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Automotive Powertrain Sensors Market to Be Worth $34.8 Billion by 2031 – Exclusive Report by Meticulous Research®

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REDDING, Calif., July 31, 2024 /PRNewswire/ — According to a new market research report titled, ‘Automotive Powertrain Sensors Market by Type (Temperature, Position, Exhaust, Pressure, Speed, Knock), Powertrain Subsystems (Engine Management, Transmission Management, Power Steering), and Vehicle Type (ICE, HV, EV)—Global Forecast to 2031, the automotive powertrain sensors market is projected to reach $34.8 billion by 2031, at a CAGR of 8.1% from 2024 to 2031. By volume, the automotive powertrain sensors market is projected to reach 7.5 billion units by 2031, at a CAGR of 7.8% during the forecast period.

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Powertrain sensors are highly precise electrical sensors used to monitor engine parameters, such as air mass, pressure, and speed, and send these data to the electronic control units for optimizing vehicle performance. Powertrain sensors play a significant role in the operation mechanism of the engine, transmission, exhaust, and steering. Automotive powertrain sensors are highly effective in monitoring and optimizing various parameters, such as temperature, pressure, position, and speed. A vehicle’s efficiency majorly depends on the accuracy, precision, and response time of powertrain sensors. These sensors can effectively detect the soot, NOx, and oxygen levels in the engine exhaust for compliance with various emission norms and regulations worldwide. The powertrain sensors play an important role in producing vehicles that conform to these stringent emission regulations.

The growth of this market is driven by the increasing requirement for sensors in hybrid powertrains, rising awareness about fuel economy, and increasing demand for mid-sized cars from developing nations. However, the high development cost of automotive sensors and the complexity of sensor integration restrain the growth of this market.

Furthermore, rising awareness about vehicles’ carbon footprint and stringent emission regulations are expected to create market growth opportunities during the forecast period. However, the lack of harmonization in system integration is a major challenge for the players in this market.

Additionally, the increasing deployment of compact engines and the growing adoption of shared mobility are key trends in the automotive powertrain sensors market.

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The automotive powertrain sensors market is segmented by type {exhaust sensors (lambda/oxygen sensors, nitrogen sensors, soot sensors, and ammonia sensors), position sensors (inductive sensors, magnetic sensors, and capacitive sensors), temperature sensors (thermocouples, thermistors, and silicon sensors), fluid concentration sensors, current sensors, voltage sensors, knock sensors, speed sensors, torque sensors, pressure sensors, and other sensors}, powertrain subsystem {engine management sensors, power steering sensors, and transmission management sensors}, vehicle type {internal combustion engine vehicles (passenger vehicles, heavy commercial vehicles, and light commercial vehicles), hybrid vehicles (hybrid electric vehicles and plug-in hybrid electric vehicles), electric vehicles (battery electric vehicles and fuel cell electric vehicles), and other vehicles}, and geography. The study also evaluates industry competitors and analyzes the market at the regional and country levels.

Among all the types studied in this report, in 2024, the exhaust sensors segment is expected to account for the largest share of around 39.0% of the automotive powertrain sensors market. The large market share of this segment is mainly attributed to increasingly stringent government regulations mandating higher fuel efficiency, fewer exhaust emissions, and the use of exhaust gas regeneration technology. These sensors are critical for closely monitoring real-traffic emissions and the impact of after-treatment systems.

Additionally, the exhaust sensors segment is projected to register the highest CAGR during the forecast period.

Among all the powertrain subsystems studied in this report, in 2024, the engine management sensors segment is expected to account for the largest share of around 66.0% of the automotive powertrain sensors market. This segment’s large market share is attributed to stringent emission regulations to reduce gas emissions, the rising requirement for fuel economy, improved combustion cycle, and improved engine control for a better driving experience.

