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Hennessey Digital’s Study of 1,400 Law Firm Identifies the Fastest-Responding Personal Injury Firms; Finds 56% Are Slow to Respond or Are Nonresponsive

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Response times to online leads are critical for companies – especially in competitive industries, such as legal. A new study of nearly 1,400 law firms by digital marketing agency Hennessey Digital reveals 56% of law firms are slow to respond – or don’t respond at all. Those who do respond are doing so at record pace, using email, text and phone calls, as determined by year-over-year data the agency has collected for the annual report on lead form responsiveness. Discover the fastest- and slowest-responding cities, the fastest-responding personal injury law firms, website trends including the number of firms with Spanish or multi-language features on their site, and other valuable insights to help companies get the most out of their law firm digital marketing ROI.

LOS ANGELES, June 27, 2024 /PRNewswire-PRWeb/ — With online access at our fingertips, are law firms keeping up with online leads? Annual research from Hennessey Digital, the leading digital marketing agency specializing in law firm SEO, reveals that 27% of U.S. law firms do not respond to online leads, while the 73% that do are doing so in record time.

The trends toward faster response times, personalized communication, and advanced website translation tools like HD Translate, reflect Hennessey Digital’s commitment to helping law firms achieve greater success in a competitive market.

Conducted with a mystery-shopper approach, Hennessey Digital’s Lead Form Response Time Study provides an industry benchmark through the analysis of the response times to online leads of nearly 1,400 law firms. The report details the shift in lead form responsiveness over the last four years, identifies the fastest and slowest-responding cities in the U.S, and highlights trends in law firm websites.

The agency also publishes a list of the fastest-responding firms and issues Response Time awards, recognizing law firms who respond in under 20 minutes. This year, nearly 400 law firms are being recognized for their excellence in lead form responsiveness. See who made the list.

“The legal industry is known for being a highly competitive market. We publish this research to equip lawyers with critical insights into the efficacy of online leads and responses, and empower them with knowledge about innovations and trends that impact online engagement with prospective clients,” said Hennessey Digital CEO and Founder Jason Hennessey.

Key Findings:

Fifty-six percent of law firms are slow to respond – or don’t respond at all: 29% take more than 30 minutes to respond, while 27% of law firms do not respond to online leads. Not only is this key in standing out in communities they serve, law firms are missing substantial opportunities for new cases. It also exposes a critical gap in the ability to accurately measure the effectiveness of their digital marketing.Increase over four years in law firm response rates: 73% of law firms respond to online leads. There is no change in response rates compared to 2023, however this marks a significant 14% increase in law firms responding to online leads since 2021 when the agency began measuring online lead performance across the legal industry.Accelerated response times: The median response time to online leads has decreased to 13 minutes in 2024, down from 20 minutes in 2023. Notably, 28% of firms now respond in under 5 minutes, a dramatic rise from 18% in 2023.Personalization is prevalent – and important: 93% of email responses to online leads have a personal touch. According to Hennessey Digital analysts, adoption of AI-supported tools, improvement in email automation technology, and continued value placed on human authenticity and interaction are likely factors driving this trend.The future of text messaging is here: Ever imagine texting with your lawyer? Text messaging features are now present on 10% of law firm websites, indicating a growing trend towards real-time engagement.

Hennessey, whose innovative idea for the study that has become an anticipated report in the industry, notes the data emphasizes the importance of swift engagement in converting leads into clients, and measuring the ROI of law firm digital marketing.

Fastest Responding Cities

Cleveland, OH – 0 min

Little Rock, AR – 1 min

Oklahoma City, OK – 1 min

Savannah, GA – 1 min

Raleigh, NC – 2 min

Slowest Responding Cities

Charlotte, NC – 106 min

Norfolk, VA – 104 min

Syracuse, NY – 68 min

Portland, OR – 66 min

Boston, MA – 49 min

*Reflects median response time in markets with five or more law firms responding to online leads. The full list of the top 10 fastest- and slowest-responding cities is available on hennessey.com.

“Our findings show that law firms who prioritize fast and effective responses to online leads are in the best position to maximize their digital marketing investments and dominate their market,” said Hennessey. “The trends toward faster response times, personalized communication, and advanced website translation tools like HD Translate, reflect our commitment to helping law firms achieve greater success in a competitive market.”

