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MIDEA AND MANCHESTER CITY EXTEND GLOBAL PARTNERSHIP

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MANCHESTER, England, May 23, 2023 /PRNewswire/ — Midea, one of the world’s leading and largest home appliances producer, today announced the extension of its global partnership with Manchester City.

The renewed agreement – which covers both the men’s and women’s teams and expanded to include City in the Community (CITC) in 2021 – sees the partnership enter its fourth term.

From the very beginning of the partnership in January 2020, Midea and Manchester City have collaborated to create a series of award-winning activations including the #MideaHomeChallenge, which saw City players performing tricks and inspiring fans to have football fun at home during lockdown, and #TasteTactics with players presenting their favourite dishes that were then cooked by celebrity chefs for fans to recreate at home.

The #MideaWorldClassAwards, launched at the end of each season of the partnership to date, has also been a hugely successful content series. Featuring Club Ambassadors Paul Dickov and Shaun Wright-Phillips, fans are encouraged to vote for their player of the season over fun categories such as the “Freshest Opener” (sponsored by Midea’s Fridge) and the “Coolest Distributor” (sponsored by the Midea’s Air-Conditioner) or the “Brilliant Finisher” (sponsored by Midea’s Dishwasher). This year’s eagerly awaited edition is soon to be released across Midea and Manchester City channels.

As part of the renewal, Midea and Manchester City will continue to create high quality content campaigns through further collaboration with players. The Midea brand, and their extensive range of products, will also be further showcased to match going fans and millions watching worldwide through increased brand presence in the Etihad Stadium across super-sized LED and pitch side branding.

Roel de Vries, Chief Operating Officer at City Football Group, said: “We are pleased to further extend our partnership with Midea today. We’re incredibly proud of the success the partnership has seen to date and the high-quality content and activations we’ve been able to deliver in collaboration with Midea. As we move into this new term, we look forward to continuing to work together as we deliver further exciting projects for our fans.”

“We kicked off our partnership during difficult times in early 2020 and have built a truly winning partnership over the years. I am delighted by Midea’s global brand visibility at every Manchester City home game as well as all our different and overperforming digital content series being loved by the fans all around the world. The partnership team has shown, and the data has proven that this partnership is one imperative asset for Midea’s global brand building vision over the coming years.” said Eric Wang, President of Midea Group’s Consumer Appliances Business.

Midea and Manchester City will also make further exciting announcements later this year.

For more information, please visit:

www.mancity.com

www.midea-group.com 

www.midea.com 

www.midea.com/global/ManchesterCity

Video – https://www.youtube.com/watch?v=71HkiwaqsF8
Photo – https://mma.prnewswire.com/media/2081411/Midea_and_ManCity.jpg

   

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Science and Technology Daily: Tech with Heart AI for Good AI with a Human Touch

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BEIJING, Dec. 29, 2024 /PRNewswire/ — In 1949, pioneering computer scientist Edmund Callis Berkeley envisioned a future filled with thinking machines in his book Giant Brains, or Machines That Think. Decades later, his vision has become a reality with artificial intelligence (AI) reshaping industries, societies and daily lives.

 

The progress however, is far from straightforward. While AI excites people with its potential, it also raises questions about ethics, safety and its impact on human life.

Recently, Science and Technology Daily hosted a panel discussion, “Tech with Heart, AI for Good”, on how AI empowers life and bridges human limitations but also needs guard rails to ensure it remains under control.

Omnipresent AI

AI is reshaping the way we live, work and interact with the world. For Zeng Yi, a professor at the Institute of Automation, Chinese Academy of Sciences and an expert of the United Nations’ high-level advisory body on AI, the motivation to advance AI technology lies in its potential to liberate humans from repetitive and labor-intensive tasks.

“Combining AI with robotics allows us to redirect human energy toward more creative and meaningful pursuits,” Zeng said. He highlighted how AI-powered robots are stepping into hazardous fields such as firefighting, disaster relief and space exploration. Lunar rovers equipped with advanced AI capabilities are conducting complex analyses on the moon’s surface — tasks too risky for human scientists.

