2M”). www.gentoomedia.com

This information was brought to you by Cision http://news.cision.com

https://news.cision.com/gentoo-media-inc/r/gentoo-media—mandatory-notification-of-trade,c4066199

View original content:https://www.prnewswire.co.uk/news-releases/gentoo-media—mandatory-notification-of-trade-302305030.html

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Xinhua Silk Road: World IoT expo 2024 opens in E. China’s Wuxi to showcase future of smart connectivity

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BEIJING, Nov. 14, 2024 /PRNewswire/ — The World Internet of Things (IoT) Exposition 2024 kicked off on Monday in Wuxi City of east China’s Jiangsu Province, attracting industry leaders, representatives of enterprises and experts from across the globe to discuss industry trends and demonstrate innovative applications.

At the expo’s opening ceremony, Wuxi unveiled a national pilot project in intelligent connected vehicles, which aims to create a cohesive mode for car owners, vehicles and cities connection, contributing Wuxi’s expertise to smart vehicle initiatives.

Additionally, a new smart sensing chip engineering center was launched, representing an investment of over 1 billion yuan and focusing on high-density large-scale substrates and other advanced chip technologies to strengthen the city’s integrated circuit development.

The event also saw the release of several major IoT research achievements, including the 2024 IoT innovation development Taihu index and the 2024 white paper on advanced sensing technology and applications.

The three-day event features exhibitions, panel discussions, and thematic sessions that showcase the latest development in IoT innovations and applications. This year’s expo is poised to drive Wuxi’s high-quality growth in IoT while promoting global tech collaboration and knowledge sharing in the IoT field.

Wuxi has become a navigator of the IoT industry in China. The latest statistics show that in 2023, the scale of the IoT industrial cluster in Wuxi surpassed 450 billion yuan, taking the lead in Jiangsu Province.

Original link: https://en.imsilkroad.com/p/343117.html

SOURCE Xinhua Silk Road

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Agoda Highlights Five Urban Hikes for Adventurous Travelers

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SINGAPORE, Nov. 14, 2024 /PRNewswire/ — Digital travel platform Agoda introduces five urban hikes across Asia, offering travelers a chance to experience the perfect blend of city life and nature. These hikes, ranging from family-friendly to more challenging trails, provide an unmatched perspective on some of Asia’s most dynamic cities.

Whether it’s Elephant Hill in Taipei, with its stunning views of the Taipei 101, or Hong Kong’s famous Dragon Back, active travelers are in for a treat when embarking on these city hike adventures.

Andrew Smith, Senior Vice President, Supply at Agoda said: “Asia is special to have so many incredible hike routes right in the heart of these popular cities. The five highlighted hikes are just a sample of the many breathtaking city trails the continent has to offer. Adventurous travelers will want to try them all and thankfully Agoda helps make travel affordable with great value deals on over 4.5 million properties globally.”

These are the five city hikes, ranked from easiest to most challenging:

Kuala Lumpur’s Bukit Nanas Forest Reserve offers a unique experience of trekking through a tropical rainforest right in the city center. The trail is relatively easy, with well-marked paths and informative signboards about the local flora and fauna, making it a great choice for families and nature enthusiasts.

Elephant Hill in Taipei offers a short but rewarding climb. The trail is well-maintained and provides stunning views of Taipei’s skyline, including the famous Taipei 101. It’s an ideal spot for those looking to enjoy a quick escape into nature without straying far from the city.

In Singapore, the Southern Ridges trail offers a moderate hike through a series of interconnected parks and gardens. Spanning 10 kilometers, this trail provides a lush green corridor amidst the urban environment, with highlights including the Henderson Waves bridge and panoramic views of the city.

Namsan in Seoul presents a slightly more challenging hike, leading to the N Seoul Tower. The trail is popular among locals and tourists alike, offering a mix of natural beauty and cultural landmarks, with several routes to choose from depending on the desired difficulty level.

Finally, Hong Kong’s Dragon’s Back is a favorite for its breathtaking views of the coastline and the South China Sea. This moderately challenging hike is known for its undulating ridges and scenic vistas, providing a rewarding experience for those willing to tackle its ups and downs.

In each of these city hike destinations, Agoda offers great value accommodation. In addition to holiday properties, Agoda’s 130,000 flight routes and 300,000 activities ensure the platform is the one-stop travel solution to help booking an entire trip. The latest Agoda deals can be found in the Agoda app or on agoda.com/deals.

— ENDS —

 

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/agoda-highlights-five-urban-hikes-for-adventurous-travelers-302304670.html

SOURCE Agoda

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