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Data Monetization Market size to grow by USD 4.18 billion from 2022 to 202, High adoption of data monetization by various platforms to boost market growth, Technavio

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NEW YORK, March 5, 2024 /PRNewswire/ — The data monetization market is expected to increase by USD 4,184.81 million from 2022 to 2027, registering a CAGR of 19.57%, according to the latest research report from Technavio. Discover IT Consulting & Other Services industry potential and make informed business decisions based on qualitative and quantitative evidence highlighted in Technavio reports. View Sample Report!

Report Coverage

Details

Page number

163

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 19.57%

Market growth 2023-2027

USD 4,184.81 million

Market structure

Fragmented

YoY growth 2022-2023(%)

19.09

Regional analysis

APAC, North America, Europe, South America, and Middle East and Africa

Performing market contribution

North America at 33%

Key countries

US, Canada, China, Japan, and Germany

Vendor Landscape

The data monetization market is fragmented, and the vendors are deploying organic and inorganic growth strategies to compete in the market.

Ciena Corp – The company offers data monetization services such as inconsistent fiber access, a new cloud business ecosystem, and internal complexity and cost.Cisco Systems Inc. – The company offers data monetization solutions for multi-domain and multi-vendor environments.Extreme Networks Inc. – The company offers data monetization that creates a stronger connection with visitors using data validation and high-quality Wi-Fi. For the market’s vendor landscape highlights with a comprehensive list of vendors and their offerings. View Sample in minutes

Key Market Segmentation

The market is segmented by type (solution and service), platform (BFSI, E-commerce and retail, media and entertainment, manufacturing, and others)

The market share growth by the solution segment will be significant during the forecast period. The amount of data has grown significantly through customer interactions, IoT devices, and social media. Companies can gain actionable insights that provide direct solutions to existing business problems, leading to continued business growth. Other growth drivers are price optimization and improved inventory management. Hence, these factors are expected to drive segment growth during the forecast period. View Sample Report in minutes for more highlights into the market segments.

Regional Market Outlook

By geography, the market is segmented by APAC, North America, Europe, South America, and Middle East and Africa)

North America is estimated to contribute 33% to the growth of the global market during the forecast period. Various technology companies, start-ups, venture capital firms, and even North American industries such as BFSI, retail, and e-commerce are expanding their data infrastructures extensively. The innovation in data-driven services is driven by the help of advanced data collection and storage capabilities. This contributes to the rapid and robust integration of data monetization in the region. Hence, the above-mentioned factors are expected to drive market growth in the region during the forecast period. For more key highlights on the regional market share of most of the above-mentioned countries. View Sample Report

Companies Mentioned

Accenture PlcCiena Corp.Cisco Systems Inc.CoreSite Realty Corp.Equinix Inc.Extreme Networks Inc.Fujitsu Ltd.Huawei Technologies Co. Ltd.Infosys Ltd.International Business Machines Corp.Juniper Networks Inc.Microsoft Corp.Nokia Corp.NTT Corp.Oracle Corp.Salesforce Inc.SAP SESAS Institute Inc.TIBCO Software Inc.Viavi Solutions Inc.

The high adoption of data monetization by various platforms

The benefits of implementing data-driven decision-making for business growth and profit are being recognized and gaining popularity in the business world across multiple industries. Additionally, various other industries such as banking and healthcare can also leverage raw customer data and leverage insights to improve customer retention and loyalty. Hence, these benefits are expected to drive market growth during the forecast period.

The digital transformation of business is a major trend in the market. Data privacy and regulatory compliance are significant challenges restricting market growth. Gain instant access to 17,000+ market research reports. Technavio’s SUBSCRIPTION platform

Analyst Review

In today’s digital landscape, big data analytics has become more than just a buzzword; it’s a crucial component for businesses aiming to thrive in a data-driven world. Among the myriad opportunities presented by this data deluge, it stands out as a strategic avenue for extracting tangible value from raw information. However, navigating this landscape requires adept data processing capabilities and robust organizational capabilities to overcome potential cultural barriers.

