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Parasoft Appoints Joanna Schloss as Chief Marketing Officer to Transform Software Testing Market and Drive Growth

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2 months ago

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Schloss brings over 25 years of transformative leadership to enhance Parasoft’s market strategy and customer-focused innovation initiatives.

News Highlights

Parasoft appoints Joanna Schloss as the new Chief Marketing Officer, leveraging her extensive career in catalyzing success for Global 500 companies and startups.Schloss will utilize her combined expertise in marketing and engineering to align Parasoft’s go-to-market strategy with a strong focus on customer needs and innovation.Parasoft CEO Elizabeth Kolawa welcomes Schloss, highlighting her strategic vision and proven track record in expanding market presence and driving business success.

MONROVIA, Calif., July 18, 2024 /PRNewswire/ — Parasoft, a global leader in software testing and quality solutions, announces the appointment of Joanna Schloss as its new Chief Marketing Officer (CMO). With over 25 years of experience driving transformational growth for both Global 500 companies and startups, Schloss brings a wealth of expertise and a proven track record of success to her new role.

To learn more about Joanna Schloss and the rest of our leadership team, visit our Leadership Page.

In her role as CMO, Schloss will oversee Parasoft’s Global Marketing team and lead the advancement of Parasoft’s next phase of rapid growth. She will be instrumental in shaping an expanded go-to-market strategy aimed at showcasing product innovation, enhancing market awareness, and deepening customer engagement. Her leadership will be critical in driving Parasoft’s entry into new markets and capitalizing on emerging opportunities.

“At heart, I’m a technology enthusiast. I thrive on collaborating with customers and colleagues to bring game-changing innovations to market. Parasoft’s commitment to secure, compliant, and purpose-driven products solves critical business challenges and fosters genuine loyalty in its customer base,” said Schloss. “Additionally, Parasoft’s innovative approach to infusing AI into the platform perfectly positions the company to lead the industry into a new age of automation. I am thrilled to join the team and lead the charge in evolving the generative AI automated testing market for developers, testers, and operators. Together, we aim to pioneer the next era of software development.”

With significant achievements in testing, AI, big data analytics, and open source technologies, Schloss has launched a diverse array of products for both companies large and small. Her deep understanding of market dynamics and customer needs will help her elevate Parasoft’s market presence and drive growth. Previously, at SmartBear, she led product marketing, developer relations, and open source initiatives, refining her strategy to leverage technology innovations. Prior to SmartBear, she spent over four years at Dell, building a team focused on data insights and community growth.

“We are excited to welcome Joanna to the Parasoft team,” said Elizabeth Kolawa, CEO of Parasoft. “Her extensive experience and strategic vision make her the perfect fit to lead our marketing efforts as we continue to innovate and expand our market presence. We look forward to seeing the impact she will make in driving our growth and success.”

Contact Parasoft for a briefing on their newest CMO or to request a demo on Parasoft solutions.

About Parasoft

Parasoft helps organizations continuously deliver quality software with its market-proven, integrated suite of automated software testing tools. Supporting the embedded, enterprise, and IoT markets, Parasoft’s technologies reduce the time, effort, and cost of delivering secure, reliable, and compliant software by integrating everything from deep code analysis and unit testing to web UI and API testing, plus service virtualization and complete code coverage, into the delivery pipeline. Bringing all this together, Parasoft’s award winning reporting and analytics dashboard delivers a centralized view of quality enabling organizations to deliver with confidence and succeed in today’s most strategic ecosystems and development initiatives — security, safety-critical, Agile, DevOps, and continuous testing.

View original content to download multimedia:https://www.prnewswire.com/news-releases/parasoft-appoints-joanna-schloss-as-chief-marketing-officer-to-transform-software-testing-market-and-drive-growth-302200968.html

SOURCE Parasoft

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Cash Industry Stakeholders to Gather in Chicago for the Secure Cash and Transport Association’s Annual Conference

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49 mins ago

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September 25, 2024

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The 2024 SCTA Conference, taking place in Chicago on October 9-11, will host cash industry professionals and feature a keynote address by 29-time Emmy Award winner and Hall of Fame keynote speaker, Bill Stainton.

