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HH Global advancing global marketing activation capability with strategic investment in best-in-class AI solutions

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LONDON and CHICAGO, July 19, 2024 /PRNewswire/ — HH Global is pleased to announce the completion of the acquisition of Northell Partners Ltd, following the signing of an agreement on 16 July 2024.

HH Global identified Northell as a best-in-class marketing technology, AI solution provider which will enable HH Global to accelerate its ongoing adoption of AI and machine learning for its clients and across its own business. The increased efficiencies of Northell’s AI technology will provide advanced opportunities for new and existing clients to generate deeper insights, improve efficiencies in marketing activation and accelerate time to market across all categories and regions.

Kristian Elgey – Global CEO at HH Global said, “Northell is a market-leading technologies and services provider, which is operating at the cutting-edge of the development and implementation of Artificial Intelligence. With our own drive to enhance operational efficiency, the acquisition of Northell demonstrates HH Global’s continuing investment in developing industry-leading marketing activation solutions and services for global brands. We are excited about this next step in our journey and we are looking forward to working with our new colleagues.” 

Peter Verster, CEO at Northell said, “We are delighted to be a part of HH Global, and with their focus on innovation, people and client delivery, we look forward to realizing the full potential of our solutions, people and technology. This acquisition allows us to continue Northell’s focus on addressing real-world business opportunities and delivering tangible outcomes. We look forward to amplifying HH Global’s already unrivaled delivery and working directly with their clients, who are some of the most exciting and progressive global brands.” 

About HH Global
Founded in 1991, HH Global is the global leader in responsible marketing activation services. Through their creativity, technology and expertise, they connect brands to their customers, across channels and markets, helping them achieve big impact for their big ideas.

HH Global has +4,500 experts in more than 60 countries and in every market around the world. With a thirty-year track record of success, they help the biggest, most exciting and progressive global brands achieve stronger, more responsible growth.

About Northell 

Northell operates at the cutting-edge of the development and implementation of Artificial Intelligence and has earned recognition from leading technology analysts Forrester and Gartner. It has a proven track record of enhancing organizational efficiency and innovation by transforming data and integrating advanced technologies and AI.

Northell’s experienced team combines academic knowledge from leading institutions with experience gained from working and building solutions with some of the biggest and most progressive global brands to deliver innovative solutions and powerful results.

 

SOURCE HH Global

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Xthings Empowers Subsidiary U-tec with Strategic Upgrade and Brand Revamp, Ushering in a New Era of Smart IoT

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UNION CITY, Calif., Nov. 15, 2024 /PRNewswire/ — Xthings, a global leader in IoT solutions, has announced a comprehensive brand revamp and strategic upgrades for its subsidiary U-tec. This initiative aims to solidify its leadership in the smart IoT market by enhancing brand positioning, product competitiveness, and promoting innovations in smart electronic technologies.

Strategic Upgrade 

As U-tec’s parent company, Xthings will provide extensive support to elevate U-tec’s product and service offerings. This strategy encompasses:

Data-Driven Product Optimization: Utilizing Xthings’ advanced data analytics capabilities, U-tec will gain deeper insights into consumer needs, driving superior product performance and functionality.New Product Launches: U-tec will introduce an expanded range of smart devices, including locks, doorbells, cameras, control systems, and personal electronic products, all powered by the Xthings IoT platform.Enhanced Compatibility through Connectivity Standards Alliance (CSA) Collaboration: By adopting the Matter standard, Xthings ensures its products are seamlessly compatible with leading platforms such as U home, Apple Home, Google Home, Amazon Alexa, and SmartThings, thereby enhancing user experiences.

Brand Revamp 

Since its inception, U-tec has earned market recognition for its innovative smart home solutions, including smart locks, cameras, and lighting control systems. With Xthings’ support, the brand revamp will include:

Brand Image Refresh: A modernized logo and visual identity that reflect innovation and leadership in smart home and consumer electronics industry.Revised Brand Positioning: A renewed focus on providing smarter, safer, and more convenient home solutions while expanding its personal electronic consumer products.Enhanced Market Promotion: Through Xthings’ support, U-tec will bolster brand visibility and market penetration via multi-channel marketing initiatives.