At the heart of it lie sophisticated Business Intelligence (BI) tools, which serve as the cornerstone for uncovering actionable insights. These tools leverage cutting-edge technologies such as AI, IoT, machine learning, and deep learning to sift through vast datasets, identifying patterns and trends crucial for decision-making. With the right BI tools, organizations can optimize their solutions, ensuring efficient data structures and high data quality.

To capitalize on this burgeoning market, businesses must engage with reputable vendors operating within the market ecosystem. Understanding the nuances of the market and identifying key customer data segments are essential steps towards success. Moreover, selecting the appropriate deployment type, whether on-premises or cloud, depends on factors such as organization size and vertical.

For instance, within the telecommunication industry vertical, it presents unparalleled opportunities to leverage data generation and data collection processes. As highlighted by Internet Live Stats, the sheer volume of data generated daily underscores the urgency for effective strategies among enterprises.

However, success in it requires more than just technological prowess; it necessitates a robust data governance program and a skilled workforce adept in talent management. The role of a Chief Data Officer (CDO) becomes pivotal in ensuring a strong return on investment (ROI) from it’s initiatives.

Analyzing it’s trends and understanding market segmentation is imperative for targeted application analysis, whether in customer service, sales and marketing, or finance domains. Furthermore, insights into deployment analysis across cloud and on-premise solutions, along with a focus on enterprise type analysis differentiating between large enterprises and SMEs, provide a comprehensive view of the industry.

In conclusion, the market promises exponential growth fueled by advancements in business intelligence, artificial intelligence (AI), internet of things (IoT), and cloud computing. By leveraging method insights such as analytics-enabled platform as a service, embedded analytics, and insight as a service, organizations can unlock the full potential of data monetization, driving innovation and sustainable growth. View Sample Report

Related Reports

The PLC software market is estimated to grow at a CAGR of 5.82% between 2022 and 2027. The market size is forecast to increase by USD 867.32 million. Furthermore, this report extensively covers market segmentation by deployment (cloud-based and on-premises), type (ladder logic, FBD, and others), and geography (North America, Europe, APAC, Middle East and Africa, and South America). The increasing industrial automation and digitization is one of the key factors driving market growth.

The IT professional services market is estimated to grow at a CAGR of 9.09% between 2022 and 2027. The market size is forecast to increase by USD 461.56 billion. Furthermore, this report extensively covers market segmentation by type (project-oriented services, information technology outsourcing, IT is supporting and training services, and enterprise cloud computing services), end-user (large enterprises, small, and medium enterprises), and geography (North America, Europe, APAC, Middle East and Africa, and South America). The growing digital transformation is one of the key factors driving market growth.

Table of Contents

1 Executive Summary
2 Landscape
3 Sizing
4 Historic Size
5 Five Forces Analysis
6 Segmentations
7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Vendor Landscape
11 Vendor Analysis
12 Appendix

About US
Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contact
Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com

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SOURCE Technavio

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Bridge Group Investments Rebrands as Mershops

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The Mersho family announces the launch of Mershops, a real estate platform redefining how America experiences retail, hospitality, and workplace destinations.

SAN JOSE, Calif., May 19, 2025 /PRNewswire/ — The Mersho family, founders of the nationally recognized Shoe Palace retail brand, announced today the rebranding of Bridge Group Investments to Mershops, a real estate platform focused on transforming underperforming assets into future-facing, culturally relevant destinations.

More than a name change, the launch of Mershops marks a generational evolution in the way real estate is imagined, executed, and experienced. Backed by permanent family capital and in strategic partnership with Steerpoint Capital, Mershops is actively repositioning a portfolio of malls, offices, and hospitality properties, beginning with five flagship assets across California and Nevada. The first two properties to undergo full-scale transformations are Mershops North County in Escondido, Calif., and the Galleria at Sunset in Henderson, Nev.

“Mershops is redefining what malls and destination properties can be,” said George Mersho, CEO of Mershops. “Our approach combines consistency, hospitality, and thoughtful design, laying the foundation for a diversified real estate platform spanning retail, office, and hospitality developments.”

“We’re building community-driven spaces that blend commerce with experience,” added Ralph Mersho, CFO of Mershops. “These thoughtfully designed environments encourage people to connect, linger, and return — reshaping how they engage with retail, work, and leisure.”

