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Business Plan Contest “Photonics Challenge 2024” was Successfully Held in Hamamatsu City, the Center of the Optical Industry

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Discovering Ambitions Individuals and Creative Startups Focused on Optical Technology

Three startups from Shizuoka Prefecture – Hamamatsu Pulse Co. Ltd., Pi PHOTOTONICS, Inc. and eZov International are awarded for their business plans

HAMAMATSU, Japan, March 6, 2024 /PRNewswire/ — Photonics Challenge 2024 is a business contest that supports the expansion of optical technology applications by venture companies and small and medium-sized enterprises (SMEs) nationwide that seek to create new value in society.

Photonics Challenge is an annual competition sponsored by the Graduate University School for the Creation of New Photonics Industries. This year marked its fifth year and is the only business plan contest in Japan that specializes in optical technology. Nine finalists, selected from among applicants from all over Japan, presented their business plans applying a wide variety of light at the final judging held on February 29 at Entetsu Hall in Hamamatsu City, after four months of mentoring. Four of the nine companies are based in Shizuoka Prefecture and three of them, Hamamatsu Pulse Co. Ltd., Pi PHOTOTONICS, Inc. and eZov International successfully presented and were awarded for their respective business plans.

Four awards were presented by the Chairman of the Judging Committee, Hiroyasu Ito, President of Graduate School for the Creation of New Photonics Industries.

Best Business Award – prize of one million yen – Awarded to HOLODESIGN Inc.Grand Prize for the Best Challenge – prize of one million – Awarded to Hamamatsu Pulse Co. Ltd.Shizuoka SME Excellence Award – prize of 300,000 yen – This award is for applications whose base of operations is in Shizuoka Prefecture and was received by Pi PHOTOTONICS, Inc.Observer Award – prize of 300,000 yen – Awarded to eZov International.   

Profile of Finalists

Best Business Award – prize of one million yen awarded to HOLODESIGN Inc.

Making innovation in laser manufacturing, HOLODESIGN Inc. is a startup originating from Utsunomiya University in Tochigi prefecture. It researches, develops, designs, manufactures, sells, and maintains holographic optical engines for laser processing. The holographic optical engine developed by HOLODESIGN improves the accuracy and speed of laser processing at the same time, thus contributing to higher performance and lower cost of products.

Satoshi Hasegawa, CEO of HOLODESIGN Inc. said, “We are very happy to receive this prestigious award. Thank you very much for the high evaluation by the judges. We also thank our mentors, professors from the Graduate School for the Creation of New Photonics Industries, who have been very helpful in brushing up our business plan and checking our presentation to make it even better. We are grateful for the support of everyone including our partners. With this award, our company will continue to expand our business and do even better in the future.”

https://www.holodesign.jp/

Grand Prize for the Best Challenge – prize of one million yen to Hamamatsu Pulse Co. Ltd

Looking towards the future of agriculture, Hamamatsu Pulse Co. Ltd developed Air Revive. It is a commercial air purifier that suppresses storage diseases such as mold and reduces rot and peel damage in agriculture products, maintaining freshness in transport as it can be used in containers, as well as warehouses during storage. Air Revive protects the freshness of agricultural products and improves farmer’s productivity and aims towards less waste and more sustainable agriculture. 

Hamamatsu Pulse also took part in the “Shizuoka Prefecture SDGs Business Awards” in 2023 which honors environmental businesses and won the highest award, the Governor’s Award for its presentation, ‘Reforming Agriculture with Photocatalysis’.

Aki Furuhashi, Planning & Development Dept. of Hamamatsu Pulse said, “We launched our product last year after discovering the wonder of photocatalytic technology. This is the first product of its kind, and one of the challenges we face is what to do with it, but we hope to receive your support and it will be very much appreciated.”

https://www.h-pulse.co.jp/

Shizuoka SME Excellence Award – prize of 300,000 yen awarded to Pi PHOTONICS, Inc.  

