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Omdia reports booming demand for low-end smartphones priced under $150

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LONDON, June 17, 2024 /PRNewswire/ — According to the latest Omdia Smartphone Model Market Tracker, the low-end price segment experienced the fastest growth among all smartphone categories. Phones priced under $150 grew by 30 million year-on-year, from 90 million in 1Q23 to 120 million in 1Q24, marking a 33% growth. Notably, the ultra-low-cost phones priced at $90 or less, demonstrated an impressive 87% year-on-year growth rising from 18 million in 1Q23 to 34 million in 1Q24.

A significant factor driving this growth is the trend among mid-end phone buyers: to either upgrade their new phone to higher-end models or downgrade to more affordable low-end phones. According to Omdia’s consumer survey, the smartphone replacement cycle in emerging markets is shorter compared to developed countries. “This is due to the poor performance and shorter security and OS support period of cheap smartphones,” explained Aaron West, Senior Analyst in Omdia’s Smartphone group. The expanding emerging markets are also steadily increasing the demand for low-end smartphones, as OEMs launch new low-priced models in countries such as India.

The demand for mid-end phones, priced between $151 and $600, experienced a significant decline in early 2023 and has not yet recovered. In 1Q24, these phones accounted for 107 million shipments, down 2 million from 109 million in 1Q23. As illustrated in Figure 1, this long-term trend shows a negative year-on-year (YoY) change in the mid-end segment in recent years, while the low-end segment has seen positive growth since 1Q23 and the high-end segment since 3Q23.

The high-end segment, including phones priced above $600, has also experienced growth YoY. In 1Q24, this segment saw an increase of 3-million-unit compared to 1Q23, rising from 70 million to 73 million. This growth is evident with the new Samsung Galaxy S24 series, which totaled 14.3 million shipments in 1Q24, following its launch on 24 January 2024. This is an improvement over last year’s S23 series, which shipped 11.8 million units in 1Q23.

The Samsung Galaxy S24 Ultra saw a 30% increase in shipments compared to the S23 Ultra in 1Q23. This growth is attributed to the rising demand for premium phones growing, particularly top-of-the-range models. A prominent example of this is the iPhone 15 Pro Max, which emerged as the most popular phone of 1Q24, with 11.5 million shipments. This trend indicates that more consumers are opting for the Pro or Ultra versions of new releases over the baseline iPhone 15 and Samsung Galaxy S24 phone models.

All this points to an increasingly divided smartphone market between low-end consumers, primarily in emerging markets and premium smartphone consumers in developed markets.

ABOUT OMDIA

Omdia, part of Informa Tech, is a technology research and advisory group. Our deep knowledge of tech markets combined with our actionable insights empower organizations to make smart growth decisions.  

Fasiha Khan Fasiha.khan@omdia.com

 

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“GAC Tech” Media Immersive Tour: Polish Media Delegation Praises GAC’s Quality and Technological Prowess

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GUANGZHOU, China, May 8, 2025 /PRNewswire/ — From April 15 to 17, a leading Polish automotive media delegation visited GAC for an immersive exploration of the GAC R&D Center, AION’s Intelligent Eco-Factory, and the GAC Technology Museum. The visit highlighted GAC’s technological excellence, building momentum for its official entry into the Polish market in Q3 this year.

At the AION Smart Eco-Factory, the delegation witnessed firsthand the high-quality processes spanning from parts supply to vehicle assembly. As the world’s first “Lighthouse Factory” for new energy vehicles, the plant stands as an industry benchmark for both green manufacturing and automation.

During their visit to the GAC R&D Center, the Polish media delegation gained a comprehensive understanding of GAC’s strategic investments and breakthrough achievements in cutting-edge areas such as intelligent connectivity and electrification.

As part of the visit, the Polish media delegation also experienced several GAC models, including the AION V, AION UT, and HYPTEC HT.

In addition to their strong endorsement of the product, the media delegation also expressed unanimous praise for GAC’s A480 Supercharger, designed for public spaces, which impressed with its innovative technology and powerful ultra-fast charging capabilities.

To enable Polish consumers to experience GAC’s advanced quality and technological innovation as soon as possible, GAC INTERNATIONAL officially signed a distribution agreement with Jameel Motors on April 8. Several of GAC’s new energy models will be introduced to the Polish market first, offering consumers a brand-new choice in car purchasing.

Through this Polish media immersive tour, GAC has further deepened its engagement and understanding of the Polish market, while reinforcing its commitment and confidence in the principle of “Operating Locally, Integrated Locally, Serving Locally, and Contributing Locally.” Moving forward, GAC will focus on cultivating the Polish market with products and services characterized by “Top-tier Quality and Pioneering Technology.” Leveraging its strengths in the new energy vehicle supply chain, GAC will promote localized production and use it as a starting point to extend its advanced smart manufacturing capabilities and green mobility philosophy to broader European markets.

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Fitterfly Launches Nutrition 360 Suite – India’s most advanced nutrition tracking solution available as a plug-and-play solution for Pharma, Insurers & digital health platforms

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MUMBAI, India, May 8, 2025 /PRNewswire/ — Healthtech innovator Fitterfly Healthtech today announced the launch of its complete Nutrition 360 Suite, a cutting-edge, API-based solution designed to transform how nutrition is tracked and improved, not just by individuals, but across ecosystems.

Offered as a SaaS suite for partners, this modular platform brings together Database APIs, Fitterfly Klik (AI-based photo logging), the newly launched Fitterfly Talk (voice-based multilingual logging), Meal Scoring, Meal Insights, and AI Diet Plan generator enabling digital health companies, insurers, and wellness platforms to seamlessly embed powerful nutrition features into their products.