For the second consecutive year, 35% of law firm websites feature Spanish or multi-language translation options. This number is expected to increase with the introduction of HD Translate, a cutting-edge, AI-powered website translation tool developed in-house by the engineers at Hennessey Digital. HD Translate is designed with search engine optimization and search engine rankings in mind. It not only makes it easier for companies to have a website accessible to website visitors in their native language, but boosts law firm SEO by publishing pages that are indexed by Google and appear in search results in that native language.

Teaming up as a sponsor of the study is Legal Conversion Center, a full-service legal intake provider for law firms that provides tailored solutions and improves lead conversion rates.

Check out the full report on hennessey.com, including the full list of fastest- and slowest-responding cities, fastest-responding law firms, and tips for increasing online leads and improving the intake process for law firms.

(Original source)

About Hennessey Digital:

Founded in 2015 by internationally-recognized entrepreneur and best-selling author Jason Hennessey, Hennessey Digital is a multi-award winning digital marketing agency for top law firms and other industries. Specializing in technical SEO, content marketing, SEO for lawyers, paid media, pay-per-click advertising (PPC), conversion rate optimization (CRO), and website development, Hennessey Digital helps clients get more qualified leads and high-value cases through holistic marketing strategies and innovation in marketing technology. Hennessey Digital is an all-remote company that has received nods from the US Agency Awards and the US Search Awards, as well as The Financial Times list as one of the fastest-growing companies in the Americas. It’s been honored on the Inc. 5000 list of fastest-growing private companies in America for five consecutive years, and is a 2x recipient of the Quartz Best Company for Remote Workers honors.

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Media Contact

Cindy Kerber Spellman, Hennessey Digital, 1 310-594-8692, cindy@hennessey.com, https://hennessey.com

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Acer Debuts on Dow Jones Sustainability World Index 2024

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Representing Top 10% of the largest 2,500 Companies in S&P BMI on long-term economic, environmental and social criteria

TAIPEI, Dec. 23, 2024 /PRNewswire/ — Acer Inc. (TWSE: 2353) announced its debut on the Dow Jones Sustainability (DJSI) World Index 2024, which comprises of the global sustainability leaders identified by S&P Global’s Corporate Sustainability Assessment (CSA). The DJSI World Index represents the top 10% of the largest 2,500 companies in the S&P Global Broad Market Index (BMI) based on long-term economic, environmental and social criteria.

At the same time, Acer was listed on DSJI’s Emerging Markets Index for the 11th consecutive year in 2024, ranking among the top companies in the THQ (Computers & Peripherals and Office Electronics) industry and scoring in the 100th percentile with full marks across various components: Transparency & Reporting, Materiality, and Customer Relationship Management.

Acer’s commitment to making a positive impact on environmental sustainability includes joining the RE100 initiative, setting the goals to source 100% renewable electricity by 2035 and to achieve net zero emissions by 2050. In 2023 the Acer Group sourced 48% renewable electricity worldwide, with 100% renewable electricity sourced in multiple countries. Acer’s efforts have been recognized in growing capacity by global sustainability accolades and indices throughout 2024:

Listed among TIME’s World’s Most Sustainable Companies.Listed in the MSCI ESG Leaders Indexes for the 11th consecutive year, garnering the best rating of “AAA”[1] that represents the top 15% in the category of technology hardware, storage and peripherals industry.Awarded Platinum medal for EcoVadis’ Sustainability Ratings for the third straight year, the highest tier of recognition representing the top 1% of rated companies[2] evaluated on sustainability across global supply chains based on four key themes: environment, labor and human rights, ethics, and sustainable procurement.A constituent of the FTSE4Good Emerging Index for the ninth consecutive year.In the subcategory FTSE4Good TIP Taiwan ESG Index[3] supported by the Taiwan Stock Exchange, which integrates ESG management practices and financial performances of companies, for the seventh year.

Acer continues to research and design climate-conscious solutions that serve both humanity and the planet, providing greener choices for a brighter future. Its eco-conscious offering includes computers and display products built with recycled materials and energy-efficient solutions, lifestyle products such e-bikes and e-scooters, energy storage solutions, along with award-winning packaging designs to contribute to the industry.