Pi PHOTONICS started in 2006 by Takahiro Ikeda, a graduate of the Graduate University for the Creation of New Photonics Industries. The company’s flagship product, “HOLOLIGHT” is a special LED light that can form various highly visible light patterns from a distance. Pi PHOTONICS’ products are widely used for safety, for example, in a factory to indicate hazardous areas around suspended loads of overhead cranes and the direction of travel of industrial vehicles such as forklifts, as well as areas that are off-limits, assisting in areas where hearing-impaired people work and helping prevent industrial accidents in manufacturing plants.

Tomotaka Nakaya, Chief, International sales of Pi PHOTONICS, Inc. said, “We are honored to receive this wonderful award. One of the key points is that it is important for us to challenge ourselves to do as many things as possible as quickly as possible. I believe it is very important to place a renewed and larger presence overseas in order to improve Japan in the future, as more and more various technologies will be launched from Hamamatsu, Shizuoka to overseas. Pi PHOTONICS, which is located in Hamamatsu City, will continue to lead the way and become a global company.”

https://www.piphotonics.com/en/

Observer Award – prize of 300,000 yen awarded to eZov International

eZov International’s business involves efficiently removing viruses, bacteria, and chemicals in air and water, as well as odor thanks to the production of eZov, a highly efficient photocatalytic filter with nanostructured titanium dioxide on metal mesh.

Yukiko Suzuki, Representative Director of eZov International said, “I am very grateful to receive such a wonderful prize. Our company has just started our business, and we would like to continue to promote our business in many ways, so we appreciate your support. Thank you very much.”

https://ezov-i.com/

Other event highlights

In his keynote speech, Professor Fumiaki Ikeno, Senior Research Fellow at Stanford University, stated that although light is not a final product, it is a “Key Enabling Technology” that can create new developments in a wide range of industrial fields. He emphasized that the key to innovation creation is “Monozukuri” (the pride, skill and pursuit of excellence through innovation and improvement) along with “Kotozukuri” (creating business) and that “Hitozukuri” (human resource development) is indispensable to realize this.

One example is laser fusion, which is attracting attention as a new energy possibility. EX-Fusion, Japan’s only startup in this field, has a research base in Hamamatsu and is working on creating an energy revolution and industry through joint research with the Graduate University School for the Creation of New Photonics Industries.

Other startups are also working on quantum computers and photocatalysts, and aiming to solve a wide variety of social issues. J-Startup Central companies Happy Quality Inc. and ANSeeN Inc. have also been finalists in previous Photonics Challenge competitions.

As part of the Central Japan Startup Ecosystem, Hamamatsu City will continue to attract people with an entrepreneurial spirit from all over the world to create new industries through startups.

Other participating startups
Tokyo University of Science, Department of Physics, Faculty of Science
Business Plan focused on fiber optic single photon light sources
https://quantum-optics.wixsite.com/photonlab

Quantum Data Inc.
Business Plan focused on the development and dissemination of quantum cryptography optical communication technology based on quantum mechanical properties that cannot be deciphered even if a quantum computer emerges.
https://www.quantumdata.co.jp/

EVCARE Co. LTD.
Business Plan focused on the realization of quantitative evaluation and analysis service of biomarkers in hair at higher speed and lower cost than ever before.
https://evcare.co.jp/

Milde
Business Plan focused on drug discovery support platform by highly efficient raman scattering analysis.

Trioptics Japan Co., Ltd.
Business Plan focused on the development and commercialization of a processing-free refractive index measuring instrument that easily elucidates lens characteristics.
https://www.trioptics.jp/

About the Central Japan Startup Ecosystem 

In July 2020, Aichi prefecture, Nagoya City and Hamamatsu City in Shizuoka-prefecture became one of the four regional Startup Ecosystem Global Base Cities groups designated nationwide by the Japanese Cabinet Office. 