PURCELLVILLE, Va., Sept. 25, 2024 /PRNewswire-PRWeb/ — The Secure Cash & Transport Association (SCTA), a nonprofit group representing professionals in ATM servicing, cash handling and processing, transportation, and safekeeping of cash and coin throughout North America, is set to welcome nearly 200 attendees to its annual conference in Chicago on October 9-11, 2024. The annual SCTA Conference supports the Secure Cash & Transport Association’s overarching mission to protect, strengthen, and unite the cash-in-transit and cash-servicing industries. This year’s event theme is “Adopting and Adapting to Technology: What’s Next?”

“I believe the next chapter for us all is to focus on building resilience, ensuring that our industry can keep pace with technological advancements and thrive amidst them.”

The conference brings professionals and thought leaders together to review critical trends and issues impacting the cash industry’s safety, security, and overall success. This year’s event features a keynote address by 29-time Emmy Award winner and Hall of Fame keynote speaker, Bill Stainton. Stainton’s address, “Connect the Dots: Innovation in the Cash Service Industry,” will debunk several myths about creativity and innovation and delve into what it means to be a game-changer in the cash industry.

The 2024 SCTA Conference will feature more than a dozen informative sessions delivered by leading experts in cash-in-transit, banking, retail, security, cybersecurity, insurance, and compliance. The full schedule for the event can be found at scta.securetransportassociation.org/agenda.

D. Mark Lowers, President of the Secure Cash and Transport Association, reflects on this year’s focus on innovation, “As leaders, we’ve had to navigate the rapid pace of technological change, integrating new systems and solutions to maintain business continuity and enhance safety and security. This adaptation has sharpened our skills and brought about greater efficiency. However, I believe the next chapter for us all is to focus on building resilience, ensuring that our industry can keep pace with technological advancements and thrive amidst them.”

Details about the event, registration information, and association membership details can be found on the event website at https://scta.securetransportassociation.org.

About the Secure Cash & Transport Association (SCTA)

The Secure Cash & Transport Association (SCTA) is a non-profit association established in 2013 to represent the shared interests of professionals in ATM servicing, cash handling/processing, transportation, and safekeeping of cash and coin throughout North America. Industry groups represented by the association include armored operators, insurance providers, truck builders, financial institutions, ATM cash providers, coin wrappers, security surveys and compliance providers, retailers, and loss adjusters.

Learn more at securetransportassociation.org.

Media Contact

Michael Gaul, Secure Cash & Transport Association, 1 (540) 338-7151, mgaul@securetransportassociation.org, https://www.securetransportassociation.org/

View original content to download multimedia:https://www.prweb.com/releases/cash-industry-stakeholders-to-gather-in-chicago-for-the-secure-cash-and-transport-associations-annual-conference-302258222.html

SOURCE Secure Cash & Transport Association

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PayPal Enables Business Accounts to Buy, Hold and Sell Cryptocurrency

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49 mins ago

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September 25, 2024

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Company also provides the ability for business accounts to externally transfer cryptocurrency

SAN JOSE, Calif., Sept. 25, 2024 /PRNewswire/ — PayPal Holdings, Inc. (NASDAQ: PYPL) announced it is enabling its U.S. merchants to buy, hold and sell cryptocurrency directly from their PayPal business account. At launch, this functionality for Business Accounts will not be available in New York State. Today’s announcement is PayPal’s latest step to increase cryptocurrency‘s utility by making increased functionality available to millions of merchants in the U.S. 

“Since we launched the ability for PayPal and Venmo consumers to buy, sell, and hold cryptocurrency in their wallets, we have learned a lot about how they want to use their cryptocurrency,” said Jose Fernandez da Ponte, Senior Vice President of Blockchain, Cryptocurrency, and Digital Currencies, PayPal. “Business owners have increasingly expressed a desire for the same cryptocurrency capabilities available to consumers. We’re excited to meet that demand by delivering this new offering, empowering them to engage with digital currencies effortlessly.”

