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Klarna announces Rep Her initiative addressing gender-based disparities in women’s sports merchandise accessibility

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In partnership with Sports Innovation Lab, key findings from a groundbreaking, data-led report identify a $4 billion untapped U.S. women’s sports merchandise market for retailers, with 79% of women’s sports fans indicating they would buy more merchandise if more options were available to them; To further address the cause, Klarna and women-owned media and commerce company TOGETHXR have released limited edition merchandise with proceeds benefiting the Women’s Sports Foundation

NEW YORK, June 26, 2024 /PRNewswire/ — Klarna, the AI-powered global payments network and shopping assistant, today announced, Rep Her, a multifaceted, research-backed initiative to raise awareness around gender-based gaps in women’s sports merchandise availability. In partnership with fan intelligence company Sports Innovation Lab, Klarna has released a first-of-its-kind report titled Rep Her: Revealing the Unmet Demand for Women’s Sports Merchandise. The Rep Her report values the rapidly growing women’s sports merchandise market at an estimated $4 billion annually, proving the sector’s drastically unmet consumer demand, and measures gender-based imbalances between men’s and women’s sports fan communities. To further address consumer appetite, Klarna has teamed up with female Olympian-founded, trailblazing media and commerce company TOGETHXR and 2x World Cup Champion, NWSL Champion, ESPN Analyst and TOGETHXR consultant Ali Krieger to launch limited edition merchandise and has also launched a new innovative shopping experience within its app and website.

Key findings from Klarna and Sports Innovation Lab’s report include that fans are:

Hungry for Options: 79% of surveyed respondents reported they would purchase more women’s sports merchandise if there were more options available to them, while 28% reported they could not find a style they likedDemanding Inventory: More than 60% of fans who searched for and intended to buy women’s sports merchandise did not make a purchase because it was not in stockSeeking Out Retailers: 32% of women’s sports fans cannot find a retailer that carries merchandise related to their favorite teams and athletesSearching for More Styles: Buyers of women’s sports merchandise are 60% more likely to have trouble finding a style than buyers of men’s sports merchandiseExpressing Fandom Through Merch: 67% of women’s sports fans have purchased sports merchandise despite only 49% having ever purchased a ticket to a live sporting eventLimited Compared to Men’s Sports: For every nine pieces of men’s sports merchandise available, women’s sports has one (The 30-team NBA has 9x more merchandise options than the 12-team WNBA, and the 29-team MLS has 6x more merchandise options than the 14-team NWSL)Vast Supporters: Most women’s sports fans identify as fans of multiple sports and leagues – top leagues include the WNBA (60%), NWSL (51%), NCAA Women’s Basketball (49%), NCAA Women’s Volleyball (39%) and the USWNT (37%)

“Consumer appetite for league, team, and athlete merchandise is vastly exceeding supply,” said Angela Ruggiero, Co-Founder of Sports Innovation Lab. “There is a golden opportunity for retailers to capitalize on a surging market that is telling us if you create something authentic to the community, they will buy it.” 

Klarna, TOGETHXR and Krieger have tapped designers Sophia Chang and Mellany Sanchez to create t-shirts and tote bags featuring the phrase “A movement, not a moment,” celebrating their passion for women’s sports and allowing fans to Rep Her with pride. This merchandise not only symbolizes the growing influence of women’s sports, but also empowers fans to showcase their dedication. Available for purchase on both Klarna.com and TOGETHXR.com, a percentage of all proceeds from the collection will go to Billie Jean King’s Women’s Sports Foundation, emphasizing that the interest in women’s sports is a formidable force that’s here to stay.

Additionally, to help women’s sports fans find merchandise to represent their favorite teams with ease, Klarna has curated an innovative women’s sports destination on Klarna.com and in its app, offering a seamless way to discover, shop and purchase women’s sports merchandise utilizing its interest-free pay in 4 payment option.

“As a brand that breaks the status quo and is a big supporter of women’s sports through our three-year partnership with Angel City Football Club, we saw there was a lack of merchandise available for women’s sports fans yet demand for it so we want to do our part to find a solve and contribute to fueling women’s sports fandom to continue to help propel the industry forward,” said Klarna’s Head of B2C Marketing in North America and the United Kingdom, Megan Gokey. “We are energized by the growing attention surrounding women’s sports and are proud to launch this initiative with Sports Innovation Lab and TOGETHXR to raise awareness around the merchandise gap, ultimately helping to make merchandise more accessible to millions of fans and create a space for women’s sports fans to shop smarter and ‘fan’ harder.”