[1] MSCI ESG AAA Rating as of November 26, 2021, updated on December 10, 2024

[2] Ecovadis rating, August 2024

[3] First Taiwan domestic benchmark developed using FTSE ESG Ratings and data model, developed in partnership with Taiwan Stock Exchange’s (TWSE) wholly-owned subsidiary, Taiwan Index Plus Corp. (TIP)

About Acer

Founded in 1976, Acer is one of the world’s top ICT companies with a presence in more than 160 countries. As Acer evolves with the industry and changing lifestyles, it is focused on enabling a world where hardware, software and services will fuse with one another, creating ecosystems and opening up new possibilities for consumers and businesses alike. Acer’s 7,700 employees are dedicated to the research, design, marketing, sale, and support of products and solutions that break barriers between people and technology. Please visit www.acer.com for more information.

© 2024 Acer Inc. All rights reserved. Acer and the Acer logo are registered trademarks of Acer Inc. Other trademarks, registered trademarks, and/or service marks, indicated or otherwise, are the property of their respective owners. All offers subject to change without notice or obligation and may not be available through all sales channels. Prices listed are manufacturer suggested retail prices and may vary by location. Applicable sales tax extra.

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LG ACHIEVES 13TH CONSECUTIVE YEAR IN DOW JONES SUSTAINABILITY WORLD INDEX

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Only South Korean Company Recognized in Leisure Equipment & Products and Consumer Electronics Category for 13 Years

ENGLEWOOD CLIFFS, N.J., Dec. 23, 2024 /PRNewswire/ — LG Electronics (LG) has once again secured its position in the Dow Jones Sustainability World Index (DJSI World) for the thirteenth consecutive year. The DJSI World ranks the top 10 percent of the largest 2,500 global companies based on their economic, environmental, social, and governance (ESG) practices, serving as a critical benchmark for investors assessing corporate sustainability.

Notably, LG earned the highest overall score in the Leisure Equipment & Products and Consumer Electronics industry category. Furthermore, it remains the only South Korean company to be included in this category for 13 years running.

Additionally, LG has been included in the DJSI Asia Pacific (top 20 percent of the 600 largest companies in the Asia-Pacific region) and DJSI Korea (top 30 percent of the 200 largest companies in Korea) for 15 and 16 consecutive years, respectively.

LG received high evaluations across various ESG areas, including environmental policy and management, human rights management, human resource management, customer relations, supply chain management and product responsibility management.

Under the ESG management vision of Better Life for All, LG is carrying out various activities with the strategy of 3C for the planet (Carbon neutrality, Circularity, and Clean technology) and 3D for people (Decent workplace, Diversity & inclusion, and Design for all).

To achieve its 3C goals for the planet, LG has set ambitious targets, including reaching carbon neutrality in its product manufacturing process by 2030 and transitioning to 100 percent renewable energy by 2050.

Specifically, LG plans to reduce direct greenhouse gas emissions (Scope 1) and indirect greenhouse gas emissions (Scope 2) in the product production stage by 54.6 percent compared to 2017 levels. This will be accomplished through process improvements, the introduction of energy-saving technologies and the use of renewable energy. Notably, LG was the first company in the home appliance industry to obtain UN carbon credits in 2015.

In addition, LG is focused on reducing the unit greenhouse gas emissions of its seven major product groups (TVs, refrigerators, washing machines, dryers, home and system air conditioners, and monitors) by 20 percent compared to 2020 levels during the product use stage (Scope 3). This commitment involves various activities aimed at improving the energy efficiency of individual products, thereby reducing overall carbon emissions.

As a member of the UN Global Compact and the Responsible Business Alliance, LG complies with international human rights and labor standards and is enhancing its human rights management processes to respond to strengthening global ESG-related legislation.

In the ESG evaluation and rating announcement results published by the Korea Corporate Governance Service this year, LG received an overall A grade for four consecutive years. LG also received an A grade for five consecutive years in the ESG evaluation conducted by the global ESG evaluation agency Morgan Stanley Capital International, gaining recognition for its ESG management performance from credible domestic and international institutions.

