Technology

Welcome to a New Age of Play with the Aurora Collection by Logitech G

Published

2 years ago

July 26, 2022

Logitech G Launches New Collection that Champions Inclusivity and Empowers All Gamers to “Play Your Way”

LAUSANNE, Switzerland and NEWARK, Calif., July 26, 2022 /PRNewswire/ — Today, Logitech G introduced the Aurora Collection, a new collection featuring the G735 Wireless Gaming Headset, G715 Wireless Gaming Keyboard, G713 Gaming Keyboard, G705 Wireless Gaming Mouse and eight custom accessories. The new collection was designed to be gender inclusive, not gender exclusive, addressing the needs and wants of women gamers while also appealing to all gamers who are looking for a playful design and curated experience.

Experience the full interactive Multichannel News Release here: https://www.multivu.com/players/English/9072051-new-age-of-play-aurora-collection-by-logitech-g/

The Aurora Collection has a distinctive aesthetic and design language while also allowing for personalization through custom accessories and color options. It also includes Logitech G’s advanced gaming grade technologies like LIGHTSPEED high-performance wireless technology and Blue VO!CE microphone technology. The result is a collection of gear that invites all gamers to come as they are, while delivering the advanced feature set all gamers expect.

“Much of the gaming industry has been stuck in a one-size-fits-all mentality. But that hasn’t reflected the wide range of consumers who are focused on self-expression and playing games for fun, and it certainly didn’t fit Logitech’s commitment to delivering solutions for all gamers. When we looked at our own gaming products, we realized we could be doing more,” said Ujesh Desai, Vice President and General Manager of Logitech G. “With the Aurora Collection we’ve created a gender-inclusive collection centered around comfort, approachability and playfulness that supports our long-term commitment to enabling everyone to experience the joy of play.”

The Aurora Collection was conceptualized based on the feedback from women gamers across the community and brought to life by a team of predominantly women innovation, design, engineering and marketing leaders at Logitech. The collection was created to meet the gaming desires and needs of an underrepresented segment of gamers and reimagine the future of gaming where representation is firmly present. And the design process was guided by the following three principles:

Comfort: In the design phase, the team made sure to take things into account like longer hair, glasses, earrings, and smaller hand sizes. Not stopping at fit. The team prioritized products that felt and looked good to support longer play sessions, exploring different materials and finishes that were lightweight and soft to the touch.Approachability: To address areas of opportunity around approachability the team broke away from the typical sharp edges, black colorways and loud aesthetics to create a more welcome experience featuring softer tonalities, translucent materials and soothing out-of-box lighting.Playfulness: The Aurora Collection encourages self-expression. The products come in base White Mist with the ability to customize using Pink Dawn and Green Flash accessories. Players can also show off their creative side with thousands of customizable lighting combinations available in G HUB with Aurora Collection signature lighting that we call Play Moods.

“Our endeavor, to craft a gender-inclusive collection of gaming gear, challenged us to set aside old ideas—and really ask ourselves some essential questions about our own love of play,” said TIffany Beers, Head of Gaming Innovation at Logitech G. “In setting out to design principally for women gamers, we achieved not only that but created a collection we hope is meaningful for an even larger segment of gamers beyond gender and stereotypes. We’re excited for the Aurora collection and what it represents.”

The Aurora Collection consists of:

