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transcosmos launches campaign aimed at solving social issues Shibuya-ward faces in partnership with Future Design Shibuya and EbuAction

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Initiates a year-round initiative, SHIBUYA Good Manner Challenge feat. Fortnite, co-created with Gen Z

TOKYO, July 10, 2024 /PRNewswire-PRWeb/ — transcosmos hereby announces that the company together with EbuAction, inc. will launch the SHIBUYA Good Manner Challenge feat. Fortnite, supporting the Shibuya Good Manner Project run by Future Design Shibuya General Incorporated Association (Future Design Shibuya), a movement to make Shibuya-ward a safe and secure city. Through this SHIBUYA Good Manner Challenge feat. Fortnite initiative, transcosmos and EbuAction aim to tackle social issues, specifically, nuisance behavior including street drinking and littering, by the power of Fortnite, a popular metaverse gaming app among the young generation and international users. With this new year-round campaign under the Shibuya Good Manner Project, the young generation and overseas visitors to Japan can enjoy a gaming experience built on Fortnite co-created by generation Z (Gen Z) creators while going through a new game challenge intended to raise awareness of good manners. The ultimate goal is to change the target audiences’ mindsets, making them reconsider the importance of the city’s clean environment as well as improving manners.

The ultimate goal is to change the target audiences’ mindsets, making them reconsider the importance of the city’s clean environment as well as improving manners.

■Backgdound
In recent years, nuisance behavior such as street drinking, smoking, and littering continue to increase in Shibuya-ward. The city becomes packed with people, in particular during events, forcing the city to strengthen security measures to control crowds safely. Drawing large crowds of people is not a problem itself. Yet, some visitors’ troublesome behavior is disrupting residents’ daily lives and causing damages to stores in the area, which has become a social issue. Against this backdrop, Future Design Shibuya launched Shibuya Good Manner Project to double down its effort on making Shibuya a safe and secure city, working on diverse activities to solve social issues in partnership with a range of stakeholders. Now, to address the issue and raise awareness as well as educate manners to young people and overseas visitors, transcosmos will run a gaming experience campaign using Fortnite which is built on ideas brought up by Gen Z creators. Through this campaign, transcosmos aims not only to let target audiences enjoy the gaming experience but also become aware of the city they are in, thereby widely spreading the intended message across.

■Project plans (examples)
1) Create and publish games on Fortnite, targeting young generations and inbound visitors
While Fortnite attracts many Gen Z and Gen alpha players, many creators are also in the same generation group. transcosmos will work on solving social issues with this co-created plan by involving the young generations.
Game overview: In a town packed with garbage and garbage creatures, players battle to win back a clean, comfortable, and safe city that they used to enjoy.
Scheduled release date: November 1, 2024

Epic Games is not the sponsor, supporter, or operator of this game.

2) Year-round online events
transcosmos will run online events throughout the year. Each event comes with different challenge levels and cityscapes, and there will be live streaming by influencers. The first online event is planned for mid-December.

■SHIBUYA Good Manner Challenge feat. Fortnite supporters and co-creation partners
Future Design Shibuya and transcosmos welcome solution partners who wish to spread the Shibuya Good Manner Project—a project to make Shibuya-ward a safe and secure city with gaming experience on Fortnite—among the young generation and overseas visitors. Partners can enjoy various benefits including partner announcements and advertising on SHIBUYA Good Manner Challenge feat. Fortnite, as well as events that link gaming and real-world activities.
For more details, please contact Future Design Shibuya or transcosmos at the following addresses.
Future Design Shibuya: info@fds.or.jp
transcosmos: https://www.trans-plus.jp/cotra/metaverse_contact

■About Fortnite
Fortnite is one of the most popular gaming metaverses among the young generations with more than 500 million users worldwide, and its monthly active users surpassed 5 million only in Japan. Fortnite comes with multiple modes going beyond the iconic Battle Royale, such as Zero Build, with which users can create their own all battle experience without building, and a Creative Mode, a mode that allows users to form their unique world. Users can choose and play a variety of worlds with Fortnite.
Users can play Fortnite with PlayStation, Xbox, Switch, Android, PCs, and cloud gaming services.
For more details, visit here: http://www.fortnite.com

transcosmos delivers new forms of marketing services designed for young generations to help clients make the most of three leading metaverse platforms, Fortnite, Roblox and ZEPETO. With the aim of evolving the traditional forms of communication, transcosmos is committed to succeed in utilizing the metaverse and other new technologies in the real world. transcosmos also offers metaverse planning support services tailored to distinctive characteristics of each company and local government.
Please contact the company for more details.