About LG Electronics USA 
LG Electronics USA, Inc., based in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics, Inc., a $68 billion global innovator in technology and manufacturing. In the United States, LG sells a wide range of innovative home appliances, home entertainment products, commercial displays, air conditioning systems, and vehicle components. LG is an 11-time ENERGY STAR® Partner of the Year. The company’s commitment to environmental sustainability and its “Life’s Good” marketing theme encompass how LG is dedicated to people’s happiness by exceeding expectations today and tomorrow. For more information, visit www.LG.com

Media Contacts:

LG Electronics USA

JL Lavina
jl.lavina@lge.com
www.LG.com 

Jennifer Tayebi
Jennifer.tayebi@lg-one.com
LGHAUS@lg-one.com

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CAS and PetroChina Shanghai Advanced Materials Research Institute announce a collaboration to accelerate new materials discovery and innovation

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SHANGHAI and COLUMBUS, Ohio, Dec. 23, 2024 /CNW/ — CAS, a division of the American Chemical Society specializing in scientific knowledge management, and PetroChina Shanghai Advanced Materials Research Institute Co., Ltd, a subsidiary of the world’s third largest oil company, China National Petroleum Corporation (CNPC), are collaborating for use of the CAS SciFinder Discovery Platform™ to accelerate research and discovery of new chemical materials.

PetroChina Shanghai Advanced Materials Research Institute Co., Ltd. was founded in 2021 to address key technological challenges in advanced chemical materials and drive a transformation of CNPC from a traditional refinery and petrochemical product provider to a more advanced and sustainable material provider. Its research focus includes high-performance engineering materials, high-performance polyolefin and elastomers, special catalysts, advanced membranes, fibers and composites, etc.

CAS, the creator of the world’s most comprehensive and authoritative curated scientific information resource, the CAS Content Collection™, which covers over 150 years of discoveries, provides content and knowledge management solutions and services that accelerate innovation. The CAS SciFinder Discovery Platform, an authoritative scientific technology solution, will enable the institute research scientists to discover more relevant information faster, identify and optimize synthetic routes through a full retrosynthetic analysis of known and undisclosed substances, and locate, compare, and understand scientific methods via the CAS Content Collection.

“We’re excited that PetroChina Shanghai Advanced Materials Research Institute will harness the CAS SciFinder Discovery Platform to accelerate their research and discovery initiatives. Combining the capabilities of this industry-leading CAS solution with the Research Institute’s expertise in material research will result in breakthroughs that bring advanced sustainable materials to the marketplace,” said Manuel Guzman, President of CAS.

PetroChina Shanghai Advanced Materials Research Institute, as a newly established innovation hub, aims to grow into a world-leading, multi-capabilities research institute that drives cutting-edge innovations, pilots industrial-scale technologies, provides technical services, and facilitates academic and value chain collaborations.

“We are very pleased to cooperate with CAS, who will be a strong partner in bringing their sophisticated scientific information solutions to facilitate and speed up our approach to advanced sciences and technologies in novel materials. We are looking forward to exploring more innovative ideas through our engagement with CAS,” said Xudong Huang, Vice President of PetroChina Shanghai Advanced Materials Research Institute.

About CAS

CAS connects the world’s scientific knowledge to accelerate breakthroughs that improve lives. We empower global innovators to efficiently navigate today’s complex data landscape and make confident decisions in each phase of the innovation journey. As a specialist in scientific knowledge management, our team builds the largest authoritative collection of human-curated scientific data in the world and provides essential information solutions, services, and expertise. Scientists, patent professionals, and business leaders across industries rely on CAS to help them uncover opportunities, mitigate risks, and unlock shared knowledge so they can get from inspiration to innovation faster. CAS is a division of the American Chemical Society. Connect with us at cas.org.

About PetroChina Shanghai Advanced Materials Research Institute

PetroChina Shanghai Advanced Materials Research Institute, located in the Lingang Shanghai, was established in December 2021. It is a wholly owned subsidiary of China National Petroleum Corporation (CNPC) with innovation functions in fundamental research, product development, industrial-scale piloting, technical service and academic collaborations. The research areas cover a broad spectrum of novel chemical materials for the markets of electronics, medical, transportation and new energy. 

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