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Syngenta collaborates with Ginkgo Bioworks to enable faster launch of innovative biologicals

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Syngenta will leverage Ginkgo’s Ag Biologicals capabilities to optimize secondary metabolite production for a pioneering biological solution

BASEL, Switzerland and BOSTON, July 16, 2024 /PRNewswire/ — Syngenta Crop Protection, a leader in agricultural innovation, and Ginkgo Bioworks (NYSE: DNA), which is building the leading platform for cell programming and biosecurity, today announced a new collaboration aimed at accelerating the launch of a new biological solution. The two companies have previously collaborated on next-generation seed technology.

Through this new collaboration, Ginkgo plans to develop and optimize a microbial strain that can meet the productivity targets of a secondary metabolite from the Syngenta Biologicals pipeline. This molecule is earmarked by Syngenta as a pioneering biological solution. Successful cost-effective and large-scale production of this targeted metabolite would significantly expedite Syngenta’s go-to-market timeline for its latest biological solution.

To achieve this, Ginkgo will use its Ag Biologicals capabilities to calculate theoretical performance and guide rational strain engineering strategies to develop a microbial strain that is robust enough to meet Syngenta’s goals. Ginkgo will leverage its biological knowledge and machine learning capabilities to develop insights from multiple complex data sources and apply this toward diagnosing strain performance limitations, as well as biological feature discovery.

Camilla Corsi, Global Head of Research at Syngenta Crop Protection: “Biologicals are increasingly important in addressing the need for efficient and sustainable agricultural solutions worldwide. At Syngenta, we are committed to providing farmers with greater complementary product and technology choices that promote sustainable agricultural practices. We are excited to work with Ginkgo, and are confident that their distinctive capabilities will enable us to achieve our productivity goals for our targeted molecule, expediting our time to market.”

Magalie Guilhabert, Head of Ag Biologicals, Ginkgo Bioworks: “We are so excited to expand our relationship with Syngenta. We’ve built a successful relationship from our work together on plant traits and now look forward to doing the same with ag biologicals. Ginkgo is proud to put our excellent assets and experience against some of our customer’s toughest challenges. We’ll work to achieve productivity levels to realize commercial viability for Syngenta’s innovative ag biologicals product launch.”

About Ginkgo Bioworks

Ginkgo Bioworks is the leading horizontal platform for cell programming, providing flexible, end-to-end services that solve challenges for organizations across diverse markets, from food and agriculture to pharmaceuticals to industrial and specialty chemicals. Ginkgo Biosecurity is building and deploying the next-generation infrastructure and technologies that global leaders need to predict, detect, and respond to a wide variety of biological threats. For more information, visit ginkgobioworks.com and ginkgobiosecurity.com, read our blog, or follow us on social media channels such as X (@Ginkgo and @Ginkgo_Biosec), Instagram (@GinkgoBioworks), Threads (@GinkgoBioworks), or LinkedIn.

To learn more about Ginkgo’s Ag Biologicals capabilities, please visit https://www.ginkgobioworks.com/offerings/ag-biologicals-discovery-development/#production-strain-engineering.

GINKGO BIOWORKS INVESTOR CONTACT:
investors@ginkgobioworks.com

GINKGO BIOWORKS MEDIA CONTACT:
press@ginkgobioworks.com

About Syngenta
Syngenta Crop Protection is a leader in agricultural innovation, bringing breakthrough technologies and solutions that enable farmers to grow productively and sustainably. We offer a leading portfolio of crop protection solutions for plant and soil health, as well as digital solutions that transform the decision-making capabilities of farmers. Our 18,300 employees serve to advance agriculture in more than 90 countries around the world. Syngenta Crop Protection is headquartered in Basel, Switzerland, and is part of the Syngenta Group. Follow us on X (@Syngenta, @SyngentaUS), and on LinkedIn

