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Private Tutoring Market size is set to grow by USD 25.71 billion from 2024-2028, Growing emphasis on STEM education to boost the market growth, Technavio

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NEW YORK, July 9, 2024 /PRNewswire/ — The global private tutoring market size is estimated to grow by USD 25.71 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of 10.87% during the forecast period. The growing demand for tutors is driven by an increasing emphasis on STEM education and microlearning trends. However, the availability of open-source material poses a challenge. Key market players include American Tutor Inc., ArborBridge Inc., Chegg Inc., Coursera Inc., Pearson Plc, Superprof SAS, and Varsity Tutors LLC.

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Forecast period

2024-2028

Base Year

2023

Historic Data

2018 – 2022

Segment Covered

Type (Curriculum-based learning and Test preparation), Learning Method (Online, Blended, and Classroom-based), and Geography (North America)

Region Covered

US

Key companies profiled

American Tutor Inc., ArborBridge Inc., Boston Tutoring Services, Chegg Inc., Club Z Inc., Coursera Inc., Graham Holdings Co., Growing Stars Inc., Huntington Mark LLC, IXL Learning Inc., John Wiley and Sons Inc., Mathnasium LLC, Pearson Plc, Superprof SAS, Sylvan Learning LLC, Think and Learn Pvt. Ltd., Tutor Doctor, TutorMe LLC, Tutors International Ltd., and Varsity Tutors LLC

Key Market Trends Fueling Growth

The private tutoring market in the US is witnessing a significant trend towards microlearning. This approach to education involves breaking down learning content into small, manageable modules. Vendors in the market are incorporating microlearning into their course offerings to enhance learner engagement and improve understanding. Microlearning modules consist of various formats such as video, audio, text, and infographics, with each session typically lasting 5-10 minutes. Quizzes, games, and just-in-time content delivery are also essential components. Microlearning offers several advantages, including bridging knowledge gaps, enabling better understanding and retention, addressing time and resource constraints, and offering flexibility and compatibility across devices. As a result, the emphasis on microlearning is expected to drive growth in the US private tutoring market during the forecast period. 

The private tutoring market is on the rise, with students seeking individualized attention for academic success. Technology-based learning is a major trend, offering online subscriptions, subject-related content, presentations, 3D colored diagrams, animations, and more. Education technology is transforming literacy and subjects like Mathematics and Sciences. Wealthy parents and private schools invest in private tuition for career development, while public school-based students also opt for shadow education. Annual service contracts are common, with Cambridge Assessment and other test preparation services leading the way. Private tutors use teaching methods tailored to each student, available in both offline and online modes. UpGrad, Caltech University, Fullstack Academy, and Deeksha Classes offer short-term and long-term courses, microlearning, and mentorships. Bramble survey reveals that post-K-12 students compete in academic ranks, focusing on competitive examinations and academic and non-academic subjects. 

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Market Challenges

The private tutoring market in the US is experiencing significant competition from open-source tutoring services that provide free learning materials. Established tutoring service providers like Club Z Inc. And Kaplan offer tutoring sessions for various subjects against a fee. However, open-source platforms such as Coursera, edX, Udacity, and FutureLearn offer Massive Open Online Courses (MOOCs) with flexible accessibility and course duration. While some MOOCs charge a minimal fee for certifications, most open-source content is accessible free of cost. The popularity of MOOCs is increasing due to their adaptable curriculum and affordability. Students can access free courses on mobile devices and learn at their own pace. MOOCs are becoming a viable alternative to traditional education, posing a threat to the growth of the private tutoring market in the US.The private tutoring market is a significant sector in the education industry, serving students from Post-K-12 to those preparing for competitive examinations in academic and non-academic subjects. According to the Bramble survey, the market size is substantial, with billionaires spending thousands of dollars on tutoring monthly, while the median household spends an average of a few hundred dollars. Short-term courses in microlearning and test preparation services are popular, with long-term coaching courses and mentorships also in demand. UpGrad, Caltech University, Fullstack Academy, Deeksha Classes, and various other institutions offer various types of tutoring services. However, challenges include managing monthly bills, accidental overdrafts, and expenses on debit cards, making online tutoring an attractive alternative. Online banks and savings accounts with competitive interest rates are essential tools for managing education-related expenses.