◆About Future Design Shibuya
Corporate name: Future Design Shibuya General Incorporated Association
Address: 9F, Shibuya PARCO, 15-1, Udagawa-cho, Shibuya-ku, Tokyo 150-0042 Japan
Business: Based on diversity and inclusion, Future Design Shibuya collects ideas and talents of various people who gather in Shibuya, such as people living in Shibuya, workers, learners, visitors, etc., across domains, and through open innovation, society It is a full-scale industry-government-academia-private partnership organization that designs solutions and possibilities for issues.
URL: https://fds.or.jp/en/

◆About EbuAction, inc.
Company name: EbuAction, inc.
Address: No. 104 City Court Meguro 4th Building, 2-10-34, Kami-Osaki, Shinagawa-ku, Tokyo 141-0021, Japan
Business: Providing services for businesses to offer solutions on metaverse platforms including Fortnite and Roblox. Co-operating BORDER, a metaverse production studio, with NEIGHBOR Co., Ltd.

transcosmos is a trademark or registered trademark of transcosmos inc. in Japan and other countries.Other company names and product or service names used here are trademarks or registered trademarks of respective companies.

About transcosmos inc.
transcosmos launched its operations in 1966. Since then, we have combined superior “people” with up-to-date “technology” to enhance the competitive strength of our clients by providing them with superior and valuable services. transcosmos currently offers services that support clients’ business processes focusing on both sales expansion and cost optimization through our 181 bases across 35 countries/regions with a focus on Asia, while continuously pursuing Operational Excellence. Furthermore, following the expansion of e-commerce market on the global scale, transcosmos provides a comprehensive One-Stop Global E-Commerce Services to deliver our clients’ excellent products and services to consumers in 46 countries/regions around the globe. transcosmos aims to be the “Global Digital Transformation Partner” of our clients, supporting the clients’ transformation by leveraging digital technology, responding to the ever-changing business environment. Visit us here https://www.trans-cosmos.co.jp/english/

Media Contact

transcosmos inc., transcosmos inc., +81-3-6709-2251, pressroom@trans-cosmos.co.jp, https://www.trans-cosmos.co.jp/english/

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SOURCE transcosmos inc.

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Singaporeans Can Save Up to S$500 Monthly Through Digital Optimization, New ROSHI Study Reveals

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SINGAPORE, Jan. 9, 2025 /PRNewswire/ — ROSHI, a leading fintech company reshaping digital lending across Southeast Asia, today released its comprehensive “Inflation Survival Guide 2025,” revealing how Singaporeans can leverage digital tools and smart spending strategies to combat inflation, which is projected to moderate between 2.5-3% this year.

The study highlights that while essential expenses consume over 63% of household budgets, strategic use of digital payment solutions and lifestyle optimization can lead to significant monthly savings.

“In today’s economic climate, saving potential isn’t just about cutting back – it’s about spending smarter,” said Amir Nada, CEO of ROSHI. “Our analysis shows that by optimizing digital payment methods, transport choices and food delivery subscriptions, the average Singaporean household can save between S$300-500 monthly without compromising their lifestyle. These savings are essential for Singaporeans facing rising costs across all aspects of daily life.”

Key findings from the report include:

Top credit cards offer between 5-8% cashback on groceries, dining, and online spendingFood delivery subscriptions like GrabUnlimited ($5.99/month) save users an average of $45 monthlySmart utility management and telco optimization can reduce bills by up to 20-30%Digital gig platforms offer earnings from $13.80 per testing task to $350 per content piece

The transformation we’re seeing in consumer behaviour isn’t just about savings – it’s about adapting to a new economic reality,” said Trịnh Mai Thanh, Head of Research at ROSHI. “Our data shows that Singaporeans who embrace digital optimization tools consistently achieve better financial outcomes.”