Contact Information
media@syngentagroup.com

Forward-Looking Statements of Ginkgo Bioworks

This press release contains certain forward-looking statements within the meaning of the federal securities laws, including statements regarding the capabilities and potential success of the partnership and Ginkgo’s cell programming platform. These forward-looking statements generally are identified by the words “believe,” “can,” “project,” “potential,” “expect,” “anticipate,” “estimate,” “intend,” “strategy,” “future,” “opportunity,” “plan,” “may,” “should,” “will,” “would,” “will be,” “will continue,” “will likely result,” and similar expressions. Forward-looking statements are predictions, projections and other statements about future events that are based on current expectations and assumptions and, as a result, are subject to risks and uncertainties. Many factors could cause actual future events to differ materially from the forward-looking statements in this press release, including but not limited to: (i) volatility in the price of Ginkgo’s securities due to a variety of factors, including changes in the competitive and highly regulated industries in which Ginkgo operates and plans to operate, variations in performance across competitors, and changes in laws and regulations affecting Ginkgo’s business, (ii) the ability to implement business plans, forecasts, and other expectations, and to identify and realize additional business opportunities, (iii) the risk of downturns in demand for products using synthetic biology, (iv) the uncertainty regarding the demand for passive monitoring programs and biosecurity services, (v) changes to the biosecurity industry, including due to advancements in technology, emerging competition and evolution in industry demands, standards and regulations, (vi) the outcome of any pending or potential legal proceedings against Ginkgo, (vii) our ability to realize the expected benefits from and the success of our Foundry platform programs, (viii) our ability to successfully develop engineered cells, bioprocesses, data packages or other deliverables, and (ix) the product development or commercialization success of our customers. The foregoing list of factors is not exhaustive. You should carefully consider the foregoing factors and the other risks and uncertainties described in the “Risk Factors” section of Ginkgo’s quarterly report on Form 10-Q filed with the U.S. Securities and Exchange Commission (the “SEC”) on May 9, 2024 and other documents filed by Ginkgo from time to time with the SEC. These filings identify and address other important risks and uncertainties that could cause actual events and results to differ materially from those contained in the forward-looking statements. Forward-looking statements speak only as of the date they are made. Readers are cautioned not to put undue reliance on forward-looking statements, and Ginkgo assumes no obligation and does not intend to update or revise these forward-looking statements, whether as a result of new information, future events, or otherwise. Ginkgo does not give any assurance that it will achieve its expectations.

Syngenta’s Cautionary Statement Regarding Forward-Looking Statements

This document may contain forward-looking statements, which can be identified by terminology such as ‘expect’, ‘would’, ‘will’, ‘potential’, ‘plans’, ‘prospects’, ‘estimated’, ‘aiming’, ‘on track’ and similar expressions. Such statements may be subject to risks and uncertainties that could cause the actual results to differ materially from these statements. For Syngenta, such risks and uncertainties include risks relating to legal proceedings, regulatory approvals, new product development, increasing competition, customer credit risk, general economic and market conditions, compliance and remediation, intellectual property rights, implementation of organizational changes, impairment of intangible assets, consumer perceptions of genetically modified crops and organisms or crop protection chemicals, climatic variations, fluctuations in exchange rates and/or commodity prices, single source supply arrangements, political uncertainty, natural disasters, and breaches of data security or other disruptions of information technology. Syngenta assumes no obligation to update forward-looking statements to reflect actual results, changed assumptions or other factors.

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SOURCE Ginkgo Bioworks

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Top-Notch B2B Sellers from South and Southeast Asia Crowned Champions at Alibaba.com’s KEL Award Grand Finale

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HO CHI MINH CITY, Vietnam, Nov. 15, 2024 /PRNewswire/ — Alibaba.com, a leading platform for global business-to-business (B2B) e-commerce, yesterday hosted the Key E-Commerce Leader Award (KEL) Grand Finale in Ho Chi Minh City, Vietnam. The event celebrated the achievements and contributions of outstanding B2B e-commerce sellers from across South and Southeast Asia, reflecting Alibaba.com’s commitment to fostering the growth of small and medium-sized enterprises (SMEs) in the global e-commerce sector.

The event brought together 10 top-notch e-commerce sellers from Vietnam, India, Pakistan, Thailand, Malaysia and Indonesia in one of the region’s most vibrant cities, Ho Chi Minh City. These exceptional sellers exemplify the transformative power of Alibaba.com’s platform, which enables local businesses to grow into global players by providing access to international markets and digital tools. The KEL Award spotlighted their achievements, resilience and leadership, inspiring other SMEs to embrace cross-border opportunities and reach international markets.