G735 Wireless Gaming Headset – Featuring a White Mist finish, ethereal RGB lighting, and on-ear dual-audio mixing, the G735 is a versatile option for any player. G735 is the first Logitech G headset with the new Blue VO!CE microphone technology features to modulate a player’s voice and have the ability to save preferred audio settings in G Hub and directly on the headset. The G735 Wireless Gaming Headset also maximizes comfort for all players and is inclusive of smaller head sizes. Players can enjoy long gaming sessions with 56+ hr battery life (without lighting), and experience wireless freedom through Logitech G’s award winning LIGHTSPEED wireless technology, and Bluetooth® connectivity. G715 and G713 Mechanical Gaming Keyboards – The G715 Wireless Gaming Keyboard and G713 Gaming Keyboard deliver low-key vibes with high-key performance so players can express themselves and play their way. A compact, tenkeyless layout, and adjustable height ensure comfort all-day long. Pack it up and place it anywhere with a rechargeable battery that delivers 25 hours of non-stop gaming, and LIGHTSPEED wireless or Bluetooth® connectivity. Both keyboards come with an included Cloud-Soft palm rest for all-day comfort.G705 Wireless Gaming Mouse –G705 Wireless Gaming Mouse is purpose-built for smaller hands with compact contoured fit, and advanced gaming technology. At just 85 grams, G705 is designed for long-lasting, lightweight comfort and performance. With a gaming-grade sensor, ultra-responsive LIGHTSPEED wireless, Bluetooth® connectivity, and an easy-reach DPI-cycling button, gamers can play their best.Accessories – Take your collection a step further with eight new accessories including whimsical touches like the cloud-shaped palmrest, cable charm, and heart shaped carrying case. Other accessories include ear pads and boom mics, G713 and G715 keyboard top plates, keycap puller and brush, and mousepad for gamers to customize their play style.

To complement the Aurora Collection, gamers will be able to elevate their game streams with a special edition Blue Yeti premium USB microphone, available in two new colorways, Pink Dawn and White Mist. These Yeti mics will also include exclusive Aurora Collection stream overlays from Streamlabs, which gives streamers the ability to style their stream for Twitch, YouTube and Facebook. Yeti also supports Blue VO!CE software, with fun vocal effects like DJ Robot or Helium Chipmunk, studio tools like EQ, limiter and NVIDIA Broadcast Noise Removal, and HD audio samples. Blue VO!CE can be accessed on Logitech G HUB.

Like all of our gaming products, the entire Aurora collection is certified carbon neutral, which means that we finance high-quality certified carbon offsets to reduce the carbon impact of the product to zero. The products include post-consumer recycled content, and the paper packaging comes from FSCTM-certified forests. By choosing these gaming products, you’re doing your part to help support responsible management of the world’s forests. For more information on our sustainability efforts, please visit our website.

Pricing and Availability
All products for the collection are available on LogitechG.com and at global retailers. The Logitech G735 has a suggested retail price of $229.99. The Logitech G715 and Logitech G713 TKL Gaming Keyboards have suggested retail prices of $199.99 and $169.99, respectively. The special edition Blue Yeti USB microphone for the Aurora Collection has a suggested retail price of $129.99. The Logitech G705 has a suggested retail price of $99.99. Accessories for the collection are available at www.logitechg.com. For more information, please visit our website, our blog or connect with us @LogitechG.

About Logitech G
Logitech G, a brand of Logitech International, is the global leader in PC and console gaming gear. Logitech G provides gamers of all levels with industry-leading keyboards, mice, headsets, mousepads and simulation products such as wheels and flight sticks – made possible through innovative design, advanced technologies and a deep passion for gaming. Founded in 1981, and headquartered in Lausanne, Switzerland, Logitech International is a Swiss public company listed on the SIX Swiss Exchange (LOGN) and on the Nasdaq Global Select Market (LOGI). Find Logitech G at logitechG.com, the company blog or @LogitechG.

Logitech and other Logitech marks are trademarks or registered trademarks of Logitech Europe S.A and/or its affiliates in the U.S. and other countries. All other trademarks are the property of their respective owners. For more information about Logitech and its products, visit the company’s website at logitech.com.

(LOGIIR)

Editorial Contact:
Derek Perez
Global Communications, Logitech Gaming
dperez1@logitech.com | 408-391-6454

View original content:https://www.prnewswire.com/news-releases/welcome-to-a-new-age-of-play-with-the-aurora-collection-by-logitech-g-301591981.html

SOURCE Logitech

Technology

Financial Crime Compliance Expert Tracy Angulo Joins Treliant as Managing Director for Financial Crimes and Fraud Solutions

Published

29 minutes ago

January 8, 2025

WASHINGTON, Jan. 8, 2025 /PRNewswire/ — Treliant, an essential consulting partner to the global financial services industry, has named Tracy Angulo as Managing Director with the firm’s Financial Crimes and Fraud Solutions team. Her appointment reflects Treliant’s commitment to helping financial institutions, fintechs, and cryptocurrency businesses prevent money laundering and terrorist financing, establish risk resilience in their programs and preserve operational efficiency.