For more insights on driver and challenges – Download a Sample Report

Segment Overview 

This private tutoring market report extensively covers market segmentation by

Type 1.1 Curriculum-based learning1.2 Test preparationLearning Method2.1 Online2.2 Blended2.3 Classroom-basedGeography 3.1 North America

1.1 Curriculum-based learning-  The private tutoring market continues to grow as more students seek individualized instruction for academic success. Tutors offer personalized learning plans, flexible schedules, and one-on-one attention. Parents value this customized approach, leading to increased demand for private tutoring services. Tutors use various teaching methods and tools to cater to diverse learning styles, ensuring effective learning outcomes. This market trend is expected to persist, providing opportunities for dedicated educators to make a positive impact on students’ academic journeys.

For more information on market segmentation with geographical analysis including forecast (2024-2028) and historic data (2018 – 2022)  – Download a Sample Report

Research Analysis

The tutoring market has experienced significant growth in recent years, driven by the increasing demand for personalized learning solutions. With the advent of technology-based learning, students now have access to a wealth of subject-related content through online subscriptions. This includes presentations, 3D colored diagrams, animations, and flashcards, making education more engaging and interactive. Education technology has revolutionized the way we learn, offering annual service for academic subjects like Literacy, Mathematics, Sciences, and non-academic subjects. Short-term and long-term courses in competitive examinations and post-K-12 education are also popular offerings. UpGrad, Caltech University, and Fullstack Academy are some institutions leading the way in technology-driven education. Microlearning, mentorships, coaching courses, and test preparation services are other areas of growth in the tutoring market.

Market Research Overview

The tutoring market continues to grow as students seek personalized learning solutions, both online and offline. Technology-based learning is at the forefront, with subject-related content, presentations, 3D colored diagrams, animations, and flashcards enhancing education. Annual service subscriptions offer access to a wealth of resources for literacy, mathematics, sciences, career development, and more. Education technology companies provide test preparation services and subject tutoring, while private tutors use innovative teaching methods. Private tuition, also known as shadow education, is popular among parents seeking academic improvement for their children, especially in competitive examinations and academic subjects. The market caters to both wealthy parents and those on a median household income, with monthly bills varying from accidental overdrafts to debit card transactions at the supermarket or clothing store. UpGrad, Caltech University, Fullstack Academy, and other allied industries offer microlearning and coaching courses. The Bramble survey reports that post-K-12 students benefit from private tutoring in all subjects, including non-academic areas. Annual service subscriptions offer flexible plans, with short-term and long-term courses catering to various learning styles and budgets. Education technology platforms like Cambridge Assessment, Deeksha Classes, and mentorship programs provide comprehensive solutions for students aiming for academic ranks in public and private schools. The tutoring market is a significant industry, with billionaire investors recognizing its potential and investing in education technology companies. In summary, the tutoring market is a dynamic and growing industry, catering to students’ diverse learning needs through technology-based solutions, private tutoring, and education technology companies. With various pricing models and subscription plans, it offers flexible solutions for students and parents alike, making education accessible and affordable.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

TypeCurriculum-based LearningTest PreparationLearning MethodOnlineBlendedClassroom-basedGeographyNorth America

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio

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Desay SV Reshapes the New Ecosystem of Smart Mobility

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SHANGHAI, April 27, 2025 /PRNewswire/ — On April 22, Desay SV unveiled 2030 development strategy, new mission and vision under the theme “Unlimited Intelligence”. The company simultaneously showcased Smart Solution 3.0, an AI-driven smart mobility solution designed for future transportation.

To be A New Paradigm

Following driver-assistance technologies are becoming increasingly widespread, high level driver-assistant from optional to must be for the industry. However, the industry still faces significant hurdles, including complex development processes, suboptimal user experience, weak value perception, and challenges in development turning into mass production.

Gao Dapeng emphasized that only a new paradigm can cross the industry’s chasm. Over the past five years, Desay SV has achieved a 34% CAGR in R&D investment, established 12 global R&D centers, and built a 4,200-strong engineering team. Desay SV has undergone a remarkable transformation from a technology reserve to a scaled application and a leader in the industry. This journey has been characterized by a relentless reinvention of outdated frameworks, systems, and models. 

