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Targeted Pre-Launch Scientific Outreach Drives 40% Faster Treatment Adoption

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New Veeva Pulse findings show congresses and early-career experts have the strongest influence on patient outcomes

BARCELONA, Spain, July 25, 2024 /PRNewswire/ — Veeva Systems (NYSE: VEEV) today revealed that targeted pre-launch scientific outreach maximizes medical affairs teams’ impact on treatment adoption in the latest Veeva Pulse Field Trends Report. The analysis shows biopharmas investing in pre-launch scientific activities and prioritizing congresses gain 40% faster treatment adoption than those that invested less. Early-career experts are also more open to digital engagement and four times more likely to start patients on a new treatment.

Healthcare professionals (HCPs) are turning to biopharmas to help distill rapidly evolving scientific evidence around new innovative medicines and complex diseases. By focusing pre-launch activity around clinical guidelines, publications, and congresses with a new group of stakeholders, medical affairs teams can reach key HCPs to improve treatment decisions.

“Gone are the days when medical could just focus on the top-tier scientific thought leaders,” said Angela Smart, director of global medical excellence and operations at ADVANZ PHARMA. “The range of stakeholders has broadened, and it’s imperative to expand our engagement strategies beyond traditional experts.”

The latest analysis from Veeva Pulse finds that:

Targeted pre-launch scientific activities speed treatment adoption: By engaging key experts at congresses, helping develop clinical guidelines, and securing coverage in publications before launch, companies see 40% faster treatment adoption than those that invest less in this outreach. This demonstrates that more resources for medical teams during this stage can boost launch success.Congress activity has the strongest influence on clinical decisions: Higher investment in pre-launch congress activities has the most influence on treatment after approval. Congresses, and the digital discussions that follow, help increase scientific awareness and drive impactful medical conversations more than investment in clinical guidelines and publications.Engaging early-career HCPs increases new treatment uptake: These digitally-savvy emerging experts are four times more likely to start patients on a new treatment. They are also five times more likely to speak at congresses, 11 times more likely to engage digitally, and seven times more likely to get published.

“As HCPs gain an increasing amount of information to understand complex new medicines across channels, effectively communicating scientific evidence before launch can make all the difference,” said Aaron Bean, vice president of Veeva commercial business consulting, Europe. “By investing in different types of scientific outreach and engaging newer experts during this crucial window, medical teams can drive greater impact and faster treatment adoption.”

Companies can learn more about maximizing launch success and the latest Veeva Pulse findings at Veeva Commercial Summit Europe in Madrid, November 19-21.

About the Veeva Pulse Field Trends Report
Analyzing over 600 million HCP interactions and activities annually from more than 80% of commercial biopharma field teams worldwide, the Veeva Pulse Field Trends Report is the largest industry benchmark of its kind on HCP engagement. The analysis compiles real-time transactional data recorded in Veeva CRM and Veeva data products to deliver a view of engagement activity across life sciences. Indexed by Veeva quarterly, the data will help companies effectively and accurately benchmark performance to set the right, actionable goals for continued growth and impact.

Additional Information
To download a copy of the Veeva Pulse Field Trends Report, visit: veeva.com/eu/FieldTrends
Learn more about Veeva Business Consulting: veeva.com/eu/BusinessConsulting
Connect with Veeva on LinkedIn: linkedin.com/company/veeva-systems

About Veeva Systems
Veeva is the global leader in cloud software for the life sciences industry. Committed to innovation, product excellence, and customer success, Veeva serves more than 1,000 customers, ranging from the world’s largest biopharmaceutical companies to emerging biotechs. As a Public Benefit Corporation, Veeva is committed to balancing the interests of all stakeholders, including customers, employees, shareholders, and the industries it serves. For more information, visit veeva.com/eu.

Veeva Forward-looking Statements
This release contains forward-looking statements regarding Veeva’s products and services and the expected results or benefits from use of our products and services. These statements are based on our current expectations. Actual results could differ materially from those provided in this release and we have no obligation to update such statements. There are numerous risks that have the potential to negatively impact our results, including the risks and uncertainties disclosed in our filing on Form 10-Q for the period ended April 30, 2024, which you can find here (a summary of risks which may impact our business can be found on pages 35 and 36), and in our subsequent SEC filings, which you can access at sec.gov.

Contact:

Meera Lakhani-Patel
Veeva Systems
+44-790-430-0698
meera.lakhani-patel@veeva.com

 

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LG Energy Solution Hosts ‘Battery Innovation Contest (BIC) 2025’ to Foster Breakthrough Battery Technologies

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The company opens international research contest to strengthen technology leadership; open for entries until January 31, 2025Selected researchers to receive annual research funding of up to USD 150,000 annuallyBIC program revamped to enhance two-way collaboration between industry and academia

SEOUL, South Korea, Dec. 26, 2024 /PRNewswire/ — LG Energy Solution (KRX: 373220) has announced its launch of the ‘Battery Innovation Contest (BIC) 2025’ to identify and support the next groundbreaking battery technologies.