Tracy has over 20 years’ experience in financial crime compliance, most recently as a Director at Guidehouse Inc. There, she served in critical roles guiding clients in building and enhancing their Bank Secrecy Act/Anti-Money Laundering (BSA/AML) obligations. She has also served as the Acting Global KYC/Customer Onboarding Director for a top cryptocurrency exchange, the Acting Deputy BSA/AML Officer for a U.S. based fintech, and Acting Manager of the financial intelligence unit for a large trust company and broker-dealer. Tracy also was a Principal Attorney Investigator with the Financial Industry Regulatory Authority (FINRA) where she led complex financial crime investigations into AML violations, securities fraud, Ponzi schemes, insider trading, market manipulation, and fraudulent securities offerings.

“Our clients are under relentless pressure to stay ahead of evolving financial crimes, with bad actors continuously targeting financial institutions, fintechs, and digital asset companies,” said John Arvanitis, Senior Managing Director, Financial Crimes and Fraud Solutions. “Tracy’s unmatched expertise—combining frontline experience, advisory insight, and a regulator’s precision—equips our clients to tackle threats head-on and protect their enterprises with confidence.”

“Our industry is at a turning point, with financial crimes growing in scale and sophistication, putting businesses and their reputations at greater risk,” said Tracy. “My focus is on helping our clients build resilient, future-ready programs that not only meet regulatory expectations but also instill trust and confidence in their stakeholders. By leveraging deep industry knowledge and a proactive approach, we can equip organizations to stay ahead of threats and succeed in an increasingly complex landscape.”

About Treliant

Treliant is an essential consulting firm serving banks, fintechs, mortgage originators, and servicers, and other companies providing financial services globally. We are led by practitioners from the industry and the regulatory community who bring deep domain knowledge to help our clients drive business change and address the most pressing compliance, regulatory, and operational challenges.

We provide data-driven, technology-enabled consulting, implementation, staffing, and managed services solutions to the financial crimes, regulatory compliance, risk, credit, and capital markets functions of our clients.

Founded in 2005, Treliant is headquartered in Washington, DC, with offices across the United States, Europe, and Asia. To learn more visit www.treliant.com.

View original content to download multimedia:https://www.prnewswire.com/news-releases/financial-crime-compliance-expert-tracy-angulo-joins-treliant-as-managing-director-for-financial-crimes-and-fraud-solutions-302346185.html

SOURCE Treliant

Technology

Duda Among the 100 Best Startups and Tech Companies to Work For in the U.S.

Published

29 minutes ago

January 8, 2025

The web building platform for digital agencies, SaaS platforms, and web professionals was recognized by Built In’s 2025 Best Places to Work Awards.

BOULDER, Colo., Jan. 8, 2025 /PRNewswire/ — Built In today announced that Duda, the leading white label website building platform for agencies and web professionals serving small and medium-sized businesses (SMBs), was honored in its 2025 Best Places To Work Awards. Duda earned a place on the following lists:

100 Best U.S. Companies to Work For in 2025100 Best U.S. Midsize Companies to Work For in 2025100 Best Places to Work in Colorado in 2025100 Best Midsize Places to Work in Colorado in 2025

The annual awards program includes companies of all sizes, from startups to those in the enterprise, and honors both remote-first employers as well as companies in large tech markets across the U.S.

“We’re thrilled to be named one of the best places to work in the U.S. by Built In,” says Itai Sadan, co-founder and CEO of Duda. “By promoting company values such as openness, care and growth, and providing employees with opportunities to work on cutting-edge innovation, including AI for digital web presence generation, we cultivate a strong work culture and environment where employees feel constantly challenged, inspired, and able to grow their careers.”

Built In determines the winners of Best Places to Work based on an algorithm, using company data about compensation and benefits. To reflect the benefits candidates are searching for more frequently on Built In, the program also weighs criteria like remote and flexible work opportunities, programs for DEI and other people-first cultural offerings.