After hours of intense business case pitching by the top 10 finalists and careful deliberation by the judging panel, Alibaba.com announced the top 3 Key E-Commerce Leaders for KEL Award 2024 went to Ms. Xuan Hai Yen (Yanni), Deputy Director at Proline Vietnam Manufacture and Trading from Vietnam; Ms. Natasha Gogna, Managing Director of Shri Krishna International from India and Mr. Tayyub Hussnain, Founder of Norwich Streetwear from Pakistan. Additionally, the event awarded Mr. Tayyub Hussnain as the winner of the People’s Choice Award, determined by audience votes.

The judging panel included distinguished Alibaba.com leaders and experts: Mr. Shawn Yang (General Manager of Global Business Development at Alibaba.com), Mr. Roger Luo (Head of South and Southeast Asia at Alibaba.com), Ms. Ella Xie (Director of Global Business Development at Alibaba.com), and Ms. Savannah Zheng (CEO of CGCH & Awins).

Mr. Shawn Yang, General Manager of Global Business Development at Alibaba.com, shared: “Through the inspiring stories shared by the sellers at the KEL Award, Alibaba.com aims to motivate businesses across South and Southeast Asia to engage actively in the high-potential arena of global digital trade. For those who have already embarked on their digital trade journeys, we hope these success stories offer valuable insights and strategies for breakthrough, innovation, and diversified growth to succeed on a global scale.”

One such inspiring story comes from Ravin Sadh, founder of Conifer Handmades, whose journey demonstrates the immense potential of digital trade through Alibaba.com. He has spent the past two decades building a successful export business in the gifts and crafts industry without ever stepping into a traditional trade expo or needing to travel abroad. Since joining Alibaba.com in 1999, when the platform was newly established, Ravin has relied exclusively on it to reach customers worldwide. Today, 100% of Conifer Handmades’ business comes from Alibaba.com, with exports spanning over 35 countries. Focused on sustainable gift bags and crafts, Ravin’s business has grown exponentially through Alibaba.com’s digital platform, allowing him to connect with international buyers without the typical need for in-person networking or overseas travel. In fact, he only acquired a passport to attend the KEL Award Grand Finale, marking his first journey abroad as a testament to his commitment and success through Alibaba.com alone.

One of the 10 finalists, Tayyub Hussnain from Norwich Streetwear, shared a compelling story that underscores the transformative power of ambition and innovation in e-commerce. After graduating from Govt. Murray College in Sialkot in 2014, he embarked on his career with a modest monthly salary of 16,000 PKR. His entrepreneurial journey in the apparel industry was catalyzed when he received a laptop from the Chief Minister of Punjab, which introduced him to Alibaba.com. Through this platform, he secured his first major order of 770 pieces of clothing, an accomplishment that significantly boosted his confidence. This newfound assurance led Hussnain to leave his stable job and devote himself fully to building his business on Alibaba.com.

Xuan Hai Yen, Deputy Director of Proline Vietnam Manufacture and Trading, is a dynamic leader who has turned her family’s business into a multimillion-dollar enterprise with double-digit revenue growth over the past nine years. With 15 years of experience in the import-export and e-commerce sector, Yen exemplifies how resilience and a forward-thinking approach can drive transformative growth.

Yen took charge of the company during challenging times, crafting digital strategies to modernize operations and expand into global markets. Her vision to embrace digital solutions, particularly through Alibaba.com, helped revive the company, leading to an impressive 30% growth rate. Today, Proline exports a diverse range of products, including food bags, ESD anti-static bags and more. Under her leadership, Proline successfully expanded its reach to over 15 countries, including the U.S., UK, Malaysia, India, Thailand, Russia, Cambodia and Australia. Within just four months of joining Alibaba.com, the company secured its first U.S. order, a significant milestone in its growth journey. These success stories illustrate the transformative potential of e-commerce, with Alibaba.com serving as a vital growth engine, connecting businesses to the global market and maximizing their potential.