There are 371 startups in Central Japan, of which 150 are university-launched. An estimated 18,615 billion yen (as of July 2022) of funds have been raised, in addition to accelerator programs, financial support systems, and innovative university seeds. Collaborative partnerships with Station F, INSEAD, BLOCK71, Paris &Co, Bpifrance, Venture Café, Plug and Play, Israel Innovation Authority, Tsinghua University, China Medical University, National University of Singapore, the University of Texas at Austin, Stanford University, North Carolina State University, University of Nebraska and the Indian Institute of Technology Hyderabad attract a diverse range of entrepreneurs to the region. 

For more information, please visit https://central-startup.jp/en/

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Where the World Smiles Together: Honouring Hospitality on April 24

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International Hospitality Council and IIHM Lead Global Tribute to Hospitality’s Human Touch

LONDON and KOLKATA, India, April 26, 2025 /PRNewswire/ — Hospitality is an industry of hope and growth. It spans snow-capped mountains, sunny beaches, forests, and deserts—where dreamers, innovators, and doers work every day to deliver comfort and happiness.

On April 24, International Hospitality Day (IHD) 2025 was celebrated globally by professionals and institutions across over 60 countries. The virtual programme was hosted by the International Hospitality Council (UK) and the International Institute of Hotel Management (IIHM), India’s largest and premier multi-campus institute for hospitality education.

“I realised there’s a day for every profession – except for one dedicated to those whose mission is to bring joy to others: the hospitality industry. And so, International Hospitality Day was born on April 24,” said Dr Suborno Bose, Creator of IHD, Chairman of IHC, and Chairman of IIHM & Indismart Group, Worldwide.

Established in 2016 by the International Hospitality Council (IHC) and IIHM, IHD was born out of a shared vision between Prof. David Foskett, OBE, Chairman of IHC London, and Dr Suborno Bose. It unites hospitality, travel, and tourism professionals to exchange ideas, promote excellence, and build a spirit of global solidarity.

The IHC continues to champion the hospitality sector worldwide by encouraging collaboration, shaping forward-thinking policy, and promoting education and employment. As in previous years, this year’s celebration featured the Virtual Global Hospitality Summit, where industry leaders reflected on challenges, shared insights, and honoured hospitality’s human essence.

“There was a day for everyone,” Dr Bose reiterated, “but none for hospitality. We created that day.”
“IHD stands on three pillars: Promote, Educate, Celebrate.”

He also underscored IHC and IIHM’s commitment to sustainability, youth enterprise, and initiatives like Young Chef India, which identifies and supports the country’s top culinary student to represent India at the Young Chef Olympiad, the world’s largest gathering of student chefs.

Prof. David Foskett, OBE, echoed the spirit of IHD:

“Hospitality is simple. Speak from the heart. Make people happy. Create careers and contribute to the economy. Most importantly, say thank you – especially to our students.”
“A country without hospitality is barren. A country with hospitality is fertile.”

Two key panel discussions were held during the summit:

Hospitality in the Age of Artificial Intelligence
Moderated by Prof. Neil Rippington (International Director, IIHM), with speakers:Ms Riya Mittal, Product Manager and MSc Engineering Management, USCMr Michael Grove, CEO – HotstatsMs Alexandra Janosek, Instructional Designer, Worldwide Curriculum DesignProf. Sandip Mukherjee, Professor Emeritus – IIHM

While technology is revolutionising efficiency and guest experience, the panel agreed that the essence of hospitality—its heart and human touch—remains irreplaceable.

Hospitality: India’s New Growth Story
Moderated by Diwan Gautam Anand, President of the IIHM International College of Distinguished Fellows, the panel featured:Mr K Mohan Chandran, Sr Vice President Operations, Taj HotelsMichelin-starred Chef Chris GalvinMr Yogendra Agnihotri, Sr Regional Director (North and East), Radisson HotelsMs Jyoti Mayal, Chairperson, THSC & President, TAAIMr Rajiv Kapoor, GM, Fairmont Mumbai

The consensus: India is setting a global example by listening, innovating, and serving from the heart—because, as noted, “an unhappy customer doesn’t complain, she simply leaves.”

