Opinion by: Daryl Xu, co-founder and CEO, NPC Labs

While gaming has been on a steady decline since the end of COVID-19 lockdowns, 2024 hit the industry especially hard, with layoffs and studio closures hitting even the most prominent studios. 

While unsustainable development costs and an innovation crisis seem to be the main culprits behind the collapse, Web3 gaming emerged as a potential solution promising to return power to developers — and it raised billions of dollars in investment to do so. 

Yet, despite a continued rise in crypto adoption, Web3 gaming has failed to capture mainstream players’ attention or solve any of gaming’s fundamental problems. Why? Early blockchains were designed for financial applications. Game developers were forced to either build on blockchains that weren’t designed for their use or create their own chains that isolated themselves from the blockchain ecosystem. Either choice led to poor player experience and an overemphasis on tokenomics. 

Many developers choose the latter, picking control over connectivity. Inadvertently, this resulted in walled gardens that were not dissimilar to the ones that contributed to traditional gaming’s collapse.

A solution that created more problems

A recent article in The New York Times revealed that over the last 30 or 40 years, video game industry executives have bet on better graphics to bring in players and profits rather than leaning on creativity. Traditional gaming development is costly, regularly exceeding $100 million per title. Indie developers often struggle to compete against large publishers who ultimately control funding and distribution.

Blockchain seemed to be a promising solution for indie studios, providing them with new avenues to raise funds and giving them control over distribution. Early Web3 gaming platforms, however, ended up recreating the same enclosed systems that blockchain was trying to fix. With high player acquisition costs and limited Web3 gamers, Web3 gaming platforms deepened their moats to prevent users from moving away. As it continued developing, Web3 gaming introduced its own problems. 

An impossible choice for game developers

The technological infrastructures of layer-1 blockchains like Ethereum and Solana were created for finance and not aligned with gaming’s requirements. Beyond transaction speed, layer-2 solutions were not designed to handle gaming’s unique needs either.

Game developers — attracted to Web3’s funding model, promises of ownership and user engagement, are forced to either build on existing blockchains and compromise gameplay or launch their own chain — which diverts attention and resources away from what they want to do: make better games. 

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While crypto native players may feel this is a worthwhile tradeoff, mainstream gamers want engaging experiences. A January DappRadar report showed that Web3 gaming had reached 7.3 million unique active wallets, but  in speaking with the community anecdotally, approximately 10,000 of those represent the actual gaming cohort who aren’t in games just to farm rewards. This number may be higher but is not more than 50,000 to 100,000 at the most.

A misalignment with gaming culture

The thing that converts mainstream users onchain isn’t non-fungible tokens (NFTs) or decentralized finance, its meaningful ownership of in-asset games. Mainstream gamers have spent decades on arcade games, Nintendo or mobile games. If combined with true ownership of in-game assets, that familiarity is powerful enough to create a compelling experience for developers and gamers.

While Web3 games claim to be revolutionizing gaming, most projects aren’t listening to actual gamers. In actuality, they end up competing for the same crypto-native users. Rather than focusing on fun and engaging gameplay, most Web3 games are led by crypto technology and tokenomics. Within this bubble, success in Web3 gaming meant taking crypto users from each other rather than bringing new players onchain. 

With rare exceptions, the industry lost sight of what’s important: making fun games that people want to play.

This misalignment also extends to game developers who want to enter Web3 to create better player experiences and sustainable revenue models. Game studios understand the potentials of Web3 but are hesitant to navigate crypto’s complex systems, which require technical skills to build protocols with sufficient liquidity and user bases while delivering seamless gameplay simultaneously.

Make games fun again

As major studios continue to struggle, Web3 has a second chance to deliver on its promise. But this time, we must rethink how games interact. We must focus on creating access for creators and players instead of building new walled gardens. This requires Web3 gaming-specific infrastructure that provides both developer control and cross-ecosystem collaboration. 

The path forward is clear. We need to restore economic freedom to creators and put control back in players’ hands. That means revenue models that reward collaboration instead of isolation. Most importantly, it means returning to gaming’s roots — making games fun again. 

The future of gaming isn’t about better graphics or token incentives. It’s about creating an industry where creativity and collaboration can thrive. When developers can focus on making engaging experiences instead of building moats, everyone wins.

Opinion by: Daryl Xu, co-founder and CEO, NPC Labs.

This article is for general information purposes and is not intended to be and should not be taken as legal or investment advice. The views, thoughts, and opinions expressed here are the author’s alone and do not necessarily reflect or represent the views and opinions of Cointelegraph.

Cryptocurrency markets could be on track for recovery as investor sentiment begins to stabilize following US President Donald Trump’s sweeping tariff announcement — what some analysts are calling the peak of recent market uncertainty.

Trump announced his reciprocal import tariffs on April 2, which sent tremors across global markets. The S&P 500 lost more than $5 trillion, its largest drop on record, surpassing the pandemic-induced crash in March 2020, according to Reuters.

Still, some analysts see a silver lining to the tariff announcement.

“In my opinion, the tariffs are the representation of the uncertainty in the markets,” Michaël van de Poppe, founder of MN Consultancy, told Cointelegraph. “Liberation Day is basically the peak of that period, the climax of uncertainty. Now it’s out in the open. Everybody knows the new playing field.”