The Top 10 Finalists of the 2024 KEL Award Grand Finale included:

Ms. Xuan Hai Yen (Yanni), Deputy Director at Proline Vietnam Manufacture and Trading Limited Company, VietnamMr. Can Quang Sang, Marketing Manager of VIHABA Co., LTD, VietnamMs. Nguyen Thi Loan, Founder and CEO of Centic Vietnam JSC, VietnamMr. Ravin Sadh, Founder of Conifer Handmades, IndiaMs. Natasha Gogna, Managing Director of Shri Krishna International, IndiaMr. Muzafar Hussain, Overseas Marketing Head of JNM Leather Safety Gloves, PakistanMr. Tayyub Hussnain, Founder of Norwich Streetwear, PakistanMs. Nitcharee Ujjin, Co-founder of Thumbinthai Co., Ltd., ThailandMr. Nicholas Tee Kai Xuen, Vice President of L.K.Tee Enterprise Sdn Bhd, MalaysiaMr. Fahmi Zaenal, Co-founder of PT Pohacee Cartens International, Indonesia

About Alibaba.com

Launched in 1999, Alibaba.com is a leading platform for global business-to-business (B2B) e-commerce that serves buyers and suppliers from over 200 countries and regions around the world. It is engaged in services covering various aspects of commerce, including providing businesses with tools that help them reach a global audience for their products and helping buyers discover products, find suppliers and place orders online fast and efficiently. Alibaba.com is part of Alibaba International Digital Commerce Group.

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SOURCE Alibaba.com

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MTR* advertising Launches Full-Funnel OMO Interactive Branding Campaign for Bank of China (Hong Kong) To Elevate Brand Connection with MTR Passengers

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HONG KONG, Nov. 15, 2024 /PRNewswire/ — MTR* advertising is excited to unveil the Bank of China (Hong Kong) (“BOCHK”) “Connect Every Excitement” branding campaign, designed to deepen brand engagement and foster connections with MTR passengers.  BOCHK leverages the extensive and high-quality passenger base of MTR’s urban lines and features an engaging tennis game to enhance daily commuting experiences while strengthening the BOCHK brand identity.

This innovative Online-Merge-Offline (OMO) campaign represents a pioneering effort to seamlessly integrate digital interactions into the MTR* advertising ecosystem. Utilizing a full-funnel strategy, BOCHK “Connect Every Excitement” creates multiple touchpoints to boost brand awareness and passenger engagement through an interactive tennis game. By bridging the online and offline experience via digital panels, mobile devices, and social media, BOCHK aims to cultivate a vibrant community around its brand.

The campaign harnesses the power of digital media to create an immersive experience targeting MTR passengers, particularly the office workers and Gen Z demographic. With comprehensive coverage across MTR’s extensive digital networks, it features captivating station zone takeovers, incentivized mobile and on-site games, and a cutting-edge programmatic digital out-of-home (pDOOH) advertising strategy.

The centrepiece of the campaign, the BOCHK “Connect Every Excitement” mobile game invites users to enjoy a fun tennis experience anytime, anywhere. Participants can compete for exciting rewards, including MTR Points and a BOC Credit Card HK$1,800 cash rebate. To cater to the fast-paced lifestyle of city dwellers, BOCHK has also introduced on-site versions of the game at the Interactive Iconic Digital Zones of MTR Tsim Sha Tsui and Causeway Bay stations, allowing passengers to stretch and win additional MTR Points during their commute.

With over 480 digital panels across MTR stations, the campaign ensures numerous touchpoints with passengers. The adaptability of digital formats allows real-time content optimization, encouraging participation in the on-site game at MTR Tsim Sha Tsui and Causeway Bay stations. Through the integration of retargeting advertising with MTR Mobile, reinforcing game participation messages for those who have been reached by BOCHK digital advertisements.  Additionally, Digital Ring Zone Domination at MTR Tsim Sha Tsui Station targets diverse demographics to maximize engagement.

Through this dynamic approach, BOCHK not only enhances its brand visibility but also enriches the journey for MTR passengers, making commutes more enjoyable. The BOCHK “Connect Every Excitement” campaign stands as a testament to BOCHK’s commitment to innovative brand engagement, fostering a closer connection with its customers.

“We are thrilled to launch this full-funnel OMO campaign that combines digital and on-site interactions to connect with our customers. The BOCHK “Connect Every Excitement” campaign reflects our dedication to understanding our customers and enhancing their connection with the BOCHK brand through our digital interactive platform.” said Ms. Shirley Chan, Managing Director of Hong Kong and Macau at JCDecaux Transport.

It’s time to dive into the hype of BOC “Connect Every Excitement” for a chance to win MTR points and cash rebates on Bank of China (Hong Kong) credit cards at http://bit.ly/40wZOy2

 

Terms and conditions applied
Reminder: To borrow or not to borrow? Borrow only if you can repay.