Besides industrial applications, AI is making a significant impact on environmental conservation such as tracking wildlife.

AI’s potential extends into our everyday lives as well. Gao Shaolin, an expert at Peking University Law and Artificial Intelligence Research Center, mentioned a recent road trip during which he drove 3,000 kilometers on highways without coming across a single traffic accident.

“This is extraordinary,” Gao said, attributing the improvement to advancements in AI-driven safety features in modern vehicles.

From fatigue-monitoring systems in trucks to self-driving technologies in electric cars, these innovations are drastically reducing the likelihood of accidents.

However, both Zeng and Gao agreed that AI should not aim to replace humans but rather enhance human expertise and efficiency. AI can amplify human capacity, leaving room for creativity and innovation.

Responsible AI

As AI continues to evolve, responsibility becomes a critical issue. Zeng quoted Berkeley, who wrote, “It is often easier for scientists to create a device than to guide it well afterward.” Berkeley urged innovators to think beyond breakthroughs and address potential risks.

The question of accountability becomes central. Who will be responsible for any problem caused by AI? “AI is not an independent legal entity,” Gao emphasized, pointing out that current AI systems are tools rather than autonomous entities. The responsibility for their actions lies squarely with their developers, service providers and users.

“AI should be as intelligent as necessary, but it must remain under human control,” Gao stressed. As Zeng put it, “The key is ensuring AI coexists harmoniously with humans, not as a competitor but as a collaborator.”

Wu Baojun, executive deputy secretary-general of the Association for Science and Technology of the University of Chinese Academy of Sciences, said the rapid advancement of AI must be accompanied by efforts to ensure its reliability and safety within ethical frameworks.

“Our research in AI,” Wu said, “aims to explore unknown territories, eliminate human fears and make AI more reliable.”

Reliable AI

China has consistently demonstrated a forward-thinking approach to AI development, balancing technological innovation with social and ethical considerations.

As Matt Sheehan from the Carnegie Endowment for International Peace wrote in an article, “China is in the midst of rolling out some of the world’s earliest and most detailed regulations governing artificial intelligence.”

In 2017, China released the Next Generation Artificial Intelligence Development Plan to encourage diverse AI methodologies, such as deep learning, knowledge-based reasoning and large-scale modeling. The plan also emphasized ethical governance, with over a dozen references to social and legal challenges.

In May 2019, it was followed by the Beijing AI Principles, which set out clear guidelines for AI research and development, advocating respect for privacy, human dignity and human rights.

These visions were strengthened in July 2024 when the 78th UN General Assembly unanimously adopted a resolution proposed by China and co-sponsored by over 140 countries. The resolution emphasized the human-centered development of AI, international cooperation, and promotion of AI to benefit humanity as a whole.

Zeng said China’s AI strategy reflects a responsible and inclusive approach: “China’s AI development strategy is not limited to promoting domestic economic growth. They aim to empower humanity and promote sustainable development goals.”

Shared AI principles

AI governance has become a global priority with nations striving to ensure that technology develops responsibly and inclusively.

“We analyzed global AI ethics guidelines and found that 95 percent of the topics are consistent across countries. Concepts like human-centered development, transparency, fairness, safety and privacy protection are widely endorsed,” Zeng said, adding that nations worldwide largely agree on the foundational principles for AI ethics and governance.

In 2023, the Bletchley Declaration on AI safety was signed by 28 countries and the European Union. This marked the first broad agreement on the importance of AI safety as a global issue. In 2024, the UNESCO Recommendation on the Ethics of Artificial Intelligence was adopted unanimously by all member states, which is another example of the global consensus.

China is playing an active role in promoting international cooperation on AI governance. “AI must empower all nations, not just the technologically advanced ones. We should guide AI for good with collective efforts and shared responsibilities,” Gao said.