Innovators from universities and research institutions worldwide are encouraged to submit proposals until January 31, 2025, at https://bridge.lgensol.com/.

Since its inaugural competition in 2017, BIC has been LG Energy Solution’s flagship research contest. This year’s edition has been revamped to foster greater collaboration between academia and industry.

Selected researchers will receive annual research funding of up to USD 150,000 annually. Additional funding may be granted to projects making significant achievements through extended contracts.

Maximizing Industry–Academia Benefits through Two-way Communication

Unlike previous iterations of the competition, ‘BIC 2025’ allows participants to submit proposals on specific topics pre-announced by LG Energy Solution.

“By presenting specific research optics, we aim to go beyond merely supporting academia and maximize the mutual benefits between the industry and academia,” said an LG Energy Solution spokesperson.

To facilitate active collaboration, LG Energy Solution has introduced the ‘BRIDGE‘ system, a platform designed to manage open innovation programs like BIC. The system facilitates seamless collaborations with features that help teams working on joint research projects track their objectives and deliverables.

LG Energy Solution has unveiled the preselected 18 research topics for collaborative projects on the ‘BRIDGE‘ platform, such Battery Safety diagnosis algorithm technology and New materials for LFP Batteries topic. At the same time, the contest retains its traditional format to ensure participants are free to propose completely original research ideas. All research proposals must be submitted through the ‘BRIDGE‘ system.

“Providing Differentiated Customer Value via Enhanced Technology Leadership”

To protect the original ideas of every participant, LG Energy Solution has split the application process into two stages: initial proposals that provide concise information, followed by detailed proposals from a shortlist of candidates. This change aims to safeguard the ideas of researchers not selected for funding.

“The BIC platform serves as a bridge of wisdom between members of academia and industry, driving technological innovation for the all-important battery sector,” said Je-Young Kim, CTO of LG Energy Solution. “Through this initiative, we aim to provide differentiated value to our customers by strengthening our technology leadership.”

As of today, LG Energy Solution has supported 26 battery research projects through the ‘BIC’ initiative, with some evolving into large-scale projects that have received additional funding and resources. Thanks to the success of this competition, the company continues to establish partnerships with world-leading universities and research institutions, reinforcing its commitment to preparing the battery field for the future.

About LG Energy Solution

LG Energy Solution (KRX: 373220), a split-off from LG Chem, is a leading global manufacturer of lithium-ion batteries for electric vehicles, mobility, IT, and energy storage systems. With 30 years of experience in revolutionary battery technology and extensive research and development (R&D), the company is the top battery-related patent holder in the world with over 58,000 patents. Its robust global network, which spans North America, Europe, and Asia, includes battery manufacturing facilities established through joint ventures with major automakers. Committed to building sustainable battery ecosystem, LG Energy Solution aims to achieve carbon neutrality across its value chain by 2050, while embodying the value of shared growth and promoting diverse and inclusive corporate culture. To learn more about LG Energy Solution’s ideas and innovations, visit https://news.lgensol.com.

 

View original content:https://www.prnewswire.com/news-releases/lg-energy-solution-hosts-battery-innovation-contest-bic-2025-to-foster-breakthrough-battery-technologies-302339134.html

SOURCE LG Energy Solution

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SM approaches 2025 with cautious optimism

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PASAY CITY, Philippines, Dec. 27, 2024 /PRNewswire/ — The SM Group is approaching the coming year with cautious optimism, encouraged by the continued growth of the Philippine economy.

SM Investments President and Chief Executive Officer Frederic C. DyBuncio said that despite ongoing challenges of peso volatility and higher inflation, the business sector has adapted well.

Consistent demand sustained household spending in the third quarter, with Household Final Consumption Expenditure posting a year-on-year growth of 5.1%, maintaining the same level in the same quarter last year, data from the Philippine Statistics Authority showed.

“Any moderation in inflation should trigger a strong confidence rebound. This could create opportunities in consumer-focused sectors in the country and we are poised to cater to these evolving demands,” Mr. DyBuncio said.

To cater to growing demand, SM continues to expand into more underserved areas, contributing to sustainable economic development and collaborating with government stakeholders to enhance access to modern retail, financial services, and integrated property developments.

“By investing and expanding to more areas nationwide, SM creates new markets and improves access to these essential sectors, serving more communities and helping stimulate sustained economic activities,” he said.