Market Outlook 

This revamp and strategic upgrade underscore a deep synergy between technology and branding for Xthings and U-tec, reflecting the immense growth potential in the smart home market. Market projections indicate rapid expansion, with the global market size expected to reach $250 billion by 2028.

Matthew Brown, Xthings’ Chief Strategy Officer, remarked, “We are excited to support U-tec’s brand transformation and strategic evolution. This initiative showcases our technological expertise and shared vision, as we remain committed to delivering smarter, better user experiences.”

About U-tec Group Inc.

U-tec Group Inc. is a leader in smart home innovation, known for its superior product design and user experiences. Its portfolio includes smart lighting, security, and personal accessories, beloved by consumers worldwide.

About Xthings Inc. 

Xthings Inc. has driven advancements in IoT technology since its founding. With a track record of innovation in smart security, Xthings aims to improve quality of life, accelerate AIoT industry growth, and promote the intelligent transformation of society.

View original content:https://www.prnewswire.com/news-releases/xthings-empowers-subsidiary-u-tec-with-strategic-upgrade-and-brand-revamp-ushering-in-a-new-era-of-smart-iot-302306534.html

SOURCE Xthings

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Gaudio Lab Secures CES Innovation Award for Third Consecutive Year: “AI Audio Technology Capturing the World’s Attention”

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SEOUL, South Korea, Nov. 15, 2024 /PRNewswire/ — Gaudio Lab, a leader in AI audio technology, has won the CES 2025 Innovation Award with its comprehensive audio solution, “Gaudio Music Placement,” designed to address challenges in video content production and distribution. With this accolade, Gaudio Lab has marked its third consecutive year of CES Innovation Award wins, bringing its total to four awarded products over this period, further proving its position at the forefront of AI audio technology on the global stage.

Gaudio Music Placement: Revolutionizing Video Content Production

The award-winning “Gaudio Music Placement” offers a comprehensive solution that addresses various challenges in video content production and distribution. By simply uploading a video, the AI engine efficiently handles tasks such as background music selection and placement, music replacement, dubbing, subtitles, sound effects, noise reduction, and dialogue isolation – significantly reducing the time needed for these labor-intensive processes. Currently, an early version with select features, “Gaudio Music Replacement,” is commercially available, with the complete version set for release in the first half of next year.

A Solution to Copyright Challenges in Global Contents Distribution

Gaudio Music Replacement tackles the prevalent background music copyright issues that arise in video content distribution. Traditionally, resolving this required manual replacement of background music, but Gaudio’s AI quickly replaces original music with high-quality, copyright-free options that closely match the original, thus greatly accelerating the workflow. The solution leverages world-class audio separation technology to isolate and enhance dialogue, provides automated foreign language dubbing, and simplifies the application of various sound effects. Leading broadcasters in Korea have already adopted this solution, and discussions are underway with broadcasters in Japan.

Gaudio Lab’s CEO, Henney Oh, expressed his enthusiasm, stating, “We are thrilled to receive the CES Innovation Award for three consecutive years, affirming our AI audio technology as world-class. As global demand for cross-border content continues to grow, we will keep refining our products to enable fast and easy access to content distribution worldwide.”

Gaudio Lab at CES 2025

Gaudio Lab will showcase its award-winning and other AI audio products at CES 2025 in Las Vegas this January. During CES 2024, Microsoft CEO Satya Nadella visited Gaudio Lab’s booth, garnering significant attention. At CES 2025, Gaudio Lab will host a booth in the Global Pavilion, exhibiting a range of innovative AI audio solutions.

[About Gaudio Lab]

Gaudio Lab is a leading AI audio technology start-up that was founded in 2015 following the company’s spatial audio technology for headphones was adopted as the binaural renderer for the ISO/IEC MPEG-H Audio standard in 2014. Ever since its establishment, the company has worked to develop technologies to deliver superior audio experiences wherever there is sound, gaining the attention and support from top global strategic investors such as SBVA, Samsung Venture Investment and Naver Corp. Across and between reality and virtual reality, Gaudio Lab’s solutions will continue to provide optimized audio on a diverse range of platforms such as earbuds, smartphones, VOD, VR/AR, theaters, automotives and more. Gaudio Lab secured three consecutive CES Innovation Awards (2025/2024/2023, 4 products), finalist nominated for the SXSW Innovation Award 2024, adopted the ANSI/CTA international standard (2022), and obtained recognition through the adoption of the ISO/IEC MPEG-H international standard (2018, 2013). The company was also honored with the VR Awards for the Best VR Innovation Company in London (2017).