“Mershops is more than real estate — it’s a movement,” said Tony Mersho, Managing Partner. “We’re creating places where commerce, culture, and community collide. We lead with design, vision, and operational discipline — because people deserve better experiences, and properties deserve better futures.”

“We are setting a new benchmark for how malls should function in today’s world,” said John Mersho, Managing Partner. “This is about legacy. We’re not flipping assets — we’re rebuilding institutions. Our family-built brands people trust. Now, we’re building places they belong.”

At Mershops North County, a bold transformation is underway — turning the property into a next-generation retail and community hub. Enhancements include eye-catching signage, contemporary interior finishes, interactive digital directories, and revitalized branding that reflects a new era of vibrancy and engagement. These improvements are designed to not only modernize the space, but to create a destination that draws in both national retailers and the local community with equal strength.

The momentum is already visible with a curated lineup of new tenants: Round 1, bringing entertainment and nightlife energy; Panini Kabob Grill, adding fresh, chef-driven dining; Kids Empire, energizing the family and youth experience; and the Escondido Public Library, anchoring the project with cultural and civic value. These additions underscore Mershops North County’s rising influence as a magnet for diverse foot traffic and long-term tenant growth.

Similar property-wide upgrades are in motion at Antelope Valley Mall (Palmdale, Calif.), The Shops at Montebello (Montebello, Calif.), and Northridge Mall (Salinas, Calif.) — each receiving tailored reinvestments to enhance shopper experience, community relevance, and tenant success. The transformation also extends to two high-profile office campuses in Silicon Valley, reinforcing Mershops’ commitment to redefining environments in which people live, work, and connect.

“This rebranding is foundational to our vision of repositioning these properties as long-term value creators,” said Bo Okoroji, Founder & CEO of Steerpoint Capital. “We’re investing in malls that anchor their communities while generating robust, stable returns.”

About Mershops
Mershops is a visionary real estate platform founded by the Mersho family to acquire, elevate, and reimagine destination properties across the United States. Built on a legacy of retail innovation and rooted in hospitality, Mershops brings bold design, operational precision, and a customer-first mindset to every asset. With a long-term view and permanent family capital, Mershops is reshaping how people shop, work, and gather — creating spaces that inspire connection, deliver performance, and stand the test of time.

About Steerpoint Capital
Steerpoint Capital is a commercial real estate investment and advisory firm focused on value-add and opportunistic strategies across retail and mixed-use assets. With deep experience in repositioning malls and structuring creative investment partnerships, Steerpoint is active across the Western U.S. and Sunbelt states. For more information, visit SteerpointCapital.com.

Media Contact
Joey Good
Grapevine Strategies

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SOURCE Steerpoint Capital

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ANNOUNCING THE RETURN OF EBONY POWER 100: WHERE LEGACY MEETS TOMORROW’S LEADERS

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Submissions are now open till June 13th; nominate the changemakers shaping Black Culture in 2025

LOS ANGELES, May 19, 2025 /PRNewswire/ — Black excellence has a home, and for eight decades, that home has been EBONY. Today, as the iconic and beloved Black-owned media company prepares to celebrate 80 years of championing and elevating the Black identity through powerful storytelling, around the globe, we are now proud to announce that nominations are open for the 2025 EBONY Power 100 List.

The EBONY Power 100 captures lightning in a bottle—the dynamic forces who aren’t just participating in culture, but transforming it. As part of our enduring mission to amplify and celebrate Black voices, we recognize the visionaries who turn obstacles into opportunities, the innovators whose dreams become our daily reality, and the voices that resonate from boardrooms to recording studios, research labs to movie sets. From activists to actors, innovative scientists to business leaders, these are individuals who not only break barriers, but are redefining what’s possible for future generations, while embodying the spirit creative expression that has defined EBONY for decades.

Past honorees include Cynthia Erivo, USHER, former Vice President Kamala Harris, Deion Sanders, Gayle King, and Pat McGrath.

Submissions are now open for the 2025 EBONY Power 100 list. The full list of 2025 EBONY Power 100 categories include:

Artists in ResidenceBusiness DisruptersCommunity CrusadersEntertainment PowerhousesGeneration NextInfluential CreatorsLeaders in SportsMedia MavensMusic InnovatorsStem Trailblazers

To learn more about EBONY Power 100 and to nominate visit:
https://www.ebony.com/ebony-power-100-nomination-form.