The celebration paused for a moment of silence in memory of those lost in the Pahalgam tragedy.

Diwan Gautam Anand, iconic hospitality leader and President of FIIHM, closed the summit with a poignant message:

“Thank you for being present on such a landmark day. It is dedicated to all of us who know that time doesn’t erase, it transforms.”

This year’s IHD also witnessed the induction of 65 new Esteemed Fellows into the IIHM International College of Distinguished Fellows (FIIHM). Guided by the motto Fiat Lux (Let there be light), FIIHM is committed to mentoring and shaping future hospitality leaders.

The selection panel included:

Prof. David Foskett, OBE, Chairman – IHC LondonDr Suborno Bose, Chairman – IHC & IIHMMr Ron Scott FIH, International Director, Indismart Group; Director/Secretary, IHC Foundation; Director, APIU Global Limited, UKMr Nakul Anand, Former Executive Director, ITC LtdDiwan Gautam Anand, President, IIHM International College of Distinguished Fellows

Special awards were presented to honour excellence and dedication in the industry. Icons from around the globe extended their wishes.

“This is to express gratitude to Suborno Bose for coining today as International Hospitality Day,” said Mr Puneet Baijal, General Manager, Hyatt Regency Ahmedabad (FIIHM). “IIHM has become an integral part of the industry, and its students are among the best.”

Mr K Mohan Chandran, Sr Vice President Operations, IHCL (FIIHM 2025), stated, “This day honours the global fraternity of hospitality professionals and acknowledges the dedication of team members who make guests feel at home.”

Chef Garry Mclean, the first National Chef of Scotland (FIIHM), added, “Let’s raise a glass to the dedication and resilience of those who make this industry what it is – from chefs to servers to housekeeping staff.”

The World’s Warmest Industry truly had its day. But hospitality is not just about one day—it’s about every day. IHD has become one of the largest global celebrations of unity and inclusivity – a tribute to the human spirit in a world that needs many helpings of kindness to be satiated and at peace.

Contact: Mr. Sujay Gupta, +91 9923057937

Photo – https://mma.prnewswire.com/media/2673903/World_Smiles_Together.jpg

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ARBOR Technology to Showcase Latest Automation Solutions at Automate 2025, Powering Machine Vision, AMR, and Smart Retail Applications

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DETROIT, April 26, 2025 /PRNewswire/ — ARBOR Technology, a leading provider of industrial-grade embedded computing solutions, is excited to announce its participation in Automate 2025, taking place in Detroit, USA, from May 12–15. Located in Hall E, Booth #9126.

Engineered for advanced automation tasks, the FPC-5211 supports powerful edge computing for real-time data processing and AI inference. Ideal for machine vision and smart city applications, it handles data from multiple sources—LiDAR, industrial cameras, traffic sensors—with low latency and high efficiency. This platform recently earned the Best in Show award from Embedded Computing Design at Embedded World 2025.

Designed for flexible industrial deployment, the ARES-1983H series features a din-rail mount and EzIO modular I/O system, allowing customers to easily customize configurations for factory automation, process control, and machine interfacing.

ARBOR introduces the ARTS-1670 and SB-244-RPLU for autonomous mobile robots (AMR) and automated guided vehicles (AGV). Engineered for performance and durability, these systems meet the rigorous demands of real-time navigation, sensor integration, and operational control in dynamic environments.

Built for real-time video and language model (VLM) applications, the AEC-6100 delivers top-tier AI performance at the edge. Ideal for smart surveillance, automated inspection, and robotics, it reduces latency and enhances on-site processing without compromising security.

Powered by Intel® Core™ Ultra processors, the IEC-3714 delivers 34 TOPS of AI performance in NUC size. It supports real-time video analytics for age, gender, and object recognition, enabling automated decision-making for promotions, restocking, and customer engagement.