Mr. DyBuncio also said SM continues to invest in promising ventures such as renewable energy and logistics, that foster economic activity.

SM has invested in the clean energy industry through Philippine Geothermal Production Company (PGPC) which produces 300 Megawatts of geothermal steam supply. SM aims to continue to develop geothermal concessions through PGPC in support of the Department of Energy’s goal of reaching 50% renewable energy supply by 2040.

To encourage circularity towards green energy production, SM’s property arm, SM Prime Holdings partnered with GUUN Co. Ltd. (GUUN) to implement the Japanese technique of reducing landfill impact. The technology converts non-recyclable and hard-to-recycle packaging into alternative fuel.

SM’s banking arm, BDO Unibank is one of the largest funders of renewable energy projects. BDO has funded PHP898 billion in sustainable finance, including loans to 59 renewable energy projects as of December 2023. 

In logistics and tourism, the improvement of transport networks across the country’s archipelago connects tourist and industrial areas that will help create inclusive growth. SM though its subsidiary 2GO launched MV Masigla and MV Masikap in 2024 to help better connect goods to 19 ports across the country including Iloilo, Bacolod, Cagayan de Oro and Manila, further supporting the government’s push for medium term growth through an upgraded tourism infrastructure and ecosystem.

“Our focus for 2025 will be to drive purposeful growth, empowering communities and partners through our investments towards a sustainable future,” Mr. DyBuncio said.

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/sm-approaches-2025-with-cautious-optimism-302339449.html

SOURCE SM Investments Corporation

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Seongnam City to Participate in CES 2025, Paving the Way as a Global Innovation Hub

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Sky Labs Inc., BrainU Co., Ltd., and ANDOPEN Co., Ltd. will be recognized as Innovation Award Winners

SEOUL, South Korea, Dec. 26, 2024 /PRNewswire/ — Following its successful participation last year, Seongnam City will participate in CES 2025, the world’s largest consumer electronics and information technology exhibition. The event will take place from January 7 to 10, 2025, in Las Vegas, USA. Seongnam City will operate the “Seongnam Pavilion,” which will support 25 local startups from the Seongnam region and highlight their innovative technologies and products. CES 2025 will attract approximately 4,400 companies and over 130,000 attendees worldwide.

At CES 2024, Seongnam City garnered significant attention from domestic and international investors and buyers by showcasing startups with outstanding technological capabilities. This effort established valuable global networks and expanded market opportunities, achieving a total contract value of KRW 145.5 billion. These tangible outcomes highlighted the high level of satisfaction among participating companies.

This year, Seongnam City, a leading innovative hub in South Korea, aims to actively support local startups in expanding into overseas markets and building global networks through its participation in CES 2025. The Seongnam Pavilion will feature cutting-edge technologies and products across advanced industries such as artificial intelligence (AI), healthcare, smart cities, and mobility. Through these efforts, Seongnam City seeks to further solidify its position as a “Global Innovation City.”

Notably, three companies from Seongnam were honored with CES Innovation Awards, demonstrating their technological excellence and global competitiveness on the world stage:

Sky Labs Inc.: Recognized for its QuickGly™ technology, which non-invasively measures glycated hemoglobin (HbA1c).BrainU Co., Ltd.: Honored for its VET CAI, an EEG-based depth-of-anesthesia monitoring device designed for animals.ANDOPEN Co., Ltd.: Awarded for its SNAPPASS, a next-generation two-step authentication solution based on facial recognition.

Seongnam City stated, “By participating in CES 2025, we aim to showcase Seongnam’s innovative technologies to the global stage and provide a launchpad for our startups to expand into international markets.”

Meanwhile, the Seongnam Pavilion will feature 25 companies, including BRYTN Co., Ltd., NTL HEALTHCARE Co., Ltd., EMTAKE Inc., AWESOME LAB Co., Ltd., JNL Co. Ltd., Linkface Co., Ltd., Emma Healthcare Co.,Ltd., NC& Co.,Ltd, Becon Co.,Ltd, LITBIG, Inc., GeodeSound., Inc, MEDIAIPLUS, INC, BoS Semiconductors, Sky Labs Inc., STRATIO, INC., BrainU Co., Ltd., analogue plus Co.,Ltd., EX Healthcare Inc., Mangoslab, Littleone, Bluefeel Co., Ltd., Aram Huvis Co., Ltd., Real Design Tech Co.,Ltd., Crescom Co., Ltd., ANDOPEN Co., Ltd. These companies are set to unveil their groundbreaking technologies at the exhibition.

 

View original content to download multimedia:https://www.prnewswire.com/news-releases/seongnam-city-to-participate-in-ces-2025-paving-the-way-as-a-global-innovation-hub-302339453.html

SOURCE Seongnam City

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