All nominations must be submitted by June 13, 2025. Final honorees will be celebrated at the highly anticipated EBONY Power 100 ceremony in Los Angeles November 2025.

For inquiries about the EBONY Power 100 contact:

For EBONY Power 100 list inquires – EP100@ebony.comFor sales and brand partnerships – Duryea Ruffins, druffins@ebony.comFor PR & marketing – Deon Harris, dharris@ebony.com

About EBONY
For nearly 80 years, EBONY has served as the leading voice of the Black American experience and is the most influential Black-owned media company in the world. Under new ownership and leadership, EBONY has grown into a multi-media entity, covering cultural news, entertainment, and lifestyle with a commitment to Move Black Forward with EBONY, EBONY Studios, and JET. EBONY continues to be the leading authority and anchor for all facets of Black culture, illuminating the Black perspective and serving as the ultimate curator for the past, present, and future of the Black and African American experience.

EBONY Media Group is a division of 1145 Holdings, LLC.

Media Contact:
Allison
ebony@allisonworldwide.com

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SOURCE EBONY Media Group

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RealTruck Introduces “Builder,” First-of-its-Kind 3D Visualization Tool in the Aftermarket Accessory Retailer Market

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RealTruck Builder Allows Consumers to Easily Visualize their Dream Truck in a Seamless Build-to-Purchase Interactive Design Platform

ANN ARBOR, Mich., May 19, 2025 /PRNewswire/ — For years, truck enthusiasts have dreamed of a day when they could fully customize their build and see it come to life in true-to-scale 3D. RealTruck, a global aftermarket product and accessory brand and a digital destination for truck, Jeep®, Bronco® and off-road enthusiasts, has made it a reality with RealTruck Builder, the industry’s innovative and interactive 3D visualization tool that is available to all consumers visiting the site. The new digital design tool is a game-changer within the aftermarket accessory retailer market, and gives enthusiasts the opportunity to easily visualize their dream vehicle and directly explore and shop countless accessory combinations guaranteed to fit their vehicle.

With RealTruck Builder, shoppers can customize by choosing a specific vehicle model by year and make, including bed and cab configuration and OEM paint colors so they can see what accessories would look like on their vehicle before they decide to purchase. They also have the ability to mix and match products across categories including bed covers, steps, protection, bumpers, racks and more. Users can also view completed builds in life-sized 3D augmented reality, letting them see how gear and accessories fit and feel in real-world settings – from their driveway to their garage to their showroom – making it intuitive to see their dream vehicles as they build to buy.

“Built to explore and designed to bring your truck to life, RealTruck Builder makes every step—from browsing to buying—fun, intuitive, easy, and full of discovery,” said Tony Ambroza, Chief Growth Officer at RealTruck. “The online shopping experience has evolved and consumers now expect to virtually ‘experience’ what they are buying. RealTruck Builder was the natural progression to provide an experience for people to see how our products fit their specific vehicle and offer a seamless transition from design to purchase.”

RealTruck Builder delivers a fast, web-based, and fully transactional experience that lets customers explore and buy with confidence, loading thousands of products and vehicles in under a second. As part of the tool’s features, users can save and share their custom rigs via a link, making it easy to get feedback, return later, or pass along to a friend or dealer.

The easy-to-use tool is free to consumers, mobile friendly, and fully accessible via any device including phones, tablets and desktops. Consumers can explore millions of possible configurations, with new vehicles and accessories added daily including products proudly assembled in the USA.

To learn more about RealTruck Builder and to start building today, visit RealTruck.com.

About RealTruck
RealTruck is the world’s premier accessory manufacturer for truck, Jeep®, Bronco® and off-road enthusiasts. Globally headquartered in Ann Arbor, Michigan, RealTruck’s 5,000 associates operate from 78 facilities across four continents. RealTruck’s industry leading product portfolio, which includes the Husky Liners total vehicle protection brand, boasts over 850 patents and pending applications. The company’s omnichannel retail approach delivers a seamless consumer experience online at RealTruck.com, as well as through its 12,000+ dealer network and automotive (OEM) partnerships. For more information, visit www.realtruck.com.

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SOURCE RealTruck

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