Connect with us

Technology

PLENTY AND MAWARID LAUNCH REGIONAL PARTNERSHIP TO GROW FRESH PRODUCE IN GCC

Published

on

First joint vertical farm underway in Abu Dhabi, slated to bring strawberries to market in 2026

ABU DHABI, UAE, July 18, 2024 /PRNewswire/ — Today, Plenty Unlimited Inc. (“Plenty”) and Mawarid Holding Investment (“Mawarid”)—a subsidiary of Alpha Dhabi Holding, a major publicly listed company on the Abu Dhabi Securities Exchange (ADX)—announced they have entered into an exclusive, multi-year, region-wide partnership to bring locally grown fresh produce to countries across the Gulf Cooperation Council (GCC). The joint venture Plenty and Mawarid have formed will invest more than AED500 million (US$130 million) into the partnership’s first project in the GCC – an indoor vertical farm in Abu Dhabi, designed to grow more than 2 million kilograms of strawberries annually. The joint venture plans to develop up to five farms in the next five years, which would require investing up to AED2.5 billion (US$680 million) and bring thousands of direct and indirect employment opportunities to the region.

The Abu Dhabi farm will develop a year-round supply of berries with peak-season flavor for both the local UAE market and export to other GCC countries, replacing air freight and reducing food miles compared to current imports. The farm’s complete production of strawberries is already pre-committed to Plenty partner and global premium berry leader Driscoll’s, which will also contribute its proprietary genetics, global brand and extensive market experience.

“As part of our strategy to delight berry consumers around the world, we are excited to partner with Plenty and Mawarid on this pioneering project,” said Soren Bjorn, CEO of Driscoll’s. “The Gulf region and the United Arab Emirates specifically have long been great markets for Driscoll’s, and this project will help ensure we can meet the demands of consumers in this market into the future.”

The new farm will be the world’s first commercial-scale vertical strawberry farm outside of North America, following the opening of Plenty’s first strawberry farm in Virginia later this year – also in partnership with Driscoll’s. Construction on the Abu Dhabi farm–which will be approximately 7,500 square meters (81,000 square feet)–is targeted to be completed in late 2026.

“Mawarid has increasingly focused on adopting cutting-edge technologies in support of the UAE mandate to build innovative food security capabilities,” said Mr. Kashif Shamsi, Group CEO of Mawarid. “Our global search for a sustainable solution to the challenges we face in the Middle East led us to the incredible team at Plenty. This joint venture enables us to leverage the most advanced farming technology in the world to grow local food supply throughout the GCC, beginning with our home market in Abu Dhabi, while preserving our precious natural resources.”

“Plenty has built the most technologically advanced indoor farming platform aimed not only at meeting year-round consumer demand but making it possible to build a long-term food security infrastructure that can adapt to the needs of regions like the Middle East,” said Arama Kukutai, CEO of Plenty. “The Mawarid team’s extensive expertise with agriculture and land management in the Emirates makes them a great partner to meet these dual opportunities, in a region that has long been poised to benefit from the promise of indoor agriculture.”

In the UAE, 80% of the land is desert1 and only 0.7% of the land is arable2. Developing local food production is essential to creating a more sustainable and secure food system that gives communities access to fresher, more nutritious food. And in the GCC countries, which import more than 85% of their food3, it is a key unlock to food security.

About Plenty
Plenty is rewriting the rules of agriculture through its technology platform that can grow fresh produce almost anywhere in the world, year-round, with peak-season quality and up to 350x more yield per acre than conventional farms. Plenty farms are the world’s highest-efficiency system for converting electricity into fresh fruits and vegetables. Plenty’s proprietary approach is designed to preserve the world’s natural resources, make fresh produce available to all communities and create resilience in our food systems against weather, location, pests and climate impacts. Plenty operates the world’s most advanced indoor farm in Compton, California, and is currently building the world’s first vertical farm to grow strawberries indoors at scale near Richmond, Virginia, and the world’s largest vertical farming research center in Laramie, Wyoming. For more information visit www.plenty.ag.

About Mawarid Holding Investment
Headquartered in Abu Dhabi, Mawarid is a pioneer in the field of natural resources cultivation and conservation in the UAE. The group has a portfolio of innovative businesses operating across multiple business lines including Agriculture, Forest Management, Landscape Design and Construction, Asset Operation and Maintenance, Plant Nurseries, Soil and Irrigation technologies, Wildlife Conservation, Eco-Tourism Services, Hotel Management Services, Biosciences Research, and Organic Recycling. Mawarid works to minimize environmental impact through eco-friendly practices and green technologies. Desertification, water stress, and food security are of particular importance to the group which, through strategic partnerships, looks to preserve ecosystems and support climate affected regions by promoting sustainable land and natural resources management in the UAE and beyond.
For more information visit mawaridhi.com.