“As a female athlete myself, it’s incredibly important to see efforts like these that highlight and address gender disparities in sports, like the gap in women’s sports merchandise. This initiative is a pivotal step in recognizing the value of women’s sports and ensuring that fans have the merchandise they want,” shared TOGETHXR consultant Ali Krieger. “Klarna has pushed the boundaries when it comes to creating a smart way to shop and pay, and this initiative directly speaks to the brand’s impactful efforts to push the women’s sports movement forward.”

This report is the fourth annual installment in Sports Innovation Lab’s internationally acclaimed The Fan Project series, which has become the global sports industry’s north star guidance on the commercialization of women’s sports since launching in 2021.

To view the full Rep Her report, please visit HERE. Additionally, Sports Innovation Lab is hosting a live webinar on July 11 to provide a report read-through and data deep dive, which can be accessed by registering HERE.

About Klarna

Since 2005 Klarna has been on a mission to accelerate commerce with consumer needs at the heart of it. With over 150 million global active users and 2 million transactions per day, Klarna’s fair, sustainable and AI-powered payment and shopping solutions are revolutionizing the way people shop and pay online and in-store, empowering consumers to shop smarter with greater confidence and convenience. More than 500,000 global retailers integrate Klarna’s innovative technology and marketing solutions to drive growth and loyalty, including H&M, Saks, Sephora, Macy’s, Ikea, Expedia Group, Nike and Airbnb. For more information, visit Klarna.com.

About TOGETHXR

TOGETHXR is a media and commerce company founded by Jessica Robertson alongside four of the world’s top professional athletes, Alex Morgan, Chloe Kim, Simone Manuel, and Sue Bird. With a focus on rich storytelling rooted in lifestyle and youth culture, TOGETHXR is an unapologetic platform where representation and gender equality are both expected and required. TOGETHXR highlights a diverse and inclusive community of game-changers, culture shapers, thought-leaders, and barrier breakers – finding and telling the stories of women who are doing the same. As one of the most compelling platforms for women in sport and culture, TOGETHXR’s in-house production studio has created a slate of scripted and unscripted premium content, including Surf Girls: Kaikaina, More Than A Name, FENOM, Summer of Gold, and more, which are in discussions to be adapted for film, TV, and digital media. In 2023, TOGETHXR was named one of Fast Company’s Most Innovative Companies and won Media Company of the Year in the DigiDay Media Awards.

About Sports Innovation Lab

Sports Innovation Lab is a data company that enables brands and sports properties to build more effective sponsorships, improve targeted advertising, and enhance fan experiences. Known for its pioneering research on fan behavior and the commercialization of the women’s sports market, Sports Innovation Lab’s flagship Sports Data Cloud offering built on proprietary observational, transactional, and deterministic fan data is evolving how organizations use data to understand their customers and acquire more of them – starting with sports & entertainment. Learn how global brands including the NFL, Nike, NHL, Ally Financial, WNBA, and NASCAR use Sports Innovation Lab’s data, audiences, and strategic advisory to drive revenue by visiting sportsilab.com or following on LinkedIn, Instagram, and Twitter.

Media contacts:
Klarna – Kimberly Gibbs
kimberly.gibbs@klarna.com
(614) 967-5032

Sports Innovation Lab – Anthony Baldini
anthony@athletestrategies.com
(408) 506-5975

TOGETHXR – Togethxr@laruepr.com

This information was brought to you by Cision http://news.cision.com

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SOURCE Klarna Bank AB (publ)

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365 Retail Markets Strengthens Leadership Team with Key Hires

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Announcement Comes as Two Long-Time Executives Retire

TROY, Mich., Dec. 26, 2024 /PRNewswire/ — 365 Retail Markets, the global leader in unattended retail technologies, today announced the appointment of Anton Rakushkin as Chief Technology Officer and Bill Reidy as VP of Sales for North America. These strategic hires come as two long-time leaders, Joe Rogan and John Chidiac, retire after years of dedicated service to the company.

