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Splash Releases 2024 Outlook on Events Report, Reveals Event Programming Ignites Revenue Growth

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New data reveals event-led growth strategies give marketers a competitive advantage in driving revenue, boosting brand visibility and increasing customer loyalty

NEW YORK, Feb. 21, 2024 /PRNewswire/ — Splash, a global event technology company, today released the findings of its global 2024 Outlook on Events report. More than 1,200 marketers who are involved in their companies’ events programs in the US and UK were surveyed, with findings indicating that event-led growth (ELG) has an overwhelmingly positive impact on revenue. Seventy-seven percent of marketers stated events were the most effective marketing channel for their company in 2023.

ELG is a key strategy for organizations looking to improve the efficacy of their events as a marketing channel. And the data doesn’t lie: US-based teams that adopted ELG were 75% more likely than those who didn’t to see a growth rate of over 50% in 2023. What’s more, 84% of marketers report that events help their company stand out from the competition and 83% say events are critical for their business growth.

Yet, businesses fall short when it comes to measuring the ROI of their events. Notably, over half of marketers shared they don’t track opportunities created to measure event effectiveness, which means the most impactful revenue-driving tactic also has the potential to drive inefficiency and waste resources. Without these crucial data points, event marketers struggle to translate event impact, with 20% of respondents reporting they can’t directly attribute their events to company revenue, and 26% noting they’re unable to accurately predict their team’s progress toward event goals.

“While there’s no one-size-fits-all strategy for executing event programs, the impact on business growth is undeniable,” said Kate Hammitt, CMO of Splash. “When event-led growth is properly enabled, we’ve seen companies scale their event programs, running hundreds of events globally per month across the organization. Companies harnessing event-led growth are tripling their pipeline, increasing their win rates by 10% and seeing up to a 45% lift in product adoption. The proof is in the data: businesses employing event-led growth are reaping the rewards and those that aren’t are missing out.”

Additional findings from the report include:

In an AI-obsessed and Zoom-fatigued world, audiences have a clear appetite for unique and intimate in-person gatherings. And marketers need to provide authentic experiences to engage with prospects and stakeholders, make their brand stand out, and capture first-party data in a world of hard-to-track buyers who are increasingly concerned with privacy.

That’s why traditional in-person events remain the industry’s bread and butter, with 73% of companies holding in-person events in 2023. More than half (60%) of those who hosted a blend of in-person, virtual, and hybrid events noted in-person get-togethers have been the most effective for generating revenue.

To learn more about the 2024 Outlook on Events report, as well as how event technology can help you market, measure, and scale your in-person, hybrid, and virtual events, check out the report.

Methodology

The 2024 Outlook on Events survey was conducted between December 13 and December 31, 2023. Splash surveyed a total of 1,255 respondents in the United States and United Kingdom who work in marketing full-time and have a hand in their company’s events program. The study was conducted at 95% confidence with a +/- 4% margin of error.

About Splash

Splash, a global event marketing technology company, empowers everyone within an organization to host on-brand, measurable, repeatable, and compliant event marketing programs (live, hybrid, and virtual) and digital experiences at scale. Splash helps companies execute more impactful events through brand-compliant templates, real-time integrations, and deep insights into attendee engagement and event ROI. Using Splash, event professionals and teams can simplify their processes, amplify their brand, measure their results more effectively, and grow their event programs through a single, powerful platform. Visit www.splashthat.com to learn more.

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DermRays Black Friday Event Offers Year’s Biggest Savings and Industry Recognition

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PLEASANTON, Calif., Nov. 16, 2024 /PRNewswire/ — This Black Friday, DermRays is excited to announce its most significant sale of the year, offering $130 off sitewide from November 16-30th, 2024. With this limited-time discount, customers can experience the brand’s advanced home laser hair removal technology at unbeatable prices. Don’t miss out on this exclusive opportunity to invest in smoother, hair-free skin for less.

In recognition of our commitment to quality and innovation, DermRays V6S model was recently ranked second among the top ten at-home laser hair removal devices globally by Harper’s Bazaar. In their article, “The 10 Best At-Home Laser Hair Removal Devices, According to the Pros“, DermRays stood out as a trusted leader, celebrated for delivering professional-grade results in a convenient, at-home device. For more details, you can explore the full article from Harper’s Bazaar.