Media Contacts
Plenty: Erin Santy, press@plenty.ag
Mawarid: press@mawaridhi.com

FAO
World Bank
GCC Food Industry Report

View original content to download multimedia:https://www.prnewswire.com/news-releases/plenty-and-mawarid-launch-regional-partnership-to-grow-fresh-produce-in-gcc-302200333.html

SOURCE Plenty Unlimited Inc.

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Technology

Gubagoo and Fullpath Unveil Curator, the First Unified Intelligence Engine for Automotive Retailers

Published

on

By

Curator brings together every type of data across a dealership and normalizes, cleanses, and deduplicates it, creating a single unique view of every customer.

HOUSTON and TEL AVIV, Israel, Nov. 17, 2024 /PRNewswire/ — Gubagoo, the leading provider of digital retailing and conversational commerce for automotive dealerships, announced today Curator, the first Unified Intelligence Engine for automotive retailers.

Powered by Fullpath, the automotive industry’s leading customer data platform (CDP) and marketing automation platform, Gubagoo’s Curator has unified all three types of data – transactional, demographic, and behavioral – and made it actionable. Curator collects and unifies first-party data from multiple sources to build a single, complete view of each customer. Dealerships can then use this data for powerful customer and user activation – giving consumers the 1:1 personalization they expect in today’s environment.

While dealerships sit on a wealth of data, one of the biggest challenges they face is leveraging their strong datasets to impact their business strategy and improve the client experience. The root cause is data siloed in disparate applications, spread across multiple or duplicate customer records, sources, reporting tools, and vendors.

Through the partnership, Fullpath provides accurate first-party behavioral data fueled by its powerful analytics engine, identity resolution, and website traffic attribution.

Gubagoo and its parent company, Reynolds and Reynolds, bring a view from inside the dealership with transactional and demographic information, leveraging the richest first-party data in the industry from within the DMS and CRM, as well as customer activity from chat and digital retailing activities.

Combining all of this data into a Unified Intelligence Engine creates a holistic view of the dealership’s customers, unlike any other.

“We knew with Gubagoo and Reynolds we would build something historic for the industry by giving dealers the power to understand and activate their data through a truly connected data infrastructure. And now that we’ve seen the power of Curator, we know that dealers have unparalleled views of their customers they can take action on,” says Aharon Horwitz, Fullpath CEO & Co-founder.

By connecting the DMS, CRM, F&I, Chat, Digital Retailing tools, and more, Curator provides:

Business insightsDecisioning toolsMulti-touch attribution metricsData segmentation across sales and serviceCampaign management and audience best practices for marketing purposesSales enablement

Furthermore, Curator measures effectiveness by department, ad campaigns, as well as customer retention and reactivation; all while managing data hygiene, enrichment, appends, and ID resolutions.

“Dealers have a huge opportunity in front of them, and we couldn’t be more excited to help them take advantage of it with a Unified Intelligence Engine,” said Brad Title, president of Gubagoo. “They have struggled for years with segmented data in disparate tools, and now with Curator, they can leverage all their information in a single place to dramatically increase efficiencies and truly wow customers.”

The groundbreaking Unified Intelligence Engine will launch at NADA 2025.

About Fullpath
Fullpath is the automotive industry’s first enhanced Customer Data Platform (CDP). Fullpath unifies first-party dealership data and activates it by layering powerful AI and marketing automation on top to create a Customer Data and Experience Platform (CDXP). Dealerships that invest in the platform create exceptional, hyper-personalized customer experiences that drive loyalty and build resilient, lasting business.

About Gubagoo
Gubagoo is the leading provider of conversational commerce and retail solutions for both automotive dealerships and OEMs. More than 8,500 dealerships worldwide partner with Gubagoo, including 90% of the top dealer groups in North America. The company is a subsidiary of Reynolds and Reynolds, with offices in Dayton, Ohio, Houston, Texas, and operates in the US, Canada, Mexico, Europe, and Australia. (Gubagoo.com)

View original content:https://www.prnewswire.com/news-releases/gubagoo-and-fullpath-unveil-curator-the-first-unified-intelligence-engine-for-automotive-retailers-302307665.html

SOURCE Fullpath

Continue Reading

Technology

O’Fallon (MO) Police Department Revolutionizes Public Safety with Cutting-Edge Technology with Caliber Public Safety

Published

on

By

O’Fallon (MO) Police Department is enhancing public safety by adopting Caliber’s public safety software suite, positioning itself as a leader in modern public safety technology.

WINSTON-SALEM, N.C., Nov. 17, 2024 /PRNewswire-PRWeb/ — O’Fallon, MO – The O’Fallon Police Department is proud to announce its partnership with Caliber Public Safety, integrating state-of-the-art Computer-Aided Dispatch (CAD), Records Management System (RMS), and Mobile solutions to enhance public safety and law enforcement operations.