With its MediaTek MT8781 processor and Android 14 OS, the Ruby 10 is built for mobility, featuring Wi-Fi 6E, 4G connectivity, and hot-swappable batteries for 24/7 operation. Designed for retail and logistics, it supports NFC payments, and has IP65 and 1.2m drop certifications for dependable performance in harsh environments.

ARBOR will also unveil its latest Computer-on-Module solution, offering exceptional computing scalability based on Intel’s Core Ultra and Arrow Lake platforms. These modules are optimized for embedded applications requiring compact, high-performance solutions with broad customization options.

Stanley, General Manager of ARBOR Solution, commented: “We are proud to return to Automate 2025 with a strong lineup of automation-focused solutions. Our innovations not only address the needs of traditional industrial applications but also support emerging technologies like AI and edge computing.”

Automate 2025
Detroit, Huntington Place
May 12-15
Hall E – #9126

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SOURCE ARBOR Technology

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Yiwugo App Sees Overseas Downloads Surge as Hiking Poles and Fitness Equipment Sales Skyrocket

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YIWU, China, April 26, 2025 /PRNewswire/ — Yiwugo.com, the official website of the Yiwu Commodity Market, is the largest commodity wholesale market in the world. Since April 14, 2025, the downloads of the Yiwugo app has surged by 200% in the Trending and Top Free charts of Google Play, driven by international tariff policy adjustments. The app has climbed into the top 30—and even top 10—download rankings across shopping app lists in countries such as the U.S., France, and Malaysia. Many merchants on the platform have reported a notable increase in direct inquiries from international buyers.

According to the Yiwu Index, the outdoor and leisure product sales in Yiwu market exceeded 2 billion yuan in 2024, maintaining an annual growth rate of approximately 9%, underscoring significant market potential. As an emerging sector, outdoor sports equipment has demonstrated robust performance in both domestic and international markets.

Big data analysis conducted by Yiwugo also reveals that transaction volumes for hiking poles doubled year-on-year between January 1 and April 1, 2025. Growing enthusiasm for mountaineering, hiking, and skiing has fueled domestic demand, while markets in Europe, the U.S., Russia, and Malaysia have also driven a spike in orders. Additionally, the National Health Commission’s advocacy for balanced diets and weight management has sparked a wave of purchases for fitness and weight-loss equipment across China.

Zhu Jinming, owner of Haoyang Outdoor Articles Firm which has specialized in mid-to-high-end hiking poles for over two decades, noted a steady rise in orders from clients in Russia and Brazil since 2021. One long-term Russian client, purchasing from Haoyang since 2007, now places annual orders exceeding 1 million yuan. The durable materials and reliable after-sales service of the company keep clients returning, even after trying other suppliers.

Similarly, Haoyang also performs well in the domestic market, with an average of around 500 cases per scenic spot  during peak tourist seasons like “May Day” at destinations such us Mount Huangshan and Mount Sanqingshan.

Yan Peng, founder of Linuo Vanguard Sport, has been a stalwart in Yiwu for over two decades, serving clients primarily from Europe, North America, and beyond. The company’s flagship products—dumbbells, barbells, and exercise bikes—have become synonymous with quality. By investing hundreds of yuan more per ton in chrome plating to ensure rust resistance, or adding an extra inner cloth layer to sandbags to prevent leakage, Linuo has cemented clients’ trust over 20 years. This dedication has also drawn growing recognition through the Yiwugo platform and word-of-mouth referrals.

One Spanish client family spanning two generations has collaborated with Yan for nearly eight years. Since partnering with Linuo, their order volume has doubled, with each shipment now amounting to at least one container.

Domestically, Yan notes a clear surge in sales of home fitness equipment like dumbbells, barbells, and competition bikes, driven by China’s national push for fitness and weight management. “Purchasing trends are shifting toward more professional-grade gear,” he observes.

The philosophy of embracing nature and prioritizing health has transcended elite circles, evolving into a lifestyle embraced by billions worldwide. As transaction figures pulse on the Yiwugo platform in early 2025, they may well hint at the blueprint of the next global trend.

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SOURCE Yiwugo.com

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