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However, the transmission management sensors segment is projected to register the highest CAGR during the forecast period. The growth of this segment is driven by factors such as the increased adoption of hybrid electric vehicles and plug-in hybrid electric vehicles requiring multiple sensors to measure torque, the position of gears, and power delivery. Moreover, the implementation of technologies, such as continuously variable transmission, multi-gear automatic transmission, dual-clutch transmission, and regenerative braking, have led to powertrain designs that involve higher internal pressures, greater instantaneous forces, increased electronic signatures, and more complex designs and mechanical operation which support the high growth of this segment.

Among all the vehicle types studied in this report, in 2024, the internal combustion engine vehicles segment is expected to account for the largest share of around 77.0% of the automotive powertrain sensors market. This segment’s large market share is attributed to the rising requirement for fuel economy in ICE vehicles, stringent emission norms to reduce greenhouse gas emissions, and dominance of ICE powertrains in developing economies such as India, Southeast Asia, Latin America, and a major part of Middle East & Africa.

However, the electric vehicles segment is projected to register the highest CAGR during the forecast period. This segment’s growth is driven by the rapid adoption of hybrid electric powertrains to optimize combustion engines for low-speed cruising, stringent emission norms in Europe and the U.S., and innovations in battery technology production.

Among the geographies, in 2024, Asia-Pacific is expected to account for the largest share of around 52.0% of the automotive powertrain sensors market, followed by Europe, North America, Latin America, and Middle East & Africa. The large share of this regional market is mainly attributed to the high production level of automobiles in the region driven by huge demand from China, India, and Japan, the upgradation of powertrain systems due to rising consumer awareness regarding the environmental effects of automotive emissions and increasing infrastructural developments in the region. Moreover, due to the presence of some of the fastest-growing economies of the world, such as India, China, Indonesia, and Thailand, the purchasing power of consumers in this region is high, propelling the demand for automobiles from this region. Also, China is expected to lead global automotive production during the forecast period, which is expected to drive a large share of this region during the forecast period.

However, Latin America is slated to register the highest CAGR of 7.5% during the forecast period. The high growth of automotive powertrain sensors in Latin America is majorly attributed to the presence of fast-growing economies, such as Brazil and Argentina, and the growing adoption of torque sensors in electric power steering systems. Moreover, government support for adopting fuel-efficient powertrain sensors is further driving the growth of this market in this region.

Key Players:

The key players operating in the global automotive powertrain sensors market are Texas Instruments (U.S.), Denso Corporation (Japan), Robert Bosch GmbH (Germany), Mitsubishi Electric Corporation (Japan), Infineon Technologies (Germany), NXP Semiconductor (Netherlands), HELLA GmbH & Co. (Germany), Valeo (France), CTS Corporation (U.S.), Renesas Electronics Corporation (Japan), ZF Friedrichshafen AG (Germany), Delphi Technologies (U.K.), PCB Piezotronics Inc. (U.S.)., STMicroelectronics N.V. (Switzerland), and TE Connectivity (Switzerland).

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Scope of the Report:

Automotive Powertrain Sensors Market Assessment—by Type

Exhaust SensorsLambda/Oxygen SensorsNitrogen SensorsSoot SensorsAmmonia SensorsPosition SensorsInductive SensorsMagnetic SensorsCapacitive SensorsTemperature SensorsThermocouplesThermistorsSilicon SensorsFluid Concentration SensorsCurrent SensorsVoltage SensorsKnock SensorsSpeed SensorsTorque SensorsPressure SensorsOther Sensors

Automotive Powertrain Sensors Market Assessment—by Powertrain Subsystem

Engine Management SensorsPower Steering SensorsTransmission Management Sensors

Automotive Powertrain Sensors Market Assessment—by Vehicle Type

Internal Combustion Engine (ICE) VehiclesPassenger VehiclesHeavy Commercial VehiclesLight Commercial VehiclesHybrid VehiclesHybrid Electric VehiclesPlug-in Hybrid Electric VehiclesElectric VehiclesBattery Electric VehiclesFuel Cell Electric VehiclesOther Vehicles

Automotive Powertrain Sensors Market Assessment—by Geography

North AmericaU.SCanadaAsia-PacificChinaJapanIndiaSouth KoreaRest of Asia-PacificEuropeGermanyU.K.FranceItalySpainRest of EuropeLatin AmericaMiddle East & Africa

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About Meticulous Research®

Meticulous Research® was founded in 2010 and incorporated as Meticulous Market Research Pvt. Ltd. in 2013 as a private limited company under the Companies Act, 1956. Since its incorporation, the company has become the leading provider of premium market intelligence in North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa.