The full report, is available at https://www.roshi.sg/inflation-survival-guide-singapore/

https://www.roshi.sg
https://www.linkedin.com/company/roshi-marketplace/
https://www.facebook.com/ROSHI.Singapore

Contact: Media Relations ROSHI Pte Ltd
Email: media@roshi.sg
Tel: +65 8959 1505

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SOURCE ROSHI Pte Ltd

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Arf and LuLu Financial Holdings Announce Strategic Partnership to Enable T-0 Settlement for Global Payments

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ZURICH and ABU DHABI, UAE, Jan. 9, 2025 /PRNewswire/ — Arf, a global leader in providing working capital and settlement liquidity solutions to payments companies, and LuLu Financial Holdings, a global financial services conglomerate, have announced a strategic partnership aimed at revolutionizing settlement times in the global payments and cross-border payments industry. This collaboration will allow LuLuFin to leverage Arf’s advanced settlement infrastructure, offering T-0 settlement times.

Through this partnership, LuLuFin gains access to Arf’s seamless cross-border treasury management solutions built on the PayFi Stack, enabling instant settlement capabilities that overcome the challenges of traditional correspondent banking systems.

This collaboration reinforces LuLuFin’s position at the forefront of innovation in the financial services sector, while Arf’s infrastructure facilitates real-time settlement—a critical requirement for modern global payments. By addressing liquidity needs with innovative solutions, both companies drive exponential growth in global payments, enhance operational efficiency, reduce risk, and better serve the financial needs of a global customer base. Arf’s solutions remove the working capital constraints of global payment companies, empowering them to scale operations without being limited by liquidity bottlenecks.

Arf’s Co-founder & CEO, Ali Erhat Nalbant, commented: “We are excited to partner with LuLuFin to deliver real-time settlement solutions that empower exponential growth and more reliable international payments. Our T-0 settlement capabilities we developed on PayFi Stack are setting a new standard for the industry.”

LuLu Financial Holdings’ Managing Director Adeeb Ahamed, said: “At LuLu Financial Holdings, we strive to develop innovative solutions for a seamless and secure payments experience. Partnering with Arf represents a step forward in this journey. This collaboration underscores our commitment to staying at the forefront of financial innovation while delivering value to a global customer base.”

The partnership underscores both companies’ commitment to modernizing financial infrastructure, providing global businesses and consumers with efficient, innovative, and compliant financial solutions.

About Arf

Arf offers innovative liquidity and settlement solutions tailored for global payments companies. Built on PayFi Stack, Arf provides seamless working capital and real-time settlement capabilities, empowering businesses to scale operations and achieve exponential growth. Based in Switzerland, Arf operates as a regulated financial institution. https://arf.one/

About LuluFin

LuLu Financial Holdings is a leading global financial services provider, offering a wide range of services including cross-border payments, currency exchange, and financial technology solutions. With over 350 customer engagement centers in over 10 countries across the Middle East, Indian subcontinent and APAC regions, and a commitment to innovation and customer satisfaction, LuLu Financial Holdings continues to set benchmarks in the financial services industry. https://www.lulufin.com/

About PayFi

PayFi—an open, modular framework introduced by Huma Finance— represents the new frontier of real-world asset-backed finance. It enables real-time settlement liquidity by leveraging tokenized assets, providing faster, more efficient, and transparent financial solutions for global payment companies. By incorporating PayFi, financial institutions can unlock liquidity from real-world assets, facilitating exponential growth and reducing reliance on traditional working capital constraints.

 

 

SOURCE Arf

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BOE shines at CES 2025 with cutting-edge technologies, leveraging the “HERO” Initiative to unlock a smarter future across diverse scenarios

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LAS VEGAS, Jan. 8, 2025 /PRNewswire/ — Held in Las Vegas, the United States from January 7 to 10, the Consumer Electronics Show 2025 (CES 2025) stands as a barometer of the global consumer electronics market. Chinese display giant BOE, along with its automotive display arm BOE Varitronix Limited, showcases more than 60 innovative technologies and products as well as IoT solutions at the trade show. For the first time in overseas markets, the company released its “HERO” (Healthiness, Entertainment, Relaxation, and Office) initiative for the era of smart vehicles, presenting an extravaganza of technology to the industry peers and global visitors. Thanks to its leading position in technological innovation and applications, BOE is recognized as the “CES Innovation Awards: 2025 Honoree in In-Vehicle Entertainment” for its Automotive Slidable OLED Display. This is a strong testament to the company’s dedication to empowering countless application scenarios with its “Empower IoT with Display” strategy and to building the “Powered by BOE” innovation ecosystem.