It’s essential to clarify the long-term goals of laser hair removal. Technically, it is a process of “laser hair reduction” rather than complete “removal,” as some hair regrowth is normal over time. Even with consistent treatments, new hair from dormant follicles may appear after one to three years. At-home laser devices offer a manageable, convenient skincare routine, giving lasting, visible results in a way that’s easier, faster, and more affordable than traditional methods like waxing or shaving. DermRays aims to set realistic expectations and empower customers with effective, salon-quality solutions at home.

Join us this Black Friday to experience DermRays’ transformative technology at our lowest prices ever, and enjoy smoother, more radiant skin.

Media Contact:
Facebook: @dermraysofficial
Instagram: @dermrays_global
YouTube: @DermRays
TikTok: @dermrays.official
Email: support@dermrays.com 

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View original content:https://www.prnewswire.co.uk/news-releases/dermrays-black-friday-event-offers-years-biggest-savings-and-industry-recognition-302305796.html

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Margex Announces a Charting Partnership With TradingView

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Margex integrates TradingView to simplify market analysis for users

VICTORIA, Seychelles, Nov. 16, 2024 /PRNewswire/ — Margex, a cryptocurrency trading platform boasting ultra-convenient and user-friendly copy trading, is excited to announce a charting partnership with TradingView to elevate user experience.

Margex is excited to integrate TradingView charts into its platform, enabling traders to benefit from the best-in-class visual analysis tools.

This partnership aims to provide Margex users with seamless access to TradingView’s advanced charting tools, enhancing the best trading experience and empowering well-informed decisions in the market.

Margex users can enjoy a TradingView-like trading experience through this product partnership, which includes 100+ technical indicators, 110+ drawing tools, and 17+ chart types without leaving the Margex platform.

This collaboration further solidifies Margex’s commitment to ensuring its users of all kinds have access to a secure, user-friendly trading experience.

Margex Adds DOGE as Withdrawal and Deposit Option
Marge has also included Dogecoin (DOGE) as an instant withdrawal and deposit option in addition to other existing options, such as KAS and TON to enable users to carry out transactions seamlessly.

About Margex

Margex is a boutique cryptocurrency exchange established in 2019, providing users access to a safe, powerful, and convenient copy trading platform. Margex copy trading makes trading simple yet effective for traders of any experience level. Users of all types can earn a return on their equity by replicating the trades of professional traders with no experience required, while skilled traders can earn income by allowing other users to copy successful strategies.

With a minimum deposit of $10, traders can access all of Margex’s copy trading functionality, as it remains the most user-friendly platform in the crypto industry.

Follow Margex on Facebook, Twitter, Telegram, Discord, and YouTube, or join the Margex team.

About TradingView

TradingView is an acclaimed charting and trading platform used by a vibrant community of over 80 million traders worldwide who gather to chat, chart, and trade the international markets.

The platform ambitiously yet consistently empowers its users with best-in-class charting tools, live market data, a comprehensive market analysis suite, and a proprietary programming language.

Beyond premier user experience, TradingView provides solutions for businesses, including advertising, news partnerships, market widgets, charting libraries, and trading integrations with selected partners.

This press release was issued through 24-7PressRelease.com. For further information, visit http://www.24-7pressrelease.com

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SOURCE Margex

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Launch of Al Faisal Al Baladi Holding

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A strategic partnership between two of the largest Qatari companies to add value to the local and regional market, enhancing food security and innovation in several key sectors.

DOHA, Qatar, Nov. 16, 2024 /PRNewswire/ — Senyar Trading & Distribution Company and Al Baladi Holding have announced the launch of their strategic partnership under the name of ‘Al Faisal Al Baladi Holding’. The launch ceremony was attended by Sheikh Faisal bin Qassim Al Thani, Chairman of Al Faisal Holding, and Mr. Mohammed Abdullah Al Attiyah, Chairman of Al Baladi Holding. This partnership aims to provide added value to the Qatari and regional markets, and to enhance the role of Qatari companies in supporting and developing the local economy in line with Qatar National Vision 2030.