Van de Poppe added that he believes Trump is using tariffs as a strategic move to stimulate domestic growth and reduce yields. “Tariffs are literally the only way to do that,” he said. “I wouldn’t be surprised if they’re reversed within the next six to 12 months.”

Average tariff rate on US goods and imports. Source: JP Morgan, Ayesha Tariq

President Trump’s plan imposes a 10% baseline tariff on all US imports from April 5 and a higher “reciprocal tariff” of up to 54% on select countries with larger trade deficits from April 9.

Related: Michael Saylor’s Strategy buys Bitcoin dip with $1.9B purchase

Import tariffs could trigger Fed easing

Still, the end of the uncertainty could bring renewed investment into crypto markets, leading to a recovery, Van de Poppe said:

“We’ll start to see the rotation toward the crypto markets in the coming period where there’s more calm and peace in the markets where investors start to buy the dip and understand that some things have been undervalued.”

He noted that the economic impact of the tariffs may ultimately lead the US Federal Reserve to lower interest rates and begin a new round of quantitative easing (QE), a monetary policy that involves the Fed buying bonds to inject liquidity into the economy.

Arthur Hayes, co-founder of BitMEX and chief investment officer at Maelstrom, has predicted Bitcoin could climb to $250,000 if the Fed formally enters a QE cycle.

Related: Satoshi Nakamoto turns 50 as Bitcoin becomes US reserve asset

Trump tariff uncertainty still weighing on sentiment

On the downside, the tariff-related uncertainty may continue pressuring risk asset appetite for weeks, according to Noelle Acheson, author of the Crypto is Macro Now newsletter.

“We can count on President Trump changing his mind a few times within the first couple of weeks,” Acheson told Cointelegraph. She added:

“With heightened uncertainty a given in these markets, we can expect more risk-off behavior, even though some short-term bounces may bring some relief.”

“For crypto, BTC continues to act like a risk asset short-term while its analog counterpart gold breaks through one all-time high after another,” a development that may impact crypto investor sentiment in the short term, Acheson said.

Meanwhile, crypto intelligence firm Nansen estimated a 70% probability that the market could bottom by June, depending on how the tariff negotiations evolve.

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Decentralized cryptocurrency exchanges (DEXs) continue to challenge the dominance of centralized platforms, even as a recent $6.2 million exploit on Hyperliquid highlights risks in DEX infrastructure.

A cryptocurrency whale made at least $6.26 million profit on the Jelly my Jelly (JELLY) memecoin by exploiting the liquidation parameters on Hyperliquid, Cointelegraph reported on March 27. 

The exploit was the second major incident on the platform in March, noted CoinGecko co-founder Bobby Ong.

“$JELLYJELLY was the more notable attack where we saw Binance and OKX listing perps, drawing accusations of coordinating an attack against Hyperliquid,” Ong said in an April 3 X post, adding:

“It’s clear that CEXes are feeling threatened by DEXes, and are not going to see their market share erode without putting on a fight.”

DEX growth reshapes derivatives market

Hyperliquid is the eighth-largest perpetual futures exchange by volume across both centralized and decentralized exchanges. This puts it “ahead of some notable OGs such as HTX, Kraken and BitMEX,” Ong noted, citing an April 4 research report.

Related: Bitcoin to $110K next, Hyperliquid whale bags $6.2M ‘short’ exploit: Finance Redefined

Hyperliquid’s growing trading volume is starting to cut into the market share of other centralized exchanges.

Top derivative exchanges by open interest. Source: CoinGecko 

Hyperliquid is the 12th-largest derivatives exchange, with an over $3 billion 24-hour open interest — though it still trails Binance’s $19.5 billion by a wide margin, CoinGecko data shows.

According to Bitget Research analyst Ryan Lee, the incident may harm user confidence in emerging decentralized platforms, especially if actions taken post-exploit appear overly centralized.

“Hyperliquid’s intervention — criticized as centralized despite its decentralized ethos — may make investors wary of similar platforms,” Lee said.

Whale exploits Hyperliquid’s trading logic

The unknown Hyperliquid whale managed to exploit Hyperliquid’s liquidation parameters by deploying millions of dollars worth of trading positions.

The whale opened two long positions of $2.15 million and $1.9 million, and a $4.1 million short position that effectively offset the longs, according to a postmortem by blockchain analytics firm Arkham.

Hyperliquid exploiter, transactions. Source: Arkham

When the price of JELLY rose by 400%, the $4 million short position wasn’t immediately liquidated due to its size. Instead, it was absorbed into the Hyperliquidity Provider Vault (HLP), which is designed to liquidate large positions.

Related: Polymarket faces scrutiny over $7M Ukraine mineral deal bet

As of March 27, the unknown whale still held 10% of the memecoin’s total supply, worth nearly $2 million, despite Hyperliquid freezing and delisting the memecoin, citing “evidence of suspicious market activity” involving trading instruments.

The Hyperliquid exploit occurred two weeks after a Wolf of Wall Street-inspired memecoin — launched by the Official Melania Meme (MELANIA) and Libra (LIBRA) token co-creator Hayden Davis — crashed over 99% after launching with an 80% insider supply.

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