Of note, the BOE booth at CES 2025 is a substantial upgrade over previous years, from the exhibition area to the number of exhibits and forms of display. The booth, which is twice the size of last year, consists of eight exhibition zones, including the smart cockpit central exhibition zone, the exhibition zone dedicated to BOE’s three technology brands, the innovative automotive display application exhibition zone, and the integrated exhibition zone demonstrating the four scenarios of “HERO” (Healthiness, Entertainment, Relaxation, and Office). A total of 13 first-of-its-kind products are on display, setting new trends in the industry and intuitively immersing visitors in the charm of technology. The Stoneridge Innovation Truck, a partnership between BOE Varitronix Limited and Stoneridge, is definitely an eye-catcher. The state-of-the-art digital cockpit based on a container draws a lot of attention.

Three pacesetting display technology brands

In 2021, BOE launched the first technology brand in China’s semiconductor display industry, leading the industry toward more realistic, higher-end, smarter, and greener display. BOE works with its partners to continuously enhance user experiences through technological advancement and push the industry from a price-focused “zero-sum game” to value-focused “collaborative development.”

At CES 2025, BOE shows off its latest technologies and first-release display solutions empowered by the three technology brands.

Among them, the UB Cell Smart Display backed by high-end LCD technology ADS Pro boasts an ultra-high contrast of 3,000:1, ultra-low reflectivity of 0.7%, and an impressive 95% BT2020 color gamut coverage. The overall display effect is even better than that of OLED display, creating a viewing experience unlike any other. Furthermore, the UB Cell Smart Display innovatively combines the PNL integrated temperature sensor with the ambient light sensor for the first time. Equipped with an AI assistant, it can detect the surroundings and automatically adjust the display mode based on ambient light and temperature, ensuring that the screen content is perfectly matched to the environmental brightness for an optimal viewing experience. This product adopts BOE’s pioneering dynamic localized refresh technology, delivering a notable improvement in smoothness and realizing smart interactions while reducing power consumption.

The 31.6″ Spliced Slidable Display empowered by f-OLED is the largest spliced slidable automotive display in the industry. It can achieve four display states in three sizes between 31.6 inches and 17.6 inches. BOE also showcases its Foldable+Curvable Flexible Automotive Display, including a 15.05″ electric foldable display and a 17″ curved breathing central display. The curved breathing display can effortlessly switch between curved and flat modes, and the foldable passenger entertainment display with a bend radius of merely 3mm can be easily unfolded or stowed as needed, offering both flexibility and convenience.

BOE’s 31.5″ 4K chip-on-glass (COG) active matrix (AM) Mini LED monitor is the largest of its kind in the industry. This product empowered by its high-end MLED technology brand α-MLED has as many as 4,608 light-emitting diodes and 1,152 zones for precise light control. It features a million-level contrast, ultra-high brightness up to 1,000 nits, 144Hz refresh rate, and up to 99% coverage of the DCI-P3 color gamut, well satisfying the needs of multiple scenarios such as gaming, audio/video editing, graphic design, and in-vehicle passenger entertainment.

A revolutionary smart cockpit experience

With the maturity of 5G and AI technologies and the accelerated popularization of new scenarios and applications, smart cockpit is becoming the “third space” in mobility scenarios. At CES 2025, BOE, along with BOE Varitronix Limited, exhibits pioneering “HERO” smart cockpit technologies as part of the “HERO” initiative. It showcases 10 disruptive automotive devices, including the intelligent steering wheel, wooden display, haptic and Force sensing system, glasses-free 3D display, and switchable privacy display. Among them, five products have made their global debuts. These exhibits offer an integrated smart cockpit solution across the Healthiness, Entertainment, Relaxation, and Office scenarios.

In 2023, BOE launched the “HERO” initiative for the era of smart vehicles, in a joint endeavor with global partners to deliver new smart cockpit experiences. Under this initiative, BOE has widely applied its cutting-edge display technologies and solutions to the auto sector. According to data from the global research leader Omdia, in the first three quarters of 2024, BOE stayed on the top spot worldwide by both shipments and shipment area of automotive displays.