365 Retail Markets announces the appointment of Anton Rakushkin as CTO and Bill Reidy as VP of Sales- North America.

Rakushkin comes to 365 with twenty years of experience in retail technology including time with Streamware Corporation and Crane Connectivity Solutions. He holds impressive accomplishments in the areas of vending management, including the architecture of Vendmax, an extensively used VMS system across the industry. His achievements also include innovations around data exchange and tools for operator success such as industry-first pre-kit and dynamic scheduling features. Rakushkin has had notable success working closely with both customers and other solution providers to create widely adopted industry standards.

“I am excited to bring my experience to the world-class team at 365 and look forward to elevating their impressive accomplishments across the industry as well as extending that success to more opportunities. By understanding customer needs and providing solutions that will drive the industry forward, we will accomplish great things,” said Rakushkin.

Reidy joins 365 Retail Markets with over thirty years of experience in sales leadership and executive management. Throughout his career, he has successfully developed and grown businesses across various verticals and industries. Reidy has cultivated a deep understanding of the SaaS industry by advancing through prominent firms, including well-known players in the automotive technology space, such as KPA, Netsertive, and DealerMatch. During his time at vAuto, he designed highly effective sales and operations management processes and built a renowned national sales team.

When asked about his optimism around 365’s growth potential, Reidy noted, “I’m fortunate to be joining a well-established team at 365 Retail Markets, and I believe that through coaching and establishing the right processes, we can expand our opportunities immensely. I am looking forward to elevating the reach and success of this organization through the help of a world-class sales team.”

Joe Hessling, CEO at 365 Retail Markets, expressed his excitement about the leadership additions. “Bringing experts like Anton and Bill onto the team is essential to keep up with the intense growth we are seeing in our unattended retail business. We have heard for years that the market is tired of the lack of investment by the legacy VMS providers and the lack of consumer-focused features from the me-too payment terminal providers.  Anton and Bill will be focused on being sure 365 remains the global leader for decades to come.”

Joe Rogan retires after 10 years with 365. While currently serving as Chief Strategy Officer, he has previously served as Chief Financial Officer and an early advisor and Board Member helping define nearly every successful initiative in the company’s history.  Joe will be missed greatly by his industry colleagues and friends at 365 but will remain in an advisory role in his retirement.

John Chidiac’s decade of service to 365 comes with many accomplishments in roles as Chief Operating Officer and later as President of International, spearheading international growth. His dedication to 365 has positioned the long-term success internationally and his relationships with many in the industry has gained him immense respect among his peers and colleagues.

Hessling acknowledged their contributions, stating, “I would like to thank both Joe and John for helping me turn 365 into what it is today.  Taking the leap to join over 10 years ago was a risk neither had to take and their impact on 365, me, and the industry has been something that most don’t ever get the chance to do in their careers.  I will miss working with them both but am happy for them in their next stage of life.”

Both retirements are effective December 31, 2024 and 365 Retail Markets thanks both individuals for their incredible dedication and commitment to the organization and industry.

CONTACT:       
Navreet Gill
VP of Marketing & Communications, 365 Retail Markets
navreet.gill@365smartshop.com

About 365 Retail Markets
365 Retail Markets is the global leader in unattended retail technology. Founded in 2008, 365 provides a full suite of best-in-class, self-service technologies for food service operators including end-to-end integrated SaaS software, payment processing and point of-sale hardware. Today, the company’s technology solutions autonomously power food retail spaces at corporate offices, manufacturing and distribution facilities, hospitality settings and more, in order to provide compelling foodservice options for consumers. 365’s technology solutions include a growing suite of frictionless smart stores, micro markets, vending, catering, and dining point-of-sale options to meet the expanding needs of its customers. 365 continuously pioneers innovation in the industry with superior technology, strategic partnerships and ultimate flexibility in customization and branding.  

For more information about 365 Retail Markets, visit www.365retailmarkets.com and connect on Facebook, Twitter, YouTube, and LinkedIn.

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SOURCE 365 Retail Markets, LLC

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The Inner Circle acknowledges, Tane Remington as a Pinnacle Professional Member

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LIVERMORE, Calif., Dec. 26, 2024 /PRNewswire/ — Prominently featured in The Inner Circle, Tane Remington is acknowledged as a Pinnacle Professional Member Inner Circle of Excellence for her contributions at the Forefront of Innovation in Physics & Engineering.               

Dr. Tane Remington, a trailblazer in the fields of physics, engineering, and materials science, continues to drive forward technological innovation as the co-founder and Chief Scientific Officer of Maelstrom Water Technologies. With a profound commitment to advancing environmental sustainability through cutting-edge research and development, Dr. Remington has established herself as a visionary leader in the industry.