The name of our company defines our services, strengths, and values. Since the inception, we have only thrived to research, analyze, and present the critical market data with great attention to details. With the meticulous primary and secondary research techniques, we have built strong capabilities in data collection, interpretation, and analysis of data including qualitative and quantitative research with the finest team of analysts. We design our meticulously analyzed intelligent and value-driven syndicate market research reports, custom studies, quick turnaround research, and consulting solutions to address business challenges of sustainable growth.

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The New DePin: OKZOO’s Environmental AIoT Machine Network Leads New Tech Trend

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HO CHI MINH CITY, Vietnam, April 26, 2025 /PRNewswire/ — The “new DePin” (Decentralized Physical Infrastructure Network) trend is arising, as OKZOO’s AIoT devices see explosive growth and traction.

AIoT is short for AI combined with Internet of Things (AIoT), a new category that bridges physical hardware with decentralized network. OKZOO uses AIoT devices to gather environmental data such as noise pollution, air pollution, CO2 levels, and humidity.

OKZOO has already seen massive adoption with 12 million ecosystem users, primarily through its virtual AI pet apps OKZOO V1 and V2.

How AI Pets and Portal Devices Collect Environmental Data

OKZOO’s development began with an intriguing hypothesis: could engaging pet applications serve as the foundation for sophisticated real-world AIoT networks? The team systematically validated this concept through strategic platform iterations.

Their V1 release, a straightforward pet simulator, attracted 7 million users, demonstrating that emotional connections remain powerful in today’s digital landscape. Following this achievement, V2 introduced AI-powered pets capable of learning and evolution, gaining 700,000 users within its initial month.

This validated market traction led to the creation of the P-mini—a compact AIoT device that integrates digital pets with environmental monitoring technology. The P-mini o1 incorporates both sensor technology and an interactive AI companion that reacts to environmental conditions, enabling digital pets to exist in contexts beyond traditional screens.

Traditional environmental monitoring faces significant challenges: data sparsity, lack of real-time granularity, and verification difficulties. Government sensors provide only generalized data that misses hyperlocal variations in air quality, noise pollution, and other environmental factors that directly impact daily life.

This creates blind spots in urban environments where pollution levels can vary dramatically between neighborhoods or even streets.

The P-mini addresses these gaps by creating a grassroots network of sensors collecting street-level data. What sets OKZOO apart from conventional DePin networks is its innovative approach to user engagement. Rather than relying solely on financial incentives, the P-mini integrates virtual pets that respond to environmental surroundings, transforming data collection into an interactive, emotional experience.

In-House Manufacturing Capabilities

A key competitive advantage for OKZOO lies in its in-house manufacturing capabilities. Unlike many projects that rely on third-party manufacturers, OKZOO controls its hardware production process, ensuring scalability, quality control, and faster iteration based on user feedback. This vertical integration allows for rapid adaptation to market demands and technological advances.

The ecosystem operates on an incentive model that rewards users for running P-mini devices and contributing environmental data. These contributions establish a comprehensive database powering sophisticated AI applications ranging from customized health guidance to urban planning solutions.

As environmental awareness becomes increasingly important, OKZOO positions itself at the intersection of utility and engagement. By making data collection enjoyable through pet companions, the project creates sustainable user participation while addressing real environmental monitoring needs.

For a market seeking practical applications, OKZOO’s unique positioning across AI, environmental monitoring, and hardware manufacturing presents a compelling vision for addressing real-world challenges while creating engaging user experiences.