BOE’s third-generation “HERO smart cockpit” is featured in the central exhibition zone. Its intelligent steering wheel adopts the world’s first under-screen ultrasonic fingerprint technology. With fingerprint recognition, users can effortlessly recall and adjust their personalized settings for the seat, steering wheel, and rearview mirror at the touch of a button. This intelligent steering wheel is equipped with an ECG&HOD system, which can achieve real-time detection of the driver’s electrocardiogram and heart rate to help avoid fatigue driving and other dangerous driving behaviors. Plus, the smart cockpit is equipped with a 12.3″ wooden display, a privacy display designed for private calls and meeting scenarios, and BOE’s first direct-display RGB in-vehicle interactive light, setting the pace for automotive display technology.

The innovative automotive display application exhibition zone features a host of futuristic smart cockpit technologies. For example, the smart cockpit featuring a 44.8″ panoramic head-up display (PHUD) adopts the cutting-edge oxide technology and Mini LED backlight system with 2,850 zones. It achieves a whopping 9K resolution, peak brightness of 7,000 nits (10% area), and million-level contrast. BOE’s self-developed distortion correction algorithm and 8K+system ensure clear windshield projection and accurate information transmission. These innovative technologies, along with the 17.3″ ceiling screen and the industry’s first 15.05″ flexible OLED Edge 3D central display, will revolutionize travel experiences moving forward.

Redefining diverse applications with IoT solutions

At CES 2025, BOE demonstrates a variety of IoT solutions across the Healthiness, Entertainment, Relaxation, and Office scenarios, offering visitors a highly interactive experience.

In terms of Healthiness, the 30.9″ 12MC Diagnostic Display is a top-tier diagnostic monitor for medical applications, primarily used for medical imaging. It has a rich set of technical advantages such as high resolution, high contrast, high brightness, and quick response, presenting smooth, high-density, and high-definition images without graininess.

In terms of Entertainment, BOE showcases a wealth of pacesetting gaming display devices jointly developed with THUNDEROBOT, Lenovo, MECHREVO, and other partners, giving visitors a fun, engaging, and interactive experience. Among them, the ROG Strix 27 XG27UCS monitor empowered by ADS Pro features 4K resolution and 178-degree viewing angles, guaranteeing consistently clear and exquisite image quality from all viewing angles. The first ever glasses-free 3D PC Handheld Game Console features BOE’s exclusive 11″ 2.5K 120Hz display and independently developed glasses-free 3D display technology and eye tracking system. It is the first handheld game console to offer seamless switch between 2D and 3D visual effects with no extra devices required, immersing players in a groundbreaking entertainment experience.

As to Relaxation scenarios, BOE harnesses technology to craft an immersive camping scene that allows visitors to feel as though they are surrounded by nature. In particular, the world’s first New π Multimedia Charging Pile features not only a high-tech touch but also an exceptionally slim and exquisite design. This charging pile adopts the latest split flexible charging scheme of BOE Energy Technology, with the maximum output power of 250KW. It is capable of fast-charging two electric vehicles at the same time, significantly enhancing the charging efficiency. Each side is equipped with a 55″ outdoor screen, a 10.1″ touchscreen, and breathing lights that indicate the charging status and progress. By ingeniously combining charging and digital outdoor advertising, this charging pile creates a novel, entertaining, and efficient charging experience for users.

Designed to meet the growing remote work and temporary office needs, the Smart Whiteboard C100 is a magnet at the trade show. This device enables multi-screen collaboration between meeting room and vehicle scenarios, allowing users to enjoy a seamless meeting experience on the move. Furthermore, it comes with cascaded microphones, a panoramic camera, a portable printer, and an audio recording shield, enhancing the user experience, productivity, and information security for remote work.

With the accelerated fusion of new technologies and applications, the wave of intelligence is propelling diversification in various industries such as smart vehicles. Guided by the “Empower IoT with Display” strategy, BOE will leverage its leading capabilities in technology, market, and smart manufacturing and its advantages in industrial resources to create an industrial collaboration ecosystem, share resources with its partners, and work together to build a better future.

 

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SOURCE BOE Technology Group Co., Ltd.

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