In discussing future challenges, Gao Dapeng, Chairman of Desay SV, outlined Desay SV core value proposition: open for collaboration, insist on full-stack capability, and rapid implementation. Guided by the mission of “Creating Safe, Delightful and Sustainable Mobility” and the vision of “Smarter Mobility for All,” the company will expand technological capabilities, broaden ecosystem partnerships, and shape next-gen mobility solutions.

Enhancing the Full-Stack Capability for Continuous Advancement

Currently, 1 out of every 3 vehicles in China is equipped with Desay SV products and solutions – the market penetration driven by the company’s R&D innovation and ecosystem-building capabilities. With nearly four decades of technological dedication, Desay SV insists on shaping the underlying architecture with innovative synergies and achieving full-stack expertise in both hardware and software.

Addressing challenges including ill-defined user demands, complex industry collaboration, and escalating innovation costs in the AI era, Desay SV CEO Xu Jian presented a three-year solution termed “One Architecture + Three Businesses + Three Commitments”. The “One Architecture” is the integrated architecture covering the vehicle, road, and cloud; the “Three Businesses” represent the technological upgrades of the intelligent cabin, intelligent driving, and connected service. The “Three Commitments” encompass sustained investment in all-domain capability, multi-modal integration across value chains for ecosystem advancement, collaboration across R&D-to-manufacturing value chains to strengthen the industrial ecosystem and human-centric commitments to deliver all-encompassing intelligent mobility ecosystems.

Xu Jian emphasized that the AI variable will accelerate intelligent vehicle adoption. Desay SV maintains a triple-phase development cadence – mass production, pre-research, and technology reserves – to continuously roll out innovative products and technology solutions tailored to future mobility demands. While executing these foundational solutions, we’re exploring optimized and potential pathways for the future.

Crafting the Mobile Embodied Agent–Smart Solution 3.0

The release of “Desay SV Mobility Trends Analysis Report in the AI Era” provided cutting-edge insights. The report conducts an in-depth analysis of user profiles in the AI era, proposing six trends. The debut of Smart Solution 3.0 represents the systematic implementation of these AI mobility future trends.

Driven by AI advancements, Smart Solution 3.0 integrates over 150 cutting-edge technologies spanning spatial computing, neural augmentation, and ambient stealth intelligence. Through four innovative scenarios—Verdant Forest, Hyper Sense Activation, Sentinel Care and Comfort Mode—the system displays a human-vehicle-environment ecosystem characterized by multi-sensory interaction, deep emotional resonance, real-time biometric tracking, and context-aware risk prediction. This technological convergence promotes the accelerated evolution of intelligent vehicles into Mobile Embodied Agents.

In the AI-empowered mobility era, Desay SV will harness engineering prowess, cost-optimized solutions, and open ecosystem architecture to forge safe, delightful, and sustainable mobility experiences, advancing the vision of “Smarter Mobility for All” to catalyze the golden age of assisted driving systems.

About Desay SV

Desay SV (002920.SZ) is a leading mobility technology company with R&D and service branches in Germany, Japan, Singapore, Spain, USA, etc. The company focuses on efficiently integrating smart cabin, smart drive, and smart service. Relying on 39 years of accumulation, Desay SV has excelled in R&D, design, quality management, and intelligent manufacturing. Desay SV’s continuous innovation and comprehensive capabilities earn the long-term trust of global customers, including Chery, Geely, SAIC, Toyota, Volkswagen, Volvo, etc., and have helped it rank 74th in the Automotive News 2024 top 100 global auto parts suppliers. For more information, please visit Desay SV online at www.desaysv.com or follow us on: https://www.linkedin.com/company/13690363

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SOURCE Desay SV

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When a British Influencer Meets the Canton Fair

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GUANGZHOU, China, April 26, 2025 /PRNewswire/ — “It looks like we are walking straight into the future.” said British influencer Jason talking to the camera at China Import and Export Fair, also widely known as the Canton Fair.

 

As the world’s largest trade exhibition, the 137th Canton Fair has attracted buyers from over 200 countries and regions, with over 30,000 companies participating in. All types of cutting-edge technologies created dazzling sparks in the lens of Jason at the Service Robots Zone.

In the smart home appliances section, Jason was drawn to a refrigerator that can “think”—it provides recipes based on ingredient inventory and even enables users to check its contents remotely via smartphone. In the new energy vehicle section, autonomous electric cars and swappable-battery scooters left Jason exclaiming, “This is the future of transportation!”