Dr. Remington’s journey into the realm of scientific discovery began with a Bachelor of Science in Engineering, laying a solid foundation for her academic pursuits at Swarthmore College. At the University of California, San Diego. Here, she earned a Master of Science in Materials Science and Engineering, followed by a PhD in Mechanical and Aerospace Engineering, completing her education in 2015. Her academic achievements underscore her deep expertise and dedication to pushing the boundaries of scientific exploration.

Throughout her illustrious career spanning over a decade, Dr. Remington has amassed multiple pending patents and has actively contributed to pioneering research initiatives. Her seminal works, including groundbreaking articles on Numerical Simulations of Laboratory-Scale Hypervelocity-Impact Experiments for Asteroid-Deflection Code Validation and Deformation and failure in extreme regimes by high-energy pulsed lasers, highlight her pivotal role in advancing the frontiers of science and technology.

An active member of the American Physical Society, Dr. Remington remains committed to fostering collaborative partnerships and driving impactful change within her field. Her contributions have not only garnered acclaim but have also set new standards for innovation and excellence in physics and engineering.

Beyond her professional achievements, Dr. Remington attributes much of her success to the support of her family and peers, expressing gratitude to “all the dreamers” who have inspired and motivated her throughout her journey.

Looking ahead, Dr. Remington envisions a future marked by continued growth and success in her pursuit of environmental sustainability through technological advancement. Her unwavering commitment to innovation and scientific inquiry positions her as a catalyst for positive change in the global landscape of physics and engineering.

Contact: Katherine Green, 516-825-5634, editorialteam@continentalwhoswho.com

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SOURCE The Inner Circle

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The Inner Circle acknowledges, Donald B. Olson as a Pinnacle Life Achiever

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MIAMI, Dec. 26, 2024 /PRNewswire/ — Prominently featured in The Inner Circle, Donald B. Olson is acknowledged as a Pinnacle Life Achiever for his contributions in Leading Oceanography and Marine Science Innovator.

Dr. Donald B. Olson has established himself as a prominent figure in oceanography, marine, and atmospheric science over his illustrious 50-year career. Currently a professor at the University of Miami’s Rosenstiel School of Marine and Atmospheric Science since 1979, Dr. Olson’s contributions span across education, research, and international collaboration.

Dr. Olson’s academic journey began with a Bachelor of Science degree from the University of Wyoming in 1974, followed by both a Master of Science and a Doctor of Philosophy from Texas A&M University in 1976 and 1979, respectively. His early academic achievements paved the way for a distinguished career focused on advancing our understanding of oceanographic systems and their impact on marine ecosystems.

Throughout his career, Dr. Olson has been instrumental in fostering educational opportunities in South American oceanographic programs. He served as visiting faculty at the University of Buenos Aires and the University of Sao Paulo, pioneering graduate courses in physical oceanography tailored for fisheries and climate studies across Latin America. Additionally, Dr. Olson led a groundbreaking summer program on biophysical interactions in collaboration with Massachusetts Institute of Technology, supported by funding from the U.S. Navy to enhance biophysical models of the ocean.

Dr. Olson’s expertise spans multiple disciplines within oceanography, including marine ecosystem ecology, mesoscale oceanography, and mathematical physiology. He is a member of prestigious scientific organizations such as the American Meteorological Society, American Geophysical Union, American Association for the Advancement of Science, Oceanographic Society, and American Fisheries Society, reflecting his influence and recognition in the field.

His prolific research has garnered numerous grants from institutions like the Office of Naval Research, the National Science Foundation, and NASA. Dr. Olson’s work is widely published, with over 150 articles in scholarly journals and contributions to various book chapters. He has also served as an associate editor for Oceanography magazine, the Journal of Marine Research, and as editor of Geophysical Research Letters-Oceans.

Recognized for his outstanding contributions, Dr. Olson received the Distinguished Alumni Award from the University of Wyoming, celebrating his impact on oceanographic research and education. Looking ahead, Dr. Olson remains committed to advancing oceanographic knowledge, fostering international collaborations, and mentoring future generations of scientists in the field.

Contact: Katherine Green, 516-825-5634, editorialteam@continentalwhoswho.com

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SOURCE The Inner Circle

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