As a global company with teams in the U.S., Israel, Canada, UK, Brazil, and the Philippines, Duda strives to provide an encouraging, collaborative, and fulfilling culture for all team members. Employees thrive in a hybrid environment that combines remote and on-site work and promotes connection, teamwork, and personal growth. “At Duda, our team members are empowered to make a meaningful impact by working closely with customers, solving complex challenges, and driving innovation. This meaningful work, coupled with our commitment to career development, enables our people to excel while maintaining a healthy work-life balance and overall wellbeing,” says Steven Carroll, VP of People & Talent at Duda.

“Being recognized as a Best Place to Work is a testament to these companies’ commitment to building a workplace where individuals and innovation thrive,” says Built In CEO and Founder, Maria Christopoulos Katris. “At Built In, we understand that great companies are powered by great teams, and this achievement showcases their dedication to fostering a culture of growth, inclusivity, and excellence. Congratulations on this well-deserved honor.”

About Duda
Duda is a leading white label web building platform for digital agencies, SaaS platforms, and web professionals offering web design services to SMBs. From its industry-leading AI Assistant to advanced API-driven automation workflows, Duda offers web professionals a comprehensive suite of tools to build pixel-perfect, feature-rich websites efficiently and at scale–all on a flexible platform that can be fully customized to match their go-to-market strategy and ideal customer experience. As the top platform for Core Web Vitals, a critical metric for SEO performance, Duda makes it easy for web professionals to deliver a superior digital presence and outstanding performance to their customers under their own brand. More than 20,000 organizations have trusted Duda to build 1 million active websites. For more information, visit www.duda.co.

About Built In
Built In is the “always on” recruiting platform that reaches the tech professionals that other leading recruiting platforms don’t. Designed to help companies hire expert tech talent, Built In continuously drives brand awareness with content. Monthly, millions of the industry’s most in-demand global tech professionals visit our site to stay ahead of tech trends and news, learn skills to accelerate their careers, find the right job opportunities and get hired. Thousands of companies, from fast-growing startups to the largest enterprises rely on Built In. By putting their stories in front of our uniquely engaged audience, we help them hire otherwise hard-to-reach technical and expert talent. www.builtin.com

About Built In’s Best Places to Work
Built In’s annual Best Places to Work program honors companies with the best total rewards packages across the U.S. and in the following tech hubs: Atlanta, Austin, Boston, Chicago, Colorado, Dallas, Houston, Los Angeles, Miami, New York, San Diego, San Francisco, Seattle and Washington DC. Best Places to Work is distinct because its algorithm selects tech companies that build their offerings specifically around what tech professionals value in a workplace. https://employers.builtin.com/best-places-to-work

View original content to download multimedia:https://www.prnewswire.com/news-releases/duda-among-the-100-best-startups-and-tech-companies-to-work-for-in-the-us-302346192.html

SOURCE Duda

Technology

AIMA Unveils Game-Changing 2025 eBike Lineup at CES: Better Performance, More Freedom

Published

29 minutes ago

January 8, 2025

LAS VEGAS, Jan. 8, 2025 /PRNewswire/ — AIMA Technology Group (https://www.aimatech.com/), a global leader in sustainable mobility, is proud to unveil its groundbreaking 2025 eBike lineup at CES 2025. This launch represents a pivotal step in the evolution of sustainable transportation, with a collection designed to redefine performance, style, and freedom for riders worldwide.

AIMA’s New Brand Proposition: “Better Performance, More Freedom”

AIMA’s 2025 strategy is defined by its new brand proposition: “Better Performance, More Freedom.” This philosophy underscores the company’s commitment to delivering innovative products, empowering riders, and fostering stronger dealer partnerships.

Better Performance: Engineered for advanced functionality, exceptional durability, and effortless usability, AIMA’s eBikes ensure every ride exceeds expectations.More Freedom: Riders enjoy seamless exploration and sustainable living, while dealers benefit from unparalleled growth opportunities.