The significance of the Canton Fair goes far beyond an exhibition; it provides a stage for real-time global trade transactions. Every year, buyers from over 200 countries strike deals worth billions of dollars here, forging partnerships that shape global supply chains. “This is no ordinary trade show,” Jason said in his video. “As a global commerce hub, it showcases not just business opportunities but also the immense momentum behind ‘Made in China.'”

Jason’s video has attracted enthusiastic responses on international social media platforms, with many global netizens commenting, “Jason is the most enthusiastic explorer in China to share values of truth.” 

Want to experience the Canton Fair through Jason’s first-person perspective? Click on the video and join us on this journey of technology and commerce!

YouTube Link:https://www.youtube.com/watch?v=TvKvlB5qPOg

 

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SOURCE The 137th Canton Fair

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ChangAn Outlines 2030 Vision at “Vast Ocean Plan: United Towards the Peak”-Themed Overseas Partner Conference in Chongqing

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The Company is rapidly accelerating its global expansion with the goal of becoming a world-class automobile brand.

CHONGQING, China, April 26, 2025 /PRNewswire/ — ChangAn Automobile (“ChangAn” or “the Company”), an intelligent low-carbon mobility technology company, recently hosted the 2025 Overseas Partner Conference in Chongqing under the theme “Vast Ocean Plan: United Towards The Peak.” The event brought together more than 500 partners from over 70 countries discuss the Company’s global achievements and share its future roadmap. During the conference, ChangAn unveiled its “2030 Vision,” pledging over $10 billion in global investment. The Company aims to reach 5 million in global vehicle sales by 2030. ChangAn also set its sights on becoming one of the world’s top 10 automobile brands.

ChangAn’s global business strategy continues to advance with an expected 5 million vehicles worldwide and 1.2 million overseas by 2030

In his keynote at the 2025 conference, Zhu Huarong, Chairman of ChangAn Automobile, highlighted the Company’s progress over five years in new energy, intelligence, and global business. Global sales rose 34.2% to 2.684 million vehicles in 2024, with 735,000 new energy vehicles and 536,000 sold internationally. “From product exports to brand globalisation, we are strengthening global competitiveness with the dual drive of ‘long-termism plus localized operations,'” Mr. Zhu said. Over the next five years, ChangAn will target five key overseas markets and expand localised production, branding, and customer service.

ChangAn’s overseas sales ranked among the top 3 in China’s automobile exports in 2024

At the conference, Li Mingcai, Executive Vice President of ChangAn Automobile, highlighted key global milestones. The Company launched its first international NEV manufacturing base in Thailand and developed eight overseas production partnerships, reaching a capacity of 580,000 units. In 2024, ChangAn ranked among China’s top three auto exporters, with over 500,000 vehicles sold internationally and revenue surpassing $11 billion. The brand expanded into 20 new countries, entering over 100 globally, and now operates 1,150 sales channels. CHANG-AN, DEEPAL, and AVATR gained international recognition, with ChangAn joining the “BrandZ Top 50 Chinese Global Brands” just 14 months after launching the Vast Ocean Plan. “In the wave of anti-globalization, ChangAn Automobile has confirmed the strength of China’s smart manufacturing with nine consecutive years of export growth,” Mr. Li said.

The 2025 “dual-track” development plan will see 20 new cars launched internationally

Technological innovation remains at the core of ChangAn’s global strategy, said Executive Vice President Wang Xiaofei. The Company has invested over 114.8 billion yuan in R&D and established an international team of 18,000, including 5,000 software and AI specialists. Its 2025 plan includes a dual-track fuel and new energy strategy. Fossil-fuel vehicles will target markets in Central and South America, the Middle East and Africa, and Eurasia, while new energy vehicles will focus on Asia Pacific and Europe. ChangAn is building a unified global brand structure through CHANG-AN, DEEPAL, and AVATR, executing a “1+N” brand strategy — one global IP and multiple localised campaigns annually. Product-wise, 20 new global models (10 fuel, 10 NEVs) will be launched, including the CS75PLUS, DEEPAL S05, AVATR 07, and CHANG-AN Q07.

ChangAn remains confident and committed to future growth. Moving forward, the Company will focus on building a “competitiveness plus high quality” strategy, leveraging its core strengths and technology innovation to expand its footprint globally and further elevate its international influence.

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SOURCE ChangAn Automobile

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