Executive Producers: Wang Junming, He Yi

Producer: Fang Linlin

Reporters: Long Yun, Zhong Jianli, Gong Qian

Subtitle Proofreaders: Wang Jing, Cen Yingjie

Video Editing Instructor: Wang Xiaolong

AI Technology Advisor: Liu Yang

Cameramen: Liu Xiao, Li Huitao, Li Tianji

Video Editor: Zhang Shunping

Reviewer: Fang Linlin

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SOURCE Science and Technology Daily

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ZT Mining Pioneers Innovative Solutions in the Cloud Mining Industry

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ZT Mining launches user-friendly cloud mining services with free options, renewable energy integration, and educational resources, promoting sustainable cryptocurrency mining.

READING, England, Dec. 28, 2024 /PRNewswire-PRWeb/ — As the cryptocurrency industry grows, the demand for accessible and efficient mining solutions has never been higher. ZT Mining, a leading innovator in cloud mining, announces a new range of services designed to democratize access to cryptocurrency mining while addressing environmental concerns.

free cloud mining site, best cloud mining, crypto mining

Cloud Mining Made Simple

ZT Mining provides a platform for users to mine Bitcoin and other cryptocurrencies without the need for specialized hardware or technical expertise. By simplifying the process, the company caters to a broad audience, from crypto enthusiasts to first-time investors. Its streamlined registration and user-friendly interface allow participants to start mining in minutes.

Free Cloud Mining Option for Starters

The platform introduces free cloud mining opportunities, enabling users to begin their mining journey without upfront costs. This initiative lowers barriers to entry, making it easier for individuals to explore the cryptocurrency space.

Sustainability at the Core

Recognizing the environmental impact of traditional mining, ZT Mining incorporates renewable energy into its operations. By leveraging green energy sources, the company reduces its carbon footprint, aligning with global sustainability goals.

A Trusted Name in Cloud Mining

ZT Mining emphasizes transparency and reliability. Contracts come with clear terms, competitive rates, and no hidden fees. The platform also offers robust security measures, ensuring user data and funds remain protected.

Empowering Users Through Education

To support informed decision-making, ZT Mining provides educational resources on cryptocurrency and cloud mining. Users can access guides and insights to better understand mining profitability and industry trends.

Industry Recognition

ZT Mining’s innovative approach has positioned it as one of the best cloud mining platforms in the industry. With endorsements from leading crypto analysts and positive user feedback, the company is quickly becoming a trusted name for mining solutions.

Looking Ahead

ZT Mining continues to innovate, aiming to provide even more opportunities for users to benefit from cloud mining. With plans to expand its renewable energy partnerships and introduce advanced mining algorithms, the company is setting the standard for sustainable and user-friendly cryptocurrency mining.

For more information, visit ZT Mining’s official website.

Media Contact

Nancy Delia, ZT CLOUD SERVICES LIMITED, 44 7301463290, nancy.delia@ztmining.com, https://ztmining.com

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SOURCE ZT CLOUD SERVICES LIMITED

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UBHOME Collaborates with Qualcomm to Release the Smart Lawn Mower, Co-Creating a New Era of Smart Life

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The 2025 CES in the United States is about to unveil a brand-new chapter in the future intelligent home gardening

LAS VEGAS, Dec. 28, 2024 /PRNewswire/ — UBHOME, a sub-brand of UBTECH Robotics, announced an intelligent service robot in collaboration with Qualcomm Technologies, Inc. The Robotic Mower M10 is a revolutionary smart lawn mower announced at the 2025 International Consumer Electronics Show (CES) in the United States. This product is powered by the Qualcomm® RB1 Robotics Platform, showcases UBHOME’s rich experience in robot research and development, and focuses on solving the pain points of traditional lawn-mowing equipment, providing users with a worry-free and labor-saving smart gardening experience, and creates a new model of gardening intelligence.