Built on years of clinical expertise and trusted by over 20 lakh users, the suite is powered by Fitterfly’s proprietary food database – one of the most comprehensive in India, covering a wide range of regional, international and packaged foods. Rooted in science and designed for real-world use, the technology has already shown measurable impact in supporting people with diabetes, obesity, and heart disease to make sustainable lifestyle changes.

“We’ve taken the everyday friction out of meal logging and built the Fitterfly Nutrition 360 Suite that speaks the language of real life – across regions, platforms, and health goals,” said Dr Arbinder Singal, Co-founder and CEO, Fitterfly. “Now we’re opening it up to partners – giving them a simple way to integrate nutrition tracking that actually works for their users.”

The Fitterfly Nutrition 360 Suite includes tools and builds upon Fitterfly’s philosophy of Digital Pills. These tools include:

Nutrition Calculators – Fitterfly provides 5 macro and 50+ micronutrient values for more than 40,000 foods eaten across India via APIs. The APIs can be configured to develop various nutrition calculators for calories, weight loss, skin & hair health, pregnancy, anemia, heart health, etc.

Fitterfly Klik – Snap and Log – With just a photo, users can log their meals in seconds with Fitterfly AI food cam. Powered by advanced image recognition and India’s most extensive food database, Klik breaks down nutritional content – from calories to macronutrients – automatically. Klik reduces the effort required for meal logging by up to 90%.

Fitterfly Talk – Speak and Log – Newly introduced, Talk allows users to log meals using natural voice commands in English and 8 Indian regional languages, including Hindi, Bengali, Gujarati, Kannada, Malayalam, Marathi, Tamil, and Telugu. It’s built for inclusivity, catering to users who prefer to speak rather than type or photograph.

Meal Scoring – Understand at a Glance – Every meal logged receives a clear, colour-coded score out of 10, giving users an instant, intuitive view of its health quotient. No jargon. No confusion.

Meal Insights – Act and Improve – Smart suggestions powered by Fitterly’s AI, guides users toward better choices in real-time – from portion control to healthier swaps – making every meal a learning moment.

Diet Plan generator – AI-assisted recall with templates across 136 Indian and International cuisines, to ensure diet plans are personalised with 30,000+ recipes.

With GLP1 drugs changing the way we approach weight loss, Fitterfly understands that real, lasting results need more than just medication. While these drugs show strong early results, long-term success depends on a well-rounded approach. That’s where Fitterfly’s Nutrition 360 Suite comes in — using AI to support and strengthen the impact of GLP1 therapies with smarter, sustainable lifestyle tools.

“By partnering with Fitterfly, Pharma companies can offer a complete solution that addresses both the pharmacological and behavioral aspects of weight loss, ensuring sustainable outcomes in this new era of GLP1 therapies,” said Shailesh Gupta, Co-founder at Fitterfly.

The Fitterfly Nutrition 360 Suite is now available as a white-labeled SaaS offering for partners across industries.

About Fitterfly

Fitterfly is a leading Indian healthtech company specialising in digital therapeutic programs for managing diabetes, obesity, and heart disease. Co-founded in 2020 by Dr Arbinder Singal and Shailesh Gupta, the Mumbai-based company employs doctors, nutritionists, psychologists, fitness experts, and technologists. Fitterfly aims to improve metabolic health by focusing on conditions like pre-diabetes, diabetes, obesity, hypertension, and heart disease. Fitterfly has significantly contributed to health technology research, publishing over 80 papers and winning numerous awards, including the Economic Times Healthtech Startup of the Year 2022. Fitterfly has raised $16.6 million in funding, with its last round in June 2022 led by Amazon with support from Fireside Ventures, 9 Unicorns, and Venture Catalysts.

To explore integration with our APIs or request a demo, write to Head, Enterprise Sales – anjali@fitterfly.in 

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THE ADECCO GROUP Q1 2025 RESULTS

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Strong execution driving market share gains with solid margins

ZURICH, May 8, 2025 /PRNewswire/ — HIGHLIGHTS

Revenues -2% yoy, +3% qoq; Outperforming markets, Adecco’s relative revenue growth strong, +130 bpsBy GBU, Adecco, -1% yoy, led by APAC +11% and Americas +4%; Akkodis -8%, with Consulting -5%; LHH -5%Healthy 19.4% gross margin, -40 bps yoy, reflecting current business mix, firm pricing2.4% EBITA margin excl. one-offs, -40 bps yoy, reflecting agile capacity management, good cost discipline and favourable timing of FESCO JV incomeOperating income €111 million, -11% yoy, constant currency; Net income €60 million, -19% yoyBasic EPS €0.36; Adjusted EPS €0.48Strong LTM cash conversion 105%. Operating cash flow -€144 million, mainly reflecting working capital absorption for growth, and in line with normal seasonality

Denis Machuel, Adecco Group CEO, commented:

“The consistent, rigorous execution of our strategy continues to pay off. In the first quarter, we gained market share with solid margin performance. We will meet our commitments, navigating increased macroeconomic uncertainty from shifting trade policy with strong cost discipline, securing G&A savings and through the agile management of sales and delivery capacity. We are firmly addressing areas of underperformance and have good traction in the turnaround of Adecco US. We are well positioned to gain further market share through AI-driven innovation and customer proximity in the quarters to come.”

Full Press Release

Webcast Details | Investors & Analysts

Media contact: media@adeccogroup.com 

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