 

View original content to download multimedia:https://www.prnewswire.com/news-releases/gaudio-lab-secures-ces-innovation-award-for-third-consecutive-year-ai-audio-technology-capturing-the-worlds-attention-302302125.html

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Intelligent.com Survey Finds 1 in 5 Managers Have Considered Quitting Due to Stress of Overseeing Gen Z Employees

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Managers report stress, increased workload, and challenges adapting to the expectations of younger workers

SEATTLE, Nov. 15, 2024 /PRNewswire-PRWeb/ — Intelligent.com, a platform dedicated to helping young professionals navigate the future of work, has released new findings on the challenges managers face overseeing Generation Z employees. In a survey conducted in October 2024, 1,000 U.S. managers shared their experiences, revealing high levels of stress and frustration with the newest workforce cohort.

“Managers may need to adjust their approach, acting more as coaches than traditional supervisors to better support and guide younger workers.”

Among key findings, 18% of managers report they have considered quitting due to the strain of managing Gen Z workers.

The survey highlights specific challenges in managing Gen Z employees, including excessive phone use, poor work ethic, and communication issues that impact team cohesion and productivity. Over half of the managers surveyed report increased workload and the need for additional resources to manage Gen Z employees, with many saying these workers require more guidance and attention than previous generations.

The survey found that 51% of managers experience frustration and 44% feel stress in managing Gen Z employees, with issues like workload increase (27%) and productivity declines (20%) among their top concerns. Additionally, 20% feel overwhelmed and 16% report burnout due to the demands of managing this group.

“Part of the frustration comes from a misalignment in expectations,” says Huy Nguyen, Intelligent.com’s chief education and career development advisor. “Gen Z employees often bring strong technical skills but may lack the soft skills that develop through hands-on experience, which many missed out on during the pandemic. Managers may need to adjust their approach, acting more as coaches than traditional supervisors to better support and guide younger workers.”

The majority of managers (65%) have adjusted their management style to better accommodate Gen Z employees. This includes providing more frequent feedback (44%), micromanaging (38%), and allowing more time for tasks (32%). Three-quarters of managers feel that Gen Z requires more time and resources to manage effectively compared to older generations, with 54% having experienced inappropriate communication from Gen Z employees.

Over half of managers (52%) report that Gen Z employees create tension with older generations, primarily due to differences in workplace attitudes, communication styles, and priorities. Additionally, 54% of managers say Gen Z work habits lower team productivity.

Given these challenges, 50% of managers have fired a Gen Z employee, and 27% would avoid hiring Gen Z if possible. Despite this, managers cite filling junior roles, cost-effectiveness, and concerns over ageism as reasons to continue hiring Gen Z.

This online poll was commissioned by Intelligent.com and conducted on Pollfish in October 2024. A total of 1,000 U.S. managers completed the survey. Demographic criteria and screening questions were used to ensure qualified respondents. To view the complete report, please visit: https://www.intelligent.com/1-in-5-managers-have-considered-quitting-due-to-stress-of-overseeing-gen-z-employees/

ABOUT INTELLIGENT.COM
Intelligent.com stands at the forefront of innovation, empowering young professionals to navigate the rapid technological advancements shaping our world and the future of work. The platform is dedicated to unlocking each individual’s unique potential, guiding them toward achieving their career ambitions, and maximizing their financial prospects. To learn more, please visit https://www.intelligent.com/.

Media Contact
Hannah Hayes, Intelligent.com, 0000000, hannah@intelligent.com

View original content:https://www.prweb.com/releases/intelligentcom-survey-finds-1-in-5-managers-have-considered-quitting-due-to-stress-of-overseeing-gen-z-employees-302306725.html

SOURCE Intelligent.com

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