User-Oriented: The All-New Convenience Brought by the Smart Lawn Mower to Life

The Robotic Mower M10 is not only a high performance tool but also an upgrade of the smart lifestyle. In response to the pain points of users when using traditional lawn-mowing equipment, this product offers a series of practical functions, bringing brand-new convenience to home gardening:

Wireless and Borderless Mowing: There is no need for cumbersome boundary wire installation anymore. The device relies on accurate environmental perception and navigation technology to independently plan the work area, allowing users to use it right out of the box, saving installation time and energy.

Automatic Mowing, Saving Time and Effort: The device can automatically complete the lawn mowing work according to the preset schedule or real-time instructions, enabling users to manage the lawn care through delegation to the mower.

Wide Coverage and Stable Signal: It supports a large-scale signal connection of up to 130,000 square meters. Even for extremely large courtyards, stable operation can be ensured, and there is no need to worry about signal loss.

Real-time Online, in-control Anytime: Through APP remote control and real-time monitoring, users can adjust the mowing plan or check the device status at any time, managing the courtyard work as they like.

The combination of these functions not only greatly simplifies the complexity of mowing work but also liberates users from repetitive physical labor, allowing them to focus on enjoying the wonderful moments of life.

UBHOME: In-depth Layout in Smart Home

UBHOME is a brand under UBTECH Robotics that focuses on providing smart solutions for families. As a world-leading robot enterprise, UBTECH, with its strong R&D strength and technological accumulation, has successfully launched Walker, China’s first commercial bipedal human-sized humanoid robot. The launch of the Robotic Mower M10 by UBHOME this time is an important step in its layout in the smart home field.

Relying on UBTECH’s technological accumulation in robots and its in-depth understanding of user needs, the Robotic Mower M10 achieves the best mowing effect through environmental recognition and dynamic adjustment. Whether it is complex terrain, steep slopes, or high requirements for fine mowing, it can perform perfectly, demonstrating its excellent technical capabilities and brand commitment.

Powered by Qualcomm Technologies, Facilitating Intelligent Upgrading

As a global leader in wireless technology and edge intelligence, Qualcomm Technologies provides cutting-edge technical support for the Robotic Mower M10, including intelligent edge computing platforms, dynamic path planning, and environmental perception technologies. These technologies ensure that the device can operate efficiently in various environments, providing users with a precise and efficient smart experience. The Robotic Mower M10 utilizes the Qualcomm RB1 Robotics Platform to ensure the superior operation of the Robotic Mower M10 in large-scale courtyards, laying a solid foundation for realizing smart life.

Industry Significance and Trend: Promoting the Development of Gardening Intelligence

With the continuous increase in the demand for home intelligence, the market for smart gardening equipment is in a period of rapid development. As a typical representative of this trend, the smart lawn mower not only meets consumers’ pursuit of a convenient lifestyle but also provides a direction for the transformation of the gardening industry from tool manufacturing to smart services.

The product released by UBHOME not only fills the gap in the high-performance lawn-mowing equipment market but also sets a new industry benchmark. Through the multiple advantages of wireless, real-time connection, and fully automated operation, it endows home gardening with new value, making users no longer regard mowing as a burden but feel the convenience and fun brought by technology.

Innovation Hand in Hand, Co-creating Smart Life

The collaboration between UBHOME and Qualcomm Technologies showcases a strong collaboration of technology and innovation. Both parties are committed to bringing more convenient and efficient life experiences to consumers through technological innovation.

At the 2025 CES, UBHOME and Qualcomm Technologies will showcase the innovative functions and application scenarios of this Robotic Mower M10.

About UBHOME 

UBHOME is a brand under UBTECH Robotics, focusing on providing smart solutions for families. UBTECH is a world-leading robot enterprise dedicated to the research and development and application of artificial intelligence and robot technology and has successfully served more than 900 enterprise-level customers in more than 50 countries around the world.

Media Contact Information
For more information, please contact:
UBHOME Brand Team: mbu-sales@ubtrobot.com 

Qualcomm is a trademark or registered trademark of Qualcomm Incorporated. Qualcomm branded products are products of Qualcomm Technologies, Inc. and/or its subsidiaries.  

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SOURCE UBTECH ROBOTICS CORP LTD

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