AIMA’s Vision for 2025

AIMA’s 2025 roadmap focuses on four strategic pillars to elevate the eMobility experience:

Continuing dealer-focusing strategy and expanding the Dealer Network: Partnering with independent bike shops to bring premium eBikes closer to communities.Strengthening Product Competitiveness: Leading the sub $2,000 eBike category with innovative, affordable offerings.Enhancing Customer Engagement: Creating interactive experiences such as demo rides and Ebike educational material.Unveiling New Models: Launching diverse eBikes for urban commuters and off-road adventurers alike.

The Lexus of eBikes

AIMA has earned the title “The Lexus of E-Bikes” for its premium design and unmatched performance. Clint Hough of Trick Ebikes in California praises AIMA’s seamless blend of manufacturing expertise, stringent quality control, and forward-thinking innovation.

2025 Product Highlights

AIMA’s 2025 lineup introduces eight new models and three upgraded designs, each tailored to meet diverse rider needs:

Key West: Sleek and ergonomic, perfect for city commuters.Venice: A Rizoma collaboration featuring futuristic aesthetics and practicality.Manhattan: A folding eBike designed for seamless urban mobility.Rocky: A rugged eMTB for outdoor enthusiasts.Also a new key model to be unveiled on January 8 at the CES: Built with unmatched durability and power, this all-terrain eBike lives up to the slogan “Built Like a Tank.”

Angela Zheng, CEO of AIMA E-Bike, shared, “Our 2025 eBike lineup blends performance, functionality, and commuter elegance. These eBikes are designed for everyone—from urban commuters to weekend adventurers—highlighting our commitment to innovation, quality, and sustainability. Collaborations with pioneers like Rizoma, Bafang, and Rob Janoff have ensured that every model offers a unique, premium experience.”

Pioneering collaborations:

Rizoma: Known for precision engineering and premium materials, Rizoma brought innovative Italian design concepts to the Venice eBike.Bafang: A leader in e-mobility electrical system, Bafang’s motors power AIMA’s eBikes with unmatched efficiency and reliability.Rob Janoff: The iconic designer behind the Apple logo crafted AIMA’s modern and sleek brand identity, reinforcing its premium image.

Innovative Features

AIMA’s eBikes deliver an unparalleled riding experience with cutting-edge advancements:

Enhanced Battery Technology: Lightweight, long-range batteries provide greater freedom for exploration.High-Performance Motors: Powered by AIMA’s trusted partner, Bafang, these efficient and reliable motors ensure smooth and effortless rides, even on challenging terrains.Safety First: Equipped with hydraulic disc brakes and intelligent torque sensors, AIMA eBikes offer superior control and stability.Ergonomic Design: Rider-centric designs prioritize comfort and accessibility for an exceptional experience.

Shaping the Future of Electric Mobility

From the rugged versatility of the Rocky to the sleek sophistication of the Manhattan, AIMA’s 2025 eBike lineup reflects a commitment to creating a greener, connected future. Every model empowers riders to explore confidently and sustainably. In 2025, NBDA recognizes AIMA as the “Best IBD Partner” as its dealer-first approach is a game-changer for independent bike shops, fostering trust and expertise in communities.

Visit AIMA at CES 2025

Join AIMA at Booth 10947 in the North Hall of the Las Vegas Convention Center to experience the 2025 lineup firsthand. Discover why AIMA sets the gold standard in eMobility and paves the way for sustainable transportation.

Special Invitation: January 8 Product Launch Event Don’t miss AIMA’s exclusive product launch event on January 8, 2025, at 11:00 AM. Be among the first to witness the unveiling of our latest groundbreaking eBike model and explore the future of sustainable mobility.

About AIMA E-Bike

AIMA E-Bike leads the industry in sustainable electric mobility, delivering high-quality eBikes tailored to riders seeking style, performance, and reliability. Through continuous innovation and collaboration, AIMA is transforming the way people move, making mobility greener, smarter, and more connected.

View original content to download multimedia:https://www.prnewswire.com/news-releases/aima-unveils-game-changing-2025-ebike-lineup-at-ces-better-performance-more-freedom-302346194.html

SOURCE AIMA EBikes