Website: https://okzoo.app/en
X: https://x.com/okzoo_app

 

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SOURCE OKZOO

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CCTV4: 20th China Film Huabiao Awards

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BEIJING, April 26, 2025 /PRNewswire/ — The latest data from the National Film Administration have revealed that the box office revenue of the mainland Chinese film market has already passed the 25 billion yuan (US$3.4 billion) mark in 2025. This compares to 42.5 billion yuan (US$5.8 billion) for the whole of last year, and shows that Chinese cinema is continuing to dominate the global film market. In 2025, the world is celebrating 130 years of cinema and China is marking the 120th anniversary of its own film industry. On April 27th Qingdao in Shandong Province is hosting the 20th China Film Huabiao Awards ceremony. Hundreds of industry luminaries will gather for the event, the theme of which is “Building Dreams through Film, Embracing the Spirit of the Era”. Together they will honor the collaborative and pioneering spirit of China’s filmmakers and celebrate the outstanding progress made by its film sector. The gala will be broadcast live on the CCTV-6 Movie Channel and the CCTV-4 Chinese International Channel, with simultaneous online coverage on China Media Group’s multi-platform networks, the Movie Channel’s own digital ecosystem, and other online platforms.

 

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SOURCE CCTV4

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Petal Ads Hosts “Think Tank 2025” Seminar in Japan to Empower Japanese Companies’ Global Expansion

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TOKYO, April 26, 2025 /PRNewswire/ — Petal Ads, Huawei’s leading global mobile advertising platform, today successfully hosted the “Think Tank 2025” seminar in Japan. The event convened prominent brands and domestic agencies from the travel, beauty, luxury goods and lifestyle services sectors to showcase Huawei’s all-scenario intelligent advertising solutions built on the HarmonyOS ecosystem, offering Japanese enterprises fresh digital-marketing strategies for entering the Chinese and wider global markets.

As a technology company deeply rooted in Japan for nearly two decades, Huawei leverages its global ecosystem and the innovation of HarmonyOS to continuously empower partners’ digital transformation. “Through in-depth local insights, we have built an intelligent advertising platform that connects global users,” said Zhou Rong, Director of Asia-Pacific Ecosystem Development and Operations at Huawei Consumer Business Group. “Petal Ads’ unique all-scenario solutions not only precisely reach segmented audiences but also help Japanese brands unlock commercial value in cross-cultural communication.”

At the seminar, Yang Yang, Global Marketing Director of Huawei Ads, presented an integrated marketing strategy within the HarmonyOS ecosystem. Syaliza Abd Aziz, Japan representative of the Malaysia Tourism Promotion Board, discussed her organization’s strategic partnership with Petal Ads on Visit Malaysia 2026. Colin Duan, Chief Product Officer of third-party data firm QuestMobile, used detailed analytics to decode Chinese internet users’ consumption patterns in travel, beauty and other industries, providing decision-making insights for Japanese companies’ local-market campaigns. Fukuzumi Ryo, co-founder of leading Japanese ad agency Unbot, shared multiple success stories on site, demonstrating Petal Ads’ technical strengths in precise customer acquisition and performance conversion in Japan.

The upgraded “Think Tank 2025” marks a significant milestone in Petal Ads’ globalization strategy. With three core advantages—intelligent ad technology, a premium global user base and customizable all-scenario solutions—the platform now delivers monetization services to 53,000 apps across more than 200 industries worldwide. Looking ahead, Petal Ads will deepen strategic collaborations with its Japanese partners and continue to foster more high-quality brands’ international growth through an innovative digital-marketing ecosystem.

For more information, please visit: https://ads.huawei.com/

About Petal Ads

Petal Ads is Huawei Terminal Cloud Services’ global commercial-service platform, dedicated to providing advertisers and developers with intelligent marketing and traffic-monetization solutions. As of March 2023, the platform spans over 200 industry verticals and operates in more than 170 countries and regions, continually empowering partners’ commercial growth and brand enhancement via HarmonyOS’s all-scenario intelligent distribution capabilities.

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SOURCE Huawei Mobile Services

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