For further details regarding the promotional campaign of MTR* advertising and BOCHK, please reach out to media inquiries:

About JCDecaux Transport

JCDecaux Transport is the main subsidiary of the JCDecaux Group, the number one outdoor advertising company worldwide. Established since 1976, JCDecaux Transport is the market leader in outdoor advertising in Hong Kong and manages the advertising sales concessions of MTR* and Airport Express for over 45 years. Currently, the company also operates the advertising concessions for Hong Kong International Airport, Macau International Airport and Pacific Place Passages. For more information about JCDecaux Transport, visit

Website: www.jcdecaux-transport.com.hk

LinkedIn: https://www.linkedin.com/company/jcdecaux-transport-hong-kong/ 

*MTR advertising refers to advertising exclusively operated by JCDecaux Transport, including Island Line, South Island Line, Tsuen Wan Line, Kwun Tong Line, Tung Chung Line, Tseung Kwan O Line, Disneyland Resort Line and Airport Express, as well as MTR Mobile advertising.  

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SOURCE JCDecaux Transport

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PayerMax Recognized as “Best Payment Service Provider” by MEA Finance

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DUBAI, UAE, Nov. 15, 2024 /PRNewswire/ — PayerMax, a leading global provider of payment solutions, has been named Best Payments Solutions Provider of 2024 by MEA Finance magazine at an award ceremony hosted on November 12 in Dubai. The award is a testament of PayerMax’s success in providing exceptional financial technology services to clients in the Middle East and Africa, as well as its leadership position in payment solutions.

The annual MEA Finance Industry Awards recognizes the financial institutions, technology solutions providers, fintech companies, service providers and individuals for exceptional achievements, groundbreaking services and inspirational leadership in delivering innovative products and services.

“We’re very honored to receive the award. It not only recognizes the success of our innovative technologies and regional strategies, but also it is the perfect testimonial of how our team thrives to create superior values for our clients, and we look forward to more cooperation with more partners,” said Wang Hu, co-founder of PayerMax. “Looking ahead, PayerMax remains committed to further strengthening our presence and deepening our efforts in the Middle Eastern market. We will continue to empower more businesses and enhance the digital payment ecosystem across regions, driving value and growth for clients around the world.”

In 2024, PayerMax achieved major milestones in the Middle East market. In alignment with Saudi Arabia’s Vision 2030, PayerMax became the first Asian fintech company to establish a regional headquarters in Riyadh and obtained the Payment Technical Service Provider (PTSP) certification from Saudi Payments on behalf of the Saudi Central Bank (SAMA) in September. This certification allows PayerMax to operate seamlessly within Saudi Arabia’s financial ecosystem, providing merchants across the country with secure, flexible, and efficient payment solutions. The company has also formed partnerships with leading banks such as SAB and Emirates NBD, advancing the digital twin ecosystem while supporting financial inclusion, economic diversification, and an enhanced user experience through digital payments in the region. Furthermore, as the first Asian fintech company to secure the UAE’s payment license, PayerMax is strengthening its presence and expanding operations across the Middle East.

Beyond the Middle East, PayerMax’s achievements in 2024 were globally recognized. In May,  PayerMax was awarded the 2024 “Best Payments and Collections Solution” award from The Asset in the prestigious “The Asset Triple A Awards.” With an impressive 95% coverage of mainstream payment methods in emerging markets, PayerMax continues to build on its vision of providing innovative payment solutions worldwide.

PayerMax is committed to providing businesses with one-stop local payment solutions to meet their diverse payment needs. Its extensive network supports a wide range of over 600 payment methods, more than 70 transaction currencies, and over 20 local languages, catering to diverse global user payment preferences. With a vision to drive merchant success on a global scale, PayerMax offers an array of value-added services, including risk management, foreign exchange management, payment marketing (webshop), and finance & tax services, constructing a comprehensive environment for merchants to excel in a competitive global marketplace and handle the intricacies of globalization with ease.

Looking ahead, PayerMax is committed to staying at the forefront of the evolving digital payment landscape. The company will continue to invest in technological innovation and service enhancements to deliver increased value and opportunities to its customers. By doing so, PayerMax aims to empower global business expansion and facilitate the transition to a cashless society. For more information, please visit https://www.payermax.com/.

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View original content:https://www.prnewswire.co.uk/news-releases/payermax-recognized-as-best-payment-service-provider-by-mea-finance-302306832.html

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