“We’re honored to partner with the O’Fallon Police Department in their innovative approach to public safety, empowering their mission to boost efficiency and protect their community,” said Chris Faircloth, VP of Sales and Marketing for Caliber Public Safety.

This significant upgrade reinforces the department’s commitment to modernizing public safety, ensuring the protection and well-being of O’Fallon’s 94,000+ residents. The integration of Caliber’s innovative technologies optimizes dispatch and response operations, facilitating faster reaction times and more effective data management.

“We are excited to leverage these cutting-edge tools to serve our community more efficiently and effectively,” said Chief Frank Mininni. “This technological leap ensures our teams can react faster and manage critical data more effectively, creating a more secure environment for everyone.”

Key benefits of the upgrade include:

Enhanced efficiency through seamless integration of CAD, Mobile, and RMS technologiesImproved data sharing capabilities, connecting local, regional, state, and national agenciesIncreased situational awareness for first responders through real-time access to critical information

The O’Fallon Police Department’s investment in Caliber Public Safety’s solutions was made possible by the “Use Tax” approved by voters in 2019. This tax enables the department to stay current with evolving technology, ensuring transparency and effective use of taxpayer money.

“We are honored to partner with the O’Fallon Police Department in their forward-thinking approach to public safety,” said Chris Faircloth, Vice President of Sales and Marketing for Caliber Public Safety. “Together, we are empowering their mission to enhance operational efficiency and safeguard the people they serve.”

About the O’Fallon Police Department:

The O’Fallon Police Department serves over 94,000 residents with a team of 100+ sworn officers, consistently ranking among America’s “Best Places to Live” and “Safest Cities.”

About Caliber Public Safety:

Caliber Public Safety provides innovative solutions to over 1,000 public safety agencies across North America, focusing on data-sharing and interoperability.

Media Contact

Chris Faircloth, Caliber Public Safety, 1-800-274-2911, info@caliberpublicsafety.com, https://caliberpublicsafety.com/

View original content:https://www.prweb.com/releases/ofallon-mo-police-department-revolutionizes-public-safety-with-cutting-edge-technology-with-caliber-public-safety-302307052.html

SOURCE Caliber Public Safety; Caliber Public Safety

Continue Reading

Technology

GAC Group Showcases New Energy Vehicles and Unveils “Panyu Action” at the 22nd Guangzhou International Auto Show

Published

on

By

GUANGZHOU, China, Nov. 17, 2024 /PRNewswire/ — On November 15, at the 22nd Guangzhou International Auto Show, GAC’s self-owned brands unveiled three groundbreaking models. Alongside these vehicle debuts, GAC Group introduced its three-year strategic initiative – “Panyu Action” – which aims to increase the share of self-owned brands to over 60% of total group sales by 2027, targeting 2 million units in sales.

Designed to drive GAC Group’s transformation, “Panyu Action” is expected to enhance operational efficiency and position the company for sustained high-quality development. This strategic initiative is expected to help GAC strengthen its leadership within both domestic and international automotive markets.

Feng Xingya, President of GAC Group, stated, “GAC Group has taken a solid step forward in its new phase of transformation. We will forge ahead with determination and live up to expectations, presenting an all-new GAC to everyone over the next three years!”

In line with its vision, GAC Group has invested over 50 billion yuan in independent research and development. The company plans to invest an additional 50 billion yuan in the next three years to support its “Panyu Action” initiative, reinforcing its commitment to remain at the forefront of technological innovation in the automotive industry.

“Right now, GAC’s global expansion is entering a new phase, with vehicle exports and local production moving forward together,” said Wei Haigang, President of GAC International. ” We will continue to expand international markets, with plans to reach 100 countries and regions by 2027, and export 500,000 vehicles.”

As part of its growth strategy, GAC Group unveiled three standout models at this year’s auto show: the S7, GAC’s first advanced intelligent vehicle, featuring AI-driven ambient lighting with eight preset expressions for personalized interaction; the Aion UT, the third global strategic model from Aion, with bold headlights and a hatchback design that embodies a unique, free-spirited style; and the HYPTEC HL, GAC’s luxury intelligent flagship SUV, which combines yacht-style wraparound design with zero-gravity seats for an unmatched luxury electric driving experience.

These new models highlight GAC Group’s dedication to leading the smart electric vehicle market, with plans for their introduction to international markets as part of the company’s ongoing global expansion strategy.

Looking ahead, GAC Group remains committed to delivering better products, services, and experiences to consumers worldwide, enhancing mobility solutions and enriching the lives of customers across the globe.

SOURCE GAC

Continue Reading

Trending