 

 

Within this partnership, a strong economic icon was established under the name ‘Al Faisal Al Baladi Holding Group’, capable of implementing huge projects across the MENA region in a number of different vital sectors, especially livestock and agricultural production projects, which contributes to supporting food security and enhancing livestock in a sustainable manner. In addition, the retail sector constitutes a significant part of the Company’s activities.

Al Faisal Al Baladi Holding Group Holding includes Al Faisal Al Baladi Holding LLC, based in Qatar, Al Faisal Al Baladi Group for Malls Management and Operations, based in Egypt, and Al Faisal Al Baladi Holding, based in the Sultanate of Oman. As well as livestock and agricultural production, these companies will operate in several diverse sectors including distribution and wholesale, manufacturing, hospitality and hotels, restaurants, food and beverages, with the retail sector also constituting a significant area of focus. Through these activities, they will seek to meet the growing demand for innovative products and solutions, while supporting sustainable economic development in Qatar and the region.

Commenting on this announcement, Sheikh Faisal Bin Qassim Al Thani, Chairman of Al Faisal Holding, stated: “I am pleased to witness the formation of this strategic partnership that represents the development of the private sector in Qatar and enhances its ability to compete through cooperations built on solid foundations. This partnership is a realization of Qatar Vision 2030 of empowering the private sector and enhancing its contribution to the local economy. I wish both parties success in this promising partnership.”

Mr Mohammed Abdullah Al Attiyah, Chairman of Al Baladi Holding and Chairman of Al Faisal Al Baladi, said: “We are delighted with this cooperation which opens new horizons for growth and expansion. Al Baladi Holding has achieved remarkable successes in recent years, and this partnership comes to underpin our position in the market and expand the scope of our activities. We hope that Al Faisal Al Baladi Holding will contribute to the development of successful and innovative projects that will be a source of pride for everyone.”

Sheikh Mohammed bin Faisal Al Thani, Vice Chairman of Al Faisal Al Baladi Holding, added: “We share common goals, integrated resources, and expertise with Al Baladi Holding. Through this partnership, we will achieve integration and synergy in diverse businesses to maximize value for all parties, including consumers and investors, which will benefit all stakeholders and contribute to achieving a positive impact across every level.”

Mr. Abdullah Mohammed Al Attiyah, Vice Chairman of Al Baladi Holding, said: “Undoubtedly, the stability of the Qatari economy, the diversity of investment opportunities, and the positive business environment, have all contributed to Al Baladi Holding’s market leading position. We look forward to this partnership with confidence in its promise to help build a bright future”

Mr. Tarek Mahmoud Al Sayed, Board Member of Al Faisal Al Baladi Holding, added: “Food security projects hold special importance, especially in their comprehensive and sustainable concept, which constitute an essential part of our future strategy. We seek to play a pivotal role in the region through livestock and agricultural production projects, as we currently own a number of livestock and agricultural production companies in Qatar and Oman, and we plan to expand and launch new projects in a number of countries in the region and North Africa. This will support Al Faisal Al Baladi in becoming a leading company in achieving food security at the regional level.”

Mr Hany Al Sayyadi, CEO and Board Member of Al Faisal Al Baladi Holding, concluded by saying: “This partnership strengthens our diversified investment portfolio and facilitates the expansions of our presence in regional and global markets. Our vision is to achieve a strong presence in the Middle East region, by focusing on innovation and quality in all our sectors. This partnership is a natural extension of the vision of both companies to enhance economic integration and contribute to driving development in Qatar and the region.”

Al Faisal Al Baladi plans to expand its business activities in regional and global markets, by utilizing the diverse investment opportunities represented by the manufacturing, hospitality and retail sectors. The Group’s current portfolio includes more than 30 leading companies in their fields, including Al Baladi and Al Baladi Express Markets, Al Wajba Dairy and Juice Factory, City Limousine Company, in addition to a number of restaurants and companies in the food sector, and many others.

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View original content:https://www.prnewswire.co.uk/news-releases/launch-of-al-faisal-al-baladi-holding-302305819.html

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