Additionally, PayPal is enabling U.S. merchants to externally transfer cryptocurrency on chain to third-party eligible wallets. PayPal business account holders can now send and receive supported cryptocurrency tokens to and from external blockchain addresses.

PayPal has continuously made significant steps to increase cryptocurrency‘s utilization. In 2020, PayPal announced the availability of its customers to buy, hold and sell cryptocurrency directly from their PayPal and Venmo accounts. In 2023, PayPal announced the launch of a U.S. dollar-denominated stablecoin, PayPal USD (PYUSD). In April 2024, we enabled PYUSD as a funding instrument for our Xoom platform, allowing users to pay no transaction fees when using PYUSD to fund eligible transfers to friends and family abroad. Most recently, PYUSD was made available on the Solana blockchain, providing users with the choice of multiple blockchains allowing for increased flexibility and control.

About PYUSD

PayPal USD is issued by Paxos Trust Company, a fully chartered limited purpose trust company. Paxos and its products – including expansion to new blockchains – are licensed to engage in Virtual Currency Business Activity by the New York State Department of Financial Services. Reserves for PayPal USD are fully backed by U.S. dollar deposits, U.S. Treasuries and similar cash equivalents, and PayPal USD can be bought or sold through PayPal and Venmo at a rate of $1.00 per PayPal USD.

Issuance and custody of PayPal USD is performed by Paxos Trust Company, LLC. Learn more in PayPal’s Cryptocurrency Terms, and in the Paxos Terms that also apply to PYUSD.

About PayPal

PayPal has been revolutionizing commerce globally for more than 25 years. The company creates innovative experiences that make moving money, selling, and shopping simple, personalized, and secure. PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy. For more information, visit https://www.paypal.com, https://about.pypl.com/ and https://investor.pypl.com/.

Media Relations Contacts: 
Nicole Cutler
mediarelations@paypal.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/paypal-enables-business-accounts-to-buy-hold-and-sell-cryptocurrency-302259069.html

SOURCE PayPal Holdings, Inc.

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KIWI design Unveils Made For Meta Products at Meta Connect 2024

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49 mins ago

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September 25, 2024

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MENLO PARK, Calif., Sept. 26, 2024 /PRNewswire/ — KIWI Design, a leading innovator in high-quality XR accessories, has successfully added two products to the “Made For Meta” program since 2023. In 2024, KIWI design was invited to participate in the Meta Connect event, where they presented three new “Made For Meta” products. These innovations come equipped with significant upgrades designed to enhance the immersive experience for XR enthusiasts. According to their official social media announcements, more products will be released in Q4.

With the introduction of the Made For Meta line, KIWI design continues to set the standard in the XR accessory market. Each product is designed with user feedback in mind, ensuring that every detail contributes to a more enjoyable and engaging XR experience.

“Our goal is to provide XR lovers with the most immersive experience.” stated Ray, CEO of KIWI design. “We are thrilled to introduce these new products, which embody our unwavering commitment to quality and innovation.”

Since its inception, KIWI design has built a reputation for crafting user-friendly and reliable XR accessories that are widely appreciated by consumers. This announcement features upgrades to their flagship products, promising a more comfortable and enjoyable experience for users.

As KIWI design moves forward, the company remains dedicated to its mission: “Pioneering Comfort and Immersion in Every XR Moment.” The unveiling of these new products at Meta Connect represents a significant step towards this goal, and the company is excited to continue innovating for the XR community.

For more information about KIWI design, please visit official website and follow KIWI design on Facebook, Instagram, X, YouTube and TikTok.

https://www.kiwidesign.com/

https://www.facebook.com/KIWIdesignOfficial

https://www.instagram.com/kiwidesignins/

https://x.com/KIWIdesign_shop

https://www.youtube.com/channel/UCOzFWarIschBuBfNz01Oucw

https://www.tiktok.com/@kiwidesign_official

SOURCE KIWI design

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